Wufang Food's stores have opened, three each in Beijing and Modu, and only one in other provinces and cities. At the beginning, I didn't dare to do too much, and once I lost, it would hurt morale very much.

Although the store is operated carefully, the online mall is very bold. The initial investment is more than 3 billion, and the advertising cost alone is an astronomical amount.

This online mall does not do wholesale, only retail. And most of the products are only sold on e-commerce, and of course, they are also sold in the retail stores of Wufang Foods.

As for what you want to wholesale? Sorry, no play! The agents in other cities are in the hands of the Wufang Group, they have their own customer resources, and it is not the turn of newcomers to step in.

In the first month, although the advertisements were overwhelming, and there were popular stars like Li Qian as endorsements, and even the advertisements went to CCTV, but in this way, I still lost a lot of money.

Because in the first month, there are also promotions, and various food products are mixed and matched in order to increase sales. Buy one can, give another can, buy this coffee, give away condensed milk, etc., and even buy one health product, give another health product.

As long as it can be hit, there is basically a ride, and this one alone has lost a lot of money. Of course, it also made the sales in the first month very gratifying, and it has been able to reach the sales of the other two e-commerce giants in the food category.

The goal of Wufang Food, of course, is not to catch up with the classified sales of the two e-commerce giants, but to exceed the classified sales, and even the overall sales can catch up and surpass.

Of course, this goal seems to be difficult in the short term, after all, the market has been occupied by others first, and it is not easy to survive in the cracks. But Shi Lei and the others have confidence. We will definitely be able to achieve what we want.

Wufang Food joined the ranks of e-commerce, and also poached people from the e-commerce giant's high salary, which has naturally been noticed by the e-commerce giant. However, they looked at the types of Wufang food, and the competition with them was not too big.

Specializing in cosmetics, specializing in special sales. Specializing in cheap goods, all kinds of e-commerce, everything, but which one can compete with their giants?

Although several shareholders of Wufang Foods are quite powerful and their connections are not bad, they can really pose a threat to them. They didn't believe it either.

Food is not their main profit point in the first place. Electronics, clothing, etc., are their main profit points, and food can make money. But not enough to make an impact on their website.

Wufang Food's store lost a lot of money in the first month. Although it is mostly selected in places with large foot traffic, it does not form a brand effect, and many people choose to come in and have a look, but they really just take a look, and leave after reading it, and they don't plan to buy it at all.

However, this is also expected by Shi Lei, a new store opened. Where is it so easy to open a fire. Although they did a lot of publicity in the early stage, and they also invited Li Qian to stand on the platform of Xindian in the capital and the magic capital, but for the time being, it seems that for the time being. It hasn't been recognized.

In particular, the area of their store is not small, almost catching up with the first floor of a large supermarket, and the daily cost of the store is not a small amount, and the loss is very serious.

But this situation, after three months. It got better.

Hu Changsheng went through the door and asked the food management department to come down and check. Conduct food safety inspections in major supermarkets and stores.

This is not a simple random inspection, but a very detailed inspection. It doesn't matter if you are a state-owned, private or foreign company.

And this time, Wufang Food has zero problems in the news, Carrefour, Wal-Mart and other large supermarkets have been found to have problems, and at the same time, there are 10,000 supermarkets with zero problems.

……

"Mr. Hu, your trick is amazing, our food is the safest, and consumers can rest assured. Wait for 315 to do public relations, get an award or something, and our brand will be completely launched. ”

Wan Chaoyang was very happy, this time he came down to check, he also got the news in advance, and conducted a self-inspection first. This time, they can completely step on the heads of Wal-Mart and Carrefour, with some publicity on the Internet, everyone says that Wanjia Supermarket is a conscientious enterprise and a pacesetter in the supermarket industry.

And Wanjia Supermarket has launched some membership cards and shopping cards in a timely manner, and the sales are so gratifying, even the old man has praised him many times.

"It's nothing, it just so happens that he also needs some good political achievements, I'm just pushing the boat. Besides, we are also doing things for the people, benefiting the country and the people. The country is also trying to knock on those foreign companies, don't think that you can enjoy privileges in our country by hanging the brand of foreign investment. ”

"I've heard that the hardest hit this time are island companies, hahaha, let them be arrogant. The most joyful things they've been bouncing up recently should also give them a long memory! ”

A few years ago, Wufang Food held a meeting of the board of directors and shareholders to discuss the company's plan for the second half of the year. Specifically, the losses during the beginning of this period have been expected by everyone, and the amount of losses has not exceeded their psychological bottom line.

All shareholders are unanimously optimistic about the future of Wufang Food. Not to mention that Lehaha has exclusively placed the online sales rights in the online mall of Wufang Food, including some health products, wine, food, etc., which are the agents of Wufang Group, and all of them have exclusive online sales rights in Wufang Food.

Of course, this "exclusive" does not mean that only Wufang Food's network has their products sold, but that many of the agency rights on the original e-commerce websites have been cancelled, except for the direct sales of the manufacturer and the store of the general agent of the Wufang Group, the stores of other secondary agents and the stores of franchisees have disappeared.

Some contracts expire and are not renewed, while others are directly compensated and the remainder of the contract period is bought out. And even in the stores on those e-commerce websites, all of them have been replaced with the logo of Wufang Food, which is equivalent to borrowing other e-commerce companies to advertise Wufang Food.

Although this move has made other e-commerce giants dissatisfied, it can't say anything. Others just changed a logo, and if Wufang Food's products were taken off the shelves, they would also make a lot less money.

Moreover, Wufang Food has promised and signed a contract, guaranteeing that it will continue to cooperate with these e-commerce companies in the future and will not develop new partners.

But although they signed the contract, Wufang Group still used some small means, such as all the new products in their own malls, and they will definitely not sell them on several other e-commerce platforms. And now advertising. It's all new product advertisements, and when you search for it, the first mall is their Wufang Food.

There were also some votes on the network on what snacks you would like to eat, and Wufang Foods did not have them. As long as it is recognized by the public, many people will be recognized. Then Wufang Food will give you an account recharge card worth 10,000 yuan.

This event came as soon as possible, and netizens were excited and participated in it. Fortunately, Wufang Food said that the final interpretation right belongs to them, otherwise they will have to pay a lot of money, and there are some good things. Put shit etc at the top.

Of course, if you fail to get a reward of 10,000 yuan, the website also gives an explanation, which may be dissatisfied with some people, but it is absolutely reasonable. It even stands up to legal scrutiny.

The stroke of genius is Li Qian and other artists of the Wufang Group, who also participated in it, calling on fans to take advantage of Wufang food on their Weibo ~ blog!

As a result, in just one month, the number of registered people in the Wufang Food Online Mall has exceeded 50 million, and it continues to increase.

Of course, this is still far inferior to the hundreds of millions of users of e-commerce giants. But without promotions, sales have not only not declined, but have increased. That's the result.

The next thing Wufang Food has to do is to let these customers get used to buying food in Wufang Food's mall, instead of several other e-commerce.

A year has passed, and more than 80 stores of Wufang Food have been opened, and the speed has made many people smack. Obviously, many stores are still losing money. How dare they expand so wildly!

Of course, they all saw it. Wufang Food has a lot of money and is not afraid of loss. The goal is to quickly occupy the market and promote the brand.

At least now, half of the ten people interviewed on the roadside can know what Wufang Food does, and at least three of them have registered and consumed on Wufang Food's online mall.

In a year's time, Wufang Food is still losing money, but its market share is rising, and it has seen the dawn of profitability.

None of them thought that simply making food could have such a scale. At that time, they didn't pay attention to a simple cosmetics company, and as a result, they stole a lot of their market. Later, they paid special attention to what major consumer goods such as electronic products and clothing were focusing on, but they didn't expect that a food product could have such a big market and have such a big impact on them.

Wufang Food has officially risen, and it has also led to the increase in the value of the Wufang brand, which can be seen from the stock price of Wufang Group all the way up.

Wufang Group has decided to issue additional shares, taking advantage of the good development momentum at this time, and make another profit. Now the share price of Wufang Group has increased several times from the issue price, and according to estimates, the share price of Wufang Group will continue to grow, just to take advantage of the east wind.

At this time, Dah Chong Hong is no longer the opponent of the Wufang Group, the traditional three pillar products, furniture and automobiles have been infiltrated by the Wufang Group, while electronic products have been robbed of a lot of markets by e-commerce, not to say that a year is not as good as a year, but the turnover in the past two years is indeed declining, although it will not lose money, but it can no longer catch up with the footsteps of the Wufang Group.

When Wu Tianlin and Wu Tianfeng were together, they couldn't help but sigh. If they didn't leave the Wufang Group at the beginning, but chose not to confront Shi Lei, they would have become a shareholder and earn much more than now, and their net worth would have been multiplied several times long ago!

But there is no regret medicine in the world, and they can only continue to maintain this part of the shares, and at the same time, they are also looking forward to one day returning to the Wufang Group, even if it is enough to be a small shareholder. But even if Fang Yan is willing, Shi Lei will not agree.

After Wu Fanguo resigned from Dachang Hong, he did not go to other companies again, but sold the house in Modu, took the money in his hand, and opened a small company by himself.

Although the company is very small, he has also pulled out some teams, and relying on the connections he has accumulated, he has also made a name for himself. The annual income can also be one or two million, although it is not as much as in the Wufang Group or Dah Chong Hong, but this company is his, and the future development will get better and better.

Wu Fanguo is now also a father, and he has to fight for his family. Wu Tianfeng originally wanted to give him some funding, no matter what, Wu Fanguo is also his son, and his illegitimate son is also a son. But Wu Fanguo politely refused, only saying that he would not do well in the future. was begging Wu Tianfeng to pull him. As for Wu Tianfeng's current family property, it is better to leave it to that brother.

Wu Tianlin came to see Wu Fanguo a few times, and when he saw the heartfelt smile on Wu Fanguo's face, he didn't say anything. Maybe he was wrong at the beginning, Wu Fanguo's way. Just let him go on his own.

Wang Faqi's fate was not very good, and he wanted to clean up Wu Fanguo after he came back, but he was designed by Wu Fanguo first, and he still used him to be good~ lustful. I went in and squatted for three months before I was released. In this way, Wang Faqi can only be a man with his tail between his legs.

Fang Yang introduced him to work in a friend's company. Hearing that Fang Yang said hello, Wang Faqi could only be a deputy, and he must not meddle in financial matters. Living with a salary of 10,000 yuan every month, although he is not poor, it is completely incomparable with his bright life.

Later, Wang Faqi also found a woman to marry. But this woman is not a fuel-efficient lamp, Wang Faqi is in charge of death, the important thing is that this woman is very good at pleasing Fang Yang, and completely grasps the financial power of the family, Wang Faqi dares to be angry and dare not speak, and slowly reins in a lot.

……

"Dad, grandpa wants to be a great-grandson, stay with me for a few days. You don't have to worry. Taishi International's recent investment is very good, and it can double its earnings in two years, right? ”

"Hahaha, doubling is not necessarily. But the rate of return will not be too low. Okay, I'll have a meeting in a while, and we'll talk when I'm free. ”

Shi Xitong has succeeded as the chairman of Taishi International, the old man officially retired, and often ran between the capital and Xiangjiang, and he was angry with Shi Lei more than once. What's wrong with my great-grandson going to Xiangjiang, why don't you let me go? What's wrong with Xiangjiang. I have a sea and a ship. Do you have one in the capital? My education is better, can you compare with the capital?

However, Shi Lei later found a good way to shift the target, Shi Guangfeng was also married, and his wife was also pregnant. Doesn't the old man like his great-grandson, it's good to toss Shi Guangfeng's child.

Shi Guangfeng definitely didn't dare to disobey the old man's intentions, the child said that if he was sent to Xiangjiang to go to school, he had to be sent to Xiangjiang, not in Pengcheng!

……

"Shi Fangnuo, don't run around, you have to go to kindergarten today!"

"I'm not going, that teacher doesn't like me, I'm going to go to an ordinary kindergarten, and the international kindergarten is not good at all!"

Shi Fangnuo, who is only more than three years old, is smart enough to catch up with a five- or six-year-old child, which Shi Lei is not too worried about, just a little precocious. But Shi Fangnuo still inherited some of Shi Lei's abilities. It's not that he has a heart, but that he distinguishes between good and evil.

These Shi Lei did not refuse, Shi Fangnuo, the child, already knew that this matter could not be told to others, only his parents knew.

But Shi Fangnuo wanted to go to a private school, and he absolutely disagreed, because Shi Lei had seen Master Yao's back at the door of that private school. He didn't want to have anything to do with that goods, let alone let the child send it to the door!

……

"Ladies and gentlemen, today is the day when Wufang Foods is listed and the day when the Wufang Charity Foundation is established......

Wufang Food has finally been listed, and it is favored by many shareholders, and the stock price has easily doubled in just one month. And the charity fund that Shi Lei has always wanted to do has finally been established.

"Leizi, your ideals have been realized, and Wufang Foods has also been listed, what are you going to do next? Why don't we take Li Qian and Li Yan'er over. ”

Li Yan'er is the daughter of Shi Lei and Li Qian, they really have a daughter. And this matter, naturally, can't hide who is by Shi Lei's side every day.

After Fang Xuan found out, he didn't make a big fuss, nor did he have a cold war with Shi Lei, he just pretended not to know. Shi Lei is still so good to her, she can feel that Shi Lei's heart has not changed.

And she also knows that Li Qian has no intention of squeezing her out of the position, and is willing to accept the identity of a lover~ person with peace of mind, what else can she say?

Guo Qingqing told her that if she didn't accept it at this time, Shi Lei might break off with Li Qian, but can you say that Shi Lei can really forget Li Qian completely? What's more, the two also have children.

It's better to act like an eldest woman, be kind to Li Qian and the child, and treat them as friends. What's more, Li Qian also said, don't want Shi Lei's family property, what is a girl fighting for?

So Li Qian appeared by Shi Lei's side many times, although many people speculated that Li Qian had been out of the film for a year and gave birth to a child, otherwise where did Li Yan'er come from? But there are different opinions about who Li Yan'er's father is.

Of course, some people speculate that it is Shi Lei, but there is also no evidence. Shi Lei's exposure rate in the past two years is also quite high, but he is accompanied by Fang Xuan, and there is no problem with the relationship between the two, and Li Yan'er's father has always been a fan.

Although this damaged Li Qian's image seriously in the early stage, Wufang Group's public relations did a very good job, and soon let Li Qian take over a movie about a single mother and succeeded. Fans generally believe that Li Yan'er is just an adopted child of Li Qian, and Li Qian has already shown that she is an unmarried person.

This matter was revealed in this way, Li Qian's career is still rising, and Wufang Food has also renewed the contract with Li Qian for five years, and this time in the Wufang Foundation, Li Qian was also left with a directorship.

Shi Lei hugged Fang Xuan: "Has my dream come true?" Not yet. I said that I want to be the first in the domestic agency industry, and now I have already done it. I still want to be the No. 1 in the world, and I'm still a little short, but this time won't be long, and the overseas operation of Wufang Group is also very good, and I feel that this time is almost up. ”

———— end of the book. (To be continued)

ps: Thank you for your continued support, 1.8 million words, it lasted eight months, and the fourth child is also diligent. Testimonials Rong Lao Si will write in two days, if you can go to the new book to support the fourth child, I would be even more grateful!