"Hurricane Rescue" ended up grossing $83 million in North America.

The box office in Europe and other regions, the hottest stage of the current release has passed, and the company has calculated that it is about $37 million, and there will not be much upward curve in the future.

Coupled with the madness of Asia, the global box office of the entire "Hurricane Rescue" has surpassed "Crouching Tiger, Hidden Dragon", but there is a difference in the number of years between the two sides, and the increase in prices, Yang Yichen himself doesn't feel anything, relying on this kind of bottom-up accumulation of breaking records is nothing to make a fuss about, nor is it worth showing off, and ordering the entire company not to make a fuss about it.

If we want to win, we will win cleanly, and people who make this kind of thing not interesting, but make people laugh, and who care about every bit of gain and loss, are destined to not be on the big stage, and there is no way to achieve much success.

Don't be happy with things, don't be sad with yourself.

The people in the company gave their boss such an evaluation, but they didn't know that it was not like that at all in Yang Yichen's heart, he was not an outsider, he didn't care about anything, but he had seen better ones and knew that they were even crazier, and he didn't feel anything about it when he looked at such a box office.

He himself doesn't toss, there are people outside who help him toss, during this time, the Chinese art scene is very lively, first the national talent boom driven by two talent shows, and they will become the undisputed protagonists every weekend; Later, the prosperity and recovery of the film market made every practitioner see hope and golden treasures.

Brother Cinema, Yanjing's first flagship store, officially set sail, and Yang Yichen, as the boss, naturally needed to come to the scene to cut the ribbon in person, and build it completely according to the level of the future cinema in his heart. The investment figures are kept secret from the outside world, and the few people inside are also lamenting the boss's generosity.

In many second- and third-tier cities. When he was still watching movies in an old-fashioned movie theater, he actually made a movie venue that far exceeded that level. First of all, many people will ask, can it be done? When the company's senior management has a meeting, they have reservations about such an investment, if it is one or two, then there is no problem that your boss has the money to meet his wishes, such a level, it is actually spread in all the first and second tier cities, no kidding, then how much do we need? Even if we have the money. And what about others? There are only so many people who play theaters, you suddenly raise the level to such a high level, how do you gain a foothold in the industry, you have become your enemy, you have offended everyone, how will you play in the future?

Yang Yichen is strong against public opinion, Song Meiru, Zhang Qingxin and other visionary executives support his decision, in the company's high-level meeting, although Yang Yichen does not need to listen to any people to play by himself. But he still fully respected everyone's wishes in this matter, and at the meeting, more than half of the executives agreed to implement it directly, not that he was not strong enough. It is now that these employees get along with each other, and those who oppose it also regard this place as their home, so there will be such persistent opposition. I'd rather offend the big boss than speak out.

Song Meiru and Zhang Qingxin can agree with this kind of investment, and they have analyzed the direction of the entire world economy in the next decade. With the progress of science and technology, along with the improvement of the living standards of most people. There will be a corresponding increase in material comfort. Don't look at everyone's resistance to watching a movie for twenty or thirty yuan now, in the future, movie ticket prices will increase, and there will still be countless people walking into the cinema, because this will be a corresponding supporting facility, what you can feel is definitely not just a movie, but it must be a movie as the core.

Let movies become a mainstream leisure way after tea and dinner, now you can get a glimpse of the signs, college students into the cinema to consume more and more, young couples into the cinema on weekends into the life of the cinema has also become common, and then there are corresponding geographical advantages and supporting facilities advantages, so that the cinema has become one of the necessities of people's life, not wishful thinking.

Brother Cinema City, located near the second ring road of Yanjing's core geographical location, is only two stops away from the headquarters of Brother Group.

This time, Yang Yichen is cooperating with a very skillful real estate businessman in Yanjing, the other party has a background behind the ya, and the cooperation with Yang Yichen can be regarded as mutually beneficial, the other party borrowed the fame of Yang Yichen and the brother group, and Yang Yichen used other people's territory.

A five-storey commercial building at the front, flanked by two commercial high-rises.

The whole is a shopping mall, which was originally to be stationed in Eurasia, and finally gave Yang Yichen this face, and the whole building was named after Brother Film and Television City, in return, Yang Yichen made a spokesperson for this commercial and civil community.

Catering, entertainment and shopping in one of the commercial gathering places, Pizza Hut McDonald's KFC is readily available, one side of the high-rise store also opened a large KTV, also incorporated into the whole system, there is a large supermarket in the underground of the entire shopping mall, the first, second and third floors are department stores, the fourth floor is the western restaurant, coffee shop, cake house, in Yanjing's consumption level is also regarded as a high-end, to the fourth floor and the fifth floor there are three special elevators to ensure the use of passenger flow.

The fifth floor is all given to the Brother Film City, the roof and the body of the LOGO are Brother Group Brother Film and Television City, with 12 theaters, more than 1800 seats, including two luxury VIP halls, remote control leather sofa seats can be semi-reclining to watch movies, peripheral products of a variety of high, medium and high grade drinks and snacks popcorn.

In the area on the other side of the hall, it is divided into an amusement city and an Internet café leisure hall, there are more than 100 large game machines in the amusement city for visitors to use, this is purely a way to attract customers, otherwise Yang Yichen will resist such a business model, many audiences who come to the waiting room have nothing to do, and do not want to go to the café downstairs and refreshments to consume, you can play here for three or five yuan, this amusement city is a kind of external marketing means to attract customers, and the Internet café is completely a marketing means to attract customers to the outside world.

Compared with watching movies, it is natural that Internet cafes are more attractive to more people, and the so-called Internet cafes are just a self-defined high-level means of publicity, whether it is computer configuration or environment, all are top-notch, and there are smoking areas that are specifically independent of the normal area, and the top fire prevention measures have been made, once an accident occurs, no matter how big the fire in the area is, it can be extinguished in the shortest possible time, and it will not affect other areas.

There are many people who go online, and the number of places to choose from on the Internet is also increasing, it is no longer the era when small Internet cafes do not matter for a machine in the past, and the distance from the university town is not far, and this side is a small commercial gathering place, and the slightly more expensive Internet fees can not make the door here cold, and the whole brother cinema has not yet started to open for business before it has been put into trial operation, and the passage on the side of the elevator will not affect the cinema city.

The business is very good, its business is good, which means that it will attract more customers to the cinema in the future, and at the same time, after the brother group won the cinema, there are several such businesses, although it is not a huge profit, but it is a real money, and it is fair and clean, no one can find out the problem, my brother group is willing to give this business to whomever it wants, people give money normally, normal operation, as for borrowing the attraction of my brother group and the current position, that is, intangible assets, no one can tell.

Amusement City and Internet café, the company handed over to two related households to distribute, although Yang Yichen has a relationship with his little grandfather, but he doesn't want to use it, the normal operation of the company will have to contact all kinds of people, all aspects need to be taken care of, some harder relationships need to be maintained, but Yang Yichen didn't want to be contaminated with the relationship of going straight to that kind of relationship, so he chose such a way to make the other party completely at ease, and those who can choose this way to cooperate are also visionaries, Won't easily tie your life and career to it for a little money, Brother Group is very good in this way, even if you borrow money from relatives and friends for this purpose, you have to formally sign a contract and follow the formal procedures, the only thing that may take advantage of it is that you can pay rent once a month, and in this business with the most rent pressure, this article will be given preferential treatment, and the business will be done down, and the initial pressure will not be so great.

A deputy in the district, a director of the real power of the General Administration, in addition to these two hard relationships, in the area on the fourth floor, Yang Yichen and the entire commercial residence behind the Yanei, also chose to take a long-term view and divide the business, this time the people are all kinds of Yanei, they have a way to let others take money and let others operate and they are only responsible for dividends, there is such a system of interest chains, all the businesses in the entire film city have been fully protected invisibly, who wants to come here to make trouble, If you want to come here to participate in a piece of the pie, you don't need Yang Yichen to come forward, so naturally someone rushes to the front.

You or your family has a background and your own business background, completely different, the latter is more handy, you can use it at any time, the former is more restricted, and you may not use the chain when you want to use it, Yang Yichen is not a pretentious person, someone paves the way to do these things, of course, he is happy to sit back and enjoy it, only need to be in front of the lively square on the opening day, to meet the first real film city under his name, It is also the first step for him to make himself a domestic theater tycoon, the huge profits obtained from a World Cup and a European Cup, and the dividends of two listed companies, finally have their due use.

The small square in front of the entire movie city is washed out exceptionally clean today, the bluestone ground is bright, all the cars are parked on both sides, huge banners are hung all over, colorful balls and balloons are flying, and the celebration flower baskets sent extend from the door to the roadside, and even a lot are placed in the entire mall, for the opening of the movie city, the shopping mall has to give way, from the main gate to the inner elevator area, all closed, on the opening day, you can't let the guests do the special direct elevator behind, it has played so atmospheric, simply blocked the elevator of the mall for the opening of the business.

Early in the morning, there was still an hour before the auspicious time of the salute, and before Yang Yichen arrived, there were already artists from 'his own home' who arrived in advance to help the station cheer......

PS: Thank you, Hani, for the reward from the little tiger in the demon world!

PS2: Thank you to all your friends for your tips! Double monthly pass, don't keep it, don't dare to thank them one by one, for fear of being criticized for making up the number of words, I can only ensure that every ID of the monthly ticket has been carefully read, thank you! (To be continued......)