Chapter 41: Make a worldview setting first (ask for recommendation votes.)
After the interview, Jester didn't bother to pay attention to this information, and he had a lot to do, in addition to dealing with some trivial matters of the company, designing a new game, preparing for the visit of Hayao Nakayama, the head of Sega, and so on.
However, this episode of "Chicago Morning" will not be broadcast immediately, but in a few days, but he still has a lot of money to bet on people on the show.
The white man named Henry Stuart was not a family member of any inconsequential TV station worker, he was a somewhat well-known TV director, and he went to AM TV that day to deal with some work matters, and when he saw a program recording while waiting, he went to see it to pass the time.
And he has a previous record of being accused of racial discrimination, and during the filming of a TV series, he was sentenced to six months in prison for allegedly racially discriminating against a black actor.
This time he was once again involved in a new incident of racial discrimination, and his previous black history was once again revealed.
ABC's senior management was also very concerned about this, thinking that this matter was a good hype gimmick, and after terminating all cooperation with Henry Stuart as soon as possible to show his position, they began to build momentum for this program, which was about to become a social hot topic.
Originally, this episode was only broadcast on more than 20 TV stations selected by ABC's TV network covering the whole United States, but after this incident, ABC immediately made a decision to increase the total number of TV stations broadcast to more than 120, which is basically more than 90% of ABC's affiliated TV stations.
Incidents linked to racial discrimination have always been the most widespread concern in the United States, and people of color are particularly sensitive to them.
In particular, the target of the insult was a person who had just completed a $100 million sale of a single game.
Considered by many to be Steve Jobs, Bill Gates second.
A spokesperson for UCLA also came out in support of Jester, stating that Jester was a very high-achieving student in school and had never had any bad records, and also released his transcript of last semester with Jester's permission, with straight A's.
And Jester also took advantage of this popularity, and spent five million dollars without hesitation to buy a full half a month of prime-time commercials from ABC, ready to be broadcast on the day of the Chicago trial.
The content of the ad is not a direct promotion of Mars Entertainment's game, but an event - the game tour of the United States!
This is also the product of Jester's brainstorming.
Mars Entertainment will conduct a nationwide tour after the Chicago trial, preliminarily selecting 20 large cities, and Jester also assured that it will announce some levels of one of the two large-scale games that Mars Entertainment is developing for players to experience during the national trial.
It's a next-generation game! That's how Jester describes the players in the ad.
Although many people are waiting to see Jester's jokes with his Mars Entertainment, he still has a lot of fans with "American Cubes", and it can be seen from the system in his body that the total number of fans of the game "American Cubes" has exceeded two million, and the total number of fans of Mars Entertainment is close to 500,000, and his own fans are slightly less, only a few hundred thousand.
These people are also looking forward to Jester and his new game of Mars Entertainment.
Jester believes that as long as this ad is broadcast, his campaign will surely spark a craze.
Of course, the next-gen game that Jester is talking about is Snowman Brothers.
The first two levels of "Snowman Brothers" have been preliminarily completed, although for a game with more than 80 levels, this is only a small step in the journey, but in fact, the start of the formal production of zuò also means that all the initial settings have been completed, and it only needs to be programmed step by step according to the settings that have been made.
And the first level of the production of zuò is the slowest, because just get started, and after the level of zuò is proficient, the speed of the zuò will increase rapidly.
And the demo version that Jester plans to release has about twenty to thirty levels, so there is enough time.
Moreover, after thinking about it for a while, Jester still decided to use the low-profile version of the 8-bit substrate that has been developed as the platform, because the imaginary enemy of this game is "Donkey Kong", and the picture quality only needs to be qualitatively improved compared to "Donkey Kong" three years ago, and it does not need the terrible color processing ability of the high-configuration version of the dual PPU that is still in the design.
The U.S. tour was just an idea that Jester had in mind about some of the hype campaigns that followed, and he handed over the details to Carly Terry, who had already arrived in Los Angeles.
He can still do it in this regard, but the specific details are not something he can do.
On the same day that Jester returned to California, the popular distribution company fully controlled by Jester Holdings was officially established, and the company's name is a very simple word, Popular.
This is also the philosophy of this company, and its own products are the most popular.
The name of the company was proposed by Carly Terry, who then received a full pass from the only two employees of the company plus Jester.
And Jester also found that Adam Edgar, who was still a little disdainful of him for letting a woman as CEO, was completely impressed by Carly Terry's talent.
Even Margaret Whitman, who was his age and was only twenty-six years old, surprised Adam Edgar with his skilful style of doing things so that he did not realize that he was a woman.
"Where did you find this talent? Or a woman? ”
Adam Edgar's ability is very outstanding, he is a top student who graduated from Georgia Institute of Technology, one of the three major institutes of technology in the United States, and served as the vice president of a trading company at a young age, and managed the entire company in an orderly manner, he is extremely conceited about his ability, this time he saw Jester just casually found, and he was really surprised that the ability of the two women who thought they were just making up the numbers was so good.
"And the LORD said, Thou shalt not speak." Jester could only make a fool of himself, of course he couldn't tell the other party the truth.
However, the biggest problem of popular distribution is still the lack of funds, the 35 million US dollars that Jester took from the profit dividends of Mars Entertainment just spent more than 18 million yuan for a few simple investments, and he still needs to come up with close to 5 million to invest in the animation of "Teenage Mutant Ninja Turtles".
Therefore, the establishment capital of the popular distribution company is only 10 million, and even among the 10 million, Jester has taken out 5 million to buy ABC's advertising broadcast time.
The initial capital of at least $10 million was now only five million in front of Carly Terry.
$5 million is not enough to set up a distribution network that aims to cover the entire United States, and it is basically a drop in the bucket.
And the U.S. tour trial will definitely cost a lot of money.
So, Carly was still a little angry.
In the face of Carly's questioning, Jester, who knew that he had some reasons, could only guarantee that the cost of the national tour trial would be borne by Fengxing Publishing Company and Mars Entertainment in half, and he would add at least $8 million in follow-up funds within a month.
After receiving Jester's assurance, Carly Terry gave up.
After selling 15,000 units in the first month, orders fell like a 10-meter jump, and only about 1,000 orders were received in the past ten days.
Then, after some media heard the news, they began to sing about Mars Entertainment, which Jester scoffed at.
These people don't know anything about video games.
It's not that the popular trend of "American Cubes" has passed, nor is it that the market has been saturated, and less than 10,000 units have been produced in stock, how can it be so easily saturated.
And according to Donkey Kong's experience, the number of saturated arcade machines in the U.S. market is about 60,000 units.
But because the price of "American Cubes" is more than double that of "Donkey Kong", it will inevitably be far inferior in terms of sales.
But this is also far from saturation.
However, it is still a bit unexpected to receive orders for 1,000 units in about 10 days, and he previously predicted that "American Cube" will be able to sell about 20,000 units by the end of the year, so it is still very possible to sell more than 25,000 units by the end of the year.
This also gave Jester a little surprise, after all, the number of 5,000 units is equivalent to 30 million US dollars in sales.
After all these trivial matters were over, Jester also had a rare time to spare.
He was already thinking about a long-scrolling aerial combat game in Chicago in order to compete with Namco and Capcom in the genre.
The thought of the two games that would be his opponents made Jester extremely excited.
There's nothing more rewarding than shooting down a legend with your own hands.
As far back as he can remember, although Namco and Capcom were the first to develop this type of game, the leader of this type of game was a game company that had not yet been born, PSIKYO, which translated into Chinese was called Saikyo.
Founded in 1992, this is a game production company that, unlike general game companies like Namco or Capcom, specializes in the development of a type of game, namely flying shooters, and has taken the genre to the pinnacle of gameplay.
Of the arcade games Jester played before he was reborn, there were two of the most memorable flying shooter games he played.
Because he played arcades in the 90s, he didn't have much contact with "Iron Plate" and "1942", the originators of the two vertical scrolling flight shooters that ran rampant in the arcade halls in the 80s.
The first time he really played these two legendary games was later on a PC emulator.
Because of the arcades of his time, there were very few games with these two games.
His two favorite long-scrolling flight shooters are mostly heard of by many arcade game enthusiasts, even those who have played arcade as a child.
One is Seibu-Kaihatsu (Seibu Development)'s famous "Raiden" released in the 90s, this game is very difficult, and it is probably the most difficult flying shooter that most people can play in an arcade.
And "Thunderbolt" is also the first time that all players know that the fun of air combat games is not to fight planes, but to dodge bullets.
Jester remembers that when he was a kid in the arcade, every time someone went to play Raiden and was able to clear a level with one life, it would attract a lot of spontaneous attention from players.
Such a character is an absolute god in the eyes of Jester's hand remnants who can't pass the first level, and every time he will cast envious and jealous eyes on his back.
The second one may not be as famous as "Thunderbolt", when it was born, it basically entered the era when fighting games dominated the mainstream, and the beat up version survived, and the S** game had almost no foothold, but when this game Jester first played it, he was still attracted by the smooth sense of operation, gorgeous explosion scenes and bright colors.
This game is the culmination of vertical scrolling air combat games in Jester's eyes, and it is also Caijing's famous work "Striker 1945".
Jester knew that both Raiden and Striker 1945 were homages to Capcom's 1942, and he built the brain-opening S** game he had in mind based on them.
He didn't care about this either, since he wanted to see bayonets in the same type of game as Namco and Capcom this time, of course, he was not afraid of some similarities in the setting, which would also allow players to compare the advantages and disadvantages of several games of the same type.
But then again, it's not necessarily true that the setting has some similarities. In Jester's opinion, the brain-opening game he was going to make had little to do with 1942 except that it took place in the forties on Earth.
As for "Iron Plate Formation"? The game doesn't have any specific setting at all.
Today's players don't have as many requirements for a game as in later generations, as long as it's fun.
But Jester doesn't think so, coming from later generations, he deeply knows how important the worldview of a game is to the subsequent development of a game.
Some games are not suitable for a huge world view, such as the few he has made before, but some games are very suitable, such as the fight beat 'em up called "The Avengers" that Mark Saini is working on, and his current brain-opening product.
And this game is also the first game he has not completely copied, so he also wants to make the worldview setting of this game as perfect as possible.
He first used the background of "StarCraft" to set up a powerful alien race (Xel'Naga), which discovered the Earth as a suitable planet for living creatures in 1945 just after the end of World War II, and in order to occupy the planet, they released a corrupt seed to come to Earth.
This seed corrupted a number of weak-willed human military generals, who betrayed humanity and formed a military organization called NAGA, which existed to complete the arrival of their masters, the Sarnagars.
To complete the arrival of the Sarnagars, terrible energy is required, so conquering the world becomes NAGA's first mission.
With the support of some technology that is ahead of its time in the Sarnagars, NAGA, which is powered by black technology, starts out with a steady victory, while the countries that are fighting on their own completely collapse.
Finally, when the forces of human freedom were about to be completely defeated, the nations finally abandoned their preconceptions and formed the last resistance group, the Earth Resistance Army.
Of course, in order to curry favor with American players, Jester set the main body of NAGA as the Soviet Union, and the Soviet Union was the most corrupted by the Sarnagars, and Moscow became the base camp of NAGA.
And the core and leader of the Earth Resistance Force must still be himself in the eyes of the Americans.
This is the initial background setting made by Jester, and the specific small stories under this background, he will naturally find a special writer to write a few novels, such novels don't need to be written very well, just need to be able to write a high story, which was originally made for the promotion of this game.
That's right, Jester's plan is to release the game's background novel after the launch of this game, and Jester doesn't dare to guarantee whether the sales will be very good, but he knows that under the influence of the game he is going to develop, the sales will definitely not be bad.
This is also the marketing strategy of some large game companies in later generations, such as Blizzard.
Then, it's time for the specific gameplay of this game.
PS: Ask for a recommendation ticket!!