Today is March 31 and tomorrow is April 1.

April 1st is the traditional Western April Fool's Day, just like the traditional Western Valentine's Day on February 14, April Fool's Day has also successfully invaded the culture of the Xia Kingdom, as if it has become a traditional festival of the Xia Kingdom.

A considerable number of young people have embraced this festival. At the same time, on this day, what you usually dare not say and do is expressed with the help of the atmosphere of April Fool's Day.

"Fourth brother, tomorrow is April Fool's Day, you won't play tricks in advance, right?" An Liang asked cautiously.

Lin Juefei scolded with a smile: "What kind of person am I? Okay, okay, no kidding, I'm serious, the return of the lover will officially open tomorrow, tomorrow's high-end cooking, you're okay, right? ”

An Liang thought about it for a while, after upgrading the small space, the Fountain of Life has already made a surplus, and he keeps 20 liters as an emergency reserve anytime and anywhere.

Therefore, An Liang is no longer worried about cooking in an emergency. However, An Liang didn't say it to Lin Juefei either.

"No problem! Shall I rush back now? An Liang asked confirmedly.

Lin Juefei did not refuse: "Come back!" By the way, when you open tomorrow, there may be heavyweight guests, do you still have old wine over there? ”

An Liang smiled and said, "One or two jars, there are still some!" ”

"Then prepare the three altars! Put two jars in the store, give me one! My old man is urging me tightly, you kid should pay me back the favor you owe me, right? Lin Juefei joked.

An Liang didn't mind either: "Don't say it, fourth brother, I'll bring five altars over tomorrow!" ”

"Good fellows! Sure enough, he deserves to be a good brother! Lin Juefei said with a smile. At the same time, he secretly praised An Liang in his heart for being a man, and the three altars of old wine basically offset the help he gave An Liang before.

After you end the call. An Liang explained to Ding Buer, Ren Lilu. And Gao Wei. Gao Wei is the supervisor of the 30-acre farm, and there are only eight people on the farm side and only two people on the chicken farm.

After arranging the affairs of Qinglin Village, An Liang drove away from Qinglin Village and prepared to return to the main city to participate in the opening ceremony of the restaurant where the beloved returned the next day.

……

Shayan District, Fusheng Restaurant.

In the office in the corner of the third floor, Wu Lesheng was listening to the report of Cui Ping, the lobby manager, that the business of Fusheng Restaurant was very good. As a mid-to-high-end catering enterprise, although the profit margin of Fusheng Restaurant is good, it cannot be without a sense of worry.

In fact, the general public's perception of the catering industry has a big misunderstanding. The vast majority of people think that large catering companies must have very high profit margins.

Taking Fusheng Restaurant as an example, the price of a serving of spicy chicken is 98 yuan, isn't the profit high? Inside the supermarket. Chicken is cheap, right?

However, this is not the case!

The chicken used in Spicy Chicken is definitely not the frozen chicken sold in supermarkets, especially the mid-to-high-end catering brands such as Fusheng Restaurant. They must have used authentic farm grain to feed the chickens.

As a result, the cost of raw materials immediately increased. At the same time, what about the cost of condiments? Red pepper with diced spicy chicken. Raw materials are also not cheap.

Plus the cost of the site, the cost of personnel. And the most critical tax cost, how much profit can be left? In particular, tax costs. The business tax alone requires 5 percent.

The tax of the catering industry in Wucheng is at the middle level, and the tax of the catering industry in the coastal areas is as high as 12.5% in the higher areas and 8.7% in the lower areas. The tax of the catering industry in Fog City is only 10 percent, which is neither too much nor too little.

At the same time, the restaurant industry is also exploited by the banking industry, and the bank will charge a 1.25% fee if you pay with a bank card.

The combination of various costs and various taxes has pressed on the head of the catering industry, resulting in the profits of the catering industry, which are not as high as ordinary people imagine!

Similar to rumors from the outside world, the profits of the catering industry are 50%, or even 100%, if you say this to the operators of the catering industry, people will spit on you!

According to the market report, the average profit margin of the top 100 catering enterprises in Wucheng in 2008 was only about 13%. Such a profit margin is simply unbelievable to the general public, right?

In addition, in 2009, the catering market in Wucheng was further deteriorated, and the increase in various labor costs, venue costs, water and electricity costs, and the cost of various ingredients and raw materials has further compressed the profits of catering enterprises.

If the mid-to-high-end catering industry wants to ensure its own profit margin, it must have unique dishes and obtain higher profit margins with high pricing, so as to drive the healthy growth of the entire enterprise.

The core power of Fusheng Restaurant is the secret braised beef of Fusheng Restaurant, which is only a small bowl and priced as high as 188 yuan, which is a very high profit margin!

With the help of the exclusive secret recipe of the secret braised beef, the profit margin of Fusheng Restaurant has been maintained at a high level of 19%, compared with 2009, the average profit margin of the high-end catering industry has been nearly doubled.

If there is no secret braised beef Fusheng Restaurant, it will definitely be a tragedy!

This fact is not at all beyond doubt, after all, Fusheng Restaurant has three stores in Wucheng, only the head office in Shayan District has secret braised beef, while Fusheng Restaurant in Zhonggu District and Jiangyu District does not have secret braised beef.

The reason for this result is that the recipe for Fusheng Restaurant's secret braised beef is only in the hands of Wuyang, and Wuyang's cooking skills have reached the level of a second-level chef as a culinary technician.

Only Fusheng Restaurant in Shayan District, where Wuyang is located, can make secret braised beef, and the other two branches can't make it at all.

Although it is also possible to let Wuyang make secret braised beef at Fusheng Restaurant in Shayan District, and then transport it to Fusheng Restaurant in Medieval District and Jiangyu District, don't forget the fact that Wuyang is 66 years old, and his energy every day is limited, so it is impossible to make secret braised beef without interruption around the clock.

The secret braised beef of Fusheng Restaurant can maintain the supply of Shayan District, which is already precious!

"Mr. Wu, our turnover in March. It reached 1.62 million, excluding various costs and tax-related expenses. Our net profit in March was as high as 317,500 yuan, with a profit margin of about 19.6%. Far beyond the level of peers! Cui Ping said with a smile.

The monthly turnover reached 1.62 million, and I have to say that the customer source of Fusheng Restaurant is really good!

A smile appeared on Wu Lesheng's face, "What about the other two branches?" ”

Cui Ping continued to report: "The total turnover of the second-hand store in March was 860,000 yuan, the profit was 93,000 yuan, and the net profit margin was 10.8%, which was basically the same as the average profit margin announced by the association last month; The branch in Jiangyu District had a slightly worse turnover in March. It was only 690,000, but the profit was okay, reaching 82,000, and the profit margin exceeded the average level, with a level of 11.88%. ”

Wu Lesheng frowned slightly, and sighed secretly in his heart, the Wu family has been thinking about whether to build another Fusheng restaurant in Bei'an District, the most critical factor. It is the business capacity of the branch.

Compared with the main store, the two branches are not in the same grade at all!

"What's going on in Jiangyu District? How did the profit margin come up? Wu Lesheng asked.

Cui Ping flipped through the documents in her hand, and then continued to report, "In March. The Jiangyu district store received several birthday banquets, two wedding banquets, and hosted a dinner party for a large company. In terms of profit margins, it is relatively good. February and January. The data of Jiangyu District is slightly inferior to that of the Middle Ages. ”

"Hmm. I know! Manager Cui, do you have anything else to report? Wu Lesheng asked casually. In fact, it was a euphemistic eviction order, signaling Cui Ping to leave if she had nothing to do.

Cui Ping said, "There is one more important thing. ”

"What's the matter?" Wu Lesheng refocused his attention, although Cui Ping is not very old, he is very good at both his ability to do things and his execution!

Otherwise, she wouldn't be the lobby manager and manage the other two branches at the same time.

Cui Ping didn't answer immediately, but walked to the window, pointed to the store of the original Mandarin Duck hot pot that had been renovated, and explained: "I heard a message that the opposite one will officially open tomorrow, and they also focus on Chinese food, and they are positioned in mid-to-high-end restaurants." ”

Wu Lesheng sneered, "Do you want to fight with our Fusheng Restaurant?" This is the head office of our Fusheng Restaurant! Who is running that shop, is there something wrong with your brain? ”

Cui Ping did not taunt with him, but said in a solemn tone: "Through some personal relationships, I asked a friend in the industrial and commercial department and learned that the catering company opposite is operated by Lin Juefei!" ”

"Huh? What the? Wu Lesheng's expression was stunned, "Secretary Lin? Or the same name and surname? ”

"It's not the same name and surname!" Cui Ping responded affirmatively, "My friend, I only dare to find out here." ”

"Impossible! It's absolutely impossible! As Secretary Lin, how can he run a catering business? Wu Lesheng said in disbelief. Manager Cui, today is not April Fool's Day! ”

Cui Ping didn't say anything, "Mr. Wu, whether it's Secretary Lin or not, we'll know tomorrow!" Tomorrow, the other party is going to have an opening ceremony, let's go and see it! ”

After the initial stunned and surprised, Wu Lesheng gradually calmed down, "Well, everything is still uncertain, let's take a look tomorrow!" ”

The next day, April 1, is the traditional April Fool's Day in the West.

At nine o'clock in the morning, An Liang and Lin Juefei arrived at the central business district of Shayan District, and the opening time of the return of the lover was scheduled for 10:58 in the morning.

The specific situation, An Liang is not too clear. However, An Liang has no opinion on the specific time of opening.

When An Liang and Lin Juefei gathered downstairs at the restaurant where the lover returned, Wu Lesheng had already walked out of the Fusheng Restaurant, and when he saw An Liang, Wu Lesheng's face was full of astonishment.

Could it be that today is really a fool? If not, why is An Liang here? Wu Lesheng couldn't figure out why An Liang was here, could it be...

――――――

If you turn [Asking for a monthly ticket] into a [Asking for a Contract], hehehehe! (To be continued......)