Chapter 167: Halloween

Time passed slowly, and after Zhang Ning successfully acquired Aotin Technology, Plants vs. Zombies was also constantly being developed.

Since there is no difficulty in this game, and Zhang Ning has already written the planning of the entire game at the beginning of the game. It includes not only the gameplay planning of the game, but also the planning and numerical planning of each level. So, Luo Aoting just needs to lead their team and write the entire game code.

However, in the days when they were writing programs, Zhang Ning was not idle.

Most of the time, Zhang Ning went to various companies to pull some business.

Yes, if a game wants to be popular, it is impossible to rely on the quality of the game itself, and he has to promote it a lot.

At present, most game companies are divided into two types of promotion, one is advertising promotion, and the other is their own brand promotion.

Advertising and promotion cost too much, Zhang Ning only has tens of millions of yuan after closing the ditch Aoting game, and then promoting, I am afraid that the company's operation will be difficult. Therefore, in advertising, Zhang Ning does not want to invest too much. As for its own brand promotion, Austin Games is just a small game company. Previously, only the Legend of the Three Kingdoms had been launched, and although there was some popularity, such a brand was not too strong. Even if it is excellent, it only has a market in China. Zhang Ning's positioning is in the international arena, and the brand of Aotin does not play much role.

Therefore, Zhang Ning completely abandoned these two promotion methods, and he adopted another one.

The other is the promotion method of cooperation with game console manufacturers.

The so-called game console, he is the game console that produces hardware.

Like Microsoft's Xbox 360, as well as Nintendo, Sony's PS2, he belongs to the game console.

Many software developers have developed software that is played on these console platforms.

In a nutshell, consoles are hardware, and games are software.

Unfortunately, when Zhang Ning found Nintendo, Microsoft, Sony, Sega and other game console manufacturers, Zhang Ning failed.

These game console manufacturers have long cooperated with major well-known software manufacturers, how can they reach a cooperation with an unknown Austin game? Even if you just give him money, they won't necessarily work with you.

E3 Exhibition in the United States.

The E3 Convention Show in the United States is one of the largest game shows in the world.

Every year, almost the world's most famous game companies enter the exhibition area.

Of course, such an exhibition, because of the rich products, there are many participating enterprises. Therefore, the annual C3 exhibition also attracts a lot of tourists to participate. Of course, almost every year, the opening of the E3 game show will successfully make a game work popular.

It's just that this year's E3 exhibition has not started, and he is now accepting applications from various companies.

Because of the fame of the E3 Game Show, Zhang Ning is also very excited about this game show.

Without much promotion funds and no cooperation from game console manufacturers, Zhang Ning could only take advantage of this game exhibition.

He hopes that in this big exhibition, Plants vs. Zombies will be a blockbuster.

With the information, Zhang Ning went to the registration office of the E3 Game Show to register.

He had to request an exhibit during the week of E3 to promote Plants vs. Zombies.

"The name of the company."

Game show staff, asked.

"Aotin Technology."

"Which country."

"China."

"China?"

The staff was about to enter this part of China when they suddenly stopped.

"You're from China, not Japan?"

This staff member thought that Zhang Ning was Japanese just now.

"Yes, I am Chinese, and we are also a Chinese game company."

It's just that just when Zhang Ning said that he belonged to a Chinese company, another tall white man with a pointed nose suddenly walked out.

"Please go back, the E3 Game Show does not accept Chinese game companies to participate in the exhibition."

This sentence made Zhang Ning's eyes red.

"Doesn't E3 accept applications from game companies from all countries or regions?"

"Yes, my friend, but, alas, we added another rule to it. In other words, if a country's work does not sell 1 million copies worldwide, then we will not accept applications from companies in that country. I'm so sorry. All the game products in China add up to only a few hundred thousand. ”

"You ......"

Zhang Ning was furious, "When did you add this rule, I don't believe it." ”

"I said that if I added it, I added it, Luoxi, you call the next company to come and register."

The white man glanced at Zhang Ning as he commanded.

"Go, Chinese, you Chinese don't develop games at all. It is also a waste of resources to give you the exhibition area of Chinese enterprises. Perhaps, in three years, no, five years, we can open the window for you. But, this time, all I can say is, sorry, you're not qualified enough. ”

Such a chuckle made Zhang Ning completely dead to the E3 exhibition.

Looking at the white man in front of him fiercely, Zhang Ning asked, "What's your name?" ”

"Me?"

"My name is Tomny Ron, Vice Chairman of the E3 Convention and Exhibition Committee. Oh, I see, you Chinese like to hold grudges, do you want to take revenge on me in the future? I don't think you're going to have that chance. ”

"Yes, remember, I'm not going to retaliate against you. However, I would like to tell you that we will never come to your E3 exhibition in the future. Even if you ask me to participate when the time comes, we won't come, you remember this sentence. ”

After throwing this sentence, Zhang Ning left the E3 exhibition.

"The hateful Chinese, it's all like this."

Watching Zhang Ning leave, Ron was very dissatisfied.

He has seen many Chinese, every time they leave, they say harsh things, but in the end, none of them do.

After leaving the E3 exhibition, Zhang Ning did not leave the United States, but walked the streets of New York State in the United States, looking for inspiration for promotion.

Just walked for more than an hour, and Zhang Ning didn't have a way to be too bullish.

In the end, just when Zhang Ning was helplessly preparing to return to China and reluctantly took money to smash advertisements, suddenly, he saw many strange things in a shop on the street.

There are all kinds of horror masks, weird-looking clothes, and countless bizarre props.

Zhang Ning walked into this store.

"Hello, what do these things do?"

Zhang Ning said to these items.

"Halloween, dear sir, don't you know that in three days, Halloween is coming?"

A beautiful woman with jewel-like eyes in the store, she was tall and peachy, and when she saw Zhang Ning coming in, she quickly greeted her.

"Halloween?"

Zhang Ning suddenly grabbed a hint of inspiration.

"So you're going to go out with these masks and these weird clothes on Halloween?"

"Of course, not only will we be wearing these clothes, but all of us will be going out into the streets and partying. You know how much fun this festival is. The thought of Halloween in three days left me speechless. Last year, we came close to being the best champion in New York State, just alas, by a margin. ”

"It seems that this is a fun festival."

Zhang Ding continued to visit and said, "What do you think if I can make you the best in New York State this year, or even the best in the United States?" ”

"Can you get us the best in New York State?"

"Yes, I'm planning to have you hold a live-action Plants vs. Zombies game on Halloween."

"Live-action Plants vs. Zombies, what is it?"

"Well, it's a hassle to say, but I'll show you a few pictures of zombies."

Zhang Ning took out dozens of pictures of major zombies from his bag.

"It's a pole zombie, how about it, it's a personality."

"It's a newspaper reading zombie, how?"

"It's a tractor zombie, isn't it interesting?"

When the very innovative zombies appeared, the beautiful woman with the jeweled eyes was already screaming, "Oh my God, these zombies are so interesting, I've never seen such innovative zombies." God, if three days later, we were to appear in front of everyone as these zombies, what would it be? ”