A few months have passed since the Yanjing incident, and the hot summer has also entered the cold winter. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

The first snow of 2012 came later than in previous years, but this time, it was overwhelming, and the entire Yanjing was covered in silver overnight.

After the restructuring of Huaxia Brothers Group, it has also entered the year-end settlement, and in December, the people up and down the company have changed slightly, and they have worked hard for a year, and they are looking forward to the end of the year, to have a good performance, even if they can't be promoted and raised, at least the year-end bonus should be taken to get a full amount, and have a comfortable good year.

At the same time, in December of this year, the brother group also has a major event, that is, the magnificent masterpiece, which took several years to prepare for more than a year to shoot the first part of "The Sword in the Snow" - the young phoenix out of the rivers and lakes, will be officially released worldwide, the world premiere simultaneously, and this time it is based on Chinese time, no longer Hollywood time.

The company's senior management is eager to try, although Yang Yichen has no specific publicity, but they have already regarded this as their own political achievement, and they can't wait to create a unique momentum in the world with this film, as long as the box office results are good, as long as the word of mouth is not smashed, then they can go to this New Year with a sigh of relief, and the goal of the whole year will be completed because of this movie.

In North America and Europe, Yang Yichen led the team to carry out a small range of publicity, they don't need to do much by themselves, as long as the people in the team arrive, there will be a large area of media interviews, everyone knows that Yang Yichen spent hundreds of millions of dollars to create such a movie, that once everyone thought it was just a special film and television city built for "Tomb Robbery Notes", has now become a city that exists entirely for movies, which makes Hollywood staggered, so that the eight major film companies have to give a thumbs up, If you let them get it, it's really hard for them to come up with this kind of courage.

An oriental fantasy martial arts.

What kind of film? Is it the same as "Crouching Tiger, Hidden Dragon", or is it the same as several Chinese martial arts masterpieces released in North America?

Most Western media and audiences and even filmmakers are not optimistic about this film, no matter how good you are Yang Yichen, it is difficult for you to cross the hard wounds in terms of subject matter, things under different cultures, you can make Eastern culture acceptable to Western audiences, you can talk about cowboys with this side, talk about what martial arts is, undoubtedly play the piano to cows.

Even if it is these magic blockbusters in the West, there are more or less games in front of them, what dwarf races and elves and the like are seen, young Chinese audiences at least through the game, have a certain understanding and understanding of such a background setting and world view, so that they don't need to understand the setting of the story, especially when watching the movie, there is not so much time for you to consider, the plot of the movie is advancing rapidly, you can't understand one place, and then you will feel that the movie gives you a jerky and difficult feeling, Maybe it's just the only thing left to take a look at the special effects of the big scenes, which is the same as the feeling of many Chinese audiences watching blockbusters in the European and American systems, what they see is the special effects, what they see is those epic big scenes, accept the shock of audio-visual, and see how the sky and the earth are falling apart in the most real way on the screen. As for the story, how many people care?

Nowadays, the Western audience and the Western media look at "Swords in the Snow" a little bit like this, they don't look forward to the story, they don't expect the actors, anyway, they only know so many, if they really come to the cast, it is just an actor, and even if they are a little famous, they can't afford how much most audiences expect from him.

Let's see, Yang Yichen and Y-Y-C can come up with how cool special effects, just like "Galactic Pioneer" and "Twilight", the former is a very ordinary and ordinary story, and the giant mechanical beast shot in real life is used to present everyone with a different sci-fi blockbuster feeling; The latter is a youth love magic drama, relying on the implantation of advanced technology, so that the battle between the three races in the play has a more gorgeous sense of picture, in addition to youth love, it also makes everyone feel the cross-era way of filming.

Now, it depends on how Yang Yichen plays this oriental fantasy martial arts, what kind of shooting method will it be, what kind of picture will it present, what kind of special effects will it be, will it be the kind of so-called martial arts master who comes and goes? But if that's the case, what's the appeal? Or is it something like "Journey to the West"? But what's the appeal?

There are many foreign film media, during the filming of this film, they have been to the scene for interviews, the only thing I am very sure of is that Yang Yichen did not give up the real landscape shooting that he relied on to become famous, shooting the mountains and rivers of China, which made foreign media and filmmakers very interested, many natural landscapes in China have not really been developed, the beauty between the mountains and rivers is very intoxicating, if Yang Yichen can succeed in this regard, it will also be a selling point.

In addition, I haven't seen the specific shooting up close, but I just took some pictures from afar, interviewed some people, and these media didn't find anything special, according to their understanding of the logic of commercial blockbusters, what really catches people's attention is still to be synthesized in the later stage, even if it is interviewed by the crew, there is actually nothing worth exploring.

The long-awaited film has no overwhelming publicity, but the limited edition of the promotional poster is said to have become a non-selling luxury in the fan circle of Yang Yichen in Asia and the world.

Professional filmmakers in China also have to admire Yang Yichen's excellence in this matter, almost all big directors have done costume movies, they deeply know how manpower, material and financial resources are spent on costumes and props and makeup specific to shooting every day, many times, forced by realistic factors, the ambition before filming will be discounted, and some supporting facilities in the filming process will also be discounted because of this, which is still good, those who are more helpless are limited by investment or various factors from the beginning, In addition to the important roles, the role of leftovers can only be perfunctory.

This situation falls in TV series or low-cost movies, there will be all kinds of goofs, in big-budget movies, in post-production, you will find that the cost of reshooting is too great, you can only cut it, but this cut may cut some very good pictures with it, in order not to wear a goof, you can only endure the pain of love.

Yang Yichen's movies, for so many years, have given everyone a cognition, that is, there is no such problem at all, he dares to re-pull up the crew for a shot and reconvene the actors to shoot, and dare to re-smash millions for a shot, with one purpose, so that his movies can be more refined.

So no matter how uninterested foreign audiences are about the content of this movie, they still have a lot of interest in going into the cinema to watch this movie, they are willing to believe Yang Yichen, believe that this man who has never deceived fans and audiences for so many years, and believe that he will not cheat the box office with a shoddy movie.

In North America, North and South, Australia, Europe, all parts of Asia, and a small part of Africa, "Swords in the Snow - Young Phoenix Out of the Rivers and Lakes" will be released simultaneously around the world. Yang Yichen did not choose to hold the premiere in Hollywood, and according to the release time, the premiere was held in his home country of China.

Huaxia is Huaxia, but it is not Yanjing, but Xiangjiang.

When the news came out, too many people were stupid, the entire high-level and middle-level of the Huaxia Brothers Group were stupid, they followed the boast for many days, Yanjing also made arrangements, a large number of people were waiting for political achievements, and even in order to attract more financing, solicit more advertising investment and endorsements, and they also invited many companies to the premiere.

Originally, these companies were very happy, and felt that Yang Yichen used to say it alone, and the oil and salt did not enter, but now that the system has been restructured, it is not him who said it alone, he should also compromise, and we finally have the opportunity to contact according to the normal routine, you Yang Yichen does not accept advertisements and does not rely on crazy endorsements to make money, but it does not mean that others do not want to, in the past you could block other people's financial paths, now, can you still do it?

It didn't take long to be happy, and then I couldn't cry if I wanted to cry, but fortunately, compared to the feeling that these companies wanted to cry, then Huaxia Brothers Group really wanted to cry without tears, Yang Yichen directly put the premiere in Xiangjiang, which has nothing to do with the company's side at all, if calculated according to the final investment amount of this film, the brother group accounts for 15% of the investment, and still has a little right to speak, but more than 30% of the 15% is Yang Yichen's, Although the company has diluted Yang Yichen's shares through some means in the past six months, making him drop from 40% to about 37%, it is still a drop in the bucket, his shares are too much, even if Yang Yichen has not resisted and let you dilute it like this, in the end, the country will also suffer, Yang Yichen is nothing more than constantly selling a profitable project and making less money.

Your company has some means, without notifying me, and I don't care about you, so where will I arrange my crew now, where will my film premiere, are you qualified to say a word?

Yes, then come to Xiangjiang and theorize with me face to face.

No, then shut up for me, and I can open the premiere wherever I want.

As guests attending the premiere, everyone gave a gift, including the treasure island area and all first-tier cities in China, and these guests chartered the film in their own areas to contribute the first help to the take-off of "Sword in the Snow". (To be continued.) )