As soon as this number came out, in fact, everyone saw it, the straight waist of the little steel cannon suddenly softened, and the whole person leaned on the sofa, unconsciously lit the cigarette in his hand, and took a hard puff.

He smokes very fiercely, and he smoked two boxes of cigarettes himself at this 20-hour special celebration party, and everyone knows that a work is the same as a child for a part-time creative director, you have to go through its filming and post-production of the October pregnancy, but also experience the expectation that it will be born healthy and healthy, and finally you have to hope that it can thrive.

Seventeen million is the foundation for this child's growth for the director of Little Steel Cannon.

are all old people who have been in the industry for many years, everyone knows what this number means, even if it is not popular in Xiangjiang, Baodao or even abroad, this drama will take the box office in the mainland, and it can guarantee a box office of more than 150 million.

In fact, the goal of Xiaogang Cannon is also in the mainland, compared with "Dear", the plot of this drama is more limited, basically it has nothing to do with the outside, and there is no big scene and big production, like a Hollywood blockbuster You don't need to understand culture, and you don't even need to know too much about the plot, you just need to enjoy the visual feast that the big production should have.

As soon as the box office of the mainland of 17 million came out, the little steel cannon breathed a sigh of relief, and shouted to toast to everyone, less than ten minutes, the eyelids of the people present drooped, Yang Yichen helped one after another to the upstairs guest room to rest, the tight string loosened, this sleepiness and the strength of the wine came up together, how uncomfortable and uncomfortable the taste was, I couldn't wait to immediately throw myself on the bed, regardless of the big sleep.

It didn't take long. The villa is quiet and the villa was built to a very good quality. The soundproofing of the room is much, much better than the current new house, and the door is closed. Almost you can't hear any sound, Sister Rong has already taken the nanny to start cleaning up the living room, some oil stains and wine stains on the sofa are all trivial, the nanny is used to changing the sofa cover and sofa cushions, and from time to time you will see a hole in it burned by a cigarette butt.

17 million, better than Yang Yichen's expectations, this kind of box office will make him particularly proud, because this is in the same time period, he replaced Liu Dehua as the male lead in this drama. It's not like "Dear", he came out ten years in advance, and the box office of 17 million made him feel that the box office had increased so much because of my appearance, and it was true, after taking a shower and lying on the bed, Yang Yichen was not sleepy, turned on the TV, and found a random station. Watching the midnight entertainment, a piece of news caught his attention.

The box office of more than 200 million yuan of "Dear" has basically reached its peak, and there are still films, but most of them have been snatched away by "No Thieves in the World". In Hong Kong. There are more movie theaters, but even so, the influence of "No Thieves in the World" is not small. made the already crumbling "Himalayan Star" completely lose the possibility of recovering the lost ground. can only choose to withdraw from the stage gloomily, with a box office of less than 20 million. ended dismally, I only hope that there will be some improvement in entering the mainland after the year, otherwise this film can only be regarded as a bad film that has an explanation for investors, does not make money, does not lose money, and has no reputation.

"Himalayan Star", with a bunch of local stars, has become the first work to eat crabs and tragedy in this year's Lunar New Year stalls, many people choose to avoid the brother media team strategy, everyone's judgment of the brother media is very accurate, Yang Yichen and his team will not come up with the strategic policy of killing a thousand enemies and self-damage eight hundred for no reason, besides, if these films really don't have a good box office, good reputation and good quality, his behavior of forcibly occupying the New Year stalls will offend many people, so smart people judge that Yang Yichen has strong confidence, has just played such a hand, with the current construction of the film market, unless you have opposite themes, and the quality and number of stars are guaranteed, you can compete with him.

It's really hard to compete, unless you also have a bunch of films to block it, otherwise you have a film, even if you are the same as Brother Media, it will be released on the same day, fifteen days later, you will immediately encounter the next blockbuster of Brother Media, which will hit you before and after.

A convoy strategy, with countless media competing for continuous coverage, has virtually saved Brother Media a lot of publicity costs required for the separate promotion of the four films, and these publicity expenses can largely offset the overlapping loss of the end of the release time being covered by the next film.

Now that "Dear" has succeeded, and the debut of "No Thieves in the World" has also been successful, the tragedy is naturally that a large number of small productions represented by "Himalayan Star" are not afraid of death, in vain trying to get a piece of the pie from the chaotic army, but they don't know that Yang Yichen's four movie bombardments have emptied all the movie ticket money in the pockets of all those who want to watch the movie.

Under normal circumstances, a good movie in November, no problem to watch it, and then watch another one around Christmas, and there is not much economic pressure, this is the psychological norm of the general domestic working-class movie-watching consumption, in between, I really want to come out with another good film, okay, I will probably want to watch a movie after New Year's Day to the front, if there is really a good film, then it may be hesitant, some people may grit their teeth to watch, some people may choose to give up, but according to Yang Yichen's calculation, a person in more than two months, watching three movies, including big holidays like Christmas and New Year's Day, there is not much pressure on the working class.

In the Chinese New Year file, those who are reluctant to watch a movie once a year will basically leave the consumption of watching movies that may be once a year around Christmas, after all, there is not enough time in the New Year's pocket.

As for students, young couples and the like, it is not within Yang Yichen's consideration, even if young people don't make money, their consumption is more ruthless than that of ordinary wage earners, which is a common problem in China for a long time, not education or a single problem. In short, the parents at home have to deduct 10 yuan a day for their son's food expenses, and the son may spend 100 yuan to eat KFC with his girlfriend at will in college.

Xiao Gangpao and others slept directly until the afternoon of the next day, and there were already people from the company who were responsible for running the market outside to come back and make a summary report, in Yanjing, Modu, Yangcheng, these inland metropolises, the movie theater sales are good, it is the weekend, couples watch more movies, and students are still the main body of the morning show. In Xiangjiang and Treasure Island, there are mostly young people, similar to the situation of "Dear", the audience who went to Yang Yichen personally accounted for nearly half, the fame of the small steel cannon is slightly better in Xiangjiang, and there are not too many people in the treasure island at present, the so-called big director either you have won an award in the award we recognize, or you have made a big production zuò, the scene is grand so that we can remember you after watching it, today's small steel cannon is still a little bit meaningless, he himself joked that he still has a chance to win Zhou Xingchi in the mainland, When you go to Xiangjiang Treasure Island, you have to rely on Yang Yichen, Li Bingbing, Zhao Wei, these cards, Xing Ye is the top three directors in terms of personal appeal, and the number of people who go to watch the movie at him will not be less than Yang Yichen.

In the first week, "No Thieves in the World" exceeded 100 million at the mainland box office and will exceed 1 million; The total box office in the entire Asian region has been calculated, including Xiangjiang Treasure Island, which is roughly around 70 million, and those who come to Yang Yichen are all hardcore, and the box office must be concentrated in the first week, the situation is exactly the same as "Dear", the audience in the mainland feels that the thief fight is very dazzling, and everyone outside does not think it is so unusual, and the small steel cannon can only sigh, this is the problem of the system, no matter what impact you have on promoting thieves outside, as long as your movie is made well, in the mainland, many shots of "No Thieves in the World" will cross the line, Yang Yichen and the company have made a lot of effort, otherwise they will have to cut it, so that you can't generate any interest in the eyes of the outside audience at all.

In Yang Yichen's memory, there is a sentence from Guo Degang, when he was in a crew in Yanjing, he spent 200 yuan, and went to Tianqiao to listen to Guo Degang's cross talk.

He couldn't remember what the original sentence was, but the meaning was like this: "Cross talk is to make everyone laugh, after tea and dinner, have a good laugh, and have a healthy mentality, if the purpose of cross talk is not to be funny, then it is really funny." ”

A child's growth, with parents, elders, and schools, these can't be educated, a movie and a cross talk can educate the ground, can educate the bad?

Yang Yichen is not as radical as Lao Guo, but he believes in a truth, it is better to be sparse than blocked, the guidance of the people around him is the most critical, and blindly prohibiting it will never have an effect. It's just that the more blocked people are, the more interested they are, the more they want to find out, to put it bluntly, what are those things, if you really let him see it, he won't be interested.

Looking at the box office outside the mainland, Xiao Gang Cannon just smiled weirdly, that smile was full of a certain disdain, he had expected this to be the case, he had confidence in himself, and he also had confidence in his works, he even wanted to shout to the above, you give me the right to cut it, and I will give you a good film with an international reputation.

Yang Yichen didn't know before, during this time, he also heard it from Xiaogang Cannon, Wu Yusen, and Xu Anhua, the latter two didn't want to come to the mainland to make films, and they didn't want to shoot films suitable for the mainland, they wanted to say just one sentence, obviously a beautiful doll-like girl, you have to cut people's hair to shreds, put on glasses with thick bottoms of bottles, change into domestic school uniforms that are hard to see dead, and throw them into a campus playground to become one of hundreds of people, who is willing to let their children be so scourged, Let your excellent children become so mediocre.

Xiao Gang Cannon was a little more sad, and once drank too much, and said bluntly: "It's really not that our group of directors are incompetent, we want to be free of imagination, but we only get a small area that is dungeon...... (To be continued......)