Chapter 415: Countermeasures
The field of live broadcast platform is still in the stage of burning money, losing tens of millions of dollars every month, and the valuation of Huashan TV?12 can continue to rise, which is due to the increase in traffic on this platform. www.biquge.info If the traffic of the platform plummets suddenly, not to mention that the valuation will fall, the money in the early stage will almost be burned in vain.
The most critical thing is that a large number of live broadcast platforms have sprung up this year, and the three major Internet giants in China have entered the market one after another. If Huashan TV is now "falling behind", then it is undoubtedly a fool's dream to catch up.
The competition of the Internet is far more fierce than that of traditional industries, and one wrong step may mean losing the whole game, and there is no chance of turning the tables.
Missing the jingle of the B2C tide, leaving only a loud sign;
misjudged the four major portals in the search engine market, and in the end could only look forward to "Chihiro" and sigh;
Defeated Taobao's international giant eBay, and as a result, it withdrew from China's e-commerce market.
……
After these giants lost power, they still have no chance to overtake, why can Huashan TV catch up after returning to zero? Now that Huaxia has abundant capital, and the three major Internet companies in Huaxia have entered the market one after another, this live broadcast market is about to enter a period of division.
Huashan TV wants not to lose its qualification for hegemony in the live broadcast industry, it is not enough to reduce the negative impact of this time, even if it takes three months to recover the previous traffic, it will also be thrown away by other platforms, and it will slowly sink.
Now in front of Huashan TV,Not only to find a way to reduce the intensity of this crackdown,More importantly, we need to immediately find a "traffic growth point",While eliminating the impact of losing "Wood Spirit World", it can also maintain the growth of speed.
It's just that things came too suddenly, so that Huashan TV was also panicked.
It is said that this approach of Weixin Technology is not in its own interests, after all, Huashan TV can promote the activity of players in the "Wood Spirit World". As of now, no game company has made a fuss about this.
Perhaps it was this reason that the senior management of Huashan Technology ignored this possibility, and even indulged in the advertising fees given by the agents of "Wood Spirit World". It's just that the reality is so cruel, and shopping malls have never been a place to be reasonable.
WeCom is not an ordinary technology company, let alone a simple game agency. If you sacrifice a little profit, so that the whale TV in which it participates can get big benefits, it is a good business.
The South China Sea is a beautiful city at night, the towering street lamps drive away the darkness, and the cars speed by, making the night no longer lonely. The neon lights that adorn the high-rise buildings are colorful and seem to have endless stories.
Zhang Wei stood in front of the floor-to-ceiling glass and lit a red plum cigarette from the table of an ordinary employee. Although the grade of the cigarette was not high, a few puffs of smoke penetrated into his lungs, making him less apprehensive.
Since the establishment of this Huashan Technology, he has almost bet all his belongings here. In fact, he was lucky, not only found a few like-minded entrepreneurial partners, but also got the favor of September Investment.
Fortunately, the introduction is September investment, replaced by a general venture capital company, I'm afraid Huashan TV has already been brushed down. While getting the funds invested in September, it also got a lot of traffic, so that Huashan TV squeezed into a quasi-first-line platform.
It's just that I never thought that I was suddenly hit by Weixin Technology by seven inches. lost the broadcast rights of "Wood Spirit World", almost made the early efforts go to waste, but the original Yangguan Avenue was blocked, and now it is simply all over again.
Huashan TV is destined to be a sleepless night tonight, and all the company's senior executives will gather together, intending to pick up a feasible new strategy before dawn.
"There's no need to communicate with that side, they just want us to die!"
Zhang Wei is a person who does not pay much attention to prestige, he came to the conference room first, and when he turned around and saw that everyone had arrived, he turned around and returned to his position, looked at the dozen or so high-level executives who participated in the meeting, and set the tone.
As soon as these words came out, several people frowned slightly, they originally wanted to sacrifice some price in exchange for the tolerance of Weixin Technology. Just looking at Zhang Wei's solemn expression, he guessed that it might contain Ye Zhengzheng's will.
"Mr. Zhang, let's find a new game?" Vice President Wu Haoran asked.
"I agree to find a new game, but how can I prevent this from happening?" Vice President Zeng Huaichun expressed his position and raised a question at the same time.
"We sign a formal contract with them!" Zhang Hongli from the legal department immediately responded.
Although Zhang Wei felt that the atmosphere of everyone's encouragement to speak was very good, he found that the more critical the moment, the more he could see who was the person with real skills, and he couldn't help but set his eyes on Lin Meiying, the marketing manager who has always relied on him.
Lin Meiying is one of the founders of Huashan TV, nearly forty years old, but her skin is white, her face is pretty, her figure is very well maintained, her waist is thin and her buttocks are big, there is no fat on her body, and there are no traces of time on her body.
"I checked, and the Zongheng Technology plan to act as an agent for South Korea's "Water Spirit World" in September, which is very similar to "Wood Spirit World". I suggest that we communicate with September Investment, and we will set up a subsidiary with them to represent this game together. Lin Meiying found that the boss was looking at her and took out a piece of information.
While everyone was talking in generalities, she had already deepened the problem and come up with a feasible solution.
"Be detailed!" Zhang Wei clasped his fingers and stared at her.
"We invested more than 50% of the shares together with September, and the operation was handed over to Zongheng Technology. I inquired, Zongheng Technology actually intends to act as an agent of "Water Spirit World", but there is financial pressure, if we can share it, it is estimated that they will agree. Lin Meiying said competently.
"We are a live broadcast platform, what should we do if this investment game company loses money?" Zhang Hongli didn't know whether to pick a thorn or worry about the business, so she stood up and asked.
When Lin Meiying heard this, she smiled, "I can't answer this question!" Any investment is two-sided, and investment has risks and returns, but I believe in September Capital's investment vision, and I also believe in the promotion of our platform to "Water Spirit World". ”
"Vice President Zeng, what do you think?" Zhang Wei did not express his position directly, but handed over the question to Zeng Huaichun.
That's a good suggestion! It's just that I think the most important issue now is how to stabilize our traffic in the near future and not fall sharply! Zeng Huaichun looked a little old fritter, and this was good for both sides at the same time.
Zhang Wei looked at the few of them and discussed how to prevent the decline in traffic, and sighed slightly in his heart, after all, it was still a matter of pattern. No wonder the last time Zhang Min came to inspect, he vaguely hoped that he could adjust the management.
But fortunately, there was another cadre here who was extremely satisfied with him, and finally his eyes looked at Lin Meiying, who was sitting in the third chair on the right.
"There are many stable flow solutions that everyone just talked about, and they can be used! It's just that I think it's not enough to prevent the loss of anchors and original fans, we just plug all the leaks, and we are still a second-tier platform. Lin Meiying glanced at everyone and expressed her small ambitions.
In reality, many people are very satisfied with the current results. If it weren't for such a big situation all of a sudden, I'm afraid that many people would be holding the title of Huashan TV, which table would they sit on and talk about.
"Yo! Director Lin, what is your opinion? It seems that women are born in a hostile relationship, Zhang Hongli asked with some yin and yang weirdness.
Gao Jian didn't dare to say that the most urgent thing in Huashan now is not to keep anything, but to fill in the content. Losing the highlight of "Wood Spirit World", what we need most is to find new programs, so that the development momentum of Huashan TV will not be disrupted. Lin Meiying ignored Zhang Hongli's repeated entanglements and stated her views.
"That's a good idea, what content do you think we should introduce to our platform?" Zhang Wei no longer asked the others, but asked Lin Meiying.
Everyone pondered carefully and found that it was indeed this idea, and they all looked up at Lin Meiying. Inadvertently, everyone put the hope of saving Huashan TV on this beautiful woman.
(To be continued.) )