Chapter 324: "Dusk" premieres
Subsequently,Shonan Satellite TV finally counted the ratings of the program,The first episode to the end,There are seven percent of the ratings,The second episode,It increased to eight percent,According to the agreement,Shonan Satellite TV remitted 5 million and 7 million respectively,At the same time,China Television will also remit their ratings results,Ratings are 18 percent,And 21 percent,The reason for this phenomenon is because the TW market is not as big as the mainland after all,There is no scene of hundreds of TV stations contending with hundreds of flowers, So there is no such thing as very fierce competition, so the ratings of "The Legend of Sword and Fairy" are still growing wildly, and the ratings of Huayu's base camp Hangzhou and Hong Kong, TVV are even more amazing, because Chen Feng and Huayu both belong to Hangzhou and Hong Kong, which makes "Sword and Fairy" in Hangzhou almost everyone knows and no one knows about it, and the ratings are 30%, 33%!
How many film and television production companies will be embarrassed by such achievements!
In short, "Fairy Sword" has become completely popular!
Seeing that "Fairy Sword" has such achievements, other TV stations are red and run over one after another, wanting to buy the second round of broadcast rights of "Fairy Sword". In this regard, Chen Feng is not cheap, he handed over the contract in the same way, signed what he wanted, and forgot what he didn't want, this time, many TV stations chose to sign
"One thing you have to know, she's a very dangerous person, and she holds some secrets that you shouldn't know......"
The web is full of the ultimate trailer for Twilight! LTV Personal Website ...... There are 1000 clicks on a single individual video, and there are 100 hits after being reprinted many times. After more than half a year of promotion by the Huayu Distribution Department. As well as the spontaneous enthusiasm of netizens, this universal trailer has evolved into a variety of versions, spanning all available footage such as film, television, anime, music, etc., and the "Twilight" trailer album of any fan...... There will be a collection of more than 100 models.
Plant melons and get melons, plant beans and get beans. Tens of millions, hundreds of millions of netizens around the world have watched the "Firefly" trailer ...... and then in curious laughter, most of them searched for the real "Firefly" trailer to watch. Wonderful, exciting! Most of them then develop varying degrees of interest and begin to pay attention to expectations.
Most people don't even know that this is an online phenomenon triggered by official propaganda activities, and think that it is an incident created by netizens because of "fun".
And for "Twilight". As long as everyone knows its existence and knows that this "Chen Feng's 280 million big production sci-fi new film" is very OK, it will be a success! Even the popularity of the leading actors Chen Feng, Wells, Ye Rong, Liu Tianhua and others does not need to come in handy. As long as Chen Feng! That Mesino's youngest best director, that super director who is only 23 years old this year!
Of course, the higher the popularity, the better, but not only viral marketing is not only Chen Feng, the global publicity cost of "Twilight" adds up to nearly 100 million US dollars, theater trailers, posters, TV commercials, tidbits, outdoor advertising, magazine covers, personnel interviews, day/night talk shows...... It's pervasive.
This $100 million is a real amount of money spent, enough to make a blockbuster and produce more than ten small-budget movies, not the kind of pseudo-blockbuster "temporary cramming" type of propaganda mode, but from the day the plan was announced, for half a year without interruption of bombing and eye-catching publicity, almost at all costs! The cost of production + publicity alone is 380 million. Absolute wealth, absolute confidence!
Originally, the promotional cost of "Avatar" in the previous life was claimed to be 150 million US dollars, and judging from its box office, it must have caused an overwhelming effect with James Cameron 3D as the biggest promotional selling point; The current $100 million is not much different, and it also has the biggest promotional selling point of Chen Feng + 3DH. …,
How much money has always been invested in the promotion of a movie. Even if you lose money, you will have a relatively high box office performance, and the popularity of the king of the world is really not as good as that of the idol director Wonder Boy. Now with such an astonishing scale of publicity, no one dares to underestimate the box office performance of "Dusk", although it has such and such innovation risks, Chen Feng was questioned by the law of office buildings, only business, etc., but with his fame and status and the 300 million. According to the predictions of media organizations, even if it suffers from Waterloo, the global box office of "Twilight" will easily exceed 300 million.
The rumored "Chen Feng's bad movie" is worth the ticket price, but will it be like this?
The global box office at least broke through the figure of 6-700 million US dollars, and Huayu Films was barely satisfied, their ambitions were not as big as "Global War" that they would collect 1.5 billion, but they were not small at all! The premise of success is that "Dusk" must be a classic movie, winning reviews and word of mouth...... "The power of 100 million publicity dollars will completely explode!"
………… It is no exaggeration to say that the whole world is waiting for the world premiere of "Twilight".
However, before that, Chen Feng and the others decided to hold the premiere ceremony of "Dusk" in the United States on December 24...... And this premiere ceremony, Chen Feng will naturally attend in person. In other words, the people of the United States will see this movie some time in advance, because the premiere in the mainland will be left on December 25.
When they saw the news, some people expressed dissatisfaction, and some sharp-tongued people even directly asked Chen Feng if he admired foreigners like other directors?
However, Chen Feng also explained the reason for this, because after all, the United States is the center of the world film industry, and the first premiere in the United States can get the most intuitive response. There are also many people in other parts of the world who are waiting for the reaction of the United States side to finally decide their own behavior.
Therefore, Chen Feng and the others want to take the lead in holding the premiere in the United States, on the other hand, it is also for the sake of Mesno......
Most people understand this, but they express strong regret that they can't see the hot "Dusk" for the first time. As a result, mainland fans are all looking forward to the reaction of the United States, and everyone's eyes are focused on that country, waiting for the premiere result of "Dusk".
"Chen Feng! Chen Feng! Chen Feng! ”
In the afternoon, in front of the AMC-CityWaik Cinema in Universal Studios Los Angeles, the grand "Dusk" premiere red carpet entrance ceremony is being held, the premiere will be held in the IMAX-3DH giant screen screening hall of the cinema hall, the long red carpet is full of stars, dazzling photographic flashes one after another.
Everyone has arrived, Chen Feng and Ye Rong, Wells and Xu Jialin, Liu Tianhua and Xu Tianliang, Xue Mingshan and others and their families and partners, everyone who has sweated for "Dusk" in the past nearly a year gathered here to prepare for the harvest.
The premiere was held in Los Angeles, and before the premiere officially began, the 600-seat IMAX-3DH theater was already full.
According to the requirements of the organizers, Chen Feng was finally about to see today's reaction, and he was a little worried that the people of the United States would not buy it. So he took Ye Rong's hand a little nervously and walked to the front, and then saw the crowded Mi people.
Chen Feng was really a little surprised by the black head, and the enthusiasm of the people of the United States exceeded his imagination.
"Hey, guys, Chen Feng is here!" Seeing Chen Feng's figure appear, several Mi people immediately became excited.
"Ahh At this time, the fans on both sides of the railing were in a commotion again, only to see Chen Feng, who was dressed in a black suit, smiling and waving his hand to them, and the female fans immediately screamed with excitement, waving posters, commemorative brochures and other objects in their hands: "Ahhh Yerong!! "The photojournalists are busy with their cameras taking photos.
"Chen Feng! Chen Feng! Chen Feng! I don't know when it started, the shouts of tens of thousands of fans became neatly planned, and they rhythmically kept chanting the nicknames of the stars in the audience to express their love: "Chen Feng, Chen Feng!" ”………,
From Gloucester, Massachusetts, across the country to Los Angeles, California, for the premiere of "Twilight"! Claire has been looking forward to this for half a year, and today is so exciting, she finally met her idol Chen Feng, although she has not yet had a face-to-face conversation, she feels an unprecedented satisfaction! At this time, listening to these shouts at the non-red carpet entrance on the other side, Claire not only wanted to shout along, but also suddenly felt a lot of pressure for Chen Feng.
If "Twilight" had messed up, they might have lashed out right away, let alone critics; It's not surprising that even a hardcore she's disappointed, especially as a film critic who can't let herself be held back by the fan mentality.
How hot can a movie be before it comes out? The answer to "Twilight" is infinite heat. Movie fans and audiences around the world have been waiting for it for too long, and it has reached a point where it has entered a big bang with a 110-second countdown! Today, it was finally released simultaneously around the world, and it has entered the "Twilight time" that fans say! Chen Feng's first sci-fi movie was built at a cost of 280 million! "Guess what Chen Feng's box office results are this time?" "Raise your hand if you are scheduled to score 10 points on IMDB!" "How about I watch the movie first!" ”……
About 100 of the people who came to this screening hall today are Chinese who came to cheer, and the rest are from other countries. It's just that there are many people who like Chen Feng in the United States, even hardcore fans have a lot of them, and they have also spent a lot of money in order to grab tickets for the premiere.
These people were naturally extremely surprised when they saw Chen Feng, and they all began to whistle at Chen Feng.
"Hey, Chen Feng, take a look here, I'm your big fan, you have to sign for me, don't forget, I'm Mr. Smith, a good guy." A big man with a long beard shouted fiercely at Chen Feng. (Your support is my biggest motivation.) )