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Chapter 392 Strengths and Weaknesses

In fact, since he was a child, Sun Wu has shown good economic acumen. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 info(--net.)

At the beginning, the electrical repair shop he opened with Sun Kai was only opened under his guidance, and later it turned out that the business was really good, and it also brought Lin Hong a good income.

Sun Wu had thought a lot about what kind of company he wanted to set up before, and after hearing Lin Hong's words, he said:

"I've thought about it. Generally speaking, those who enter the army as soldiers do not have a very high level of knowledge and culture, and those who have knowledge should mix well. ”

China's main force is still the rural population, which accounts for 80 percent of the total population, and these people basically do not have much education, and are characterized by enduring hardships and standing hard work; after serving in the army, they return home only to find that they cannot keep up with the pace of the times; special and first-class soldiers in the army return to the localities but find that all the skills they have mastered in the army cannot support themselves and their families at all, and they can only engage in the lowest level of manual work, helping on the construction site, and a little better, that is, being bodyguards for others.

In this regard, it is actually a bit similar to the students of Xingyi Dao.

"Therefore, if I run a company, it is definitely impossible to run a technology company like you, but I should choose a traditional industry. In this way, the recruited people do not need to have a high level of cultural knowledge, basically as long as there is no problem with the brain, anyone can be competent. Sun Wu continued.

It can be seen that Sun Wu did put his mind into thinking. He also investigated it a little before and felt that catering, entertainment and real estate in traditional industries could be done.

"I want to build a company with the nature of a military home, on the one hand, the company can develop healthily and steadily, and on the other hand, it can solve a large number of jobs, have good company benefits, and solve the worries of veterans."

Sun Wu ran this company, not to be able to bring much profit to himself, but to create a large number of jobs, even if the whole is not profitable, but as long as it can be maintained, make money for employees, and bring benefits is already very good. --Net.

Of course, if it can also bring very good economic benefits to the company, this is ideal. In this way, more and better benefits can be brought to employees.

"You've got a great idea!" Lin Hong thought about it seriously and felt that Sun Wu's idea was very reliable, as long as he did it with his heart, the probability of being able to achieve it was very high, "According to the current development direction of the economy and policy, it is indeed a very good time to start a company in the sea now." ”

The economy of the coastal zone has gradually begun to show its strength, developing ahead of the rest of the country. There are no longer concerns about policy reasons when individuals start companies, and the state has clearly begun to encourage the development of private enterprises.

Lin Hong usually attaches great importance to the collection of information and intelligence, so the most basic judgment is still there.

"Hongzi, you have more experience in this area than me, do you think I can do this?" After speaking, Sun Wu looked at Lin Hong expectantly, "You help me analyze it and take the pulse." ”

For his brother, who grew up together, he has absolute respect. In his impression, there seems to be no opinion that what the other party wants to do cannot be successful. What's more, his brain seems to be smarter than anyone else, and when he stays by his side, he basically doesn't have to use his brain to think about things.

Lin Hongdao: "It seems that you have also thought a lot about this. I'll ask you a few questions, and you answer them truthfully to see if you've really figured it out. ”

"Okay, you ask."

Lin Hongdao: "What are the advantages of running this company? ”

"Advantage?" Sun Wu was slightly stunned.

"This advantage can be your own advantage, or it can be the overall advantage of the company after the company is set up." Lin Hong added.

Sun Wu thought for a moment and said, "To be honest, personally, I really don't have any advantages. However, after the company is set up, if all the veterans are veterans, the relationship with the local government should be good. The main reason for this is that many people from the military profession to the local level have basically held certain official positions. In the army, the relationship between comrades-in-arms is usually very reliable, this is a very large relationship network, if it can be used well, it is definitely a force to be reckoned with, which can be regarded as one of the advantages. ”

Soldiers who are professional or retired from the army usually have an address book that records the contact information of their unit.

There are four major irons in life, namely "carrying a gun together", "passing through the window together", "prostituting together", and "sharing dirt together".

The comrade-in-arms relationship is "carrying the gun together", and it is the most reliable relationship among the four irons.

Under normal circumstances, after the profession, when I meet my comrades-in-arms in the same platoon, company or even the same regiment, I feel very cordial, and if my comrades-in-arms have any difficulties, they usually do not hesitate to lend a helping hand, as long as they can do something, they will help solve it.

Sun Wu regards this as his own advantage, and there is indeed a certain amount of truth.

If the company is formed, if these relationships can be used well, it is indeed a very big advantage.

Lin Hong nodded, agreeing with his statement, and added:

"Let me add a few points. In fact, your military home model is also one of the advantages, taking this as the foundation of the company's establishment, the ultimate goal of the company's development, can quickly gain everyone's recognition. The image of a soldier is that of reliability and trust, and if this characteristic can be highlighted, the development should be relatively smooth. ”

"You're right. I started this company with this idea, not a gimmick. I believe that as long as we stick to this purpose, we will not go wrong! ”

"The reason why I think your idea is good is that this matter itself has a certain practical significance, I think that if it is operated well, it can get the support and support of the government, and the military home is a good selling point." Lin Hong continued, "If there is a policy tilt, everything will be smoother, which is also one of the advantages. Of course, this is all based on the development of the company. ”

"As long as we do well, we don't need any support, and we don't need to use this name to get any privileges." After listening to his words, Sun Wu retorted.

Lin Hong shook his head: "It seems that after a few years in the army, your thinking has become a little rigid." Depending on your personality, you wouldn't have thought that way before. This is not an opportunistic approach, but a leverage. If you want to grow your company faster and better, you have to make effective use of all your strengths. Doing so may result in shorter development time and less cost for the company, so why not? You have to think in this way, the time and cost saved can be better given back to all employees and help more people. ”

Sun Wu: "You say that, it makes sense. ”

Lin Hong continued to ask, "Now let's talk about your disadvantages. If you want to run this company well, what are your shortcomings? ”

"There are a lot of shortcomings. On the one hand, I have never run a company before, I have no experience in this area, I have not thought clearly about the company's business at present, and I have no experience in management. I'll have to ask you about this. Sun Wu still knows himself very clearly, "The other may be the start-up capital, my savings are not much, and I don't want to reach out to my family for the time being." ”

After a pause, Sun Wu said again: "If you can join together, these disadvantages will not exist, and we can just complement each other." ”

Lin Hong: "This matter, if you really make up your mind to do it, I will definitely support you, whether it succeeds or not, it is very meaningful." ”

"Would you like to join?" Sun Wu suddenly perked up.

"Of course, I will definitely support your career!" Lin Hong smiled, "What's more, I'm also very optimistic about your idea." It's just that what we have to figure out now is what exactly the company does. According to the classification of the working population, enterprises can be divided into labor-intensive and knowledge-intensive, and it is obvious that the company you want to build is labor-intensive, that is, to solve the employment problem for everyone as much as possible. ”

"Yes, that's right." Although Sun Wu also finished high school, he couldn't say these terms, he only felt that Lin Hong said them very appropriately.

"It is not appropriate for such a company to be concentrated in only one field, if you want to be more universal, you can consider a comprehensive company, that is to say, you can get involved in industries such as catering, entertainment and real estate, which you mentioned earlier. However, doing these industries, it is not that you can enter it, which will definitely involve a lot of troubles, if you want to develop healthily and for a long time, you need to have an overall principle, such as the entertainment industry, pornography, gambling and drugs must not be touched, although these things come quickly, but once you touch these, the whole company will deteriorate. ”

"That's for sure. You can rest assured, I will never agree to do such a business! Sun Wu hurriedly said, "This is a matter of principle, and I believe that others will not agree." ”

"Then I don't have any doubts." Lin Hong said, "Since you have made up your mind, let it go!" In the early stage, you pulled up your own team, and I was responsible for investment and as a consultant, and I gave you advice on the thorns. ”

Lin Hong's previous question is the SWOT analysis method noted in management, also known as situation analysis, and these four letters represent strengths, weaknesses, opportunities and threats. It is a simple and effective method of self-analysis that is widely used in strategic research and competitive analysis.

Lin Hong used this method to straighten out Sun Wu's train of thought and see if he really had a clear understanding of his own affairs. However, he only asked about the advantages and disadvantages, and did not ask about the opportunities and threats. Opportunity refers more to the surrounding entrepreneurial environment, and now this period, in Lin Hong's view, is indeed very good, and it is an excellent period to go to the sea to do a career. As for the threat, I haven't thought of it yet, and maybe it will be encountered in the process of the company's progress.

The two chatted casually for a while, then drove the car and motorcycle, and continued to walk towards the old mansion.