Chapter 118: Nintendo's press conference
The full name of the CES show is Consumer-Electronics-Show, which is a consumer electronics show in Chinese, which first originated from the Chicago Music Show, which was the largest consumer electronics show in the world at that time.
The first CES exhibition was held in New York, in 1967, although there were only a dozen companies exhibiting, but all of them were famous, such as Motorola, Philips, the pavilion area reached 100,000 square feet, and for the first time, there was an exhibition guide, which is now called SHOEGIRL.
With the passage of time, the influence of CES has become more and more influential, more and more companies have exhibited, and the number of exhibitors has reached new highs, basically becoming the largest event in the world of consumer electronics, whether it is Panasonic's one-point five-inch TV, or Sony's WALKMAN, these epoch-making products, are the first to appear at CES.
And for game manufacturers, before the real birth of E3, CES is also their most important, even the only exhibition.
Atari once brought their home PONG to the exhibition, which is also the predecessor of the VCS2600, it is precisely because of the success of the home PONG that Atari will go to research home game consoles, for example, Nintendo will bring their NES to the exhibition this year, which is also considered one of the most important exhibits in the decades history of CES in later generations, and, in the history that Jester knows, it was at the exhibition in eight or nine years, Henk. For the first time, Rogers brought the world-famous Tetris to the world.
There are many more such examples, and in short, the importance of the current CES show for point game manufacturers is self-evident.
Today is the opening day of CES.
Jester woke up early, washed up, and went to the hotel's restaurant for dinner.
Howard, whom he had already made an appointment, had already made an appointment. Garfield, the barrister, was already waiting for him in the dining room, holding a plate and choosing a random breakfast buffet. Sit down in front of Garfield.
"Did you have fun yesterday at Caesar's Palace?" As soon as he sat down, Jester took the initiative to ask, he knew that Howard had come to Las Vegas with his family for a vacation and arrived two days before him, so he asked this question.
Howard just smiled, took a sip of the wine glass in front of him, and said a little indifferently: "Win a little bit, coming to Las Vegas and not going to the casino is basically for nothing, but it's not interesting to come more times, what?" Are you interested? I can take you to a gamble in the evening. ”
Jester shook his head and said flatly, "I don't like gambling. ”
"That's a shame." There was a sense of pity in Howard's tone.
Jester cut off a small piece of smooth veal steak and put it in his mouth, chewed it carefully and swallowed it before he continued: "Howard, if Nintendo sues...... Well, in fact, if I do this, it is inevitable that they will sue, so, again, the old question, how long are you sure to hold this case? ”
"Huh." Howard just chuckled softly, his tone extremely confident.
"Don't forget, Jace, we're an American company, Nintendo is a Japanese company, a Japanese company sues an American company on American territory, and -- in essence you're not profiting from it, at most it's just an infringement."
He had talked to Jester about all of this, so he didn't go into detail again, but just repeated his conclusion again and again.
"It's unmistakable, so you can't win the case, and it's even very simple, if you need me to get the judge to close the case in less than a week. But as for how you lose this lawsuit, when you lose this lawsuit, there is a lot of room for maneuver, and a lawsuit like this, as long as you are willing to spend money, you can not only close the case quickly, but of course, you can not fight it in three or five years. ”
Howard said with confidence, he has dealt with too many cases like this, in the United States, a foreign company wants to sue an American company for infringement, of course, of course, how to try is not up to these lawyers? If it drags on for a few years, even if they lose the lawsuit, they just lose some money.
As long as you have money, there is nothing you can't do in the United States.
"That's good." Jester nodded, and didn't say anything more, in fact, he had already asked Howard once before, and the answer he got was the same as now, and asking again now was just to give himself some confidence before he was ready to carry out his own plan.
But after saying that, Howard groaned for a moment, as if he had thought of something, and then sighed abruptly.
"How?" Eating all the food on his plate, Jester looked up at his barrister with some confusion, he rarely saw Howard's expression.
"Nothing." Howard shook his head, his glass shaking in his hand.
"You said you don't gamble, in fact, you gamble a lot more than me, I can win or lose tens of thousands of dollars at most and stop, and you, win or lose at one time, ......"
Howard didn't finish his sentence, but Jester understood what he meant.
Jester was noncommittal.
His tone was indifferent.
"Actually, it's not a gamble, it's like this time, I'm making sure that you can drag this lawsuit for three or five years before I do it, if you say that I didn't hesitate to make a home game console before......" At this point, Jester paused, a trace of inexplicable look flashed in his eyes, and then continued, "It's because I know it's going to work, and the others don't know." ”
"Maybe." Howard picked up his glass and touched Jester's champagne, taking a sip before he spoke, "Jace, you know what? Sometimes, I feel as if you can see the future. ”
"Huh." Jester just chuckled, and Howard didn't care, it was meant to be his teasing.
At 8:30 a.m., in a lobby of the Las Vegas Convention Center, Nintendo's platform had already been set up, and under the platform were gathered reporters from all walks of life and many tourists who might have come to visit or just pass by.
Minoru Arakawa stood in the center of the stage, behind him was a large screen of many TVs side by side, and he was constantly adjusting the sound of the microphone before the official start of the press conference.
Jester found a position on the periphery, not very far from the platform, although he couldn't see the appearance of the platform with the naked eye, but the big screen behind him could still be seen clearly.
After another ten minutes, it seemed that all the qiē had been debugged, and Arakawa made a gesture in the center of the platform to make everyone quiet.
Then, from the sound of the scene, Minoru Arakawa's extremely standard New York English came out.
Jester had been in contact with Minoru Arakawa before, and he was quite surprised at the time, he never thought that a child who grew up in a traditional Japanese samurai family could speak such fluent and authentic American English, and hardly heard the slightest hint of Japanese flavor.
"Welcome to Nintendo's product launch."
Minoru Arakawa opened very briefly, just a simple word of welcome, and explained that President Yamauchi originally planned to come in person, but he didn't make the trip because of the occasional wind and cold, so this time Nintendo's press conference was hosted by him.
None of these Jester was interested, he was interested in the console that Nintendo was going to release.
Fortunately, Nintendo's products at the CES show this time were only like game consoles, so Minoru Arakawa didn't delay too long, and the staff who had prepared it a long time ago walked to the stage with a white-shell gray background, something very similar to a video recorder, and handed it over to Minoru Arakawa.
"This is the home entertainment system that we are preparing to launch in the United States, the Nintendo-Advanced-Video-System, or N**S for short, and now I want to make it clear that this is not just a gaming console!" Arakawa showed the people in the audience the appearance of their game console on the stage, and at the same time, the large screen behind him also gave close-ups of the machine in his hand from all angles.
However, the name surprised Jester, and he remembered that it should not be called NES. How did it become N**S?
In fact, this is just Jester's understanding of the history of video games has not been refined to this kind of process, when Nintendo released the NES at the CES exhibition in '85, it was Nintendo-Advanced-Video-System, Nintendo's advanced video system, but later found that this name was too far from the actual function of their game console, and it was changed to Nintendo-Entertainment-System not long after, the name Nintendo Entertainment System, after all, the word entertainment can still have something to do with games.
Truth be told, the appearance of the NES is pretty good for this era.
So the people in the audience also kept cheering in approval.
And the configuration is really good,Arakawa Minoru took over the NES and began to blow the configuration of the NES,And claimed,The performance of the NES is currently the most powerful of similar products in the world,This machine qì is powerful enough to display up to fifty-two colors,The number of colors on the same screen is sixteen,And it has a special sound wave processor,This is an advantage that other similar products do not have at all。
Then,In order to prove that what he just said is not a lie,Minoru Arakawa asked people to connect the one in his hand to a TV.,At the same time, a game cartridge was inserted.,When Minoru Arakawa picked up the game cartridge,,A close-up was given again on the big screen.。
The cartridge is gray and larger than the Japanese version of the cartridge on the FC, and as you can tell from the English on the sticker attached to it, this is a ported version of the classic arcade game "PAC-MAN", which Namco just released last month.
At the same time, a game screen appeared on the big screen.
The picture is very rough, and the color is extremely monotonous, but at first glance, Jester knows that this is definitely not the picture on the NES, and the picture on the NES is much more delicate than the one that appears now because of the relationship between the dedicated PPU, although it is all mosaic, but the difference between mosaic and mosaic is also very big.
Sure enough, Minoru Arakawa pointed to the screen and said with a smile, "This is the screen when a best-selling home game was running the game "PAC-MAN". Although he didn't name it, those present could almost guess that he was talking about Atari VCS2600.
Because the PAC-MAN on the Atari 2600 machine qì has been played by many people.
Minoru Arakawa's ridicule also made the audience burst into laughter.
Then, Minoru Arakawa makes a gesture, and the image on the big screen changes to the "PAC-MAN" running on the NES next to him.
I have to say,Namco is still very careful in transplanting PAC-MAN,And NES because it has a separate PPU relationship,In terms of picture processing,It is indeed a few streets away from the Atari 2600 game console,And in terms of sound effects,NES uses three dedicated processors,The relationship is also richer。
At the same time, Minoru Arakawa showed the audience the unique controller of the NES that was completely different from any other game console. RS