Chapter 147: Talking about cooperation with Jia Duobao

Meng Fei was full of wine and food, and Chen Hongdao over there was already drunk in a daze, seeing that the time was almost up, Meng Fei asked with a smile: "Boss Chen, I don't know if there is anything important to talk about this meeting?" ”

Chen Hongdao's misty drunken eyes finally revealed a touch of light, picked up a bottle of mineral water, filled most of the bottle, and said, "Boss Meng, I mainly want to talk about Wang Laoji herbal tea. ”

Meng Fei and Wu Yu glanced at each other, revealing an expression that was indeed so.

Presumably Boss Wang also knows that Jiaduobao Group has been operating the Wanglaoji trademark for three years, has accumulated enough experience, and has set up a very reliable marketing and promotion team. Herbal tea is a major feature of Lingnan, and Wang Laoji is the characteristic of the characteristics, we categorically can't let such a national brand be buried, Boss Meng! ”

Chen Hongdao said earnestly.

Meng Fei said in agreement: "Boss Chen said well, I can assure you that Daohuaxiang Group will definitely operate well and promote Wanglaoji herbal tea to the whole country." ”

Chen Hongdao's face stiffened, and he forced a smile: "This is natural, with Boss Meng's strength, he will definitely be able to do this." But I think ...... If Daohuaxiang Group can carry out strategic cooperation with Jiaduobao Group, then we will be able to make a bigger and more brilliant achievement. ”

Meng Fei pursed his lips and said lightly: "Cooperate with Jiaduobao Group?" Hehe, Boss Chen, can you come up with enough reasons to impress me? ”

Seeing Meng Fei speak, Chen Hongdao was immediately overjoyed and said: "Boss Meng, I know that it has not been long since Daohuaxiang Group acquired the Wanglaoji brand, and it is certainly not yet possible to complete an excellent management team. ”

After speaking, he glanced at Tao Yingze, the general manager beside him.

Tao Yingze is an expert in the operation of the Wanglaoji brand, it is good not to speak, as soon as he speaks, he explains in detail his cognition and planning plan of the Wanglaoji trademark, and has launched a set of production, promotion, sales and after-sales marketing programs.

Based on Meng Fei's perception of the Wanglaoji brand, Tao Yingze's plan is basically the prototype of the Wanglaoji marketing case in the previous life.

It can be seen that in order to reach cooperation, Jia Duobao has shown absolute sincerity.

Wu Yu learned a lot about the Wang Laoji brand during this time, and praised the marketing case of Mr. Bai of the beverage company, but at this time, he found that Mr. Tao's strategy was more complete and systematic than Mr. Bai's plan.

Jiaduobao Group has been in business for many years, and its understanding of Wanglaoji's trademark is far greater than that of Bai Muyun, who has only been in contact for two months.

However, Meng Fei's face did not show joy, he looked very calm, clapped his hands and said: "Mr. Tao is really a talent, an expert in this area of Wang Laoji, I am looking forward to cooperating with you." ”

Chen Hongdao was immediately overjoyed, he didn't expect this Boss Meng to be so easy to speak: "Boss Meng, have you agreed to cooperate with Jia Duobao?" ”

The corners of Meng Fei's mouth curled, and he shook his head: "I'm sorry, as far as the information you provide is concerned, I am more inclined to cooperate with Mr. Tao." Mr. Tao, I intend to separate the Wanglaoji brand to set up a company, I wonder if you are interested in becoming the general manager of this new company? ”

Tao Yingze was dumbfounded.

What's going on?

We're here to talk about cooperation, okay, are you digging into the corners of the wall? Isn't that right?

Tao Yingze glanced at Chen Hongdao cautiously, a little embarrassed.

Chen Hongdao is a devout believer and rarely thinks about it, but just now he couldn't help but have a touch of anger on his face, Meng Fei, don't go too far!

However, Chen Hongdao is a businessman in the end, and he has been practicing Buddhism for many years, so needless to say, he quickly calmed down and said with a smile: "Boss Meng said that he was joking." ”

Meng Fei shrugged his shoulders and looked very indifferent: "Secretary Wu, give Mr. Tao a personal business card, if Mr. Tao likes it, you can come to work with me at any time, and the position of the general manager of Wang Laoji Company has always been reserved for you." ”

Chen Hongdao's face was ugly, Tao Yingze shook his head, and refused: "I appreciate Boss Meng's kindness, but I have been working at home for many years, and I already have feelings and don't want to leave." ”

Meng Fei smiled slightly and didn't say anything.

Got feelings?

Don't be funny!

After a few years, the performance of Jiaduobao gradually declines, I don't believe that you can still sit firmly on Mount Tai.

Tao Yingze's words made Chen Hongdao's face much better, if he was dug in the corner in front of someone at the wine table, it would be a shame for the adult.

"Boss Meng, in fact, regarding the Wanglaoji brand, I have a more ambitious international development route." Seeing that Tao Yingze failed to move Meng Fei, Chen Hongdao threw out another olive branch.

"International routes?" Meng Fei was interested, which he didn't know in his previous life.

Chen Hongdao paused for a moment, and then said slowly: "Wanglaoji herbal tea is our national brand, and it is a special drink that truly belongs to our China. Don't look at Jianlibao is popular all over the country now, but in my opinion, it's just a small fight. If you want to compete with international brands such as Coca-Cola and Pepsi, only Wang Laoji! ”

Chen Hongdao is a marketing genius with a very unique strategic development vision, and his words have won the recognition of Meng Fei.

Seeing Meng Fei nodding, Chen Hongdao felt more confident: "Boss Meng is a big man with a big pattern, although it is difficult for Wang Laoji to be the hegemon in the Lingnan region now, but I think that once this brand is promoted, it will definitely not be satisfied by the mainland market alone, it will be the same as Coca-Cola and Pepsi, with strength and qualifications to face the world!" ”

Crazy, definitely a madman!

Wang Laoji is still second-rate in Lingnan, and he began to fantasize about occupying the whole world? Are you kidding me!

Not to mention that Wu Yu was dumbfounded, even Tao Yingze was secretly surprised, he didn't expect the chairman to have such a big plan in his heart.

Only Meng Fei's face was calm, as if everything should be taken for granted.

"What Boss Chen said is exactly what I think in my heart." Meng Fei smiled slightly.

Chen Hongdao didn't expect that such a "Arabian Nights" would really be recognized by Meng Fei, and suddenly gave birth to a sense of sympathy for his confidant, and sighed: "The hero sees the same thing." ”

Meng Fei shook his head amusedly: "Boss Chen, it seems that this is not a reason to be able to cooperate with Daohuaxiang, right?" ”

Chen Hongdao lowered his voice and said, "Boss Meng, Wang Laoji's history, you must also know it. In that year, the socialist transformation, the state forcibly obtained the Wanglaoji trademark and formula from the descendants of the Wang family, making the Wanglaoji brand a state-owned asset. But this is not the case in overseas places, and the brand rights of Wanglaoji in dozens of countries and regions around the world, including Hong Kong, are still in the hands of Wang's descendants. ”

Wu Yu's eyes lit up, and he exclaimed: "Mr. Chen has a connection with the descendants of the Wang family?" ”

Meng Fei's face sank, and he glared at her angrily, too much!

Wu Yu blurted out excitedly, knowing that he was wrong, he quickly lowered his head.

Chen Hongdao smiled slightly: "What Secretary Wu said is extremely true, it was convenient for Ms. Wang Jianyi to get in touch with her in the early years, and she had a very personal relationship, not only got the authentic Wang Laoji's formula from her, but also the property rights of Wang Laoji outside the mainland. ”

Tao Yingze couldn't help but nod secretly, Chairman Chen's move is really high!

Daohuaxiang Group only has the property rights of Wang Laoji in the mainland, but Jia Duobao can get Wang Laoji's overseas property rights, and the cooperation between the two companies is the only way for Wang Laoji to go to the world.

Although this Boss Meng is young, it can be seen from his words that he is a person with great ambition and national pride.

Such a strategy can definitely make him tempted.

In fact, it is true, Meng Fei, who originally scoffed at cooperation, is now tempted.

If Daohuaxiang Group has a global beverage comparable to Coca-Cola and Pepsi, how much national honor will it be enhanced?

Even ten years later, Huaxia still does not have a global national brand, if Wang Laoji can really sell well in the world one day, not to mention how much profit, the country will also have a bright face!

If the country has benefits, Meng Fei will naturally have benefits.

Meng Fei raised his head and glanced at Chen Hongdao deeply, and his attitude softened: "Boss Chen, I don't know how you plan to cooperate?" ”

As soon as these words came out, Chen Hongdao and Tao Yingze's faces were radiant.

"Boss Meng, that's how I planned. Wanglaoji's current manufacturer is mainly located in Guangsui City, so we will establish a joint venture between Daohuaxiang Group and Jiaduobao Group to establish a Guangsui Wanglaoji Beverage Co., Ltd. ”

Chen Hongdao said, but Meng Fei frowned slightly, go to Guangsui to build a company? Isn't this obvious that it wants to break away from the control of the Daohuaxiang Group?

Meng Fei didn't say anything, raised his hand to signal him to continue, but a touch of mustard appeared in his heart.

Chen Hongdao also said: "The newly established Wanglaoji Beverage Company, which is provided by Jiaduobao Group as an entrepreneurial team, also provides authentic Wanglaoji herbal tea secret recipes and overseas Wanglaoji property rights, in order to show sincerity, Jiaduobao Group will inject an additional capital of 50 million yuan." ”

Meng Fei squinted and nodded.

Wu Yu didn't understand why Chen Hongdao specifically pointed out that the secret recipe for herbal tea was provided by Jia Duobao Group, but Meng Fei understood.

Back then, the state power asked for the herbal tea formula, how could the descendants of the Wang family honestly hand over the correct formula? The amount of herbs will affect the taste and efficacy of herbal tea.

And the formula in the hands of Jiaduobao Group is obtained from the hands of Wang's descendants, and it is a real authentic formula!

In other words, the herbal tea formula in Meng Fei's hand is a copycat, while the formula in Chen Hongdao's hand is authentic.

"What do I want to offer from Daohuaxiang Group?"

"It's very simple, there are several existing Wanglaoji factories, plus the mainland property rights of the Wanglaoji brand."

Meng Fei narrowed his eyes and stared at Chen Hongdao for a long time before he slowly asked, "Then according to Boss Chen, how should the equity of the new company be distributed?" ”

As soon as these words came out, the banquet instantly fell silent.