It is easy to run a newspaper, a tabloid or a small periodical, but it is not easy to run a big and strong one. It's not a play house, the whole issue, then rent a basement, then hire a few pens to write articles, and then send them to the printing house to print, find a masthead for you to send to the newsstand to finish, in fact, the depth of the newspaper industry is far from as simple as imagined. If you want to become bigger and stronger, you need to endure many cold winter periods, you need to operate for a long time, you need money and network promotion, and you have to endure the verbal criticism of other newspapers. You don't have enough money to start a newspaper business, and you don't have the energy to operate for a long time, and you don't have extra money to ask the paparazzi to help you do things, and you don't have the connections to ask major celebrities to write for you.

Now that everything is in its infancy, I don't have much intention to enter the media industry, and I still honestly "copy" to make money and accumulate popularity and contacts.

Cooperation with the Eastern Bloc, not only twice the result with half the effort, but also can accumulate experience, in the future gradually put into their own people, or poach their own people, a good cooperative relationship can block the attack of many people, for their own forward thrust will be as high as the momentum of a rocket, just a little creativity, why not.

The important point is to get along with the Ma family, which will definitely benefit your future development.

Of course, one thing is for sure, in the future, we must create a media newspaper industry that is completely our own, because in modern society, owning a newspaper is equivalent to having power!

If you control public opinion, you will be invincible if you win the disease, and even from a certain point of view, it is more powerful than controlling the black society!

Thinking of this, the faint light flashed, and he sneered in his heart, and you will get out of Hong Kong in three or five years, before that, you can build a bridge and pave the way for me!

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Over the past week, the trend of ghost blowing lanterns has swept across the north, south, west and east of the Xiangjiang River, and there has been an all-round bombardment without dead ends.

No one expected it! No one estimated! A little bit of a show, like a whirlwind without warning, blowing wherever it blows, it sweeps away!

Just like the long rainbow running through the sun, the speed of the fire stunned everyone, which was stunned and unbelievable!

Winning the disease has also become a wonderful flower in the entertainment industry, and the speed of the popularity makes everyone who feels it stunned, a fantasy novel, an audio novel, making his fame even more popular than that of popular stars. The attention of the public and the media to him is also increasing day by day, and the gossip news after Li Xiaolong's death in August has also been miraculously temporarily suppressed.

Win the disease has not let go of the rest and does not allow himself to rest, as energetic as eating ginseng, officially began to make frequent moves, spent a lot of time in the commercial radio station for a few days in a row to talk about the ghost blowing the lamp, occasionally give a little surprise, sang a few Cantonese songs on the commercial music channel, not to mention the sensation of Xiangjiang, every day there are many more fans at the door of the radio station!

Sou Shen Ji continues to be popular, and at the same time as the newspaper serialization, the publishing house is already preparing to launch the Win trilogy: Sou Shen Ji, Xiuzhen World, Mortal Xiuxian Biography, and the news that his new book is about to come out on the market is higher and higher, and the expectations of book fans are unprecedentedly high, and there is a trend of intensification.

At this time, the Oriental Daily, which had been silent for a while, also made a move!

Ad!

Overwhelming advertisements bombarded with eye masks for all readers!

For a week, every day was outrageous, frantically using an entire page, not publishing any articles and novels, and the big red page was only four big characters——。

Drag and cool to blow up the sky!

Winning style, what is winning style, in this day and age, when it comes to this term, I am afraid that all Xiangjiang people will think of a strange man, such a domineering name can only be called a winning style!

So what is fashion?

What is fashion? This simple sentence was not explained to people with any commentary, and everyone did not know what stupid tricks this newspaper had made.

Many people are laughing at the Oriental Daily for being stupid, and making such a low-level mistake, looking at the exact same page of this page, everyone is thinking, how much money does it cost to waste a page every day!

A lot of people are scolding, they don't care about money, you say how good you are to throw all this wasted money to me!

But people's hearts are so weird, the more the East is doing this, the more it does not explain to people, but it makes people feel mysterious, with the passage of time, the East is like a day, the same behavior, so that all the visitors are like being scratched by a cat, the heart is itchy, and the feeling of thinking is so uncomfortable!

As a result, the situation that made the major media people in Xiangjiang cry and laugh happened, and the bizarre and bizarre actions made by such a big business as Dongfang attracted everyone's attention, so that every day people went to buy Oriental Daily, and the first thing they did was to read a few more words at the end.

Until......

……

Until the strawberry, your mother's banana, and TVB, which has entered thousands of households, are also playing the advertisement of Win's Fashion, everyone is dizzy!

I've got a grass!

What the hell is this fashion, dear mother!

In the end, more than one media person paid attention, the public paid attention, and even public servants were paying attention, all of them were curious, pondering, what kind of thing is this fashion, can you eat it? What a taste!

Vogue! Simple two words, because of Win's, because of the media giant, the paper media Oriental Daily, cable TV wireless TV, the confusing actions of the two families, caused a national talk boom, and finally, at the end of August, the last Monday.

TVB has shot!

Eight o'clock in the evening.

Prime time slot.

Thousands of households were lit up by candlelight, and the office workers came home with a body of dust, ushered in the housewife's dust, rubbed the cheeks of the children with their prickly beards, and made a noise, and then the whole family gathered in the living room to enjoy the rare family fun.

What do they have in common?

Don't you need to ask, watch TV!

In the process of social development in which science and technology and information are changing simultaneously, television communication plays a very obvious role in the domination and influence of the whole society, and plays an important role in the symbolic aspects of meaning such as language and advertising texts in daily life, as well as in the ritual structure of birth, marriage, and death. Television communication has gradually integrated into public life, bringing about profound changes in people's lifestyles and values. People turn on the TV to relax, entertain, and enjoy pleasure, and watching TV consumes a lot of people's leisure time; Discussion of the content of the program in television broadcasting, the important news events and characters involved, and the characters in film and television dramas have become a fixed topic of conversation at home, on the street and in other public places; The display of political and character images, the promotion of corporate products and brands, and the entertainment, education, and leisure consumption are all disseminated with the help of television.

In the 70s, with the popularization of television, an important place for television to play the stage was the family, which became a part of the daily life of the family.

Until now, television has been integrated into people's lives.

They hate and love this TV to death, because the impact it has on them is visible to the naked eye.

On this day, many families also gathered in front of the television.

A lot of people have opted for the free TVB and are just rerunning a hit drama, a 20-episode TV series in March this year. As far as TVB is concerned, this is the first long drama made in color, which represents the arrival of the color era!

This is also the earliest adaptation of Qiong Yao's TV series, for the audience, this drama is definitely not as famous as the later Qin Han, Liu Xuehua's version and later Gu Juji, Zhao Wei and others, but the actor of this actor was widely known to everyone later, he is Zheng Shaoqiu, 26 years old at the time. Playing opposite him is a Hong Kong princess, the beautiful Li Siqi.

Because of its success, the creation of color, the combination of the beautiful man Zheng Shaoqiu and the beautiful woman Li Siqi, it was so popular with the audience that it was finally rebroadcast again this month!

But no matter how classic the drama is, there is an end, when the smoke and rain of another episode ends, and things develop to the point that Adjutant Li, Zhenhua's old subordinate, went to Wen Pei and borrowed money from her to compensate her daughter Keyun for the cost of hurting, Yiping only learned that Keyun was abandoned in his early years, and then became crazy because of the death of his son......

The plot has developed to a heavy turning point and key paragraphs, even if you watch it again, there are still many people who are worried about this scene and want to see the following plot development.

But the evil TVB disappointed them, and the damn advertisement, another maddening advertisement, appeared!!

I believe that many people who come to Hong Kong can see large and small public service advertisements everywhere when they walk in the streets and alleys of Hong Kong, and Hong Kong TV stations also spend a lot of time broadcasting public service advertisements.

Looking at Hong Kong's PSAs, the biggest feeling is that they are friendly and natural, their advertising language is straightforward and plain, and the advertising style is affinity, which has a unique personality and has become a part of Hong Kong culture compared with PSAs in Chinese mainland.

Watching the content of Hong Kong's public service announcements, or paying attention to people's lives, or protecting people's rights, or promoting the government's management philosophy, or guiding citizens' civilized behavior and habits, everything is covered.

The content ranges from "please cherish your right to vote" to "garbage classification, it's that simple", from "urgent need for type O blood" to "help the old and weak, start from the details", from "improve service attitude, have one more smile" to "learn English well, enrich life", everything goes.

Through guò, these distinctive, fresh and natural public service announcements, the concept of civilization and harmony has entered the life of every Hong Kong citizen.

However, the early television stations did not have good planning and advertising, and it was not until the emergence of the government monitoring agency in the 80s that there was a healthy development. At the moment, much is still needed.

I broadcast two episodes in a row today, and I just finished one episode, and I immediately entered the advertising stage.

Some viewers sat on the sofa or waited quietly, or knocked melon seeds and drank small wine cursing the frequent and ugly advertisements, destroying their brain cells every day, and the family chatted in the sound of crusades, or left the table to drink water and wash dishes, taking advantage of the free time to do work, because the advertisements at that time were simple, stereotyped and shabby and boring, and could not arouse everyone's interest at all.

At a time when everyone was in despair, each eardrum suddenly remembered a burst of dynamic and heart-pounding music.

It attracted the attention of the public, and they refocused their attention on the TV screen.

"Grandpa, Grandma, Lao Dou, watch TV."

"What's going on, this song sounds so good, listen to it well." "It's so good, I've never heard it before, and my whole body feels like I'm dancing."

"What are you doing?" A grandmother heard the sound, walked out of the kitchen wearing waterproof gloves, and said strangely: "What's wrong, what's the matter, what's the movement?" ”

The whole family sat on the sofa, suddenly turned their heads, and God synchronously stretched out a finger and put it to her mouth: "Shhhh ~~~" a sound.

The grandmother hurriedly covered her mouth, suddenly widened her eyes, and turned her gaze to the TV again with everyone.

In a dance song that is suitable for both movement and stillness, so that the listener has a relaxed atmosphere and a sense of jumping.

A man with an angelic face and a devil's body, like a man who came out of a painting, appeared in front of the camera.

The background music is uncharacteristically from the highest peak of the voice, gradually gradually reducing the pitch, the rhythm of the dislocation creates a different feeling, but there is a passage like brainwashing, infinitely repeating the sentence "·body·but·you".

In the footage.

In the audience's line of sight.

The cool guy never left the same place from beginning to end, and was almost moving around the same area. His movements are nothing more than stretching his legs, shaking his hips, shaking his arms, and rarely even swinging his head. But because of his aura, people can feel the charm of handsome, cool, and sexy as much as possible.

In this dance music full of youthful vitality and pure sound quality and passion, the man suddenly raised his chin, a strong noble and elegant style, and the overall fit has a powerful power to influence everyone's spiritual feelings.

Finally.

The music was at a minimum, and the audience's breath was suffocated.

The camera zooms in quickly.

The man who was "handsome", "cool", "god" and "fan" looked at the camera and said softly and lightly:

"You only smell my perfume, but you don't see my sweat."

The focus of the camera changes in seconds.

The audience's eyes flickered.

Present.

In the video, the lights outside the window are dim, and the TVB team members are discussing work in a very simple office, which makes the audience in front of the TV feel very real, and at the same time expresses the team's entrepreneurial passion.

"You have your rules, I have my choices;

You deny my present, I decide my future;

You laugh at me for having nothing and not worthy of love, and I pity you for always waiting. ”

This advertisement kept flashing scenes such as exam admission, workplace struggle, and love confession, which made many Hong Kong people at that time feel fresh and bright.

"You can despise our youth, and we will prove whose era it is.

Dream is destined to be a lonely trip, and doubts and ridicule are indispensable on the road.

But, so what?

Even if you are covered in bruises, you must live beautifully.

Everyone was stunned.

All the viewers in front of the TV were suddenly given goosebumps when they heard these extremely short words.

The screen was silent for a full three seconds!

The audience also froze for three seconds!

Win the disease has shown his toned figure in a dignified manner, and straightened his high tie.

With a solemn face and a deep look at the camera, his face and eyes seem to penetrate the lens, penetrate the pictures of thousands of households, and penetrate people's hearts.

"My name is Win Sick Yourself."

"I speak for myself."

Until the end, the young man spat out two paragraphs very calmly and firmly. At this moment, everyone, including men, women, and children, only felt a burst of blood gushing out of their hearts.

Hundreds of bones are burning!

The blood is boiling!

Who hasn't been young, who hasn't pursued, who hasn't been hit, once upon a time they were also blocked by the south wall, hit all over the body, fell and got up again, life has to go on, and many people's choices have also changed.

And at this moment, interspersed with inspirational advertising slogans such as "You only smell my perfume, but you don't see my sweat", "Dreams are destined to be a lonely trip, and doubts and ridicule are indispensable on the road", and the scenes flashed in everyone's mind. Telling the story of struggle in the name of dreams not only shows the difficulties encountered by young people in Hong Kong, but also shows the ideals and aspirations of young people in Hong Kong, which resonates with many people who work hard.

At the same time, many people were speaking out loudly, shouting enthusiastically: I want to have my own dreams, even if I am covered in bruises, I must live beautifully!