Chapter 388: Campaigning?
On July 7, the box office of "Bad Teacher" officially exceeded 100 million US dollars in North America and 150 million worldwide. On the 5th, two days ago, on the 7th day of the release of "Youth Musical", before ushering in the second weekend, it also broke through the 100 million mark, and undoubtedly won the first week of the box office list - completely pressing the 84 million of "Superman Returns" in second place.
The frenzied whirlwind of "Youth Musical" has also attracted attention in various media.
"The Revival of the Song and Dance Film"
"Youth Campus Theme Becomes the Next Hit"
"'Youth Musical' is expected to break 200 million at the box office - setting a record for the highest box office of its kind"
"Revival? Or is it a one-of-a-kind madness? ”
All kinds of interpretations and analyses, the ...... of the market, the art, the subject matter, and the studio All aspects that can find news points have been discovered by major newspapers, weekly magazines, and Internet media. Audiences are also quite buying the overwhelming coverage, and they seem eager to know everything they need to know about the film.
Daniel. Sandler's personal interview invitation has become the "Pulitzer Prize" for major media companies to compete for - who can get Daniel's interview at this time, just like having "official permission" for this hot topic, the public will subconsciously think that the news released through this media is more credible, which is natural for building the credibility of a media outlet, usually a media to build its reputation through various social events - just like the "Washington Post" because of the "Watergate" scandalNewsweek, on the other hand, reported on the desecration of the Koran by the U.S. military at Guantanamo. And on the cusp of the limelight.
When "Youth Musical" has become a phenomenon, it is not surprising that the media sees it as a new moment of fame.
Considering that the box office of "Youth Musical" is currently not as good as "The Social Network", "The Hangover", "Spy" and "Pirates of the Caribbean". It's not even as surprising as "Greek Wedding," so it's a surprise — but critics don't think it's surprising, given that the impact of "Youth Musical" should have been building up since the "Youth Cup" in March, and with the viral hype of MGM and DD, and the participation of the most engaged young people, it has created the scene at this moment. What's more, compared to fantasy blockbusters and R-rated films. Youth musicals are inherently more likely to generate discussion, engagement, and attention – especially in the social age, with thousands of people showing and millions of people following them. are filling up the craze.
However, Daniel's interview has always been the most difficult to obtain.
Los Angeles Times, Washington Post, Variety, Entertainment Weekly, USA Today, ...... and even the programs of major TV stations, from editors-in-chief to general editors, from the anchors of TV networks to the bosses behind them. Daniel's team received countless phone calls, emails, and in-person representations – alas. When Ms. Huffington stood in front of Kusa, tell him.
"It's Daniel's own website, shouldn't he support us?"
Kusa could only surrender.
So this interview was unexpected, but it also unexpectedly fell into the pocket of the Huffington Post.
It is surprising because the Huffington Post's current influence is far less than that of other major newspapers, not to mention that its main focus is still the Internet. And in this field, it is obvious that the popularity of "Youth Singing and Dancing Youth" has reached the point where it cannot be promoted. Considering Daniel's desire to gain more influence and attention for "Youth Musical" from traditional print readers. Choosing the Huffington Post is not very shrewd.
As expected, as Huffington said, as Plutos Holdings' media, it is not surprising that they got an exclusive interview with Daniel. Murdoch doesn't usually give unexpected media interviews to Fox Cable.
Moreover, this choice can effectively avoid offending too many media.
If Daniel had opted for the more familiar Washington Post, it would have been possible that other media outlets with whom they had a close relationship would have been further away, and those that were already far away would have been in trouble.
Arianna. Huffington interviewed Daniel personally, and the questions were quite broad.
From the idea of the "Youth Cup" to the initial investment intention of the film "Youth Musical", from the social layout of Plutos Investment Company, to the China strategy of Daniel's capital, from Daniel's own liberal tendencies to the story of him and his two girlfriends before and after, from his views on different identities such as actor, film investor, businessman, and well-known topic leader, to how he coordinates his work in all aspects...... Pretty much everything you need to know from Daniel, anything you want to know from Daniel, is in the middle of the question.
Daniel, of course, won't answer them one by one, and many of them are impossible to say.
On the topic of "Youth Singing and Dance", he gave a general answer.
"The script itself is where I come up with the idea, and then the company's screenwriters write the final version. So I have full confidence in this genre, and I believe that it will be liked, and that has been it since the very beginning. But the attention it received today was also beyond my expectations, and I didn't expect to be recognized by so many young friends – it was an amazing experience that so many people would resonate with my ideas. As for the 'Cabaret Cup,' when Meyer told me that MGM should start preparing for the TV show, I thought, why not? Since I think it's a good idea, why not make it into a talent show? Maybe there's a surprising chemistry – and it turns out I'm the right one. ”
As for the work of Plutos Investment Company, he said nothing.
"Plutos is committed to investing in promising companies and industries, not limited to social media, not limited to the United States or China."
Daniel's personal political views and his girlfriend's story were completely ignored and ignored. Instead, a longer comment was made on a public topic.
"Since I became UNHCR's ambassador, I've been to four or five refugee camps and seen their poor living conditions and mental conditions, and it's really easy to wonder - what exactly should we do? Do we have obligations to regions and people outside our country? Do we need to act more decisively? Do we need to feel guilty?
So these questions can be unpleasant, but sometimes you need to think about them, especially when you already have a lot of them. In the same way, you have an obligation to spread your ideas, to make more people understand you, and to work together to make the world a better place.
I talked about religious extremism earlier, and many people were disgusted by it. I certainly know that there will be some controversy, but I feel compelled to say it because I see this trend, and extreme rhetoric is becoming more and more rampant on sites like F2F, Google, Yahoo, MSN, AOL, etc. Can I remain silent? When I see a lot of teenage people posting 'jihad' on the Internet, I don't allow myself to be silent. I have to tell you, what is happening in the world as I see it?
The world is not safe, and no one is completely safe for anyone, whether it is Washington protected by a powerful American military or Baghdad in the midst of war. ”
For the state of his many "side hustles", Daniel laughs and attributes the credit to his team.
"We have a great team, Kusa, Melissa, Trick, my agent, Mark, David, Javier, Meyer, these people all have excellent business talents, of course, there are a lot of great film professionals in DD Pictures and MGM, and in F2F and MB, there are some of the best Internet technology talents in this era. They have done so much more to be amazed. ”
……
This interview is already a rare and informative interview in recent years. Sandler's personal interview.
Mr. Daniel appears to be using the heat to promote his views on public issues such as national security, international aid, counterterrorism, and anti-war — raising questions about whether he has plans to enter politics. Soon, however, Daniel's team publicly denied the claim on MB — saying that all his remarks on these topics were based on a simple idea: that the United States and the world would be better and safer.
In all kinds of procrastinating political remarks, such a non-dragging denial is enough to show that Daniel really did not have a plan for everyone's speculation.
……
Of course, this interview did receive a lot of attention, but there was no way to change its tone under the mainstream craze of "singing and dancing".
Throughout the end of June and the beginning of July, in addition to wearing the red ** and bringing a sheet, there were more and more basketball teams renamed "Wildcats" or "Los Angeles Wildcats", "Santa Monica Wildcats" and "Hollywood Wildcats", more and more dance arena businesses, and more and more schools held singing and dancing competitions.
On July 11, when MGM bombarded the launch of a new R-rated film, "Magic Mike", "Youth Musical" rushed to 160 million with the North American box office and exceeded 220 million at the global box office, continuing its craze among young people and schools.
However, before that, the official launch of "Pirates of the Caribbean 2: Gathering Soul Coffin" completely defeated "Bad Teacher", "Superman Returns" and "Youth Musical" in the public opinion field of the movie.
The last time Daniel had a commercial film was released was "The Social Network" in 2004, two years later, and "The Social Network" is not strictly a purely commercial blockbuster, it is too purposeful, at that time MB was at the market juncture, the film was almost made as the same existence as the listing roadshow, although it exceeded the vast majority of commercial films at the box office, and the Oscar record also outperformed countless literary and artistic awards.
So strictly speaking, "Spy 2" is Daniel's last commercial production - as the most commercially valuable actor, I can't help but say that this is a bit unbelievable. (To be continued.) )