Regarding the vitality of artists, Lee Jun-hee has always believed that it is very limited and short-lived, and it is possible that he is still a big star who is in the limelight today, and he will be out of breath tomorrow.

Especially in South Korea, the competition in this industry is more cruel and fierce, and the speed of artist replacement is so fast that it is not true, in order to survive, all artists are desperately competing for that limited resource, because as long as it does not appear on TV for a period of time, it will be eliminated immediately.

This is also the reason why Lee Jun-hee suddenly gave birth to a TV station, he must think about the artists under the company, he is not a god after all, one day, his inspiration will also dry up, when the time comes, he will not be able to create popular songs, nor can he write high-quality scripts, how can he praise his own artists?

But even so, Lee Jun-hee still thinks about arranging a way out for the artists under the company, so he will let Cheon Myung-hoon and Lee Ji-eun gradually concentrate on becoming a singer-songwriter, and let Lee Sung-jin practice his acting skills and develop in the direction of actors.

It's the same with Kara, limited by their own conditions, Kara's development limit can only be in Asia, and if the scope is expanded to the whole world, they can't eat it at all, but, even if they are popular now, the previous song "MR" put them in the position of a quasi-first-line girl group, and when their songs are no longer sought after by people, what should they do?

The lives of the five girls have just begun, and Lee Jun-hee, whether as a friend or as a teacher, needs to think about their future.

Opening a bakery this time, Lee Jun-hee felt that it was an opportunity for them to try to start a business, which could be regarded as leaving a way out for them to stop being artists in the future.

Artists do business, which is a very common thing in South Korea, such as Jiang Hudong's barbecue restaurant, Park Myung-so's fried chicken restaurant, HAHA's oxtail soup restaurant, many artists have put the direction of entrepreneurship in the catering industry, mainly because the catering industry has a small investment and fast returns.

When they returned to the company with Jung Nicole, Park Gyu-ri and the others were already waiting in the office, and they thought that Lee Jun-hee asked them to come over to talk about the new album, but who knows, as soon as Lee Jun-hee opened his mouth, he directly shifted the topic to the bakery they were going to open.

“OPPA！ It's just a variety show!? There's no need to be so serious, right!? Park Gyu-ri was very puzzled, in her opinion, the most important thing for Kara now should be to return and launch a new work, which is the most important thing.

"I didn't treat this as a game, although it's a variety show, but this is also the first time you Kara has tried to start a business, I hope you must do it well if you do it!"

Park Gyu-ri froze, and glanced at Han Seung-yeon, as the two oldest sisters in the group, their minds are very smart, and from Lee Jun-hee's words, they both heard Lee Jun-hee's thoughts.

“OPPA！ You mean, it's not just a variety show, but it's really for us to do business? ”

Li Junxi nodded: "That's exactly what I mean, Guili, this bakery, the company will not participate, of course, it will not provide you with any help, what I can give you is to allow you to use the Kara brand, use this brand to build a bakery that truly belongs to you, and all the benefits of this store in the future will naturally belong to you!" That's why I said, I hope you take it seriously. ”

Hearing Lee Jun-hee say this, Park Gyu-ri and the others were stunned, originally, they just regarded it as a variety show, and when the recording was completed, the so-called bakery naturally did not exist.

It is normal for them to think so, because many brokerage companies now regard the benefits brought by the artist's brand as a forbidden, and the artist is not allowed to interfere at all, and the company is completely in charge.

For example, TVXQ, why TVXQ is now clamoring for a lawsuit with S.M, is it not because TVXQ's family members united and planned to use TVXQ's star effect to open a store, but after being stopped by S.M, this led to the dissatisfaction of TVXQ members.

“OPPA！ Are you serious!? Park Gyu-ri still couldn't believe it.

You know, although Kara is still only a quasi-first-line girl group, but in South Korea, the popularity in Japan is not low, how valuable the team name Kara is, she can't estimate, but it will definitely not be low Absolutely.

When Li Junxi heard this, he smiled and said, "Do you think I'm joking with you?" The name of Kara belongs to the company, and it belongs to you, and I will not interfere with you starting a business in Kara's name, not only will I not interfere, but in fact, I highly encourage you to do so! ”

In Lee Jun-hee's conception, not only Kara, but also Princess, Baby.vox, and T-ara in the future, should not be just an idol sign, but also a commercial label, through the popularity of its artists, to start the commercial effect of these brands, of course, this part of the value, Lee Jun-hee is not like other companies, in the name of the company, but distributed to its artists.

"This bakery is a test ground for you, in fact, Guili and Shengyan, your proposal today is very good, in the cosmetics and clothing market, to create the Kara brand, but now there is still a bit of a rush, the meal has to be eaten one bite at a time, the road has to go step by step, this bakery, even if it is a test for you!"

Listening to Lee Jun-hee's words, Park Gyu-ri and the others fell into deep thought, it was obvious that they had never thought about these things, and everything was according to the company's arrangement, but Lee Jun-hee obviously had a more long-term idea than they thought.

“OPPA！ Can we really? ”

Lee Jun Hee nodded: "I'm sure you guys will be able to do it, Guili!" The life of an artist is limited, I can push you to the position of a first-line girl group, and I can also ensure that in the next ten years, you will always be able to appear in the ranks of the first-line girl group in the Korean music industry, but what about the future? Seriously, I'm not sure, I don't know, how far you can go in the entertainment industry, so, I have to think about your future, of course, I say this, it doesn't mean that after ten years, your career as an artist will be cut off, but the influence of the name Kara will inevitably decrease in the entertainment industry, and Kara will one day be replaced by a new girl group, this is the realistic side of the entertainment industry, at that time, you need to transform and expand your acting path. ”

For Kara's future, Lee Jun-hee has long had ideas, Park Gyu-ri, Jung Nicole, Kang Ji-young, will gradually transform into actors, Han Seung-yeon's singing skills are very good, and she can transform in the direction of singer-songwriter, as for Goo Hara, her talent is the highest among Kara, and she has the potential to be an all-round artist.

However, this is just Li Junxi's idea, what will happen in the future, it depends on their own efforts, as well as the development of the entertainment industry, once they can't adapt to their new roles, then, they are destined to be eliminated by the entertainment industry, when the time comes, what will they do?

Just like Lee Jun Hee said to Zheng Nicole today that he hopes she can be admitted to university through her own efforts, Lee Jun Hee hopes that everyone in Kara can leave a way back for themselves, at least life security.

Why do so many Korean artists open stores in the same group, isn't it just to leave a pension guarantee for themselves after they can't get along in the entertainment industry in the future?

Especially young IDOLs like Kara, in order to make their debut and for their dreams, their studies are basically wasted, once they are eliminated from the entertainment industry, how can they survive?

It's not that Lee Jun-hee hasn't seen him fall directly to the bottom of society, when NRG debuted, there were not only HOT, GOD, Crystal Boy, SES and other idol combinations in the entertainment industry, but also many of them that had not been mixed, and many of them had a good relationship with Lee Jun-hee.

Among them, there was a member of the IDOL group who was quite famous at the beginning, because the road to acting was cut off, and there was no other way to make a living, so he could only go to a nightclub to be a cowherd.

Lee Jun-hee doesn't want NRG's artists to be forced to fall by life in the future after leaving the entertainment industry.

"Although the future is still far away, but your life is still very long, no one can work hard in the entertainment industry for a lifetime, once this circle no longer accepts you, you need to plan for your future life, this is an opportunity, so, I really hope you do a good job and leave a guarantee for your future!"

Hearing Lee Jun-hee say this, how could the members of Kara not dare to move, it can be said that in the entire Korean entertainment industry, a big boss like Lee Jun-hee who thinks about artists is probably the only one.

“OPPA！ Thank you! We will definitely work hard and will definitely not disappoint OPPA! ”

If they used to think of this bakery as a game, now they completely understand Lee Jun-hee's good intentions, everything is for their future.

Li Junxi smiled: "It's good if you understand!" Seriously, I'm really looking forward to what your bakery will look like when it opens, and don't forget to send me an invitation when it opens! All right! Don't talk about that, it's all my fault for making the atmosphere so heavy, and now it's time for us to talk about your new album! ”

New Album!

Kara everyone listened to it and immediately cheered up, what Lee Jun-hee just said was still far away from them, the new album, but there were more tangible things in front of them. (To be continued.) )