Chapter 187: Details Determine Success or Failure
If "Baby Project" was a surprise to the Hong Kong media in terms of action fighting, then "Crayon Little Life" successfully appeared on the newspaper page the next day by relying on the cameos of many stars of Oriental Film and Television.
""Baby Project" did not live up to the audience's expectations, the humorous fights and dangerous and exciting action scenes of Cheng Long and Hong Jinbao in the film are addictive, but what is even more surprising is the comedy "Crayon Little Life" released at the same time, the smooth plot, hilarious and hilarious scenes, coupled with the all-star cameo lineup of Oriental Film and Television Company, make this movie that took only half a month to shoot is unexpectedly exciting."
"Crayon Little Student" is a comedy that integrates various elements, the love between the school worker and the blind girl who sells flowers, the friendship between a child and the school worker, the mystery of learning art in the temple, the love affair on campus, and the clip similar to the tricky teacher in "Happy Ghost", although the supporting cast is dazzling, but the most impressive thing about this movie is Wu Mengda's performance, which is impressive to play a little person at the bottom of society, and the relationship between the flower girl is even more moving."
After flipping through many newspapers in a row, Lei Juekun's frowning brows stretched a little.
The secretary standing at the desk secretly glanced up at Lei Juekun, and saw that he was not as angry as he imagined, and was wondering in his heart, Lei Juekun suddenly put down the newspaper, raised his head and ordered: "Call Mecca to come over." ”
The secretary was stunned for a moment, then quickly nodded after reacting and turned around to go out.
Looking at the back of the secretary leaving, Lei Juekun clasped his hands, leaned on the chair and closed his eyes in contemplation.
Divestment from Project Baby. originally wanted to threaten Lin Xi to give up his plan to join the Shaw Brothers Cinema Line, even if he couldn't force it. can also use the funding gap of this film to temporarily delay Lin Xi's pace of making a new film, but he didn't expect Pan Disheng to intervene at this time. Let Lei Juekun's thoughts all be in vain.
Not to mention that he lost an opportunity to make money in vain, the key is that Lei Juekun can't afford to lose face.
It is conceivable that once "Baby Plan" is a box office hit, Lei Juekun's previous decision to withdraw will become a laughing stock in the mouths of others, which is unacceptable to him.
Fortunately, "Crayon Little Life" suddenly came out of the air, diverting the media's attention from "Baby Project", and Lei Juekun took out a hush money to deal with the media, which minimized the impact of this matter.
Of course, it's not enough for the media to pay attention to "Little Crayon Boy". The box office of the movie itself must also be competitive enough, so as to attract the attention of the media to the greatest extent, so that they will stop making a fuss about Lei Juekun from "Baby Plan".
Mecca didn't know what Lei Juekun was thinking, and he looked a little worried when he walked into the office.
Lei Juekun asked him what he thought of the movie "Crayon Little Boy" in the first sentence, Mecca touched his bald head a little embarrassed, and said: "Mr. Lei, if this movie is not unexpected, the box office should be able to reach the level of "Happy Ghost", or even more than that. ”
"What?"
Lei Juekun was taken aback by Mecca's words.
Originally, he just hoped that the box office of "Crayon Little Student" would not be too bad. In this way, the media will not pay too much attention to "Baby Project", but according to Mecca's estimated box office, "Crayon Little Student" will become the biggest box office dark horse in June 1st.
The shock caused by this incident far exceeded his consideration of the gain or loss of his reputation. prompted him to start thinking about what adverse impact it would have on Princess Jin if the box office of "Crayon Little Boy" was really so good.
Lei Juekun pondered for a moment. Then he asked a question that made Mecca feel embarrassed.
"What do you think "Little Scared" will have against "Crayon Little Student"?"
Mecca hesitated, but finally decided to tell the truth.
"I'm afraid the odds aren't very good."
In the eyes of outsiders. The main selling point of the movie "Little Fear" is in Tan Yonglin, the new Golden Horse actor, and Zheng Wenya, the former Hong Kong sister, but Mecca is very clear. The most successful part of this movie is no longer praised, or the interesting script written by Huang Baiming.
It is said that Huang Baiming was inspired by watching "Happy Ghost", and then wrote this script, according to Mecca's estimates, the box office of this movie is estimated to be on par with "Happy Ghost", and the box office of "Crayon Little Student" is likely to surpass "Happy Ghost", so he will come to such a conclusion.
Seeing that Lei Juekun's face became a little bad after listening to it, Mecca hurriedly explained: "It's not that "Little Life is Afraid" is not as good as "Crayon Little Student", but it will be released on June 1st, "Crayon Little Student" has a great advantage in subject matter, and many parents may bring their children to watch it together, so the audience will definitely be more than us." ”
The implication is that if it weren't for the "narrow road meeting" in the June 1st file, "Little Scared" could have broken hands with "Crayon Little Student".
Although Mecca said this a bit against his will, it was also to take care of Huang Baiming's impression in Lei Juekun's heart.
When Lei Juekun heard this, his face turned pale.
"Then how sure is "Colorful Lin Yazhen" over there to "Crayon Little Student"?"
Wu Yusen has now been invested in the new art city, Lei Juekun asked this is not too much, but Mecca is embarrassed, he just said against his will in order to take care of Huang Baiming's face, he had to say that "Little Life is Afraid" and "Crayon Little Life" are on par with each other, and now if you go against your will to say that Wu Yusen's "Eight Colored Lin Yazhen" is also on par with "Crayon Little Student", his conscience is really unbearable, so he has to secretly say sorry to Wu Yusen in his heart.
"The theme of "Colorful Lin Yazhen" is also not dominant, and I am afraid that it will also be a situation of more losses and fewer wins than "Crayon Little Life".
Lei Juekun's brows furrowed more and more.
"Isn't that the two movies of Oriental Film and Television will surpass us?"
Although Mecca was very reluctant to admit this, she could not tell nonsense with her eyes open, so she could only nod silently.
Lei Juekun was certainly angry in his heart, but he knew that he also had a lot of responsibility for the current result, so he didn't blame Mecca more.
At this point in the conversation, the atmosphere in the office became a little awkward, as everyone didn't know what to say next.
"Lin Xi put "Baby Project" and "Crayon Little Student" together, will there be a situation of cannibalism?"
Lei Juekun looked up at Mecca with a little expectation, this was the only result he could think of at the moment that could make him feel relieved, but unfortunately, from Mecca, he got a more desperate answer.
"Oriental Cinema has been prepared for this situation, and when I asked people to inquire about the situation, I learned that a package of tickets was being pre-sold over there......"
"Combo ticket, what's that?"
"It is to tie the two movies "Crayon Little Student" and "Baby Project" together to sell tickets, buy this kind of package, the ticket price is discounted, which is much more cost-effective than buying movie tickets for two movies separately, and I heard that in addition to the package tickets, a package has also been launched, a family of three buys a package ticket to get a bucket of popcorn, and buys ten packages at a time to give a commemorative water cup."
Lei Juekun nodded quietly, thinking that Lin Xi had a master who ran a cinema chain over there, and he actually helped him come up with such an idea.
"Do you think this is a way to bundle sales?"
"It also depends on the situation, not all movies can be tied together to buy tickets, like "Baby Project" and "Crayon Little Student" are very suitable, after all, both movies are suitable for all ages in terms of subject matter, but there are differences in specific genres, one is an action movie, the other is a comedy, which is very suitable for a family to spend the whole afternoon or evening."
As the overall figure of the new art city, Mecca certainly has some research on the problems of cinema management.
In other words, if he has two movies in his hand, they will be bundled and sold together.
The only thing that makes Mecca puzzled is that since a family can get a bucket of popcorn with a package of three tickets, why not send a drink as well, doesn't that seem humane and caring?
It was supposed to be an opportunity to build a good reputation, but it was missed like this, and Mecca felt a little strange.
Of course, Mecca is not the only one who sees this problem, Cen Jianxun immediately called Lin Xi to point out this problem after learning the news that Oriental Cinema Line was pre-selling packages and packages.
Although he hadn't fully thought about agreeing to be the general manager of Oriental Cinema Line, since Lin Xi had sent him an invitation, it could be regarded as an affirmation of his ability, and now he helped point out the inconsiderate parts of Lin Xi's plan was also a disguised return.
Originally, Cen Jianxun felt that he was doing a good deed, but after putting down the microphone, his expression became a little strange.
"What's the matter, Mr. Lin didn't accept your advice?"
His wife, Liu Tianlan, put down the first draft of the magazine in her hand and looked at Cen Jianxun who was still in a daze there.
"It's not that I don't accept it, but Mr. Lin has thought of this problem a long time ago, and he sued me that he did it on purpose!"
"Done on purpose?" Liu Tianlan thought at first that she had heard it wrong, but when she saw Cen Jianxun nodding with a serious expression, she completely accepted this fact.
"Why?" She couldn't help but ask.
"Because Mr. Lin said that if the popcorn is delivered, the audience will definitely be thirsty during the eating process, so they will buy drinks again, and a bucket of popcorn can bring two to three cups of drink sales.
After listening to Cen Jianxun's explanation, Liu Tianlan was stunned for three seconds before reacting, and finally couldn't help but sigh: "I can even think of this method, and now I finally understand why Mr. Lin makes so much money every time he makes a movie!" ”
Cen Jianxun thought so, and added by the way: "This is called the details that determine success or failure!" (To be continued......)