Chapter 376: Striding Forward
"No, being a good designer shouldn't just design the product well but also have the best publicity! The auto show is not only to let consumers know your design, but it is also a big place to make a name for yourself, think about the overwhelming media coverage of you after your design is announced, and then your portrait will be on the cover of major fashion magazines, and your name will become an excellent design brand! Cordinan raised his hand in praise.
He looked at Lin Qiangsheng and continued: "At the same time, LS Automobile Design Institute will also use your afterglow to become famous in the automotive industry, all automotive design institutes are constantly launching new products to increase popularity, we must do the same, only in this way can we let the automotive industry know that we are a powerful design company, only in this way can we receive more design invitations from automobile companies, and only in this way can those automotive engineers and designers from China that you train grow faster!" ”
Lin Qiangsheng looked at Cordinan and said very excitedly: "But the Geneva Motor Show is the home of luxury cars, and my two cars belong to the middle and high-end cars."
"Oh God! Lin, what does this car design firm do, can't we turn your two cars into luxury cars? Is it difficult for us to install the configuration, but there is a senior automotive electronics engineer standing in front of you! Cordinan said with a gesture to accentuate his tone.
Lin Qiangsheng nodded and said with a smile: "Then please, you will be responsible for the luxury versions of the two cars!" ”
"Listen to me, you made the right choice!" Cordinan pointed at him and smiled, and hurried out of the office.
When Cordinan left, Lin Qiangsheng's expression gradually became serious, and he sat down in the executive chair to think about the pros and cons of unveiling these two models in front of the world.
What makes Lin Qiangsheng not want to participate in the Geneva Motor Show is not the doubt about whether the European and American auto markets accept these two models, but the fact that these two models that are different from the style of this era will make other car manufacturers pay attention to after the auto show.
The center of the world car market in the 80s was in the United States. Europe is close behind, at this time the East Asian car market Japan dominates, and China has no place in the eyes of car manufacturers, the major car manufacturers will not worry about what will happen in distant China, even if the two cars are popular in China Lin Johnson also believes that Europe and the United States will not make any reports, because they don't care. Perhaps only Volkswagen Germany, some people who have expectations for China, will pay attention.
In this era, many famous international car manufacturers are still obsessed with designing boxy box cars like Jetta, if these two quite sleek models are unveiled in Europe and the United States, will these manufacturers also launch similar models? The heritage, scale, brand effect, sales channels, etc., of these automobile manufacturers are much deeper than that of Lin Johnson's automobile company!
He is worried that once these two cars are launched in advance, many of the same derivative models will also appear early, and even the development history of the world's automobiles will likely change, which is a taboo for Lin Qiangsheng, a future person!
Once history changes, perhaps just a certain model appears in advance, then Lin Qiangsheng's prophetic advantage in the future development of automobiles will be greatly weakened!
After thinking about it for a long time, Lin Qiangsheng felt that there was nothing that could dispel Cordinan's thoughts. There is no reason for it yourself. He let out a long breath and muttered to himself: "Just participate, history has long changed!" ”
Lin Qiangsheng thought that China's auto industry has already changed because of itself, and its own car factories in Europe and the United States are already very weak, and the impact on the auto market is limited. Then the appearance of a car is nothing, at most it makes this sleek fashion line design a little ahead of its time.
Cordinan was responsible for upgrading the luxury version of the A6 and B5, in addition to the luxury leather seats, the main and passenger cabins are equipped with airbags, electrically heated mirrors, door side audio, and silent noise reduction materials in the doors to make the sound of closing the door more upscale.
German cars generally do this, with a thumping silence when the door closes. It's not because of how thick the doors are, but because of the materials inside, and Japanese cars are mostly crisp because they save these materials for the cost.
During this period, Lin Qiangsheng was locked in the office and was sad to name the two cars. In order for a car to sell well, the exterior design alone is not enough, it must also have a high-end atmosphere and a good name with popular elements!
He pondered for two days and didn't come up with a better design than the original logo, and finally he really couldn't think of it, so he simply commissioned a few trademark design companies to design, there were many concept cars at the Geneva Motor Show, and the two cars were simply shown to the audience in the name of concept cars, so that Lin Qiangsheng would not be entangled in the name of the name.
It's almost March. Lin Qiangsheng contacted Villanica, who had returned to the University of Modena, and asked his study assistant to contact the teachers at the school, who might be late.
"Oh, okay, that's my job, I'll take a leave of absence for you!" Villanica rolled her eyes and said helplessly.
"Dear Vera. Thank you! Lin Qiangsheng said with a smile on the phone.
"My boss, what are you doing in Los Angeles?" Villanika was very surprised by Lin Qiangsheng in the United States, and as far as she knew, Lin Qiangsheng should have returned to China.
"I have an automotive design institute in the United States, and there are some jobs here that I want to work on!" Lin Qiangsheng said.
Villanica nodded in surprise, and she suddenly smiled and said, "This is you, always flying around?" ”
Lin Qiangsheng said: "Maybe, oh Vera, I remembered, how about you say I hire a tutor?" That way I don't have to worry about failing the exam anymore, right? ”
"What private tutors are there who can teach the courses in college? But if you really want to hire one, you can wait for me, I still have half a year to finish my college studies, maybe you can hire me as your personal tutor by then! Villanica bit her lip and suggested.
"That's the best, I have no opinion!" Lin Qiangsheng agreed with a smile.
Villanica laughed in surprise and said happily, "Okay, that's it, I'm going to hang up!" After hanging up the phone, she jumped up happily, thinking in her heart that maybe Lin Qiangsheng could give priority to becoming her booking boss, maybe it is very difficult to find a good job in today's Italy, especially a woman who studies literature.
Two days later, March, the Geneva Motor Show will be held on March 4, so Cordinan has already taken the exhibition team to Switzerland. Because local restaurants are often full during the exhibition, the exhibiting team had to find accommodation in nearby Lausanne, Zurich and even France.
At about 5 o'clock in the evening of the 2nd, Lin Qiangsheng received a delegation from the negotiation team from China at Los Angeles International Airport. This time, led by Li Gang, general manager of the automobile company, the entire inspection team consisted of a total of 25 people, and they also had a family group of almost 15 people.
Lin Qiangsheng met Geng Shaojie, the director of Binqi Company, from the list of notices, a deputy director of Harbin Automobile came, and FAW also sent someone to a deputy factory director surnamed Fan and a middle-aged man named Lu Fuyuan. This is also by plane, but rushed from Canada, Lu Fuyuan 37 years old in Montreal studied in Montreal for more than two years, is a public student of FAW, originally he had half a month to graduate, but FAW people came to the United States to introduce the project, so he ended his studies in advance, Lu Fuyuan's English is very good, Mao recommended himself as a translator for the delegation.
Others are more special, to say that China's automobile industry is really good before the reform and opening up, not compared to those developed countries to sum it up by themselves, not counting Binqi Harbin Automobile, the scale of the domestic automobile industry is still very large.
Since the establishment of FAW, five automobile production bases have been built in China, which are the five major automobile production bases of FAW, Nanqi, SAIC, BAIC and Jinqi, including many parts factories. In the mid-60s, the Second Automobile was built, and the Sichuan Automobile and Shaanxi Automobile were built in succession, and since then, most of the models made by local automobile factories have been imitated from the products of several major automobile factories.
According to Lin Qiangsheng's knowledge, in the 70s, there were also Beijing Automobile Accessories Factory, Xingtai Long March Automobile Factory, Xingtai Hongxing Automobile Factory, Xingtai Automobile Factory, etc., Xingtai is indeed unique because of its uniqueness, but at this time other provinces also have a large number of such automobile factories.
According to rough statistics, there are more than 20 automobile factories that produce Jiefang brand models in China, more than 20 Beijing 130 models, nearly 20 Yuejin models, and nearly 10 Beijing off-road models. In the sixties and seventies, the variety of automobile modification parts was gradually enriched, and the number of manufacturers increased to 2,100.
In 1980, the annual output of domestic automobiles was 222,000, including 5,418 cars, 20,400 light off-road vehicles, 7,600 other off-road vehicles, 136,000 cargo vehicles, and 48,000 automobile chassis for the transformation of passenger cars or special vehicles.
From 1966 ~ 1980, the country produced a total of 1.639 million medium-class vehicles, including more than 6,000 long-distance buses, and in 1980, the number of civilian vehicles in the country was 1.69 million, including 1.48 million cargo vehicles.
By 1980, there were 56 domestic automobile manufacturers, a total of 2,379 automobile industry enterprises, 909,000 employees, and a total output value of 8.84 billion yuan.
There is no doubt that China is indeed a major producer of automobiles compared to other developing countries. But all this has taken a big turn after the reform and development, and it is not an exaggeration to say that the national automobile industry has braked sharply! From the leaders of the country to the peddlers and pawns, there is an overall thinking that is not as good as that of foreigners, and China's national automobile industry has suffered a series of blows after being kicked violently! (To be continued......)