Chapter 1012: Nokia's fatal flaw
Rennes' appearance received the warmest applause.
Especially in terms of 3G Internet access, countless users are all praised.
However, beyond this time, he is very well prepared, and he will continue to surprise users.
Then, after Rennes, Nokia press conference walked out of the fourth guest.
Needless to say, as soon as the fourth guest came on stage, everyone exclaimed.
Bill.
It was Bill.
Founder of Microsoft, the second richest man in the world.
Nokia's press conference actually invited Bill.
Oh my God, Noki Adam is awesome.
It's the rhythm of the public shouting with the Penguin Company.
Previously, Penguin hired Warren Buffett, and now Nokia has hired Bill.
Friends at the scene and some friends watching the live broadcast are also constantly discussing.
"Hi, it's a pleasure to meet you here. Although it is strange to everyone, today is Nokia's press conference, as the CEO of Microsoft, what am I doing here? I'm here to smash the field, haha, apparently not. I'm here to experience Nokia's latest Beyond phone. ”
"This is it."
Hold your phone in one hand and face your back at the viewer.
On the back of the phone is a giant camera, much larger than the usual phone camera camera.
And, it seems, he is very professional.
As soon as many people look at this camera appearance, they have already thought that the effect of taking pictures with this mobile phone is absolutely good.
In fact, the same is true.
Bill is here to introduce Nokia's camera capabilities beyond mobile phones.
"Previously, there was a company that integrated photography into a smart phone, and many people were very impressed. But, probably, many people forget. In fact, on our mobile phones, we have long had the function of taking pictures. Moreover, Nokia's photo effect has always been very good. In terms of pixels, the phone supports 5 million pixels of photography, which is 2 million more than the 3 million pixels of some products. The most anticipated thing is his movement effect. Wherever I go, I can take out this phone and shoot. ”
At this point, Bill paused, and then, looking at the crowd.
"I know that you must think that what I said is a repetition of what a previous master said. No, there are no repetitions. Previously, when Master Gushen did introduce another product, he also talked about his portability. Just, I want to know. When you go out, you will take a smartphone that works with you and has nothing to do with your life. Or will you go out with a phone that can find you at any time and you can contact everyone at any time? It's easy to see that mobile phones are far more important than some products. I also believe that what the master of the stock god brings when he goes out is definitely not a smart phone, but a mobile phone. ”
"Okay, I guess, my mission is over, so I'll leave you a picture at the end."
Holding his phone, Bill took a selfie of himself, and the pixels were incomparably clear.
Through this photo, one can even see the pores on Bill's face.
This is more powerful than the photo effect of the Meizu generation.
It's a real 5 million pixel that doesn't bleed a little water.
"Goodbye, then, everyone."
Bill came softly and went softly.
waved his sleeves, but it made countless people feel excited again.
In just a few minutes, it seems that Bill said very little, but in just a few minutes, people have seen Nokia's Meizu surpassing mobile phones.
Mobile phones are more important than smartphones.
The camera function of the mobile phone is also more useful than the camera function of the smartphone.
At the same time, through the 3G network of mobile phones, it is already more intelligent than the Meizu generation.
After Bill, Nokia's fifth guest took the stage.
In fifth place was Lopp, CEO of Nokia.
After the warm-up of the first four games, at this time, the friends on the scene were extremely excited.
They are already very interested in this mobile phone.
At this moment, Lopp walked out of the background.
"I'm not a mobile phone, I'm a big-screen intelligent system."
This is a sentence that Lopp said to his friends at the scene.
"With transcendence, we can send and receive text messages and make and receive phone calls."
"With transcendence, we can listen to songs online and share the fun of film and television."
"With transcendence, we can play unlimited mobile games."
"With transcendence, we are immersed in the ocean of the Internet."
"Transcendence, think what you think."
In the cheers of the crowd, Nokia's real smartphone launch officially ended.
Nokia surpasses mobile phones, and it has also caused countless heated discussions around the world.
At this moment, many media outlets were intimidated by the amazing performance that surpassed the mobile phone.
Unexpectedly, Nokia released such a big move.
It's a killer feature.
Nokia goes beyond mobile phones, he is the king of smartphones.
Innovation brings soaring, Nokia beyond, think about what you think.
It can be said that the Nokia press conference was a success beyond imagination.
Most of the media and users are very interested in this surpassing mobile phone.
Many media commented that although it surpasses mobile phones in terms of innovation, there is still the shadow of Penguin. But Nokia has launched their innovations very well, especially the 3G function, which has amazed many people.
A special feature from AOL also gave a professional evaluation, from smartphones to smartphones, which is a qualitative leap. Nokia goes beyond the phone to tell the world, and it tells the penguins. Mobile phones are far more important than smartphones. We believe that in the future, the transcendence of mobile phones will stop the hot sales of the Meizu generation.
Google News also gave Nokia an unbelievable review. The article emphasizes that an electronic product without a keyboard is an imperfect electronic product. At the same time, the touch operation looks magical, but it may not really be that convenient. This time, Nokia did not follow the public to launch a touch-based function. As it turned out, Nokia succeeded. Previously, all the anti-penguin and all the electronic products that launched touch operation failed across the board.
At the same time, after Nokia's press conference, Nokia also announced at the same time that they will officially sell to the world in a week. They also stressed that if they are interested in transcendence, they can now also make an appointment on the Nokia website. After the appointment is successful, they will send the user the mobile phone as soon as possible.
In addition, Nokia also announced the sales price of the phone beyond the end of the press conference.
$500.
Half cheaper than the Meizu generation.
In Nokia's words, they are not a money-grabbing agency, they are a sincere hardware manufacturer.
Even if they launch innovations that go beyond mobile phones, they also take into account the user's purchasing power.
……
"Xiao Ning, the problem is troublesome."
After the Nokia press conference, Chen Qingqing was very anxious to find Zhang Ning.
"I know."
Zhang Ning nodded.
Nokia's press conference, Zhang Ning also watched.
To be honest, this press conference was not very good, although Zhang Ning thought it was not very good. However, in terms of the effect he bringed, it was extremely successful. In particular, Nokia goes beyond the 3G capabilities on mobile phones, which will be a big challenge for future Penguin smartphones.
Obviously, Chen Qingqing also saw this, frowned and said, "Xiao Ning, one of the core functions of our smartphones in the future is also 3G Internet access. Nokia, on the other hand, was launched ahead of schedule. If we had known, we should have launched smartphones before they did, but now we let them get a head start. ”
"Qingqing, don't worry too much."
Zhang Ning didn't worry too much, although he still attached great importance to it.
"At the very least, this press conference also has some information in our favor. For example, they used buttons. I thought they wouldn't use the keys. As a result, they still have the buttons. ”
I have to say that this is indeed very good news for Zhang Ning.
You know, in later life, Nokia just died at his buttons.
Although in later generations, touch appeared long ago. In addition, touch devices such as smartphones have long been present. It's a pity that Nokia is obsessed with buttons, and it is stunned not to launch touch smartphones. Of course, in fact, there is no need to touch the phone, just like their transcendence, he is also a smartphone. It's just that the keys are really not suitable for this era.
The future is destined to be the era of touch.
"Qingqing, you must know that 3G Internet access is an important function of smartphones. However, it also depends on how they operate. Real 3G Internet access is not enough to support 3G function. If there is no other software support, then, his 3G Internet function, also can not attract the craze of users. ”
However, it seems that Zhang Ning's explanation still did not reassure Chen Qingqing.
"Let's put it this way."
Seeing that Chen Qingqing was still frowning, Zhang Ning said.
"Our Meizu generation, he is positioned as a service-oriented smart phone. That is to say, our smart phones not only meet these functions, but also provide more services for these functions when we meet these functions for users. If it's just functionality, there's no more to it. Well, it will be impossible for our smartphones to trigger so many people to buy. And the same goes for smartphones. Smartphones don't just need these functions, if these functions are satisfied, but there is no corresponding service. Well, these features are just decorations. The 3G Internet function is only the most basic, and what really makes users inseparable is the 3G Internet access service. ”
Zhang Ning didn't know if Chen Qingqing could understand or not, so he directly explained the true concept of smartphones in later generations.
"Therefore, the smartphone we will launch in the future will be a social service entertainment mobile phone. Focusing on social networking, 3G Internet access, entertainment, and applications, we will launch a variety of products to meet the needs of users. ”
Speaking of which, a smartphone is a very simple product.
Although, smartphones are more technical than traditional phones.
However, this kind of technology is not very large, and most commercial companies can follow suit.
The most important thing is just his creativity.
However, compared with the creativity of smartphones, the mobile Internet is the real horror.
Mobile Internet is not simply using a mobile phone to access the Internet, nor is it through 3G Internet access, or a faster 4G Internet access. Mobile Internet, it is a network of the same type as the traditional Internet. In other words, it is a completely different network from the traditional Internet.
Smartphones are just the most important device to connect to the mobile Internet.
The mobile Internet is not just a smartphone.
In addition to smartphones, he also needs countless mobile internet products.
This product includes a number of other devices connected to the mobile Internet, including tablets.
At the same time, it also includes other mobile Internet software.
Only hardware, no software.
Well, the mobile internet is just an empty shell.
Obviously, Nokia could not have anticipated this.
Even if it wasn't Nokia, or the Apple of later generations, they couldn't have imagined it.
If it weren't for the large-scale development of mobile Internet and smart phones at the same time in later generations, no matter how innovative the iPhone is, it would not be possible to make a sensation in the world. Of course, the innovation of the iPhone also contributed to it. If there is no iPhone, there is no concept of mobile Internet. Without this concept, it would be impossible for some other companies to follow suit.
Chen Qingqing seemed to understand, nodded, and shook his head again.
"Xiao Ning, I'm a little confused about what you said. However, I seem to have partially understood. It's just that when you say service-oriented, do you mean all kinds of software products created by our Meizu Mall? ”
"It's not all, but it's understandable."
But if that's the case, Nokia has also launched their Nokia Store. Moreover, Nokia Mall relies on the previous Symbian system, and it has cultivated a lot of users, including many institutional partners. In these malls, he will produce a variety of software products. If these software products can be downloaded by users one after another, then Nokia's transcendence may also be popular in the world. ”
"Theoretically, this assumption is valid."
Zhang Ning also nodded.
When it comes to smartphones, it's not Apple's patent.
Nokia's previous N95, he is a smartphone.
It's just that Nokia's previous smartphones didn't attract the attention of people around the world.
"But I can say that Nokia is not going to succeed."
"Why?"
"Because of the architecture of Nokia's mobile phones, there is a problem with their philosophy."
Zhang Ning has never understood why Nokia was once the overlord of mobile phones and one of the first manufacturers in the world to launch smartphone products. Why did Nokia not only not lead the global boom when the smartphone mobile Internet broke out in later generations, but disappeared from the public's sight when the mobile Internet exploded.
It seems so unreasonable.
Some say Nokia reacted too late.
It is also said that Nokia has not launched touch smartphones.
Others say that Nokia was wrong at the time, and that he did not think that smartphones could lead the world.
Perhaps, these people are right, but they are also not true.
It is only now that Zhang Ning can be regarded as having some of his own experience.
Nokia failed in the wave of mobile Internet and then disappeared, not because Nokia did not want to launch a touch phone, nor because Nokia was slow to respond, not because Nokia had no vision, all of this started with the architecture of Nokia mobile phones.
We know that Nokia uses the Symbian mobile operating system.
One of the important features of the Symbian mobile operating system is its openness.
The Symbian mobile operating system supports any penguin to develop various applications on the Symbian platform, for example, he is very supportive of all kinds of mini-games developed in Java.
However, there is a very big problem with the operating system of Symbian mobile phones. That is, although the Symbian mobile operating system can support a wide variety of mini-games, small apps. However, this is only reflected in the aspect of small games and small applications. In larger software application products, especially in Internet application products, the performance of the Symbian system is much worse.
Almost the larger the product, the more constrained it is on the Symbian system.
And that's just one of them.
Relying on the Symbian mobile operating system, Nokia has built their mobile phone kingdom.
It's not just Nokia phones that use the Symbian operating system, but some other mobile phone products are also using the Symbian operating system.
In order to maintain its hegemony, Nokia can only further promote and support its operating system.
Even though, they know, the Symbian operating system has a lot of flaws.
But they also believe that the defect can be patched.
So, when touch, when some other phone systems come along.
Saipan's first thought was not to conform to the market, but to stop the touch and prevent the explosion of capacitive screen systems.
This is a normal thought, and almost any business would do it.
Just like Microsoft.
If another PC operating system appears on the market, and, moreover, he is very advanced, he uses a different philosophy.
So, Microsoft's first thought is not to launch a new system based on this philosophy.
What they want is to maintain their own market, or to prevent the explosion of this kind of idea system.
Of course, this is not the main thing.
Above all, Nokia's philosophy went wrong.
Nokia phones have always pursued a strategy where hardware is king.
Therefore, in later generations, Nokia mobile phones are almost impeccable in terms of hardware functions, and he is the king of the world.
Even, he also launched a mobile phone with more than 40 million pixels.
Almost no mobile phone in the world can surpass Nokia in terms of hardware capabilities.
Unfortunately, they focus too much on hardware features, but they neglect entertainment and applications.
Although Nokia has a Nokia Store, they only treat it as an ancillary product.
As a result, in the era of mobile Internet, mobile phones have shifted from the original feature phones to entertainment and applications.
Nokia, which only makes feature phones, has since lost his supremacy.