1928. Chapter 1928 1928 Shock
On December 19, "Titanic", "007: Tomorrow's Empire" and "Perfect" premiered in Los Angeles, which is only a grand occasion in the summer season, and has become the perfect gift for the upcoming Christmas.
Unfortunately, because Hugo is in full swing to shoot "Truman's World", until the day of the 19th, Hugo still did not appear at the Los Angeles airport, so he is bound to miss the premiere of "Perfect", and he will not be able to show up to support Leonardo's "Titanic", which is undoubtedly a huge regret.
In fact, the scale of the "perfect" premiere is naturally not comparable to that of the two competitors, and Sony Columbia Pictures has only chosen 1,800 theaters for release, and the number of films is obviously squeezed by two strong rivals. It can be seen that in this box office competition, Sony Columbia Pictures has put its mentality very well and has not blindly responded to the battle. The war at the premiere was still between "Titanic" and "007: Tomorrow's Empire".
But to everyone's surprise, "007: Tomorrow's Empire" not only snatched it. The National Theater is a treasure of feng shui, so that the "Titanic" can only be replaced by Disney's EL. Capital Theatre; Moreover, "007: Tomorrow's Empire" was released in 2,800 theaters, but the number of theaters in "Titanic" was only 2,600.
MGM Pictures almost used all its resources, mobilized all the connections at its disposal, and took the lead in the premiere publicity war, which is really surprising - after all, the "Titanic" cost 200 million US dollars, and Paramount and Twentieth Century Fox are bound to need to increase publicity in order to recover costs, and it is undoubtedly a stupid decision to save costs on publicity expenses at this time. But that's the way it is, MGM Pictures has an absolute advantage in the outpost battle.
When Leonardo arrived on the red carpet, one of the most asked questions was, "Do you regret Hugo missing the premiere today?" Last year, Hugo took time out to attend the premiere of "Romeo and Juliet" during his busy tour, and even went to the Berlin Film Festival to cheer for his friends, but today's "Titanic" is absent, and it is no wonder that reporters are so curious.
Leonardo laughed, "It's a pity that Charlize didn't star in this production, and it seems that my weight is still not heavy enough." A joke made all the reporters laugh, and Hugo, who was on the far east coast, was directly shot in the knee and inexplicably sneezed several times in a row.
Although the premiere of "Titanic" is far less than the scale of "007: Tomorrow's Empire", Shirley Lansing and Kevin Pence have sent a huge surprise to the movie. Just as the entire crew of "Titanic" was chatting happily with the reporters, the big screen behind them lit up, and the image from blurry to clear made the reporters cheer collectively.
As soon as Leonardo turned around, he saw Hugo's familiar figure, which made him stunned, and then he clapped his hands and laughed, he looked at Kate Winslet beside him, "Do you know about this?" But Kate was also stunned, although she was about to join the crew of "Truman's World", due to the publicity of the "Titanic", she never went to the crew to report, so she was naturally not very clear about these things.
"Hey guys, I'm Hugo Lancaster." Hugo sat in front of the camera with a big smile on his face, "I'm sure Leo must have said a lot of bad things about me just now - Kate, don't believe him." With just one sentence, Hugo managed to make the audience clap and laugh, and Leonardo was even more flushed and looked at Hugo on the screen in disbelief. I would love to go back to Los Angeles because I know there's going to be a good show there tonight, but unfortunately I have a job at the moment, so I can only regret missing it, and rest assured, I will be the first to read the event from the newspaper tomorrow. ”
"Uh...... Kevin and Shirley want me to say some blessings to the film, but I don't think you guys need to, because Mr. Cameron has done his job brilliantly, so I'm ready to take the shock. Hugo's words were so amused and complacent, that even James Cameron couldn't help but be amused, "and then ...... Miss Winslet, work here is in a hurry, and you're already far behind, so you'd better not laugh too much for now. ”
Kate, who was named, also laughed, and the ladylike image could not be maintained at all, "Besides, uncrowned kings, I hope you can keep it a secret, don't let Jack Nicholson know about this video, after watching it, please remember to destroy it, my life is in your hands." Hugo's easy words made the scene completely burst into laughter, and James, who was sitting on the stage, shook his head with a smile, but he didn't know whether to thank Hugo for sending the video, or glad that he didn't cooperate with Hugo, "Finally, Leo, you know that I have always supported you." So, I think you owe me a dinner. That's it. ”
With that, the video ends. Everyone at the scene was stunned, no one realized that the end came so suddenly, but Leonardo stood up suddenly, "Hey, the absent person is you, it should be you who owe me a meal!" After Leonardo finished yelling, he realized that he was yelling at the big screen, Hugo couldn't listen to it at all, and immediately lowered his head in embarrassment and touched his nose, which made the scene laugh again.
Although the biggest big name of "Titanic" is the director, and the momentum of the premiere cannot be compared with "007: Tomorrow's Empire", but because of Hugo's video, "Titanic" has once again become a favorable candidate for the headlines. Everyone knows that Hugo is bound to support the work of his friend Leonardo, not to mention, don't forget that Kate is about to join "Truman's world", which is also a big plus.
Relatively speaking, "007: Tomorrow's Empire" has a lot of momentum, but it has always lacked a little spark and topic; As for the premiere scene of "Perfect", it showed a small but warm situation.
Because the theater itself is not large, the more than 80 reporters present also made the whole scene flooded, not to mention the anticipation of more than 200 fans outside the red carpet.
"Jack, Hugo, as a screenwriter, didn't you feel sorry for not arriving at the scene today?" The same question was thrown at Jack Nicholson.
In fact, Hugo made a special call to Jack, as well as other key members of the crew, who expressed regret that he could not attend the premiere. After promising many unequal treaties, Jack "forgives" Hugo. But at this time, facing the reporter, Jack said with a serious face, "If I'm not mistaken, I'm the hero, not Hugo, right?" This rhetorical question made the reporter stunned for a moment.
Jack ignored the completely stunned reporter in front of him, and said viciously, "You'd better be careful when you ask questions, you know?" Also, Hugo had better not show up at the premiere of 'Titanic', or I'll break his neck. ”
This made the young intern reporters in front of him almost cry - compared to the other two movies, most of the "perfect" here are young newcomers, and only a few media outlets such as the "Los Angeles Times" sent the old fritters over. When Nicholas McLaen saw the smile in Jack's eyes, he knew he was joking, especially when he looked at the miserable white expressions of the intern reporters, he was even more happy, and he still couldn't hold back after all, and he burst out laughing.
Jack smiled at this time, but it frightened the intern reporter even more, making Jack cry and laugh, "You better pay more attention to the script written by Hugo, I believe this will be a better topic." After saying that earnestly, Jack turned away with grace.
"Titanic" is a commercial popcorn movie, and it needs to cooperate with publicity and hype, and the same is true for "007: Tomorrow's Empire"; But "perfection" is not. That's why Hugo recorded a video for the "Titanic", and "Perfect" didn't.
The precursor to the premiere was the first to start, and "007: Tomorrow's Empire" was huge and the victory was in hand, but "Titanic" benefited from the appearance of Hugo, coupled with a super high investment of 200 million US dollars - people are looking forward to the box office results, whether it is to witness the box office miracle or witness the collapse of huge investments, it is bound to be exciting. This made the "Titanic" barely catch up with the footsteps of its opponents and did not fall too far behind.
After the premiere weekend, everyone was stunned: because all three films had suffered Waterloo!
"Titanic" withstood the halo of $200 million in costs, but only delivered $28 million in weekend box office, even worse than this summer's biggest box office disaster "Batman and Robin", although it won the weekend box office championship in the third week of December, but it is not something to celebrate at all, because this achievement means that the team-up of Paramount and Twentieth Century Fox has brewed another disaster, and the collapse of high-rise buildings is about to be staged in front of our eyes.
Although the weekend box office of "007: Tomorrow's Empire" achieved a result of 25 million, it is still a drop in the bucket compared to the investment of 100 million, and under the full promotion of MGM, it actually lost to the "Titanic" and could only be relegated to the runner-up, which is even more shocking than the poor premiere results of the "Titanic", and the jaw wreckage is all over the ground.
"Perfect" swept the $13 million box office in three days over the weekend, ranking third on the box office charts for the week. Relatively speaking, this is already a good result, especially for the investment of 50 million US dollars and the squeeze of two strong competitors. But this high-profile and highly anticipated work still failed to meet expectations at the box office.
The three works joined forces to fail miserably, which ...... Is this really good?