Dabai Studio, General Manager's Office

Haobai, Wu Ma Yiyan and Ma Tianen sat around the coffee table.

"In just three hours, the cumulative number of views on various platforms has reached 5 million! **The number of new followers on Facebook is 39,562! Tencent's Facebook has 16,348 new followers! Baidu Tieba has added 8034 followers...... "Ma Tianen said these data with some excitement, it was only three hours, according to this speed, it will not take two or three months for Belling to be comparable to a first-line star.

"Compared with the investment, this result is not surprising, with a total of nearly 8 million publicity expenses invested in the first week, and the number of paid listeners is currently less than 20,000." Wu Ma Yiyan turned her gaze to Haobai and added, "Of course, if it is not a temporary push, the same publicity effect, the publicity fee can be reduced by half!" ”

"It's okay, I need an instant detonation effect!" Haobai understands what Wu Ma Yiyan means, usually the promotion information of each platform needs to be scheduled, and if you want special treatment, the natural cost will be much higher.

"The cycle of advertising is mostly a week, and some advertising spaces are a month, according to the current situation, at least 2 million fans can be absorbed in a week, however, the later operation and maintenance work is more troublesome, and it is best to accept some high-level announcements in the near future and produce some other high-quality works! Otherwise, it may be due to the lack of fan stickiness, resulting in the loss of fans! Wu Ma Yiyan said.

Haobai nodded, the effect of burning money is immediate, but relying on a MV alone to achieve a detonation effect at most, and Belling, as a newcomer, the audience's acceptance will not be too high, even if you feel amazing and unconventional, you may not necessarily pay serious attention to it, at most it is just some chatter after dinner, and it will not be long before you forget it, and only by constantly stimulating and releasing new works can you get die-hard fans.

"And what are you going to do next?" Wu Ma Yiyan asked, Haobai was willing to spend so much money to create a newcomer, naturally it was impossible not to have a detailed plan.

"Just now, some local programs and manufacturers have called to contact us and want to talk to us about some announcements!" Ma Tianen heard this and interjected.

"If you announce, at least a satellite TV-level ace program, and don't go to anything else!" When Haobai heard this, he replied directly, and then asked Wu Ma Yiyan, "Can the company provide announcements such as Kuaiben, Running Man, I am a singer, and The Voice!?" ”

"This kind of top-level announcement is generally a special invitation to the show, and it is unlikely that you want to go through the back door, of course, if you ask Dong Yue for help, there may still be a chance." Wu Ma Yiyan spread out her hand and replied.

"What is the show Running Man?" When Ma Tianen heard it, the other three were familiar, what the hell is the running man.

""Running Brother" is a large-scale outdoor competitive reality show launched by Blueberry Channel to introduce South Korea's SBS TV variety show "Running/Man", which is jointly produced by Blueberry Channel and South Korea's SBS, and the program is still being recorded and is expected to be broadcast in 10 copies!" Wu Ma Yiyan knew very clearly, and then her expression moved, and she said to Haobai, "It seems that you are very optimistic about this show!" ”

"What, you have channels?" Haobai saw that Wu Ma Yiyan's expression was different, and immediately asked.

"This show is mainly run by Huayi Brothers Media, but our biggest competitor, it is basically impossible to get on the 'running man'!" Wu Ma Yiyan smiled and replied, Haobai obviously misunderstood.

"The most important thing now is that Belin has too few works, even if she is on these shows, becoming famous too quickly may not be a good thing for her, if she can't come up with better works, it will make people more disappointed, and at the same time, it will also cause her a lot of pressure!" Wu Ma Yiyan continued, she has seen too many stars who became popular overnight and eventually disappeared.

"You don't have to worry about that, I'd like to make an endorsement ad for Belling next!" When Haobai heard this, he chuckled, he has all the film and television, popular variety shows, and classic music materials in his hands for the next three years, and he doesn't have to worry about this at all, but now that the gene code in his hand is limited, it is basically impossible to do large-scale film and television and variety shows, so next Haobai plans to make an amazing advertisement for Belling!

"Advertising is indeed a good choice, many artists have become famous or well-known through endorsement advertising, such as OPPO girl Jin Minzhi, Dove girl Yang Shiyin, milk tea girl Jiang Yuchen, Manting girl Huang Shengyi, Yida girl Guo Biting, etc., a good advertisement can also be regarded as an artist's label!" Wu Ma Yiyan is worthy of being a woman who has become a president, and she is like a treasure to all artists!

"Advertising for what kind of endorsement!?" Ma Tianen asked, Haobai had actually mentioned this idea to Su Dongyue in the morning.

"Mask!" Haobai said with a smile.

"Masks?" Wu Ma Yiyan frowned when she heard this, a mask is definitely not a good choice, because usually mask advertisements are usually close-ups of the face, and the effect of the mask makes people have an impression of the protagonist in the advertisement.

"That's right! Pony, within this week, you should contact the most famous mask manufacturer in China to discuss advertising matters, the more advanced the mask, the better, and the quality of the mask must be guaranteed. Haobai directly ordered the task, in fact, since WeChat became popular, derived a more popular market, called "micro-business", simply put, it is by brushing WeChat circle of friends, **Facebook and so on to trade goods in the market, in the second half of 2014, it was a mess, mask is one of the main commodities of micro-business.

Therefore, Haobai can undoubtedly attract more attention by doing mask advertising at this time, and in 2016, a mask in South Korea launched a creative mask advertisement, which left a deep impression on Haobai, which spread widely, and once set off a mask fever in China, and the heroine was also named the "mask goddess", so it is not that mask advertising cannot create artists, but there is no good creative advertising.

"If you take the initiative to contact, to be honest, Beling doesn't have much fame now, and it will be a loss if you take the initiative to accept the advertisement." Ma Tianen paused and continued, "And if we don't have a plan template, it's difficult to negotiate, we have to at least make the ad creative!" ”

"Advertising creatives are sorted out tomorrow for you! As for the issue of endorsement fees, let's do a bidding, and find a few brands of masks to bid when the time comes! Haobai thought about it and felt that the model of "The Goddess's New Clothes" was good and could be used for reference.

"Bidding? That's a good idea, but only if your idea impresses those businesses. Wu Ma Yiyan understood what Haobai meant, but said a little unceremoniously.

"I don't think it's worse than the 'Angel Demon Wings'!" Haobai replied confidently.

"It looks like the boss is going to have another label, advertising creative master!" Ma Tianen actually had a sense of foresight, and Haobai was afraid that he would come up with some surprises this time.