A cinema line dedicated to art films, showing only art films.

In the eyes of many people, this topic does not exist and is impossible, and it is no wonder that it will be like this in 2008, Yang Yichen still remembers that shortly before his rebirth, there were art film directors who knelt down and begged for more film scheduling in order to make their films rampant in the current commercial blockbuster schedule, and this kneeling made a good film not really submerged, as long as there is a stage for them to perform, art films can also get a very good box office.

What no one has ever dared to get, Yang Yichen wanted to do it with great fanfare, acquired the-for-tat Tiandi Media, and took over a mess with a good foundation, he didn't want to run Tiandi Media, he was directly divided into two, artists, people behind the scenes and other circles, all belonged to the brother group.

Then the company was integrated, the cinema line below was rebuilt, the company laid off employees, and retained sixty percent of the employees to set up a cinema management company, which was dedicated to the unified management of all the cinema chains under the name of Yang Yichen or the brother group in the country.

One stone stirs up a thousand waves.

Today's premiere level specifications are high enough, and tomorrow the headlines of all entertainment pages will undoubtedly be filled with this incident, even if the news of the global simultaneous release of "Road" is inferior, and the brilliance will be completely blocked.

Yang Yichen chose to make it public at this time, just to let this news have the greatest impact, to let everyone know the news, and to use the platform of the movie to tell the outside audience that I, Yang Yichen, will definitely have a beginning and an end and will not disappoint everyone if I want to do great things.

Since I have announced it, I want to get the full support of all those who are committed to art film and hope that it can be carried forward, you are my most insistent bottom line, you must believe in me, you must support me, stretch out your hands, now you give me strength, let us let more people join in little by little, let more people know and believe in this, let us hold hands in the circle bigger and bigger, that, is the space for art films to survive, its size in addition to quality, It is reflected in the cooperation of everyone working together.

The art film film market is not my Yang Yichen's alone, but all of us, since I have carried the two banners, I am not bad for the third one.

"Room" is a small-budget art film, and "Road" is also a small-budget movie, because they have the support of huge resources like Brother Group, and the convener like Yang Yichen who can gather big names, so they have never lacked resources and never lacked the soil for outbreaks, and the release of "Room" grabbed 20% of the film share from several large investments, and reached 33% at the peak, word-of-mouth plus box office plus artistry. Now that "Road" is about to be released, the preliminary estimate is that the number of films will exceed 40%, no way, this film is not a small-budget art film in Huaxia, it is full of well-known big-name actors, it is in accordance with the specifications of serious blockbusters, but there is no such a big position in North America, like the previous "Room", give you certain resources, but whether the real film can succeed depends on the quality of your film, whether you can break free from the shackles of art cinemas and rush into mainstream cinemas, depending on your ability, This is also the advantage of the North American market, if you know that it is difficult for you to have a really high box office, then define yourself as a pure art film, and it will be played in art film theaters, attracting those real art film audiences, as long as you can achieve a single screen box office of more than 10,000 US dollars in a single week, even if you only have a few hundred screens when you are released, the film is still a big film, the director is still a first-line director, and the actor is still a good actor.

My Yang Yichen's operation model is very simple, you don't have a small budget to produce independent film art films with a small amount of film scheduling, and you can't get a good film schedule in mainstream theaters, it doesn't matter, I use an art film theater to make up for your film scheduling, where is your soil.

Here, I can give you a long enough release cycle, can give you enough golden time, although they are all small halls and can't accommodate many audiences, and there will be no high-end screening methods such as 3D in the future, what I do is to give you a home, which can ensure that your films will never lose money and will definitely make money if they are of sufficient quality. At that time, those who always say that they can't make money by making art films, independent films, and small-budget films, you'd better shut up and don't make excuses for your incompetence.

In the red carpet area of the entire premiere, media reporters were talking about it, many fans at the scene were also talking about it, and the audience watching the live broadcast of the red carpet on the Internet was also talking about it all over the screen.

Brother Group uses the world's top servers, spares no expense to use the best everything, even the technicians are the best, to ensure that the official homepage of Brother Group and its video channels and live broadcast channels can carry users to watch to the greatest extent.

Before Yang Yichen was interviewed, the number of people who watched the live broadcast of the premiere was 2.8 million, and when the live picture switched to Yang Yichen's interview, in just 15 minutes, by the time the red carpet officially began, the number of people online exceeded 8 million, and it is still rising.

The red carpet ceremony began, there were so many stars, the red carpet ceremony was only prepared for forty minutes, everyone felt that it was definitely not enough, and you also arranged a host of the level of Yimei on the scene, and when you went inside, it was the master of the movie channel Hua Dan with Hua Shao, and she must be interviewed on the red carpet, so how can you finish it?

After the beginning, everyone understood why the red carpet was so short, all the areas were given to the media and fans, the car came, the stars arrived, it was a bit like attending some private wedding or some kind of wine banquet, not all stars were dressed up to attend and had to walk the red carpet and sign on the signature board.

There are two entrances to the venue, one left and one right in the media area, the left area facing the signature board is the best, and the media far away from here is very unhappy, but when many artists, especially the big names, do not go on the red carpet after getting off the bus, and directly appear in front of everyone and enter the right entrance, the media on the right laughed, although we can't take pictures of the signature board and interviews, but you can't take many big names who are unwilling to walk the red carpet.

You are like this kind of thing, directors at the level of Xiaogang Cannon, Xu Anhua, and John Woo all came to cheer, they did not lack attention, nor did they lack the opportunity to walk the red carpet, and the car arrived directly into the venue, and many people arrived early, because now it originated from Yang Yichen's ' The leisure meeting is very famous, the backstage of the disaster relief charity performance, everyone sits together and chats, and the art world is integrated, Yang Yichen invites a meal, and the rules of the art world are reformulated, and today there is such a thing as an art film theater exposed, everyone wants to come over early, while the media reporters have not come in, sit together and chat, so the whole red carpet ceremony, the first half an hour, that called a big coffee gathered, the boss and president of a big film company, the top producers, directors, producers in the circle, and some well-known people from across the Taiwan Strait, Especially in the treasure island, this time there are a lot of industry bigwigs who can be counted in the treasure island art scene, before Xiangjiang was very clever in throwing the pot, which pulled a lot of hatred to the treasure island art scene, with the increasing influence of the brother group's film and television dramas, they want to enter the idol drama market at the top pillar of the treasure island art scene, as soon as the news came out, this time there were many people in the treasure island.

I don't really know it, in fact, I can't talk about being afraid, if I am not afraid that what your brother group produces must be better than our local production, even if it is good, there is a problem of adaptation, and the water and soil will be reduced. The reason why they came, what they were afraid of was actually Yang Yichen, who felt very unhappy once he came to a hot-headed, and directly ordered to let Sun Li, Tong Liya, Yang Mi, and Li Nian, who are now popular in half the sky, to act in idol dramas, where is there still a market for the actresses in idol dramas on Baodao, and then be ruthless, let Lin Zhiling and Hou Peicen take on some idol drama scenes, and the results are unimaginable.

In the face of Yang Yichen, they have long forgotten this idea, and even when they came to Yanjing, they were afraid that Yang Yichen would not act in accordance with the rules of the art world, so no one could afford to provoke him.

Yang Yichen, as the male number one in the film, is the absolute core starring, the red carpet must be gone, and the interview must be indispensable, but he actually arrived at the scene a long time ago, and temporarily asked people to place some chairs in the open space area in front of the stage in the first row, and the machine or everything was on the side, avoiding the laid machine tracks, and people came, many people who were familiar with Yang Yichen automatically came to the front, and at this time, there was no distinction between the labels on the chairs, and those who were qualified to sit down and chat, naturally they were not afraid to say that your artist came in and saw that his seat was sitting, if you want to get up and give up your seat, it will make the artist honestly afraid.

There is no doubt about the status of Xiaogang Cannon in the brother group, the super veteran, who has such a good relationship with Yang Yichen and has a status in the industry, shouted at Yang Yichen when he came in: "Chen Zai, you won't be serious, right?" ”

Shen Jing and Chai Yan came in from the entrance on the side and smiled at everyone, even if there were people on the scene who didn't know who they were, the people who knew them next to them would quickly inform them of their identities, don't mess with them, they are not people in the art world who can afford to mess with.

Yang Yichen said very indifferently: "Since we all feel that the development prospects of Chinese films and even the entire Chinese art scene are excellent, we have integrated resources and formulated new rules, it is inevitable that the supporting facilities will also come up, thanks to you for looking up to me, I can't live up to your trust, honor I Yang Yichen can afford it, and I Yang Yichen can also afford the corresponding responsibilities." I promise that even if the theater chain is built and loses money for 20 years, it will still be there, and the software and hardware updates can keep up. (To be continued.) )