Chapter 2: Start a variety show
Go to work the next day.
Ye Han looked at the panda's eyes, and Susan couldn't help but sigh when she saw it: "I said that you should have a good rest, but you are still like this, alas." ”
"Heh, it's nothing, I just can't sleep at night."
Ye Han chuckled, and then didn't say much, he sat directly in his place, turned on the white big ass computer, and then began to do some things.
Last night, Ye Han thought a lot, and he set a goal for himself, to make money!
Earn money to see a doctor for your father, earn money to buy a house, make money to make your parents live a good life, earn money to let your younger siblings go to a good school, and live no worse than others.
So Ye Han began to think about making money.
I have been thinking about how to make a movie and how to plan it at night, but in the early hours of the morning, Ye Han finally figured out one thing, that is, he was not in a hurry to make a movie first.
It's very simple, first you don't have funds! Second, even if you have your own release to find a theater to cooperate, etc., don't think about it for a few months and a half, and the third return, Ye Han doesn't dare to guarantee that some movies in his mind, TV series will definitely be popular, so the matter of making movies must be delayed.
So how do you make money?
The old line!
As the editor of the program team, Ye Han's responsibility is to effectively improve the ratings of the TV station, but how did the ratings come about? It's even simpler, make a show that everyone likes, so that the ratings are high, everyone knows this thing, but how do you know what everyone likes?
It's impossible to run out on the street and ask one by one, "Hello, what show do you like?" What are you looking forward to? ”
This is a waste of time, and it is also difficult to come up with an accurate plan, you must know that any program plan is deleted layer by layer, not that it is filmed if it is determined, but there are concerns in all aspects.
If it's not good, it's a shame to take it out, and it's a waste of resource costs.
So there is actually a lot of work in a program group, of course, there is no plan now, so what everyone has to do is to do a good job in the current few projects.
ZJ TV,At present, it has removed things such as news broadcasts and advertisements,In fact, the real trump card ratings are the movie program column at two o'clock in the afternoon every day,The ratings at this time are 0.9,That is to say, 0.9% of the people who watch TV during this time period are all watching ZJ TV。
The second is that this is a people-friendly program, invite some people to talk about civilization, about social atmosphere, etc., the people say, the host will come to interact, and the ratings are 0.67.
The third program is Zhejiang News, with a rating of 1.2.
Aside from the first movie column and news column, then the only variety show is.
That's right, variety!
What Ye Han wants to start is a variety show, a TV station wants to be popular, it is difficult to rely on news and movies and TV series to become popular, the first movie is basically broadcast by everyone in turn, today you broadcast it on this TV station, tomorrow I broadcast it on this TV station, it is difficult for the audience to keep their hearts.
As for TV series, the current TV series are generally some costume films and some war films, and there is no exclusivity at all, so if you want to break out of the encirclement, you must go through variety shows.
Of course, some people will say, why not go to the TV series? Write a script and throw it away, according to the principle that gold will shine wherever it goes, and the ratings will not go up when it is filmed?
It is true that this method works, but Ye Han will not do it unless his head is pumped.
Write a script, Ye Han plagiarized a little casually, such as ancient costumes, war films, these are all popular TV series in China.
Ye Han can write all the plots in a week, but what will be the result? threw it away, the boss agreed, and then gave Ye Han a bonus of 10,000 yuan, and finally took it to film, the TV series became popular, and the benefits that Ye Han could get were an extra tens of thousands of yuan in bonuses, from a contract worker to a regular worker.
And if Ye Han becomes famous and shoots it himself, the result is that ZJ TV will buy it at a price of hundreds of thousands, hundreds of thousands per episode.
At the same time, after ZJ Satellite TV was broadcast, other satellite TV also came, although the price cannot be the same as ZJ Satellite TV, but at least one episode has 70,000 or 80,000? After this calculation, according to the 76 episodes of Zhen Huan's biography, one episode is 100,000 cheaper.
That is, 7.6 million, now it is 2014, when the economy has not gone crazy, 7.6 million, Ye Han casually made an estimate, the shooting cost is not more than five million, you must know that Sun Li is not a big star at this moment.
What's more, as a producer and director and screenwriter, Ye Han's fame has increased greatly, and this thing is more useful than money.
Compared with the two, will Ye Han brainily take gold to exchange for copper coins?
And variety shows are different, this kind of variety show, sooner or later will come out, and variety shows have a strong ability to copy, today your station is out, and next month that station will also be released, it can be able to attract popularity, but it can't last.
As a strategist, then the TV station will definitely ask itself to think about a variety show again, and then won't it be my turn to ask for a price?
No matter what era it is, talent is the most important, and you have the ability to fire yourself?
When the time comes, there is no need for Ye Han to say a word of nonsense, the editor-in-chief and editor-in-chief of seven or eight TV stations will bring a lot of benefits to beg themselves to work.
So starting with variety shows is by far the best way.
And the variety show that Ye Han thought of is also the most popular program in the future, and at the same time, the cost of this show is very low, it is not the kind of show that invites big stars to come over and chat about life, and that kind of show can only be done by rich TV stations.
ZJ TV station does not have this level for the time being, and even if there is, it will not do it, because the three most popular TV stations in the country, ZY TV, HN TV, and DF TV, have already been done.
It's not good to follow the trend, and when the time comes, it will be shameful to make a tiger and not be an anti-dog.
So Ye Han's variety show is ......
That's right, it is this program that has swept China since the first episode was launched, creating a total profit of more than 2 billion yuan in two years, and becoming the third money-making variety show in China.
How many singles are there? According to unscientific statistics, in 2014, three out of ten people on the street would admit that they were single, and several of them would not admit that they were single before they were about to get married.
The reason why this show is so attractive is because there are too many singles.
What's more, men want the beauties in the stands to like that kind of person, and girls want to see the rich and handsome get married, or career men, and at the same time get a blind date website, it's hard not to be popular.
Ye Han has absolute confidence, if this show comes out, the ratings of ZJ TV station will not reach 3 points, and he will commit suicide by cutting his stomach every minute.
The reason why there is such a big tone is completely because of environmental problems, just like the reason why Journey to the West can reach 80+ ratings at the beginning is not only good-looking, but more importantly, there is no competition.
How many variety shows are there now? Ye Han came out with a variety show for more than ten years, and it would be strange if he didn't show up a blind person.
Just do it when you think about it, Ye Han was writing the plan last night, and now he is typing on the computer, quickly take out the plan and submit it as soon as possible, so that he can feel at ease as soon as possible.
So Ye Han began to crack and type.
It was soon twelve o'clock at noon, Susan called Ye Han to eat, Ye Han, who hadn't eaten since last night, did feel a little hungry, so he turned off the computer screen and went over to eat.
On the way, Susan looked at Ye Han's appearance, and couldn't help asking, "Why have you become beaming?" Did you find the money? ”
Susan is very cold to others, but as a member of the same group, Susan often talks and laughs at Ye Han, and envies many people.
However, Ye Han also knew that Susan was talking and laughing with him, which was completely a joke between colleagues.
If Ye Han is ignorant and thinks that people like him, he is an idiot.
So Ye Han set himself in a good position, his mentality was relaxed, there was no restraint, and he joked with Susan from time to time.
And at this time, in the editorial department, a man came to Ye Han's computer.
This man looks handsome and handsome, with a height of 1.8 meters, he can be regarded as a handsome man.
"Damn, you're so close to Susan, you stinky ** of a contract worker—you dare to rob me of a woman? Did you just see typing here? I'll delete all your stuff and let you offend me, hahaha. ”
If Ye Han was here, he would definitely know that this person was the editor of the second group, called Yang Yi, who was tall and heroic in the past, but in fact he was a hypocrite, relying on his good family and always liking to show his superiority, but Ye Han never provoked him, but this Yang Yi was very cautious and narcissistically thought that Susan was his person.
is very close to Susan, is the woman who robbed him, and now he is going to put all Ye Han's hard work into the water.
It's just that after Yang Yi turned on the computer screen, one appeared in his eyes.
"A stinky **-silk, come up with a bad idea." Yang Yi was disdainful at first glance, but after he finished reading the thousand words, Yang Yi couldn't help but take a deep breath.
As an old employee and editor, Yang Yi has been here for two years, and he instantly knows how amazing Ye Han's program plan is.
If nothing else, the show is going to be a hit.
Yang Yi is not Bole, but for example, he is also a person who is proficient in equestrianism, he may not recognize a thousand miles of horses, but he can see it at a glance.
For a moment, Yang Yi turned off the computer screen, took a deep breath and returned to his seat, and then began to crack and type.
"Hahahaha, Ye Han, Ye Han, you are so stupid, the plan is not encrypted, you will cheapen me for nothing now."
Yang Yi laughed in his heart, and Ye Han didn't know that his plan had been plagiarized.