The production stage is the moment of formation for a film, and the promotion stage is the final charge between releases, and whether the publicity can succeed or not is quite important to whether a film can succeed or not. Now, "Inception" has a well-made finished product, and it has been submitted for review, and it has received the release level of PG13, so the vigorous publicity battle is about to begin.

The summer of 2009 is destined to be a battlefield full of gunsmoke, countless blockbuster landings, and if you want to stand out in so many movies, quality is very important, and publicity is even more important. The aroma of wine is also afraid of deep alleys, and if it is not well advertised, how can it be harvested?

In terms of box office appeal, the name Christopher Nolan is enough to support hundreds of millions of box office, he has four movies in the top 100 on IMDB, and the box office of the filmed movies is also exceptionally good, and the rebooted Batman series has become Warner's most important source of box office.

Although Yang Lin is very popular, but the background is still not as good as such a big man, his box office appeal is not very large, the focus is still on the quality of the movie, and there are still a few people who really go to the movies for a star.

2009 was a big year at the box office, and the rumored hit was ranked second by Yahoo Entertainment as the second most anticipated film of the year, with the first place being Avatar by the king of the world, James Cameron.

In the summer file, "Inception" will fight against a series of movies, and it is still unknown who will be able to laugh at the time. "X-Men Prequel: Wolverine" is the first to start the summer season, and it will undoubtedly inherit the super popularity of the "X-Men" series when it was released on May 3, 2009, and the box office will certainly not be too low. After all, Wolverine, played by Hugh Jackman, is the most popular character in the movie series.

And two days later. North American audiences will welcome "Terminator: Savior" starring Christian Bale. The first three installments of the film made enough word of mouth and money, and now the fourth installment has fans cheering as well. The movie "Angels and Demons", known as the prequel to "The Da Vinci Code", will be released on the same day, will the two very different movies fight at the box office? This is the expectation of the industry, and it is also the gospel of the audience.

The fantasy comedy blockbuster "Night at the Museum 2: Escape from the Smithsonian" is a rare comedy in the summer file, North American audiences have always been fond of comedy, this movie's unique whimsy is amazing, the last movie hit the world box office of 700 million US dollars, known as the dark horse of the year.

If only that's all there is. That's not a fierce competition at all, the hot-blooded blockbuster "Fast and Furious 4" directed by Chinese director Lin Yibin is scheduled for June 5th, the sound of tires rubbing the ground, the sound of rumbling exhaust, and the thrilling luxury car chase, everything is enough to make people adrenaline, and the new series will usher in a brilliant tomorrow!

The funny thing is that the next few movies have a certain relationship with Yang Lin, and on June 15, 2009, the movie "Transformers 2" directed by Michael Bay was released simultaneously around the world. Yang Lin, who only entered Hollywood with "Transformers" the year before last, has to confront it head-on this time, which has a sense of fateful duel. The sci-fi masterpiece "Star Trek 11: Opening the Future", which was released on June 18, is a movie in which Yang Lin plays a supporting role. The box office mainly relies on the previous audience fans and lovers of science fiction films.

It is worth mentioning that on July 10, disaster movie master Roland Emmerich's doomsday disaster film "2012" will appear in the world with shocking scenes, almost every civilization has a prophecy of the end of the world, among which the Mayans believe that December 21, 2012 will be the end of the world, and the sun will never rise after it sets. Roland Emmerich is a world-recognized master, every film influences the audience's thinking, the previous films "Godzilla", "Independence Day", "The Day After Tomorrow", "10,000 Years Before History" and other movies are all acclaimed and acclaimed, and this time is no exception.

The film released the day after "Inception" is "Harry Potter and the Half-Blood Prince", which is supposed to be the most profitable series in the world and is a strong contender for the top few box office spots every year.

Released on August 7, the sci-fi action film "Special Forces: The Rise of the Cobra" is a typical American blockbuster that is quite attractive, and in terms of the trailer released, it is as wonderful as the rest of the movies, and insiders are quite optimistic.

There are many blockbusters, every film is a potential contender, and for the sake of box office and word of mouth, the crew deliberately placed the premiere on the upcoming Cannes Film Festival.

Speaking of the Cannes Film Festival, I have to talk about Yang Lin's regrets, he has been shortlisted for Berlin, Venice, and Tokyo in the world's four major film festivals, but he regrets it in Cannes. The first is that the release time of the work is wrong, and the commerciality is too strong.

It has been said that the Cannes Film Festival is the fairest film festival in the world, not as regionalized as Berlin, not as commercial-oriented as the Oscars, and not as newcomer-friendly as Tokyo. Artistry is the criterion of the Cannes Film Festival, and there is no foreign language or anything like that, which is the Palme d'Or. Because of this fairness, the Chinese people have also won the Palme d'Or, the highest honor of the festival, several times.

With Nolan's name, "Inception" was a successful opening film for the festival, showing it to industry insiders attending the festival, while the official release was reserved for July.

Cannes is located in the south of France, in the Côte d'Azur region of the Alpes-Maritimes, close to the Mediterranean Sea. In addition to its annual film event, Cannes is also known for its beautiful sandy beaches. Although Cannes has a lot of rain and low temperatures this year, whenever the sun is shining, tourists from all over the world still gather on the beach to bask in the sun in bikinis, which has also become a beautiful sight in Cannes.

The small town of Cannes is nestled at the foot of the green hills, bordering the shores of the Mediterranean Sea, occupying a unique geographical location. Walking through the city, the white buildings, the blue sea, and the rows of tall green palm trees form a beautiful natural scenery.

For the romantic-addicted French, Cannes is both a winter getaway and a summer paradise, with warm sunshine in winter, cool sea breezes in summer, and long scenic beaches. The main attraction of Cannes is the beautiful promenade des seas, wide and clean, with sandy coves on one side and elegant hotels on the other, ranging from ancient buildings from the last century to very modern buildings. In the middle of the street, the green belt is full of flowers all year round, and the palm trees that come alive in the sun add an element of charm to the town.

Dressed in casual beach pants and white short sleeves, Yang Lin put on his sunglasses and swayed here, although it was not the first time he had been here, he was still shocked by its beauty. There is only one day before the opening of the movie, and it is full of tourists, journalists, and of course, more celebrities and models who want to be famous. They are dressed brightly, with a little fabric swaying in the wind, wantonly swaying their own style, showing their proud figures. What they want to do is to find a director or big star who has no female companion, so as to ascend to a higher level in the entertainment industry as a female companion.

It's not that he hasn't met such a person, Yang Lin has already looked down on it, in his eyes, there is no right or wrong between these people, they are all for the means of superiority, which is easier to accept than those unspoken rules in China, after all, this is on the bright side.

Sometimes it is also a problem to be too recognizable, wearing a white straw hat, the warm and humid sea breeze is coming, Yang Lin watched wave after wave on the beach, couldn't help but shake off the flip-flops, and felt the caress of the sea with his bare feet.

There are a lot of tourists on the beach, and there are not a few people who dress up like him, Yang Lin, who disguises himself with his acting skills, imagines that he is making a movie, and he is an ordinary person who comes on vacation, so his temperament is much weaker. The little man is the most difficult role to play, because he is so ordinary, the person around him who can be seen every day.

You have a good plan, I have a bridge and ladder, Yang Lin's outfit can't hide those reporters with sharp eyes, these reporters are more reserved, just secretly take a few photos, and don't rush up to interview.

Yang Lin, who is full of casual style, is still very handsome and chic on the street shots, not much worse than the handsome guys and beautiful girls around him. He was very polite to take such a photo, and he turned around and smiled at them, waving his hand, very kind.

The opening ceremony of the second day ushered in quite a lot of stars, this year seems to be the world of Chinese, four Chinese directors were shortlisted for the main competition unit, Shu Qi Zhang Ziyi served as a judge, five movies were broadcast, and the eyes of the domestic entertainment industry were focused here. The focus of the first day is again on Yang Lin, and the film "Inception" starring him will kick off the film festival.

For his own movie, Yang Lin has full confidence, the production is very good, the story is very exciting, the actors' performances are very expressive, and the special effects are also exceptionally strong.

In the Movie Palace, there are many big names, professional film critics and reporters are sitting in it to enjoy this commercial film known as a high-IQ film, and Nolan is one of the few people who can combine business with art and thinking. This movie perfectly combines "The Matrix" and "Mission Impossible", and won the praise of everyone at the scene!

An extremely complex but fascinating sci-fi dream journey. - The Hollywood Reporter

It's like "The Matrix" plus "New York Tropes," with its anti-physics exploration, brilliant action scenes, impactful emotions, and Yang Lin's astonishing performance, all of which are addictive, and this is a whole new frontier of Nolan's cinema. - "Empire"

"Inception" is a very clever film, rich in detail, intricate narrative, and takes people into a subconscious labyrinth.

- "Variety" (to be continued......