As the dynamic music ended, three young people, a Chinese with black hair, a girl with brown hair and braids, and a boy with blonde hair and blue eyes, also gradually stopped. All three of them are eighteen or nineteen years old, and this age group is also at its most fun.

They were all students at Stanford University who had been recruited by East Star to work on game testing, and the young people in the various video game rooms outside were also college students, high school students, and other teenagers.

In fact, they are just here to work as temporary workers, and Dongxing Company does not dare to really hire them, after all, this kind of behavior is illegal. But a game company can't do without them, and you can't let a group of full-time people who develop games try it out, it's okay in the short term, and it's too cost-effective in the long run.

They will report their ideas to the company based on their experience of trying out the game, and if any ideas are adopted by the company, they can also get bonuses, which is quite popular with these young people.

"Max, how about this dance mat? Do you like it? Larry asked the blonde young man.

Max wiped the sweat from his forehead and said with a smile, "Awesome, Larry!" You must give me a place in this company, I will come to work here after graduation! ”

"Hi girl! What do you think? I see you trying to follow the rhythm, do you feel the fat on your body burning? Larry asked the brown-haired girl, whose chest was constantly heaving.

The girl took a towel to wipe the sweat from her face, and when she heard Larry's question, she smiled and said, "It's great, I feel that dancing on this is more intense and exciting than running, and it's more suitable for girls to lose weight!" ”

Larry smiled and nodded, he looked back at Lin Qiangsheng and said, "Boss, you have thought of this idea so well, I guarantee that this idea will work a miracle!" ”

Lin Qiangsheng laughed and nodded. He said to a few young people: "I also believe that this will win the popularity of young people, isn't it, children?" ”

Max was surprised for a moment, but he didn't know who the young man in front of him was also in a suit and leather shoes, so he could only nod and reply: "Yes, the person who came up with this dance mat idea is a genius, I think this idea will be welcomed!" ”

"Yes, but there is still something that needs to be improved on the dance carpet. Over here! Lin Qiangsheng lowered his head and pointed to the damage on the dance carpet and said: "It seems that the surface material needs to be improved in quality, and it should be replaced with a fabric that is not easy to break!" ”

Larry squatted down and touched the material of the fabric, which is a PVC matte non-slip fabric, the bottom surface is made of EVA hard rubber anti-slip, and the thickness is 6mm.

Lin Qiangsheng also touched it, and then he looked at the height and weight of several people, Max was more than 1.8 meters tall, and his weight and height were the highest among several people, which was the most worn out of his dance carpet. Both the girl and the young Chinese are about 1.7 meters tall. The dance mats of the two were not very worn.

Lin Qiangsheng thought for a while and said to Larry: "Add one or two layers of cotton to try it inside, and divide the dance carpet into three levels, light and economical, thickened and luxurious." The thin and economical type is suitable for customers with light weight, and the thickened type is suitable for customers who want a comfortable foot feeling; Deluxe, we use high foam, the kind that feels super good. In this way, it will not make noise when jumping, and it can be made into a zipper type for customers to disassemble and assemble by themselves! ”

Larry nodded and said happily, "Grade the product." It was a great idea, and I immediately contacted the factory to make a batch of samples! ”

Lin Qiangsheng nodded, stood up and looked at the TV screen. The current console can only offer 8-bit color games, but such a display effect with novel games is already very emotional in this era, and the idea of this dance mat itself is a big selling point!

Today's games are still monotonous game-like Donkey Kong, and there are no products with such a fast pace and strong sense of action.

EA has released a few sports game products endorsed by sports stars, but the picture effect is even worse, EA is not the classic game giant such as Red Alert and FIFA.

“EA。 Activision? Lin Qiangsheng's mind suddenly jumped out of these two names.

In other words, several major game companies in the United States have been greatly impacted in this North American game crisis, EA does not mention, this company has always been a big name and has not been short of money, but Activision is mainly for Arsenal to make games. Now it is also a difficult situation.

Here's a chance!

Lin Qiangsheng immediately turned around and walked out of the room, found Larry, who was calling the factory, and asked, "How is Activision Games doing now, and can their financial situation support them to survive this harsh winter of the game industry?" ”

Looking at the boss's excited expression, Larry said, "Yes, it's a very difficult time for Activision Games right now. One of the founders of Atari was David A. Crain is considering selling his stake in Activision, as well as Jim in the music industry. Lévy also wants to quit the company! ”

Larry looked at Lin Qiangsheng, who suddenly showed a happy expression, and asked, "Do you want to buy the shares in their hands!" ”

Lin Qiangsheng nodded again and again and said, "Yes, that's right!" Activision Games has a game distribution channel that we don't have, and if we buy this company, then our dance mat will have a good foundation for growth! ”

"Acquire Activision?" Larry thought about it, this is also a good way to solve the sales channel problem for the company, but it is really good to acquire such a big game developer at this time!

It's no secret that before Activision was founded, the game distribution channel was in the hands of sellers, and game developers didn't get a penny, even if the games they developed sold well.

Several founders of Activision were unwilling to be at the mercy of sellers and founded this company, and since its establishment in 79 years, Activision has had a bumpy road, it has developed games and established its own distribution channels, and this company already has a complete marketing system.

And Lin Qiangsheng's Dongxing Entertainment Company is still a newcomer in the game industry, and everything needs to be done by itself, and the construction of new sales channels in the context of the current crisis in the North American game industry is somewhat worth the loss.

Lin Qiangsheng also didn't want the sales channels of several computer brands to help, because of the influence of the anti-game trend in the United States, the news media and educators, including parents in the United States, were very disgusted with video games during this period, they believed that this kind of product would make teenagers and even children overly addicted to games and affect their studies, so the reputation of video game manufacturers is very bad!

And several of Lin Johnson's computer brands are promoted with lofty gimmicks such as technology, future, computer technology, etc., and he doesn't want the good reputation he has built up with great difficulty to be ruined by video games. Besides, he didn't have to risk being ridiculed by the computer industry to bring down several of his computer brands. Now there is really such a public opinion, "game consoles will be eliminated by computers".

After contacting the factory, Larry contacted one of the founders of Atari, David. Crain, Larry has been in the game industry for several years, and he was the head of sales at Atari before becoming the president of East Star Entertainment, and he is familiar with David Crain, and Lin is extremely pleased to have found an insider.

The two sides soon made contact. Atari has already entered a financial crisis and laid off 1,700 designers and 3,000 blue-collar workers earlier this year and 3,000 in the summer, the largest mass dismissal in Silicon Valley history.

As a result, Atari's profits plummeted to its lowest point, with a loss of $537 million, surpassing the previous year's profit of $400 million. President Casal was forced to resign. But Warner, the owner of Atari, actually hired a cigarette merchant, Philip. Morgan, to succeed Atari as chairman.

And Larry got the news that the cigarette merchant was directing Atari's R&D department to develop a new game console, and now he and Atari owner Warner have pinned all their hopes on the new game console!

This situation made Lin Qiangsheng scratch his head for a while, they didn't want to develop a game but wanted to continue to make a fuss on the game console!

I found out by learning about him from Larry. What kind of performance does Atari have?

In the early years of Casal's tenure at Atari, those two years were truly the company's most glorious years. In 1981, Atari set a record $1 billion in revenue, and it drove the entire gaming industry to grow exponentially, earning more than twice as much as Hollywood movies and three times as much as baseball, basketball and soccer tickets combined. In 1982, on the company's 10th anniversary, Atari had annual sales of $2 billion. It became the fastest-growing company in U.S. history, accounting for 80% of the gaming market. Its products reach 17% of households in the United States, and it accounts for 29% of Warner's total revenue!

Warners has a wealth of film rights and has enriched Atari's development, but now in the face of the overall depression of the North American game industry, the film giant still has a lot of nostalgia for the former hegemon of the game industry.

Getting the news that Warner refused to sell Atari, Lin Johnson was not in a hurry, and he said to Larry: "Then wait a little longer." We'll talk to Warner when their new console fails, and I think the Atari will be cheaper at that time! ”

Larry asked, confused, "Are you sure their new console won't be successful?" ”

Lin Qiangsheng nodded and said affirmatively: "Of course, without a good game, what does it rely on to succeed?" Do you still want to win people's hearts by relying on your old foundation? But they forgot that people were tired of Atari trash games! ”

Larry sighed, "If it fails again, Atari really doesn't know what will happen!" At that time, I think it may really be disheartened, and the market's confidence in it may be reduced to the bottom! ”

Lin Qiangsheng shook his head, this is something that no one can do. Unless you overturn everything that Atari has and start all over again.

At the same time, he was also puzzled, he really didn't expect that last year's sales were still 2 billion US dollars and a profit of 400 million US dollars, but this year it will not work in the blink of an eye!

"By the way, boss, the new dance mat has been delivered!" Larry also sighed for a while, and then said to Lin Johnson.

Lin Qiangsheng was happy and said: "So fast, then you can go and take a look, if you think it's okay, the company will start preparing for mass production!" ”

Larry asked suspiciously, "What about the distribution channel?" ”

Lin Johnson said to Larry: "It's up to you, Atari fired so many people, there must be marketing talent we need!" Remember, pick only what we need! Atari has so much sales and can't withstand a crisis, we can't be such a company! ”

Larry's expression was solemn, and he nodded solemnly to Lin Qiangsheng and said, "Okay sir, we are by no means the second Atari!" (To be continued......)