Chapter 203: The Apple Store
The news of Link's appearance at Apple and his public lecture on success quickly spread throughout the city of Cupertino.
Not only local companies and companies were alarmed, but even many media reporters were rushing to the scene.
When Link got off the stage to drink his saliva, there were many more people in the entire lecture room again.
More than a dozen guys carrying cameras have already grabbed their positions and are locking on Link's figure.
Link looked at Steve strangely. Jobs glanced at them, and the other party did not stop these people, but it made him feel a little strange.
But after a little thought, Link basically understood his thoughts. But there was still a feeling in his heart that he had been tricked, which made him a little annoyed.
And Link was annoyed, although it was not called floating corpses, but he also had to 'repay' well.
Seeing Link laugh again for no reason, and it seems to be even happier when he smiles, Steve. Jobs's heart couldn't help but beat a few times, and a bad premonition rose up in his heart.
Sure enough, Link walked up to the camera and put on a most elegant look. He himself is a TV station, and he has filmed so many American dramas. As a director, of course, he knows where to stand, and what is finally captured by the camera.
"Ha, since we've come to Apple, let's talk about Apple's products."
As soon as Link opened his mouth this time, it immediately aroused everyone's interest. Only Steve. Jobs changed slightly, as if he had a premonition of something.
Link continued to laugh and say, "Apple is a great company, and Mr. Jobs's experience is also similar to that of Bill. Gates is about the same. But why Bill. Gates is the richest man in the world, but Mr. Jobs is not? ”
Wow!
Hearing Link's sudden change of tone, he actually spoke in a gossipy way, which suddenly made everyone can't help but prick up their ears.
Link picked up the mineral water and took another breath, as if he was a little tired, and sat down on the lectern with his hands propped up. Lifting his leg again, he said, "Okay, let me talk about it today, Jobs and Bill. The story that Gates had to tell. ”
Wow, this opening is so exciting!
What exactly is 'Jobs & Bill. What about the story that Gates had to tell?
Just hearing this topic makes capable people feel a kind of blood boiling.
Steve. Jobs wiped the cold sweat on his face slightly, the reason why he didn't stop those media reporters was, of course, for his purpose.
If everyone knows that Link is giving a public lecture at Apple, this very suggestive topic will definitely cause a lot of speculation.
And this kind of speculation is definitely beneficial to Apple.
It would be great if some people could conclude that Apple and CAA Media Group are in a strong alliance.
But now, Steve. Jobs already regretted it a little. Link's reaction speed was beyond his imagination, and when he thought of Link's identity as the most controversial dark horse director and TV media boss, he felt even more anxious.
Because, Link guessed what he thought. And he couldn't guess what Link was trying to do.
But Link kept giggling as if telling a story: "In other words, Microsoft started with software, and Apple started with computers." Microsoft is also involved in electronics, and Apple is also involved in the software field. So it seems that Jobs should be the same as Bill. Gates is right. ”
The phrase 'the right door' made many people chuckle.
And Lin Keque suddenly frowned, pouted and said, "It's a pity, Jobs obviously can't beat Bill. Gates, the two had to break up, and eventually became sworn rivals. Wow, this is really a jīng color story. ”
While Link sighed, many leaders of large and small companies, even the top management of Apple, and Steve. Jobs himself was stunned.
Such a simple story was said by Link to be a bloody romance drama, but the truth contained in it is more clear and easy to understand.
Link slowly jumped down and turned to look at Steve. Jobs, said: "He's not very good at braining. Otherwise, you won't lose to Microsoft's Bill. Gates. ”
Link pointed at Steve very rudely. Jobs, at the same time, made the other party's eyes become a little flustered. But there was no trace of anger in his heart, and he could only sit there uneasily.
But Link ignored Apple's angry eyes, and still said loudly: "You said that you either want to make software, or electronics, why do you have to do both?" You can do it all you want, so why do you have to be so stubborn? It's like everyone is inferior to you, you think you're an all-round hero. ”
The more Link spoke, the more difficult it became, but the truth in his words was still simple and easy to understand. Many Apple employees are also well aware that Link is right.
Although Steve. Jobs was very good, and his personal charisma was superhuman. However, his desire for control was too strong to accept any opposition, which also made him criticized.
Steve. Jobs's face turned even whiter, and it was the first time that he was pointed at his nose and accused in public.
But in the face of Link's accusations, he couldn't find any fulcrum to fight back. Because he calculated Link first, and Link is now responding in such a way that he can't get angry at all.
Steve. Jobs became more and more uneasy, especially when he felt so many eyes on him, he couldn't help but stand up: "Mr. Link, I accept your criticism. ”
The audience, after everyone was stunned for ten seconds, then an indescribable burst of fierce applause.
Link clapped his hands with a smile, though he also knew that the way he had just spoken was a little excessive. But he feels like he's saving Steve. Jobs.
Because he has read the autobiography of the other party, Steve. Steve Jobs wrote in his autobiography that he always maintained a strong competitive spirit. This competitive spirit led him to the glory of Apple, which was also on the verge of collapse and the loss of his best friend and partner.
And Link is not only trying to vent his anger now, but also to make Steve. Jobs jǐng awake.
Steve. Jobs openly accepted Link's criticism in front of everyone, a move that once again raised his popularity to a new level.
"Look, that's the patent of celebrities. Celebrities accept criticism, but what they retract is the admiration of thousands of people. What if it were an ordinary person? ”
Link was laughing as well, but not for Steve. Jobs was smiling, but he was smiling for himself.
"I laugh because I'm excited. Because I'm not an ordinary person, I also have the kind of patent that Steve Jobs has. is rich and powerful, has prestige and status, it is really cool, and even an apology can become a good story. ”
Self-professed to accept criticism. Jobs bowed deeply to the audience, and then bowed to Link.
Of course, Link wanted to accept his gift calmly, but his sober brain was telling himself that he had to be humble, because there were a dozen cameramen around.
Stand up Steve. Jobs didn't sit down, and he wasn't a fool. I've sat down with a bow, and I've been scolded by Link severely, so I have to receive something, right?
That's not a lot of requirements, right? I'm so miserable.
Link is replying with his eyes, not at all, just ask, I'm ready.
Seeing Link's smiling eyes, Steve. Jobs stood in the audience and suddenly asked, "Mr. Link, may I ask, how do you think Apple can do bigger?" Or, with what you just said, it seems to be trying to say that Apple should be able to compete with Microsoft, can I understand that? ”
"Of course!" Link exaggerated his tone: "Apple is a lucky star that has given God a bite, and if you want to compete with Microsoft, it is naturally very possible." ”
Everyone on the scene, including Steve. Jobs was all jīng god shocked. Link has talked so much nonsense, and it's finally time to get to the main thing.
Link took another sip of water, and then stopped talking.
Everyone who was anxiously waiting suddenly found that he didn't speak, and suddenly a wave of anger that wanted to scold his mother was gradually rising.
"Come on, why don't you speak?"
"Link, you're not bragging, are you?"
"If you really have a way, then say it?"
……
Link ignored the shouts of those people, pursed his lips slightly, and glared at everyone: "Are you stupid for me?" This method that can increase Apple's market value by several times in an instant, if it were you, would you say? ”
Link's rhetorical question suddenly silenced the whole scene.
Although Link's words show a sense of redness. Bare. The naked face wants benefits, but the people here are all businessmen. Even if some people dislike Link being too direct, they can't say anything.
Businessmen, this xìng profit-seeking, it's too normal.
It's just that Link's 'profit-seeking' face is a bit exaggerated, and it's also a 'bribe-seeking' expression, which is really unacceptable.
However, Steve. Jobs, however, frowned slightly, but still spoke. This time, he looked at everyone and said apologetically, "I'm sorry, because it's an important secret of the company. That's the end of this public lecture, it's great to see so many friends coming, please take a break, Apple will prepare dinner for everyone. ”
Saying, Steve. Jobs walked out from behind with Link.
As soon as the two of them left, the whole scene suddenly boiled. Nearly a thousand people were arguing frantically, all speculating about Link's way to increase Apple's market value several times.
"I don't think that way exists." A chubby white man snorted coldly and said.
"Not necessarily." Some people are more hesitant: "Hype and marketing gurus like Link may really have a way to increase Apple's market value several times." ”
"Make no mistake, even if Link is a master of speculation, he didn't do the system on the stock exchange, and he wants to increase Apple's market value by a hundred times, which is just casual talk."
No one could be calmed down by Link's assurances just now......
Most people can't believe that Link has such a 'magical' method of multiplying the market value of a large company.
But there are still a small number of people, with the expectation of Link's 'hype grandfather' and 'master marketing expert', are still very curious about Link's method.
While everyone was still arguing, Steve. Jobs had already brought Link into his office.
There were just two of them in the entire office.
Steve. Jobs's brows never relaxed, and Link was much more relaxed, sitting on the sofa with his butt looking very proud.
He scolded and scolded just now, and he was scared and frightened, and of course he was in a surprisingly good mood.
"Mr. Link." Jobs frowned, and suddenly said: "How can you tell me the method you are talking about, you can say the conditions casually, as long as I can do it." ”
Link smiled and glanced at him, "My conditions are a bit amazing, you can not be scared." ”
Steve. Jobs couldn't help but swallow his throat, and sweat began to appear on his forehead. Link doesn't have a good reputation, and to say he's a vampire is to praise him.
There are countless examples that prove that if Link doesn't squeeze every drop of blood, it's definitely not his style.
"Say...... Let's talk about it. ”
"Okay, then I'll say it." Link stares at Steve. Jobs's eyes opened faintly: "My method is absolutely effective, and my only request is to want the right to operate the 'Apple Store', but the right to operate it indefinitely!" ”
"It's as simple as that?" Steve. Jobs was stunned suddenly, he was ready for Link to open his mouth. I'm even wondering if Link will be ready to ask for a stake in Apple.
And now, Link actually said that as long as the 'Apple Store' has the right to operate indefinitely, it is even more unbelievable than being born with a god.
"Simple?" Link laughed exaggeratedly in his heart: "Where do you understand the value of the 'Apple Store'." As long as I have it, coupled with my status in the network, won't the entire mobile phone be my world in the future? This value is completely immeasurable in terms of money, it is almost a world! An Apple World! And the master of this world is me! ”
Steve. Jobs hesitated for a long time, as if he still couldn't believe that Link's only condition was only to have the right to operate the Apple Store indefinitely.
Although Apple has put a lot of effort into building the concept of the 'Apple Store', according to the current trend, it is just an iPod music player song download station, and the profit is almost minimal.
However, Link's opening of his mouth to demand the right to operate the 'Apple Store' for an indefinite period of time made him aware of a hint of unusual information.
"Could it be that Link is very optimistic about the Apple Store? Or is the Apple Store undervalued for us? ”
With this complex idea in mind, Steve. Jobs was somewhat silent.
As a businessman, he was keenly aware of the unusualness of Link's condition. Moreover, Link also added the words 'indefinitely' to the conditions, which is even more intriguing!
Link, on the other hand, seemed to see his hesitation, but he didn't feel the slightest nervousness. Without his method, the Apple Store would be a chicken rib.
And this method can increase Apple's market value several times, and as long as he has an 'Apple Store', he should be happy.
"Ahem." Link coughed dryly a few times, deliberately causing Steve. Jobs's attention, and then asked indifferently: "Boss Joe, have you thought it through?" ”
"This ......" Steve. Jobs was still a little hesitant. If the value of the 'Apple Store' is really underestimated, he is absolutely unwilling to give it to Link for nothing.
Link frowned, "I'll tell you directly." I take a good look at the 'Apple Store' because I have my web products that complement each other with the 'Apple Store'. But without my approach, the 'Apple Store' would be worthless. You have to think clearly! ”
Steve. Jobs obviously didn't expect that Link's conditions were not only extremely purposeful, but also directly said what he really thought, to make Steve. Jobs was a little surprised.
"Forget it." Link shook his head in disappointment and slowly stood up: "If you can't make a choice between several times the market value and an insignificant 'Apple Store'. I don't think there's any need for us to work together. ”
As he spoke, Link walked straight out the door.
And Link's last sentence was like a giant hammer smashed into Steve. Jobs's heart was the same, and his brain was pounding, and he hurriedly grabbed Link.
"Well, Mr. Link, I've decided, and I agree to your terms. However, while I personally agree, it is up to the Board of Directors to make the final decision. ”
Steve. Jobs hurriedly blocked Link's way, and after some patient explanation, Link stayed.
"Okay." Link nodded: "Then ask Boss Qiao to ask for instructions, I don't have much time, and I have to rush back to shoot "Prison Break". ”
"Okay, then please take a break from Mr. Link." Steve. After Jobs finished speaking, he walked out with a frown.
Seeing the other party leave, Link jumped up excitedly, excited and unable to extricate himself.
"Haha, I knew Jobs couldn't help it, hum."
Link's eyes sparkled because only he knew the immense value of the 'Apple Store'.
"As long as I have the 'Apple Store', I will definitely not make less than the entire Apple company."
The 'Apple Store' is the software download channel for the entire Apple company to launch the i-series products, as long as all the i-series products are launched in the future, the 'Apple Store' will be a 'super hypermarket' in the mobile phone network.
And this 'hypermarket' is still unique and cannot be replicated. This has a huge correlation with the hardware application of Apple's i series products.
"It's done. As long as I have the 'Apple Store', I will be the super boss in the Apple world, and that is the real master of the world. ”
Just thinking about it for a moment, Link felt a strong sense of excitement.
And all the top management of Apple have been replaced by Steve. Jobs was summoned to the conference room.
Look at everyone, Steve. Jobs repeated Link's terms: "That's it, Link wants the 'Apple Store' in exchange for a way to multiply Apple's market value." ”
Hearing his words, several board members were all amazed. The board members are well aware of the practical value of the Apple Store.
While the 'Apple Store' is gaining momentum, it is making very little profit. If it weren't for the fact that ipod users were provided with a channel to download music, they wouldn't have agreed to do something about the Apple Store. ’
"Then give it to him." A board member said nonchalantly: "I invested in Apple just to make money, and the purpose is as simple as that." If Link can really increase Apple's market value several times, I would rather give him a part of the shares for free, let alone a small 'Apple Store'? ”
Many people nodded in agreement with this board member's statement.
"That's right, do you need to hesitate for such a good thing? It's good to just go through. ”
The board members were certainly willing to trade the 'Apple Store' for a way that would multiply Apple's market value.
They're not Steve. Jobs, they only recognize money, and they don't have much affection for Apple.
And Steve. Jobs is different, Apple was established by his own hands, and it is like witnessing the growth of his children step by step, so that he is not willing to lose every part of Apple.
"But ......" Steve. Jobs hesitated.
"What else? Jobs, now that the entire board of directors has passed, you can just go and talk to him. We now just want to know what is the way to multiply Apple's market capitalization several times. ”
The eyes of several board members were red, and it was a pie in the sky if it was really a good idea.
And he only needs to pay for an 'Apple Store', what could be more exciting?
"Okay."
Steve. Jobs walked out with a frown, although he felt that Link's condition must have a deep meaning.
And the value of the 'Apple Store' is definitely underestimated by everyone, and Link is the only one who sees it.
But everything that was happening now was saying that Link had won, and he had captured the minds of those board members.
"Well, that's all it seems." (To be continued.) )