Chapter 13: Inspiration from the bus
The next day, Li Demin stabbed Liu Long and hospitalized the incident to spread completely in the school, and in the last self-study class in the afternoon, the radio in the classroom suddenly sounded, and the school announced the expulsion of Liu Long and three other students.
Lu Xi had a faint smile on his face, thinking that he had killed Liu Wenbiao behind his back, and his son could be regarded as folding it in his own hand, and he inadvertently cut the grass and eradicated the roots.
However, Lu Xi's good mood didn't last long, except for Qiao Yuan at the same table and Zhou Han, the girl at the front table, he was not familiar with other classmates, he was not interested in books, and he had a micro-message in his heart, for him, school life was really boring and boring, but when he first came to the class, Lu Xi had to take care of his parents and the mood of the class teacher, so he could only insist.
I never thought that it would be so hard to study in China, the third grade of Luzhong Middle School, the first and second years of high school have one day off every week, but the third year of high school is only a pitiful half-day off. After taking classes for a week, Lu Xi felt a little unbearable, he had to do promotion planning during the day, and when he came back at night, he had to contact Xiao Zhongjun to understand the situation, he had to see the user feedback on the official website, he had to reply to Meng Xia's email, and he had to find time for network promotion.
In the first two days of the launch of WeChat, the growth of registered users is not very obvious, although the promotion posts sent to major websites and forums are placed on the top of Banzhu, and PICQ, Internet Genie and PCICQ, but there are only 3,000 registered users in two days, and it is still the result of Xiao Zhongjun's daily online promotion and publicity. If calculated at this rate, it is too much to say that Weixin can reach 50,000 registered users a month, which should be a good result in the eyes of others, but it is far from meeting Lu Xi's expectations. In the first week of the launch of WeChat, the number of registered users will reach 10,000, Lu Xi is not satisfied with this number, but in the eyes of others, the momentum of Weixin is very strong, and the competitor PICQ in order not to give the more powerful Weixin surpassing, the network promotion in the past week is also very violent. Lu Xi sees it in his eyes, and if Weixin wants to defeat PICQ and Internet Genie and PCICQ to form a dominant situation, registered users are a prerequisite, and many promotions of Weixin must also be launched immediately.
At this time, for Lu Xi, the easiest to do the promotion is the university campus, the cost is not high and the effect is significantly better than the network promotion, relative to the average person, college students are more willing to accept new things, there is enough time, although the computer has not yet been popularized to the family, but with the price reduction of hardware, some students have moved the computer into the dormitory in advance. Moreover, the domestic Internet cafΓ© industry is also on the rise, and the Internet cafes around the university are not everywhere at this time, but small Internet cafes have been seen everywhere. Computers in the school's computer center can also be connected to the Internet, and the price of Internet is lower than that of Internet cafes outside.
If you have an idea, you have to do it immediately, and after a half-day break on the weekend, Lu Xi went straight to Xingang University.
Before Lu Xiren got off the bus at the gate of the university, he saw Chen Danying standing at the gate waiting for him, she was wearing a beige short-body windbreaker, blue skinny jeans, a pair of flat-heeled short soft leather boots under her feet, her long hair was scattered at random behind her head, her fair and delicate face, and her exquisite facial features were exquisitely matched together, so that people couldn't pull it out at a glance.
Chen Danying was originally a little beauty who was one in a million, and when she stopped at the door, only when Lu Xi got off the car, a boy came to talk.
Lu Xi got out of the car and walked over, seeing that the boy wanted to pager number, Chen Danying shook his head unhappily, the boy was still entangled, he didn't care about the boy's deposit, he directly took Chen Danying's hand, looked back at the boy who was half a head shorter than himself, and said, "This flower has an owner." β
The boy looked at Lu Xi in a daze, stared at Chen Danying a few times, and then reluctantly walked away, and after a while, he looked back and saw the two holding hands, and scolded hatefully: "The good cabbage is arched to the pig." β
Holding Lu Xi's hand, Chen Danying shook it off hesitantly, and asked softly, "Why are you here?" Half a day off, not a good rest? My aunt knows that you came to Xingang and wants to scold you again. β
Squeezing her soft and boneless little hands, Lu Xi said with a hippie smile: "I miss you, how can my mother know if you don't say it?" β
Chen Danying pinched Lu Xi's palm with her fingertips, her fair face revealed a hint of redness, and she said angrily: "We are cousins and brothers, you don't have other ideas, you just want to use you to drive those flies away." β
After Chen Danying finished speaking, she was thinking about the kinship between the two, if she was really in love, her parents would not object, after all, there was a blood relationship a few generations ago, and the parents' generation was just two families living close to each other and moving around more frequently, and some of those who had a similar relationship with their two families had long ceased to interact.
Lu Xi didn't know what she was thinking, turned his face sideways to look at her face full of blush and charming beings, and said with a smile: "It turns out that not only xiaolongbao has grown into steamed buns, but also has heart eyes." β
"I hate it, don't call it anymore." Chen Danying snorted lightly, stared at him for a while, turned his head and continued to ask, "What are you doing here?" β
"Xiao Long Bao should be able to help with this." Lu Xi pulled Chen Danying to sit down on the bench next to him, and talked about the promotion of micro-messages on the university campus.
"What does it have to do with you?" Chen Danying pursed her lips, and said in surprise as if the reflex arc was half a beat slow: "The micro-message is yours?" β
Lu Xi smiled and nodded, looked at her with a look of surprise, and said proudly: "Do you think I'm handsome and good?" Do you want to make a promise? β
Chen Danying immediately threw Lu Xi a roll of the eyes, but in his heart he thought that he was better than the classmates around him, but he didn't expect what this software could bring him in the future, and said with a raised eyebrow: "There are a lot of idlers in the school, but you need money to promote, do you have it?" β
There are a lot of colleges and universities in Xingang, and if you want to promote it comprehensively, Lu Xi's funds are really insufficient, and he already has several first-class colleges and universities in his intention, and he hopes that after this promotion, after the spread of students from these universities, students from other universities can be driven to use WeChat, but what the effect is, it also depends on the specific growth of users after the promotion.
The two walked and talked about promotion matters on campus, after lunch, Chen Danying still had an elective course at two o'clock, Lu Xi didn't have the heart to sit in the classroom with her and waste time, in addition to the promotion of the university, he also had to think of other low-cost promotion channels, and killed PICQ, Internet Elf and PCICQ in one fell swoop.
Make an appointment with Chen Danying about the time and place, Lu Xi turned around and walked out of the school gate, and a bus with Nippon paint advertisements on the body drove over, Lu Xi stared at it for a while, and suddenly his eyes lit up, and he immediately trotted across the road and squeezed into the bus.
Lu Xi has the impression that there are many forms of bus advertising, which are roughly divided into multimedia and print advertising, and now multimedia advertising has not appeared due to the lag in the development of domestic electronic technology, and print advertising is the main hit, and the most expensive cost in print advertising is body advertising.
Compared with TV, newspaper and periodical advertising, bus advertising has a low cost per 1,000 people, and as a movable outdoor advertising platform, it has a wide coverage and a large audience, and the impact of body advertising is stronger. It's just that the price of the body advertisement is too high, and Lu Xi will not consider it for the time being, and the only choice is economical and affordable in-cabin advertising. Looking at the advertising space in the bus, Lu Xi is familiar with the seat back advertising, hanging board advertising, and there are many forms of advertising that have not yet appeared, handle advertising, roof light box advertising, radio station advertising, and electronic screen subtitle advertising in the car, etc.
Lu Xi's mind was spinning rapidly, and at this time he was thinking about whether he could give these ideas in the form of advertising to the bus company in exchange for free advertising. But only one bus has not been seen, it does not mean that all buses do not have these forms of advertising, the next stop Lu Xi got off the bus, standing at the bus stop, every time a car came he went up and walked around, and he didn't care about scolding the driver.
After looking at six routes at the same station, Lu Xi went to another station not far away to see three routes, and then took the car to the train station and several subway stations. For more than an hour, Lu Xi had seen a total of 21 bus routes, and he found that Xingang bus advertisements now only have three forms: body advertisements, advertisements on the back of seats in the carriage and advertisements on hanging boards, and there are no routes for handle advertisements in the carriage and other forms of advertising.
Lu Xi didn't know when handle advertising, roof light box advertising, and other forms of advertising arose, and he didn't think about these things that had nothing to do with him, so he decided to give several forms of bus advertising he knew to the bus company as his own ideas, and on this condition, he could get the advertising space he wanted for free.
Rushing back to Xingang University, Chen Danying just got out of class, and Lu Xi walked into the ladder to teach and sit beside her. Chen Danying noticed that someone was sitting over, turned his face to look at him, looked down at his watch again, and said softly with a beautiful eye: "You are a minute late, men must be trustworthy and punctual." "I don't see any real life.
Lu Xi laughed twice, tore a few pieces of paper from her notebook without answering, and said, "I won't go back to Lucheng tonight, you continue to read, I'll make a plan first, and I'll invite you to dinner later." β
Chen Danying was stunned for a moment, put away Yan SΓΉ's expression, and said in a low voice: "If you don't go back, my aunt will be in a hurry." β
Lu Xi replied without looking up, and said, "Just call and report." At this time, he really didn't have the heart to think about his parents' feelings.
Chen Danying pursed her lips, saw him write a bus advertising plan on paper, stared at it for a while, and then looked at Lu Xi's thin and handsome side face, with the fortitude of a young man, thinking that this guy has really matured a lot after going out for two years.
It took more than an hour for Lu Xi to finish the draft of the plan, and then took out the campus promotion plan from his pocket and handed it to Chen Danying, saying: "You help me do this, eight colleges and universities, the cost of promotion in each school should be controlled within 5,000 as much as possible, and I will do the leaflets and posters tomorrow." β
In addition to leaflets and posters, the cost of part-time students in 98 is not expensive, and now the living expenses of college students are generally not high, Lu Xi plans to give each person 30 yuan per day, there should be a large number of students rushing to do it, the eight colleges and universities only promote it for two days on the weekend, not counting the leaflet posters, and the cost of 5,000 yuan per school is enough.
After Chen Danying looked at it carefully, she suddenly shook her head and said, "I can't do it." β
Lu Xi said with a smile: "Even if it's your first social practice, it's easy to organize some people to distribute leaflets, and the four years of college are to prepare you for entering the society, and the early contact will be beneficial to your future development." β
In her previous life, Chen Danying worked in the market of a large enterprise, and a few years after graduation, she relied on her own ability to achieve the position of marketing manager, which is indispensable both by nature and acquired. And now she has not yet developed her talent in this area.
Lu Xi handed over this matter to Chen Danying to do, intending to exercise her, but also to save money, if it is handed over to a professional planning company to do, 5,000 yuan per school will never be able to get down, this is no way, let Chen Danying do it, things will not be as beautiful as the professional planning company does, but who told him that he does not have enough funds now.