The zero o'clock field on the first day of "Transformers" can be described as hot.

The Daguang Cinema where Daniel and the main creators appeared was even more crowded, and finally had to control the flow of entry, which was called "Zhang Yimou and Cheng Kaige's blockbuster treatment" by the media, which will definitely make many people remember it deeply. Transformers for Chinese, is also a representative of childhood, especially relative to the United States, where the variety of toys is more diverse, Chinese have limited choices, and Transformers the same high-energy toys, very few, so it has become a unique growth mark, everyone will remember, when you were a child, in order to get a Transformers toy, how difficult it was, and how happy you were after getting it. This laid a solid foundation for "Transformers" to watch the movie.

In the early hours of Tuesday morning, the thunderstorm night did not stop everyone's enthusiasm for watching the movie.

"Transformers" distributed 620 copies across the country, far more than the previous entry of "Spider-Man 3", from the popularity and ticket purchase, the first day to exceed "Spider-Man 3" is already a sure thing, a little earlier "007 Casino Royale", although the performance is also very good, the total box office of 120 million, second only to "Spider-Man 3", is currently the second place in the annual box office in Chinese mainland, but in terms of the current situation, it is much worse than "Transformers".

"It's crazy."

Paul. Walker didn't come to China, director Michael Walker didn't come to China. Bey, Daniel and Megan. Fox attended the pre-screening meet-and-greet.

Megan has never seen such a crazy scene, countless people, steaming, thundering and rain outside, but inside is full of interest.

"When Star Wars came out, Americans were like that."

In terms of fan loyalty, Star Wars is really the number one, and importantly, compared to "The Lord of the Rings". Lucas never intended for the Star Wars franchise to end. So its influence is maintained.

"I haven't seen it, and this is the first time I've seen the passion of a movie fan."

"There are so many people in this country, so it's always lively, and no matter what you do, that's good, isn't it?"

Ye Zhiqiu came over. "Let's get started, let's get in."

In the thunderous applause - yes, since Daniel came to the United States, he has discovered that this thunderous adjective does not apply in the United States, where the people are very open to everything, but very perfunctory in the applause, between their hands. Even if they do touch it, they rarely make any sound, and everyone lacks the sincerity to applaud others, but etiquette requires such that even crazy fans rarely use uniform applause to express their emotions, screaming, dancing, etc., will be easier to see.

Daniel, Megan. Fox. and Michael. Bei and translator Ye Zhiqiu walked to the stage. Behind them was the IMAX screen that was going to be put on later.

This "Transformers" is a full-format release, whether it is Chinese mainland or Hong Kong, although IMAX screens are still only a few, but an IMAX can produce the output equivalent to 3 ordinary screens, I have to say, in the enjoyment of movies. Mainland audiences should be more generous.

A female host of Dragon TV came to host "Transformers", in fact, although it is a blockbuster, the filmmaker can only get 13% of the box office share, even if special funds, taxes and other factors are taken into account. This proportion is still on the low side, which is not a large number for a film market that is not so significant. MGM only got less than $3 million at the box office of "Casino Royale", which is basically equivalent to a single-day box office on a working day for "Casino Royale", which has a box office of more than 200 million in North America. "Wonderful Night at the Museum" is a phenomenal box office blockbuster in the world, and the figure of 80 million in the mainland is already considered high, converted into US dollars, it is only about 10 million, and only 1.5 million of them are DD Pictures and Fox. Therefore, even if "Transformers" performs a little better, it is difficult to say how much substantial revenue it can bring to DD Pictures, especially considering that all kinds of channel windows that are very important in the United States are ineffective in China, and DD Pictures' revenue is even less attractive......

Therefore, Daniel personally came to China to promote and attend the pre-screening meeting at zero o'clock, which is quite interesting.

"China's film box office market is still relatively weak compared to the United States, the United Kingdom, and Japan, so why did you come to China instead of the United Kingdom and Japan?"

One viewer, Daniel, presumably presumably had been impersonated by a newspaper reporter, but the question still needs to be answered.

"The choice of promotion place is not simply determined by the box office market, there are many other factors. And I myself am very optimistic about the Chinese market, "Transformers" has a sequel, I believe that by the third or fourth time, the Chinese market will surprise everyone, at that time, it will be big enough, and there will be enough competitors and exciting. ”

Of course, what Daniel didn't say was that, in addition to the actual revenue, the box office figures themselves were also very important for the studio and the film. The box office of about 30 million US dollars in the Chinese mainland market is enough to send it into the top five box office markets in the world. In fact, the original "Transformers" book had the third-highest overseas box office in China at more than 37 million, a figure behind the United Kingdom and South Korea, which scares off glasses with a figure of nearly 52 million, and Japan is even behind China, slightly less than 3 million.

Another otaku asked Meghan in half-baked English what her impression of China was.

"It was raining all the time and I didn't get a chance to go out and see it, but everyone was welcoming and the atmosphere was great."

Before Meghan came, she was clearly pointed out that in China, straightforwardness is sometimes not a good quality, especially for foreigners, and it is absolutely impossible to say that it may hurt the sense of national honor. Her response was decent.

"Daniel, several blockbusters that you have invested in have been released in China this year, I mean "Casino Royale", "Night at the Museum" and "Transformers", rumor has it that you have a good relationship with Chinese film importers, what do you think?"

The question is very sharp, and the woman must be a journalist.

"What I need to tell you is that "Casino Royale" and "Night at the Museum" have both achieved more than 200 million box office in North America, which is the top five box office works of the year, and the global box office has exceeded 600 million US dollars. Since the release of "Transformers" in North America on July 3, the box office has exceeded 150 million, and it is very likely to compete for the North American box office champion this year. I say this to tell you that these films produced by DD Pictures, or co-produced them, have proven to be the best in Hollywood and around the world. China imports good American movies, not DD Pictures movies -- just as it happens, our movies are the best American ones. ”

The answer is quite domineering, but it is true.

The pre-screening meeting lasted 30 minutes, and then the three creators left the theater and returned to the hotel under the escort of a large number of security personnel.

The next morning, Megan and Michael. Bay left Shanghai, and Paul. Walker met in Paris to begin his promotional trip to Paris, Berlin and London, while Daniel remained in Shanghai to meet with the city's top officials. (To be continued.) )