Chapter 374: Which Kind of Failure Do You Want?

Hayao Nakayama deliberately stopped talking when he saw the young man say the key point, a little dissatisfied.

He frowned, but fortunately the young man didn't delay too much, he only paused slightly, and after focusing everyone's attention on him again, he began to say what he wanted to say.

Actually, this plan is not very subtle, but many people here are reluctant to do it.

In the market, when electrical appliance manufacturers in order to seize the market, they will always continue to reduce the price of their electrical appliances, make their electrical appliances lower, lower their profit margins, as much as possible to let consumers buy their own electrical appliances, relying on a large number of shipments, to make up for profits.

"Since we are not competitive with Mars Entertainment's products, why don't we create a competitive one?"

As soon as the young man's words were finished, it caused a commotion in the crowd, and the people present stared at him unkindly, these people are all people who have been in business for a long time, so they can naturally hear the meaning of this young man's words.

But this matter is obviously something that none of them want.

And Nakayama Hayao's gaze also became stern, he also looked at the young man in front of him, his face was expressionless, this young man was also a little apprehensive, he couldn't see what Nakayama Hayao meant.

"What's your name?"

After Nakayama opened his mouth, he didn't first ask the young man in front of him what the specific method was, but asked the other party's name.

This young man, who was less than thirty years old, had turned a blind eye to the angry gazes of the other directors before, but he was still a little restrained when facing Hayao Nakayama's gaze, and after hearing Hayao Nakayama's question, he hurriedly said, "My name is Hisao Koguchi."

"Hmm."

After Hayao Nakayama heard it. Just nodded, didn't comment more, but waved his hand directly. He smiled and said, "Keep talking, you're saying a good thing."

This seemingly affirmative word seemed to give this young man named Hisao Koguchi a lot of confidence. His face was once again filled with an expression of great confidence, as if he ignored the embarrassed eyes of everyone present after hearing Hayashio Nakayama's words, and continued to speak.

"It's very simple, in the electrical appliance market, those electrical giants will use a method called market throat war when they seize the market most tragically, and you are no stranger to this method. So I don't want to talk about it too much, and that's what I built ......."

Before Hisao Koguchi's words were finished, someone immediately interrupted him unceremoniously.

"Do you mean that we also have to learn from the practices of those electrical appliance manufacturers and use the market to cut their throats? Do you know what a throat cut is? Do you know that even if we win, we will lose a lot of money and lose a lot of vitality?"

The person who spoke spoke had a harsh demeanor, a cold expression, and an aggressive language.

And Hayakuo Nakayama just looked at this qiē silently, and did not say anything to stop it, but after the person who rashly interrupted Hisao Koguchi finished speaking. He also looked at Hisao Koguchi with unusual eyes, as if he was very interested in what he would do next.

And Hikuo Koguchi was not angry that his speech was interrupted, he just smiled. Then his expression changed.

"No, you're wrong, Mr. Yamamoto." The person who spoke out just now is called Hirao Yamamoto, the president of the design institute, and Hisao Koguchi also knows each other, "My method is not as elegant as the throat-cutting battle of those electrical appliance manufacturers, and my method is much more violent."

"Lots of violence?"

This reply really caught everyone's attention, and even Hayabusa Nakayama's gaze became different.

And Hizuo Koguchi didn't wait for others to speak, but said it directly. He didn't speak fast, but the next words. But it made those who heard it think that there was something wrong with their ears, and it seemed that they had heard something rebellious.

"That's what I mean. Instead of lowering our profit margins, we're directly lowering our selling price below our cost to compete with Mars Entertainment."

This sentence is simply earth-shattering for these people now, they all look at Hisao Koguchi with the eyes of idiots, they don't understand, how can people like this kind of idiots, who say such sb remarks, be qualified to sit here and have a meeting with them.

The meeting scene suddenly became noisy, and some people even stood up directly against the table, pointing there angrily with their fingers, and standing there with a calm expression, as if he didn't care about the changes in front of him, Xiao Kou Hisao, scolded, and his words were extremely ugly.

Fortunately, Hayabusa Nakayama replied very quickly from his contemplation, he did not get angry after Koguchi Hisao's words, but fell into contemplation for the first time, and seemed to have a completely different view of Koguchi Hisao's words, and when he came back from his contemplation, he found that the scene was already messed up and unpresentable, and almost everyone was attacking Koguchi Hisao.

However, Hisao Oguchi was in danger, still standing there calmly, looking directly at himself with his eyes.

Apparently, he was waiting for his reply.

"Smack!"

Hayao Nakayama slapped the table hard, and the people who were making noise saw Hayabusa's cold and stern face, and immediately felt a pang in their hearts, and they all sat back silently, bowing their heads, and they all knew that their previous behavior, no matter how to say, was excessive.

However, Hayao Nakayama only looked around the scene with a stern gaze and did not continue. [,! ] Speak harshly.

After all, these people are all thinking about Sega, after all, if what they expected is not bad, then this young man named Hisao Koguchi came up with this plan, which is inevitably a little too shocking.

"You go on."

Hayao Nakayama just said something so simple and completely made his attitude clear, at least so far, he has not had any opinion on Hisao Oguchi's words.

And Hisao Koguchi also nodded, he continued: "This idea is my thoughtful, and it can even be said that this is the only way for us to lower our selling price, although we will lose money, but we can completely play the game through the loss of money, and it is not a problem to recover the royalty charged by the third party, and the biggest problem we are facing now is that we cannot compete with Mars Entertainment for the share of the platform."

As he spoke, Hisao Koguchi repeated loudly: "The profit at the beginning is a very false thing, and it is not worth our attention to spend too much energy, because these are just the beginning of a huge war that we will face in the video game industry that has never been before, and the key point that determines this war is not how much we can earn from each game console sold, but how many users will buy our consoles - that is, the market share of the platform represents a qiē."

"When our market share is dominant, we will naturally not lack players who buy our games, third-party development companies that develop games for our platform, and we can recover our losses on hardware and make a big profit."

Hisao Koguchi said impassionedly, and after hearing his specific explanation, the people present were no longer as excited as before, because what he said was obviously supported by sufficient theories, but there were still people who unceremoniously expressed their doubts.

"So, the Koguchi Officer."

An older director also stood up, he had pointed at Hisao Koguchi and scolded him just now, but now he didn't call him by name, "Although the prospect you are depicting is very tempting, I have to ask, maybe this is also the concern of everyone here, you just said that we can take a large share of the brilliant prospects, what if we don't do it?"

After finishing speaking, everyone also looked at Hisao Koguchi quietly, waiting for his next answer.

And Koguchi Hisao just sneered, he laughed a little unscrupulously, so that the people present were quite puzzled, just when they were still wondering, Koguchi Hisao said: "Seniors, I said that the youngest here, I shouldn't have come out to be this bird, but I saw that no one spoke, so I took the initiative to say what I thought, just like the senior just said, yes, what if we fail?" I don't think it's a question that needs to be discussed."

As soon as these words came out, the scene once again showed signs of uproar.

And this time Hisao Koguchi did not stop, but continued: "Everyone, don't get angry yet, please let me finish my words - the reason why I say this is actually very simple, it's not that I only think about victory, and don't think about defeat, but if we can't even buy hardware at a loss to occupy a stable but not small market share, then why can we expect to do this in the case of high-priced consoles?"

This sentence was a big blow to the people present, who looked at Hisao Oguchi a little helplessly, but they couldn't say anything to refute it.

And Hisao Koguchi's next words were even more cold and ruthless.

"Admittedly, after we start the strategy of selling the host at a price lower than the cost price, we will be very passive, because we have not bought a piece of hardware, which means that we have to lose a sum of money, and the more we buy, the more we will lose, and we will not be able to stop this kind of loss of money before forming a certain market size."

"The fate of this failure, you seniors can also imagine it yourself, I don't need to repeat it, if we don't do this, the final outcome will also be a failure, but I want to ask you, do you want a painful failure? Or do you want to fail without starting once?" (To be continued)