Chapter 484: 270 million online live broadcast rights
September 28th!
Wang Xi received 16 satellite TV and 7 network companies across the country in the conference room of the new era.
Four of the online companies are live streaming platforms, and the remaining three are video websites.
are all powerful masters, and it is imperative for this concert.
"Ladies and gentlemen, first of all, on behalf of the new era, I am very happy to welcome you here, everyone has a common purpose here, and that is the first concert of the city lord.
In fact, this concert also has another name, that is, the Double 11 party, I hope that the mall will hold an unprecedented discount event on November 11, covering tens of billions of funds.
The city lord is bound to win this Double 11 event, and decided to personally pay out of his pocket and send 300 million red envelopes, you heard it right, it is 300 million cash red envelopes, red envelopes that can be withdrawn. Wang Xi looked at the company bosses, stood on the Pearl River platform, and said with emotion.
When they heard Wang Xi say that they would send 300 million red envelopes, everyone present took a deep breath.
This spirit is absolutely unprecedented!
Individuals sent 300 million red envelopes, and there are wooden bunkers, which is real cash!
At the same time, I also realized that this concert was really going to bleed.
300 million red envelopes, how many people have to attract to grab it!
They began to pass this information to the company's headquarters as soon as possible, hoping that they would raise the price bottom line and get the live broadcast rights of this concert!
"The 300 million I am talking about is a conservative estimate, because the product placement advertising at the concert site has also been added to the red envelopes, it is estimated that there are at least 500 million red envelopes, because the city lord has sent more than 20 million to nearly 30 million red envelopes before, and the city lord is ready to make up a whole number and continue to send red envelopes before the concert starts. As much as 70 million, used to build momentum, I think what this means, you all know very well in your hearts!
In addition, we invited Liu Huan, Yang Kun, Jianya, Hua Jian, Zhao Weiwei and other superstars!
I won't go into the details here, but the advertised job fair will be tendered in three days, which is another matter. So we're just talking about live streaming rights today. It is divided into live TV rights and online live broadcast rights, and the reserve price of live TV rights is 80 million, you can say the ideal price in your mind, and put it in this mailbox after half an hour, that is, take the way of dark marking.
The right to live broadcast is also 80 million as the reserve price, and the method of secret bidding is also adopted.
Okay, I've said all that needs to be said, and I'll leave the rest to you! Wang Xi said softly with a smile on his face.
The 80 million live broadcast rights seem to be very expensive, but the 500 million red envelopes with others must be simply not enough.
And use this as a selling point to promote. It can definitely detonate the whole country.
Half an hour is enough for them to contact the company boss and agree on a price.
At first, they still underestimated the grade and strength of this concert.
I couldn't talk about the price before!
Wang Liangling came to the new era in person this time to see what medicine the new era wants to buy and what kind of price this concert will buy.
The bottom line given by the company is 100 million, and more than 100 million can only be abandoned, but now it seems.
"Chairman, things are unexpected. The four major platforms that came this time are here, and more importantly, Chen Yu will send out 400 million cash red envelopes at this concert! Their reserve price is 80 million. So 100 million is definitely impossible, and now those companies are actively discussing with the company what kind of price to come up with! Wang Liangling called Chairman YY directly.
"Give me twenty minutes!" Chairman YY was also moved, he never thought that Chen Yu would actually send a red envelope of 400 million, which is 400 million.
One can imagine how many viewers it attracted. 10 million artists can also share 40 yuan!
Generous!
It seems that this money must be 200 million, and if there is not half of the price, you basically don't even think about it.
Just imagine that basically no one wants ordinary people's concerts, even if it is a live broadcast, it is a live broadcast that costs money, and even if it is a concert that is a cooperation between companies and companies, it is also a multi-star concert. And the price will not be high.
But Chen Yu's concert was quoted at the beginning of 80 million, which is absolutely unprecedented.
But no one is unconvinced, because the greater significance of this concert lies in the 400 million red envelopes, or rather, it is not so much Chen Yu's concert as Chen Yu's red envelope event!
Nothing is as attractive to people as soft girls.,It's a thing that men, women, and children can eat.。
In a word, there are no people in this world who know what money is, and there is no one who doesn't love money, unless it's a fool!
Wang Xi returned to his office and quietly waited for these media offers, 400 million red envelopes, it hurts to think about it, but who made Chen Yu the boss!
This is absolutely unprecedented!
This time there are a total of one billion red envelopes, of which Chen Yu's cash red envelopes are 500 million, and the other 500 million are shopping red envelopes in the mall.
That is, the kind that is full and minus!
Although this kind of red envelope is not as popular as cash, in the eyes of those consumers who have the heart to buy something, it is a really good thing!
Representatives of these companies went to find a quiet place, talked to the headquarters on the phone, and asked for the final price! Let's be specific.
Half an hour later, everyone was back in the room.
Put the prepared quotation in an envelope and put it in the bid box.
"Please wait a moment, the results will be out soon!" Wang Xi said with a smile, and at the same time, the staff also began to count, because there were only more than 20 points, so it was quickly dealt with.
"Here's the exciting time, let's start with the webcast!
This time, the online live broadcast right was bought by YY live broadcast, and the bid was Youdou Video, and their offer was 270 million! Wang Xi was also shocked when he saw this offer.
No way, this offer is too powerful.
Half of the book was pulled back at once.
Hearing this offer, everyone took a deep breath.
The price is really surprising.
Wang Liangling thought that his offer was enough!
200 million, but the other Youdou is directly 270 million!
This courage, Zhen Nima is a dog!
"I'm sorry, this time the live broadcast right was won by our Youdou!" Hearing that Youdou won the bid, the representative of Youdou waved his fist excitedly.
Youdou is not bad for money, it is really not bad for money, just raised 8 billion US dollars some time ago, and it is still easy to come up with 270 million soft girls.
However, it was not taken away by these peers such as Huya and Fatda TV, and the result was not the worst!
The representative of Huya was also a little surprised, he thought that his offer of 210 million was already very high, but he didn't expect Youdou, the rich man, to be so willing! (To be continued.) )