Chapter 348: Personal Propaganda (Fourth Update)

After the symposium ended, it was immediately overwhelming with a lot of news, and Ye Han's several expressions at the symposium made many media feel torn. Top Novel, x.

Now that the movie that cost two billion yuan and Ye Han's Grim Reaper is coming, there is a feeling of competition from the very beginning, and now that the Grim Reaper is coming, the filming has been completed, just waiting for the end of the God of War Chronicle, once it is over, the two will inevitably be together, tearing and fighting.

Thinking of this, the media naturally will not miss any opportunity to publicize and report on the Internet.

Soon, on April 4, an ant company immediately appeared on the Internet to fight back.

An official scarf of an ant limited company: "I have heard a few things recently, and the answer we give is, don't blow too big, otherwise it won't end well, then I'm sorry." ”

What does this mean? As long as you are not a fool, you can know that an ant is indirectly replying to Ye Han, so that Ye Han is not - excellent - excellent - small - say - more - new - most - fastest - WWW.UUXS.CC - to be arrogant, and after the movie is finished, it is time to see the real chapter.

After Ye Han saw this reply, he immediately hit back head-on on his neck: "Spending two billion yuan to make a movie is indeed a big deal, but think about it carefully, if you invest more money, the more popular the movie will be, so where should so many directors who have lost their money cry?" ”

As soon as he said this, the online battle once again burned, Ye Han alone gave several ribacks, each of which was sharp and made the other party unable to find the ability to refute, so he could only grit his teeth and scold, and in the last ant company said directly: "What's the point of blind BB?" May 1st, can you dare to fight? ”

As soon as the news came out, it instantly attracted more intense attention in the industry. can say that the battle on May 1st means that the God of War is about to be filmed to the end. Or even that the shooting has been completed, and now what you are doing is post-production special effects? Come to think of it. The media was excited, and it didn't take long for May 1st, that is, about 20 days.

"I'll wait for you!" After Ye Han left such a sentence on his neck, he stopped talking and did his own thing honestly.

checked the ratings of the palace, the ratings were around 32%, and the response was good, but not as good as the fairy sword. But that's enough.

Relative to the Grim Reaper, the movie is completely ok, and now it is constantly copying the tape, and then sending it to the world, after all, the other places Ye Han signed a contract with are retail movie theaters, not large movie theaters, so on May 1st, if it is released worldwide. I really don't know who killed the deer.

There are still more than 20 days, and Ye Han will not be restrained, although he said that he counterattacked one bite at a time on the Internet, which seemed confident and arrogant. But that's just a kind of self-protection, if you don't speak, I'm afraid that the entertainment media will immediately ridicule you. Devaluing one's own work, when the time comes, it will cause some bad effects, and it will be troublesome.

Let's be honest. Ye Han is not afraid, but he is more worried. After all, the other party's investment of two billion, that is not a joke, two billion, even if it is thrown into the water, there is a huge noise, so Ye Han feels that he must get up with the spirit of twelve points to face this work, at least in the early publicity, it must surpass "God of War".

"God of War", from the time when the filming was just carried out, there was a lot of publicity, and the publicity cost was two or three hundred million, and the publicity advertisements of "God of War" appeared in major theaters, on the road, and on the streets, and many people were completely brainwashed, and Ye Han didn't afford to smash this money, but he didn't think there was any need to smash this money.

Once this kind of money is smashed, it will not increase any effect, because now everyone in Huaxia knows that they want to PK on the same stage as "God of War", so the more popular the promotion of "God of War", the more popular it is, and there will be a certain increase in his own movie, but Ye Han is ready to promote it in person, yes, it is to promote it in person.

Isn't there more than twenty days to go?

Ye Han plans to bring all the leading actors, starting with BJ, and then SH, SZ, ZJ, JX, and many other provincial capitals across the country to carry out on-the-spot publicity, and no one is engaged in this thing yet.

This kind of propaganda means, it is estimated that no one will, at this moment, the directors are in a state of arrogance, but also in a state of creation, most of the directors are, choose roles, make movies, shoot after shooting, post-editing, and then the producer and producer negotiate the cooperation of the theater, and after the end, carry out a certain amount of publicity investment, and then sit at home and wait to collect the money.

As for letting a director drive some stars and go to some cities for publicity?

I'm sorry, but the first doesn't have that time, and the second has that world, and I don't bother to do this kind of thing, isn't it a pure waste of time?

Besides, what's the use of such propaganda? It's better to stick a poster and put it there for a day.

But with such an idea, I underestimated the idea of personal promotion, and was surpassed by other people's movies.

This kind of thing has not happened in previous lives.

To put it simply, let's say Ye Han is an ordinary person, he watches movies more often, and he prefers a director's movie program, or likes a certain star artist, and this star artist, with the latest movies, is in a movie hall next to his home to carry out on-site publicity and interact with everyone.

As a person who likes ** movies, naturally want to watch it?

And when I arrived at the scene, I would naturally be very excited when I saw the star, and in the interaction, as long as the table was good, I could gain a lot of iron fans, and once this kind of fan turned into an iron fan, then the result would be to bring myself a box office of hundreds of yuan, or even thousands of yuan.

After all, there are friends and family, so such a pull can naturally bring good results.

What is the power of traveling to more than 10 cities in 20 days, if not to mention at least meeting millions of viewers? It is the most basic box office of hundreds of millions, and the indirectness is more than a billion box office, of course, this is just an expectation, maybe it can be successful, maybe the effect is only a little bit, but if you don't fight and don't do it, there is no hope.

Thinking of this, Ye Han immediately made a plan to go to major cities to tour and publicize.

In the evening, Ye Han told Zi Chen and Zhang Heng about the plan, and the two naturally agreed with this plan, thinking that Ye Han's plan was feasible.

So with the support of everyone, on April 6, Ye Han came to the crew with the Grim Reaper to carry out a nationwide tour of publicity.

The first stop is BJ, in BJ's largest open-air square, the stage has been built, Ye Han will say that as soon as he says the plan, Sun Yue will immediately contact the staff in various places to build the stage.

Then on the day of April 6th, the audience was counted in tens of thousands, from six o'clock in the morning, there were tens of thousands of fans waiting for Ye Han, until nine o'clock in the morning, Ye Han appeared, the number of people present exceeded at least fifty or sixty thousand, and there were more and more people, more and more, fortunately, the square can accommodate so many people, and at the same time, there are all special police around to protect fans.

And with Ye Han appearing, the audience cheered and screamed, and then, just like the film press conference, Ye Han basically chatted with everyone, and then interacted with everyone, and at the same time gave away some peripheral products where the Grim Reaper came, from nine o'clock in the morning, until twelve o'clock at noon, it was over, and at two o'clock in the afternoon, he flew directly to SH and went to SH to carry out the publicity conference of the Grim Reaper.

And Ye Han's actions were immediately reported by many media.

Entertainment gossip magazine: "As a director, to publicize publicly, this is a new type of commercial activity, or is Ye Han afraid?" So you want to win over mainland audience fans? ”

Kyoto Entertainment News: "In the face of "God of War", Ye Han is still afraid, is this kind of propaganda useful? ”

Super Entertainment Gossip News: "Spending two billion, is Ye Shen afraid?" ”

Regarding Ye Han's personal dispatch to pull the audience, it gives people a feeling that he is empty and afraid, so he wants to rely on his popularity to win over fans.

But soon, the editor-in-chief of an authoritative financial magazine immediately made targeted remarks on this.

"This is a new type of business activity, Ye Han is indeed a genius, with a people-friendly attitude, to face fans, once successful, he only needs to pay twenty days, but it is equivalent to saving three to four hundred million publicity advertisements, this is a genius!"

Then there is the text, which explains in detail how good Ye Han is, where is good, and why he praises Ye Han as a genius.

As soon as this article was published, it immediately attracted the attention of many people in the industry.

After watching it, some directors couldn't help but pat their heads and say: "Yes, this method is really good, if my movies used this publicity mode before, it would take more than ten days to save tens of millions of publicity costs, and the benefits will be wider." ”

"What a genius."

"In this way, the other party's publicity fee has been smashed 300 million, and Ye Han doesn't need to spend much money at all, and the effect may be even better than "God of War".

In an instant, many directors in the industry praised one after another, they felt that what Ye Han did was to open up a new market and open up a new mode of publicity in the film industry.

As for what some people will say, what if the actors of the crew are not willing to come?

For this method, when signing a contract for filming, directly add a contract, change the role if you don't agree, and sign if you agree, so this kind of problem is secondary.

Time passed little by little, and soon it was April 20th, Ye Han had already traveled to fifteen cities, and there were still six cities to follow, and the last eight cities would come back after walking, and it was estimated that it would be around April 20** at that time.

Then you can wait for the PK on the same stage on May 1st! (To be continued......) R640