400 million against 300 million, 800 million against 600 million, 1.2 billion against 1 billion.

Three days before the start, no one thought that the box office record of "Mermaid" would be broken by an animated work.

Don't look at the data gap, it seems that there is only a gap of 100 million or 200 million. Actually? It's just a world of difference. How long is a day?

24 hours!

Within 24 hours, "Fairy Fury" won 400 million box office. This basically means that every hour, "Fairy Fury" has almost 15 million box office receipts.

Fifteen million per hour, a difference of 100 million is six hours. The six-hour gap is absolutely desperate.

It's like running a 100-meter run, you're halfway through and the other person is already over and watching you at the finish line. At this time, can you still say that the gap between the two is not big?

It's really not big, but it's only a difference of thirty or forty meters, but the total distance is only one hundred meters, and the difference of thirty or forty meters is the moat.

The same is true for box office comparison, a little bit of difference every day, and it will be quite amazing in the future. This result completely shocked the entire entertainment industry, whether it was investors or filmmakers, looking at the data in front of them with a sluggish expression.

When did the market for animated works become so big, it was stunned to cut a bunch of comedy movies, kung fu movies, and even Hollywood movies to the ground. Not even satisfied with the kicking of the two feet? I'm not dreaming, am I?

The only happy ones are the fans of "Fairy Fury" itself, they themselves are quite fond of "Fairy Fury", whether it is a novel or an anime, it is a classic in their hearts.

Before the movie was released, they were a little worried about the quality of the animated work. And after entering the cinema, they found that their worries were completely unnecessary, and the movie was even better than they imagined. Completely unexpected.

People have a show in their hearts, of course, they have to recommend what they like to others, only more people are the same as their favorite works, only more people agree with their own opinions, the happier they will be.

So when watching the box office of the movie go all the way up, every fan. Every fan was excited.

"The boss's shot is really extraordinary, and the big movie "Fairy Fury" is really good. When I first saw anime, I thought I had seen the best anime in the world, but now I realize that I am still too young. After watching the big movie "Fairy Fury", I can only say that I am convinced, boss, I will be a fan for life in the future! ”

"I hate the boss to death, why don't you make a movie a little worse, boss. After watching the movie "Fairy Fury", I was full of despair. There is the big movie "Fairy Fury" in front of it. How will I watch other animation works in the future. No matter how good the work is, it is a scum compared to the big movie "Fairy Fury"! ”

"That's it, boss, you have to be responsible for us, and we have to make some animation works often in the future, otherwise I will send blades to your house!"

"Send blades? It's not good to send a blade, which friend knows the address of the old family, I will go directly to his house and wait, and then help you urge the boss more. Look at that! ”

"Where did Bichi come from, he actually wanted to seduce my husband! Husband. Don't worry, I'll protect you. Wait for me! ”

"Tsk, with a new love, forget the old love, two old kings in a year, is my husband contracted by the old Wang's family!"

……

There is an endless stream of messages on the Internet to discuss the plot. The number of people who discuss music and praise movies increases rapidly as the number of people watching them increases. Whether it's Douban or stickers. As long as there are fans, there will be people who are discussing the "Fairy Fury" movie.

China has a large population, and the number of 1.4 billion has already become the world's most populous country.

When there are more people, it is inevitable that there will be all kinds of people. Some people like to be lively, some people don't, and some people are easily moved by propaganda, and if they think it's good, they are willing to go to the cinema to see it.

There are also many people, they don't like propaganda at all, they hurt when they see propaganda, and the more propaganda they have, the more lazy they are to watch it. Although the number of such people is small, in the face of a huge base, it is also a huge data.

Naturally, there are still many people who have a rebellious mentality, and the more the official says something, the more they don't believe it. thinks that the officials are fooling them and want them to pay money, but they believe more in what fans discuss.

As a result, in addition to the popularity of the "Fairy Fury" movie, the discussion among fans on the Internet mainly attracted more people who were originally watching and hesitating.

These people are not fans of "Fairy Fury", and they also have the impression that Wang Ning is also a passerby, and they will not enter the movie because of publicity or Wang Ning's popularity. So they'll think on the side and see how the quality of the movie is, the movie quality is good, and they don't mind going into the cinema to watch it. If the quality of the movie is poor, they may watch it on the computer.

There is no doubt that passers-by will always have a lot more than fans than black fans, no matter whether they are black fans or fans, in front of the huge number of passers-by, they can only be regarded as a drop in the dime.

What is propaganda for? Is it to attract fans? Of course not, real fans will always know the movements of their idols, and they don't need the company's publicity at all, and they may know better than many leaders of the film company. As long as the work is released, they will support it. Fans don't need publicity, the goal of publicity is actually to attract more passers-by.

Only passers-by need publicity, and the film company needs to tell the content of the movie, the attraction of the movie, and the quality of the movie, and after passers-by see the publicity, they will enter the cinema according to their preferences. This is the important purpose of propaganda.

From the very beginning, the target group of propaganda was passers-by, who didn't think much about fans and black fans, and fans needless to say, they were clear about the dynamics of their idols. As for the black powder? I'm sorry, since they are black fans, no matter how much they publicize it, they can't support it, so propaganda doesn't make sense to them.

Only those passers-by are the focus of propaganda, and how to fool them into the cinema is the ultimate goal of publicity.

The same is true for the promotion of the big movie "Fairy Fury", and in the same way, the publicity effect will definitely not be as good as the publicity among fans. Some people don't believe the official propaganda, but they rarely refuse the recommendation of the same fans.

So with the recommendations of fans, after seeing the comments of fans, even people who didn't want to go to the cinema were interested, and they wanted to see if the big movie "Fairy Fury" was as good as advertised.

The influx of more people naturally led to the emergence of a group of people who begged for votes. (To be continued.) )