Chapter 24: Halloween Special

The 'American Dream' debate continues, and the ratings survey for episode 7 of The Big Bang Theory has been released.

Although everyone had expected that the ratings of the seventh episode of "The Big Bang Theory" would be extraordinary, the ratings of 11.8 million people still scared everyone.

According to Nielsen statistics, the ratings of "The Big Bang Theory" occupy the first place among all programs on Friday, and the second-ranked "Funny Family" only has about 7 million ratings, which is still declining.

And "Friends" still occupies the top spot in this week's ratings list, reaching 15.59 million people, which is not much fluctuating from the ratings of previous episodes, and the average rating is close to 13 million.

CBS's CSI/CSI still had more than 10 million viewers this week, reaching 12 million for the first time, with an average rating of 9.13 million.

Although the average ratings of "The Big Bang Theory" are still not high, the ratings of 11.8 million people have squeezed him into the third place in this week's ratings list, ranking third with a difference of 200,000 people.

Fox's "'70s Show" continued to decline in ratings this week, with a rating of 9.55 million people keeping him in fourth place.

This means that ABC TV has fallen into the top four for the first time in three decades, and the "culprit" of this situation is Link and his CAA TV broadcast "The Big Bang Theory".

The third place in the ratings list, with a rating of 11.8 million people, even Link himself was shocked, he didn't expect the ratings of "The Big Bang Theory" to grow so fast.

Apparently others were much more surprised than Link, and the New York Times wrote in a lamented tone: "The Big Bang Theory is definitely the biggest dark horse of the year." ”

With the increase in ratings, "The Big Bang Theory", which broke 10 million ratings for the first time, continued to rise in advertising prices.

Although many advertisers still have doubts about the overall situation of CAA TV, the prime advertising space still reached $160,000 per video, almost doubled.

Seeing that it was so 'easy to earn', Link was not a fool, and decisively extended the scheduled 17 episodes of the script to 24 episodes, and scheduled a full season to be broadcast.

At the end of this week, November will begin. Since the major festival will come after entering November, almost all American dramas choose to stop broadcasting around Christmas, and then continue to 'fight' after a two-month break, which is commonly known as 'winter break'.

While Link was revising the script, Mira called.

"Hey, my little Lala, what's the matter with me?"

Link was used to this kind of joke and quipped.

Mira's voice came from the phone that wanted to vomit: "Link, it's Halloween soon, aren't you going to design a Halloween costume?" I'm ready, be careful to scare you. ”

Link then remembered that November was coming, and he couldn't help laughing: "Don't forget that I'm a Chinese, and Chinese people are very scary at kung fu." There is a book called "Liao Zhai" in China, and there is also a translated version in the United States, you can buy it and read it, there are so many scary ideas in it. ”

"Is it as scary as you say? I'm very bold, I don't know how many boys I've scared and cried since I was a child, and you'll be next. ”

Mira smiled, as if she had a brilliant idea.

Link shrugged his shoulders and said, "Then I'll wait for you to see who is scared to pee his pants." ”

"Okay, then you just wait for the call."

The two talked for almost an hour before the call ended.

After putting down the phone, Link's mind kept thinking.

"Halloween? Oh, and why not make a Halloween special? It must be fun! ”

Link couldn't help but get up and walk up and down the room.

"The character of 'Raj' is a Chinese, and his role in the original version is too little. Why can't he shine on Halloween? It's a perfect idea to celebrate Halloween on the TV and Halloween on the TV. ”

"And how should the script add a Halloween special?"

Link couldn't help but fall into thought.

Suddenly, Link seemed to think of something, picked up the pen and couldn't control it.

"'Raj' watched 'Liao Zhai' on Halloween, looking for inspiration for Halloween costumes, and then was discovered by others, and finally ......"

Link couldn't help but laugh out loud as he wrote, thinking about it in his head.

Thursday, October 31ri, Halloween Eve!

Since tomorrow is Halloween, all families in the United States value this traditional holiday. And Halloween Eve is also the annual 'Parade of Demons', where tens of millions of people take to the streets in funny costumes.

Children would knock on doors with jack-o-lanterns and say, "trickortreat." )

And the annual Halloween in New York City has the grandest 'Parade of All Ghosts' in the United States. On this day, tourists from all over the world will dress up in strange shapes and celebrate Halloween together.

Tens of millions of tourists from the United States come to New York to experience the joy of 'pretending to be a ghost'.

NBC has announced that "Friends" will be off the air for a day today. Because most people today will go to the connector and will not choose to stay at home and watch TV. Therefore, the ratings are bound to be greatly affected, and in order to avoid losses, NBC chose to stop broadcasting.

When the CAA TV announcement came out, everyone in the media thought that Link must have gone crazy.

Because CAA TV announced that "The Big Bang Theory" will air a 'Halloween Special' at 6 p.m. on Halloween Eve.

CAA TV also had a different voice about the decision.

Fat Jack's face was full of worry: "My boss, you won't really go crazy, will you?" Who chooses to watch TV on Halloween Eve? And what advertiser is willing to pay for ads during this time period? Have you thought about it? ”

Link had long expected this to be the result, and he didn't intend to explain, just said, "Listen to me, I'm not crazy." Even if I don't have any advertising revenue, I'm going to run a Halloween special. ”

"Oh my God!"

Fat Jack couldn't understand the point of Link's doing, unless he was 'ashamed' because he had too much money, and was going to burn some money to make himself feel at ease.

"No way, who made you boss. Fortunately, some of the previous riddles made a lot of advertising money, and the TV station was still running. Otherwise, I don't know what would have become. ”

Fat Jack was very helpless, but he couldn't stop Link, so he couldn't speak.

Not only media people, but even fans of the Big Bang Theory are very incomprehensible, especially Link did not reveal the information of the 'special', and many people are already a little impatient.

In addition, CAA TV started early in the morning, and a sentence was added at the end of each program.

"Halloween is coming, do you want to know what is the most popular 'ghost' this year? Want to know what to wear to scare everyone? Tonight at 6 o'clock, the "Big Bang Theory" Halloween special will reveal the answer for you. ”

Many big Bang Theory fans are looking forward to the arrival of six o'clock in the evening. Everyone wants to know what kind of 'ghost' this year can make everyone scare.

Although the media industry was full of cold words, and even the employees in the TV station did not understand him, Link made the decision authoritarianly.

When other advertisers were contacted, there were no people who wanted to advertise on Halloween specials.

"There are no commercials to be broadcast, and I have to buy advertisements on major TV stations before 6 p.m. on the hour."

When Link's decision came out, everyone thought he was completely insane!

Although all the time slots before 8 o'clock in the evening are not prime time, and this time period is basically the news files of major TV stations. But even so, buying an ad at the end of the hour news is definitely expensive.

Not only do you not make money, but you also lose money! Almost everyone couldn't understand him, and even more people tended to watch his jokes.

In the end, Link spent nearly $3 million to buy out the half-hour advertising time between 6:00 and 6:30 on more than a dozen major television stations.

This practice of 'burning money' made many people both ridiculed and puzzled, and then huge doubts rose in their hearts.

;