Chapter 501: Jaguar Land Rover
Kim Dojun was also a little curious, it was definitely not an ordinary thing to make him like this, and he immediately became interested, but for the sake of face, the expression on his face still seemed very calm, and he didn't see anything unusual at all.
Joshua took out a neat stack of documents from his bag, looked cautious, for fear of being seen by others, handed it to Kim Do-joon, and said softly.
"Just take a look, just take a look, now this is still top secret information, and it took a lot of effort to get it! Confidentiality, confidentiality! ”
There will be no compromise just because Kim Do-joon is the boss, and it is a very unconfident thing to disclose it too early before making a business, or let people know.
It has become an international practice to have a large number of people.
As the CEO of KDJ Investments, you must be responsible for your position and responsible for the remuneration you receive!
Kim Do-joon took the document, lifted his black-rimmed glasses, looked at them carefully, and said softly while reading.
"Ford will sell two of its sub-brands, Jaguar and Land Rover, and India's Tata Group will soon become the new owners of the two luxury brands!"
Joshua has a detailed description of the transaction model, the conditions of the merger, and how to complete the procedure.
This is supposed to be the recently disclosed plan, which has been unanimously approved by Ford's board of directors.
If nothing else, it may be implemented.
As detailed above, a number of auto giants have ruled out acquisitions, and Ford Motor Company has entrusted Goldman Sachs, HSBC Holdings, and Morgan Stanley, three investment banks. Sold its British luxury car manufacturers, Jaguar and Land Rover.
France's Renault Group and Italy's Fiat AG have both said they will not be involved in the acquisition of Jaguar and Land Rover.
And Ford Motor Company just sold its famous luxury sports car, the Aston Martin, in March. Sold its own sub-brands again. The company will be restructured, the industrial structure will be adjusted, and the research and development of new models will be accelerated, and the core business in North America will be turned into a profit in 2009.
Ford bought Jaguar in 1989 for $1.6 billion, followed by Land Rover in 2000 for $1.7 billion.
However, in 2007, Ford lost $6.3 billion, and sales fell by $282 million in the first quarter of '08, although Land Rover had some profitability. However, the North American market was hit by Japanese cars such as Toyota and the economic crisis, and it was almost in a state of low profit.
Coupled with the fact that both Jaguar and Volvo are underperforming, the company decided to sell these sub-brand businesses.
Ford will accelerate the pooling of resources for core brand building and a global reform program called "one-ford."
Kim Do-jun looked very carefully, word by word, and didn't let go of anything, from top to bottom, turning page by page, frowning, revealing his heart at the moment.
Nervous with a hint of excitement. Excitement with a hint of trembling.
None of the three spoke, and both Joshua and Han Sung-ho looked at Kim Do-joon. It wasn't until he finished reading it and raised his head that he put away his expression.
The first thing Kim Do-joon said was.
"Is this Tata Group the Tata of India?"
Anyone who has studied finance knows India's Tata Group, and of course Kim Do-jun is no exception, but he is a little uncertain and asked.
The Tata Group was founded in 1868 and is headquartered in Mumbai, India.
It is the largest business group in India, involving seven sectors, communications, engineering, materials, energy, services, steel, etc., with more than 1,000 subsidiaries, including more than 31 listed companies, with a total market capitalization of more than $90 billion and 3.6 million shareholders.
With a global presence and more than 450,000 employees worldwide, Forbes has been named the 11th most admired company in the world for its commitment to good values and business ethics.
Even with such a huge company, it is still not the richest person in India, and the name of the richest man was picked up by Mukesh Ambani, the owner of India's Prudential Industrial Group, and became the richest man in India with a net worth of more than $27 billion.
"Hmmm! Yes! ”
Joshua replied immediately.
Kim Do-joon nodded, biting his lower lip, expressionless, as if thinking about something.
The plan in front of me must have been planned for a long time, but I don't know how far it has progressed now, and most importantly, there is no Tata Group's purchase price, that is, the offer for Ford, which is more troublesome.
Even if Kim Do-joon wants to join in and insert a lever, there is no small problem.
But on the contrary, it would be much better if he knew the Tata Group's offer, at least when judging, he knew where the reserve price was, and he could also roughly estimate where the bottom line of Ford was, not lower than the bottom line, a little higher than the Tata Group, maybe it could successfully arouse their curiosity.
Kim Dojun touched his chin, raised his head, half-squinted his eyes, and thought for a while before speaking.
"If you want to complete the acquisition of this business case, how much money do you need, and how sure are you!"
Now he wants to hear Joshua's opinion, as his own CEO, he can't do it without a little ability.
On the contrary, in the Arsenal stock acquisition case, his wisdom has been fully demonstrated, defeating the Russian energy giant, snatching the shares that originally belonged to him from his hands, so that Kim Do-jun admired, and since then he has become more and more firm in his own standards.
"As long as you recognize it and trust it unconditionally, of course, you need a series of tests and achievements!"
Joshua lowered his head, pulled his tie, it was a formal dress every day, and the atmosphere was so strong all of a sudden, it was a little uncomfortable, he tore off his tie, threw it on the sofa, and lowered his head and pondered.
Han Chenghao picked up the information on the coffee table, looked at it carefully, just glanced at it a few times, and immediately complained.
"Why is it still English, why is it not Korean, my head hurts to read!"
Having said that, my eyes didn't stop and continued to browse the information in my hand.
On the one hand, in order to alleviate the atmosphere of the current stalemate, on the other hand, he was really startled when he just got it in his hand, but he didn't expect Daojun to have such a thought.
It lasted for more than 10 minutes before Joshua spoke.
"At present, Ford is trying to restructure its loss-making business in North America, since it wants to restructure, the first thing to bear the brunt of is a large amount of huge cash flow, and the sale of these two brands can solve the urgent need for Ford, this is the first point, the second point, Land Rover and Jaguar are Ford's sub-brands, that is to say, they do not belong to the core industry of Ford, will not affect the operation of Ford's overall business, to put it bluntly, it is a foreign son, nothing reluctant, all for the sake of his own sonAll of them can be cut off! Judging from the current analysis, the acquisition price of the Tata Group will not be less than 2 billion US dollars, and it may even be higher, but if we come instead, it may be much more difficult, after all, we are just an investment company, unlike a huge enterprise group like the Tata Group, there is not so much talent pool, and there are no management talents, even if you negotiate, Ford will question your acquisition! ”
Joshua's analysis was very accurate, and he almost hit the nail on the head of Kim Do-joon.
It is not ordinarily difficult for an investment company to compete with a monopoly enterprise with hundreds of thousands of people, and in addition, fame, reputation, and social status all determine the difficulty of acquisition.
Coupled with Kim Do-joon's deliberate concealment of his identity, sometimes, hiding his identity will not bring him much convenience, on the contrary, it may prevent him from developing further.
But Kim Do-jun was thinking at this time that such two rising luxury car brands were actually sold.
Although there are still some difficulties, sales are not very good, which is also related to the overall thinking of Ford Motor Company.
Although the North American and European markets are mature, they are becoming increasingly saturated, and the fierce competition among Japanese, Korean, and German cars makes it difficult to develop much.
The way out of the car in the future should be produced in emerging countries such as China, India, Brazil, Russia, and South Africa, especially the increasing number of middle class and wealthy classes, and the desire for luxury cars and imported cars from abroad will become stronger and stronger.
If he grasps this thought, he can already predict that the future market of Jaguar and Land Rover will be carried out in these countries in a big way, especially China, which is the top priority.
Kim Do-jun held his chin with one hand, a little worried, rubbing his temples from time to time, it is really a very difficult thing to make a choice, especially in the grasp of the timing, the current status quo, all of them need to be overcome and make decisions.
"What should I do now, whether to make up my mind to eat it, or give up this opportunity and leave it alone!"
Kim Do-jun is a little embarrassed, looking at the current economic trend, the economic crisis has a tendency to further expand, and high-quality fixed assets will become the best place to avoid risks.
In particular, London, the financial capital of the world, is a good haven, with a relaxed, reasonable and stable political system, convenient transportation, low taxes, and urban measures with the world's urban standards, and has become one of the cities with the largest concentration of wealthy people in the world.
Joshua looked at Kim Do-joon's expression, thinking he was thinking, and continued to add.
"Also, the union power in the United States is too strong, and the cost of employee benefits is high, and in March, Aston Martin won 9. It was sold to a British-led conglomerate for $2.5 billion, and Ford just denied rumors of its own sale of Volvo last month, which is also true in my opinion! And such a large sum of money, boss, can you come up with it? (To be continued......)