Kim Do-joon just thought about it, and after watching it for a long time, he didn't know what the name of their debut was, it was so funny, he was embarrassed to touch his chin and asked.

In order to launch YG's girl group, the company has also prepared a lot of plans and made detailed plans, and newcomers are like this.

A large part of the reason why many small companies can't survive is that the hard-working newcomer group does not have enough resources to promote them and build momentum for them, and finally has to drown in the entertainment industry with many newcomers.

But larger companies like S.M, JYP, YG, etc., it's different, when they debuted, they had a large number of resources, whether it was fans, attention, or the special debut stage prepared by the TV station for them, these are not comparable to small companies.

Because they are strong, they can sit down, negotiate with the TV station, and have a reasonable exchange of interests, I will give you a new combination of people to debut on the stage for a long enough time, but there are also conditions for exchange, your leading combination, you have to participate in other variety shows of my TV station, and compensate, this is the reality.

Of course, every company has its own intimate TV station, like YG, except for some friction in the early days, after the relationship eased, SBS is about to become the main battlefield of YG's family, and every time he returns, he will choose SBS's "Popular Ballads" as the first battle to return to the entertainment industry.

"I haven't thought about the specifics yet, I've been discussing it for a long time, and I'm still going to call 21!"

“21？ What's the name of this? How strange! ”

Kim Do-joon listened. glanced at Yang Xianshuo suspiciously. It's not that there are no combinations of pure numbers. But it is generally carried with a few English letters, such as the combination of Europe and the United States U2, 988 degrees, 911, blue, etc., these are not without precedent, but looking at those 4 girls, is it called 21?

Originally, the name of the group was set to 21, mainly borrowing the English pronunciation of the number 21, which means that the music of this group is as energetic as a 21-year-old. And if they debut next year, 21 is still the average age of the 4 of them, of course, the homonym of this number, and the meaning of to-anyone, so the company's planners, after thinking about it for a long time, decided to use this as the name of the group! ”

After listening to this, Jin Daojun suddenly realized that this was the meaning, no wonder he didn't understand it just now. But having said that, in Kim Do-joon's impression. It seems that there is a singer who has used the name of 21, is this not an infringement? Or did you buy the copyright from the singer's hands?

Kim Do-joon didn't hold back, and then asked.

"Brother, I remember that there was a singer who used the name 21 very early, are you sure it's okay?"

This name, or Kim Do-jun happened to see a report, the above artist, he used 21, I thought it was very interesting at the time, so I wrote it down, and then I said that this name is so peculiar, of course I was very impressed.

"What, Do-joon, what did you just say, has anyone already used that name?"

Yang Hyun Suk didn't expect Kim Do-joon to say such a thing, and immediately startled himself, he is ready to make his debut next year, and the name of the group has not been decided until now, isn't it a joke?

A name that has been clearly set, and I was told that someone has already used it, and I really want to knock on the heads of these planners, how to do the work, and I don't move my brain at all.

Yang Hyun-suk's face was a little wrong, he looked a little flustered, his mouth trembled unconsciously, and he guided Kim Do-jun to the upstairs office.

Since I'm here, I'm sure I'm going to talk about it, I won't go back so early, and Kim Do-joon also wants to see it in YG, it's a famous Crouching Tiger, Hidden Dragon, with a large number of composers, if I have the opportunity, it would be nice to be able to communicate with Teddy, as YG's most famous composer, I really want to talk about it in person.

"yes, why don't you know yet? I thought you already knew! ”

The two men walked side by side on the stairs, turning their faces sideways as they spoke.

Because it is an old building in YG, it is really broken, there is not even an elevator, there are only a few floors, otherwise Yang Hyun Suk would not be so anxious, in the Mapo area, choose another place, and rebuild the new building of YG, which is too inconsistent with BIGBANG's popularity, influence, and identity.

If you want to become the leading entertainment company in South Korea, at the very least, you must have a decent headquarters building, and even the S.M small yellow building, which has been used for so many years, is also in the Gangnam area, re-selecting the location and preparing to build its own new building.

"Ah...... Well, that's not a trivial matter! If it is not handled well, it is very likely to lead to a lawsuit! ”

Yang Xianshuo's brows furrowed, he straightened his hat slightly, paced, and said worriedly.

Kim Do-joon turned his head like a tourist, looking around for what kind of place this dilapidated looking building could be used to raise Seven, Bigbang, and the four maverick girls downstairs.

My own company, CJES, has no reliable trainees until now, it's not that I can't recruit them, but someone signed up, and they left after a while, the reason is very simple.

In this company, there are no artists, what do trainees need most, not food, not drink, not sound security, what they need is a dream that can be realized, a goal that can be surpassed, and an idol that can be compared, but now CJES is all security business, to put it bluntly, in the company, there are all bodyguards wearing regular suits and sunglasses, how can there be trainees left.

There is no successful debut group or solo singer, how can people believe in your company, so Kim Do-joon also has a headache, every time Baek Chang-so reports the news to himself, his tone is full of helplessness.

In the end, we discussed, discussed, or used the simplest and fastest way to poach people from other companies.

But Kim Do-joon set the rule that he couldn't maliciously poach. You can't take the initiative to lure other singers or solo artists to join the company. That's not good. It is easy to become the public enemy of major brokerage companies and become a thorn in their side.

casually poaching people, giving them generous treatment, and a relatively reasonable brokerage contract seems very humane, but this has violated the agreements of major companies, don't think that the artist's contract is mysterious. In the eyes of the company's upper echelons, almost every brokerage company provides the same contract to newcomers, especially when it comes to profit sharing, which is exactly the same.

In the years when they first debuted, to put it bluntly, they were dedicated to the company for free, and worked hard to earn back the money that the company invested in them through these few years.

During the period, if you perform well, or if you become popular in the entertainment industry, you can temporarily modify the contract. It's relatively fair, like TVXQ is. In the third year of the newcomer's contract, a little bit of modification will be made, although the income is not very much, but no matter how small the fly leg is, it is also meat, and it is not earned in vain.

So far, CJES's artists, trainee careers, planning departments, public relations departments, publicity departments, and logistics departments have not been carried out smoothly, in addition to the development of the security business in full swing, the rest still needs Baek Chang-so, and a group of staff of the company, to seriously complete the tasks assigned to them by Kim Do-jun.

After listening to this, Kim Dojun also lowered his head, did not speak, and thought about it a little, this name is really not very good, if you have to be 21, it is better to add a little more English letters to this number, so that it will not conflict with other singers and cause unnecessary trouble, and secondly, it is also good to read, smooth to speak, and easy for everyone to remember.

Suddenly, Kim Do-jun thought of what Yang Hyun-seok said just now, and immediately asked.

"Brother, what is the English letter you just said?"

"What English letters? Oh, you mean to-anyone! It's the English pronunciation of 21.,What's wrong! ”

Yang Hyun Suk gave Kim Do-jun a strange look and asked as he walked.

"No, I had an idea, didn't you just say to-anyone? We can break it so that the combined name can be replaced by another letter, such as to-anyone- to to-any-one! In this case, you can use 2NE1 instead, and the number 21 is still retained, but in the name of the combination, add the English letter NE, what does not change, and it will not cause any disputes and lawsuits, doesn't it sound more smooth, 2NE1, to-any-one, 2NE1......"

Kim Do-jun thought of an idea temporarily, but he didn't think too much about it, and said it directly, anyway, he also proposed an idea by himself, as for whether to use it or not, it is not something he can manage, it has to be decided by Yang Hyun-seok himself!

Kim Do-joon's words made Yang Hyun-seok pause, suddenly stopped, stood in place, frowned, and thought seriously.

The method he said is really reasonable, and it reads very similar to the English pronunciation, which is really a good suggestion.

Kim Do-joon used his knowledge of English, he has been in the United States for so many years, and he is more fluent in English than Korean, and continues to explain.

"And this NE can also be understood as the abbreviation of new-evolution, new evolution, symbolizing the group 2NE1, which brings new evolution and new changes to Korean music in the 21st century, and is also the entertainment banner that will never fall in the 21st century, which is not the best means of publicity for a new group! All of a sudden, it will be deeply memorable and deeply engraved in the minds of fans, and it will always be as challenging as 21 years old, presenting the freshest and most dynamic music! ”

Kim Do-jun suddenly opened his mind, and because of the bullet out of the chamber, he kept talking about "Tututu", and described the knowledge he had learned in the process of watching them practice and talking to Yang Hyun-seok just now, and through his own understanding and thinking, he described it in detail one by one.

The two chatted for a long time, and had an in-depth discussion on the details, and finally Yang Xianshuo made a decision.

"Oh well! Their combination is called 2NE1! (To be continued......)

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