On this day, Chu Jiaqiang and the others went to the last stop, called Chashan Village. As the name suggests, a lot of tea is grown here. In the past, it was a land of affluence, and the people relied on the tea plantations that spread all over the mountains, and the tea was popular in several nearby villages.

They are all yellow soil, which is a barren land in the south, with little nourishment and fertility. In addition, the soil is slightly sour, and it is difficult for other crops to grow, so the ancestors here reclaimed all the places and planted tea, so that the villagers here were in a barren land in time, and they were not hungry, and even once rich.

However, all this is a thing of the past. With the impact of the upsurge of reform and opening up and entering the market economy, their self-produced tea is becoming more and more unmarketable. In the past ten years, if it weren't for the fact that there were still some sales in the town, they would probably have to emigrate.

"Back then, it was very lively and there were a lot of businessmen coming and going, but now it has become a thing of the past." Mayor Ye sighed. When he was young, it was definitely a very wealthy place.

"So the world is unpredictable, it's not the same as Sifangtian, it has been brilliant, but there will be an end." Secretary Chen is not from this town, so he does not have the same strong sense as Mayor Ye.

Chu Jiaqiang has never been here, he has heard of it before, it is full of tea plantations, and there is a lot of tea. When I came here to take a look, I realized that there was such a large-scale tea garden in my town.

He also learned from other people just now that the tea leaves here are all very ordinary green tea, which is not worth anything at all. In the past, the standard of living was not high, and the people's dietary requirements were not high, so there was also a large market for ordinary tea. Now it's different, a little better family will want a little more high-end tea.

"It's a pity to cut so many tea leaves." Chu Jiaqiang said.

"Isn't it? These are decades old teas. But if you don't cut it, you work hard every year, and the income is only a few thousand yuan, which is no different from plowing the field. The village chief of Chashan Village smiled bitterly.

With the vigorous development of vegetables and fruits in other places, the villagers in their village also became restless, and one by one they wanted to cut down the tea trees and plant fruits and so on.

However, they are all yellow clay here, and they grow other fruits, not only do they have no yield, but they also have good quality, so what will they compete with at that time? Suffice it to say, this idea has no future at all.

It's no wonder that the villagers here have ideas, and managing the tea plantations is not an easy task. Picking tea, roasting tea, etc., every year, is very tedious, and it will not be much easier than plowing the fields.

"Simply selling tea, there is really no way out for low-end tea now, and now there are too many tea commissions." Chu Jiaqiang nodded. Looking at those endless tea plantations, he had a little headache, and kept thinking about how to make these tea leaves more valuable.

As far as he knows, tea is one of the world's three traditional beverages, loved by people from all over the world, and is one of the world's important cash crops. A total of 58 countries around the world grow tea, more than 150 countries drink tea, consume 3 billion plants every day, and the annual sales value reaches 21 billion US dollars.

Therefore, although there is a lot of tea in this world, the market is still very broad, and as long as it is handled well, there is still hope.

If you can't simply sell tea, then you can only consider the deep processing of tea. Of course, only he dared to think of these ideas, and it is estimated that the countryside has not even heard of the word deep processing, so how could he think of this?

Deep-processed tea refers to tea products produced by using fresh tea leaves and finished tea leaves as raw materials, or using tea leaves, waste defective products and scraps from tea factories as raw materials, using corresponding processing technologies and means. Tea products may be tea-based, or they may be based on other substances.

"So what to do?" The village chief of Chashan Village hurriedly asked, his tone a little eager.

"You can think about how to process these teas deeply, and I am still considering specific products." Chu Jiaqiang said to them.

Sure enough, when the village chief heard the word deep processing, he didn't understand what it was at all, could it be that the fried tea was processed again? Stir-fry again? That doesn't seem to work, does it? Tea is also particular about the heat, once the processing is too much, the quality of the tea will deteriorate, which is not more difficult to sell?

"Tea deep processing?" Even Mayor Ye and the others don't know much, but they don't know as much as the village chief, and they know that they should use tea to process other things.

"Huh! You have all seen the advertisements on TV, such as green tea drinks, green tea toothpaste, etc., which are all reprocessing of tea. Chu Jiaqiang briefly told them two examples.

Later, he told these people about the benefits of deep processing.

First of all, make full use of tea resources. There is no direct market outlet for a lot of low-grade tea and tea scraps, tea waste, and there are a large number of resources that can be utilized, and they can make full use of these resources for the benefit of mankind by deep processing, and enterprises also obtain economic benefits from them.

Secondly, it can enrich the market products. Tea is of course a good thing, but people are no longer satisfied with the product form of tea is just "dried leaves", and people need to enrich tea products.

Finally, it's about opening up new features. Many functions or effects of tea cannot be used in traditional brewing methods, and deep processing of tea can make use of these functions in a directional and purposeful manner. At the same time, it is also combined with other substances in deep processing to play a greater role.

When I said this, everyone understood. If you develop in these aspects, it seems that there are really some doors, but these involve financial and technical problems, and none of them can be solved by their Chashan Village.

"Let's go first! I haven't figured it out yet. Chu Jiaqiang didn't know much about this aspect, but he just thought of a general direction.

As people's living standards have entered a well-off society from subsistence and clothing, the consumer demand for tea is gradually developing in the direction of high-quality products and diversified varieties. At present, tea processing only provides primary products, and the varieties are relatively simple; The drinking method follows the hot water brewing method that has not changed for thousands of years, which cannot fully adapt to the changes in market demand.

He knows that tea contains tea polyphenols, tea pigments, alkaloids and other substances, which are hot research in the world today, but these sound quite high-tech and may not be suitable for these rural developments.

In addition, according to statistics, the world's tea bag sales account for more than 65% of the total tea sales, and its demand is growing at a rate of 5%~10% per year. It's not very high-tech, but it doesn't seem to be competitive. Compared with other large enterprises, Chashan Village cannot compete for the market at all.

"Think slowly, think slowly, don't rush." Mayor Ye and the others hurriedly said to Chu Jiaqiang. (To be continued.) )