Chapter 53 Go to Houjiatang Village
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Zhu Daidong finally paid for the two boxes of high-quality Lao Baigan, the ex-factory price of each bottle of ordinary Lao Baigan is five cents, and the retail retail price of the store outside is eight cents. And the ex-factory price of this high-quality old white dry is five yuan per bottle, which is three times more expensive. But even so, Zhu Daidong still counted thirty-six yuan to Liu Wei and asked him to issue a receipt, and then left.
Back in the office, the two boxes of wine that Liu Wei arranged for someone to send were already placed in his office. After opening a case and taking out a bottle of wine, he shoved the two cases under the bed by the wall.
The bottle of high-quality Lao Baigan is the same as that of ordinary Lao Baigan, and even the wine label is similar, the only difference may be that the word fine is added to the wine label of ordinary Lao Baigan. Seeing this wine, Zhu Daidong first shook his head, this is three times more expensive than ordinary Lao Baigan, seeing that it is almost the same appearance as ordinary Lao Baigan, who would be willing to pay for three bottles of ordinary Lao Baigan wine to buy such a bottle of high-quality Lao Baigan? Could it be that the words "fine" and "product" are worth eight cents?
When I opened the wine bottle, a fragrant fragrance came to my nose, and I didn't care about finding a wine glass, so I took a sip of the bottle, which was mellow and soft, sweet and refreshing, and had a long aftertaste. This wine is more than two or three grades stronger than ordinary Lao Baigan, even compared with the township government's hospitality wine Wuliangye, it has its own merits. If Zhu Daidong is allowed to choose, he would rather drink high-quality old white dry.
Although the high-quality old white dry is three times more expensive than the ordinary old white dry, no matter how expensive it is, it is only two yuan and four one bottles, and if it is the factory price, it is only one piece and five pieces. How much is Kewuliangye? Twelve yuan a bottle, which is exactly five times that of the high-quality old white dry!
If the Shuling Winery can do a good job and make the high-quality old white dry bigger, it may not be impossible to make a comeback!
But Zhu Daidong also understands that he has no say in the Shuling Distillery at this time, although he is already the director of the enterprise office, and the name of the Shuling Distillery is also under his own management, but he knows that his only role at present is to collect all the management fees every month, and otherwise, any construction is impossible to accept. The example of Jinsha Village is proof of this!
Shuling Winery is currently the only enterprise in Shuling Township, although the profit has been decreasing year by year in recent years, but after all, there is no loss. In this case, who would dare to try reform in the distillery? If it fails, who is to blame? With Zhu Daidong, the current insignificant director of the enterprise office, it is not enough to shoulder this responsibility!
If he can build a tofu factory in which village and generate enough eye-catching profits, maybe Liu Wei will be moved. Or after being promoted to deputy township chief, or even township chief, it is possible to carry out drastic reforms of the distillery. Otherwise, you will have to watch the distillery maintain its current status quo.
This is Zhu Daidong's helplessness, and it is also the helplessness of the current system!
In the evening, he promised Hou Yong to go with him to Houjiatang Village, which was Hou Yong's hometown, and Hou Lihua, the village party secretary, was his father. I went to Houjiatang Village tonight, not only for work, but also to visit as a friend. learned from Hou Yong's mouth that Hou Lihua is also a good wine person, and he originally thought that he would bring something with him for the first time, but seeing these two boxes of wine, Zhu Daidong had an idea.
After getting off work, Zhu Daidong carried a box of high-quality Lao Baigan to the door of the police station, he made an appointment with Hou Yong to meet somewhat, and Hou Yong rode the police motorcycle in the station to take him to Houjiatang Village.
"What's the matter, Director Zhu is afraid that my family has no wine to drink, and he still brings his own old white work?" Hou Yong appeared at the door on time on the side three wheels, saw the box of old white dry at Zhu Daidong's feet, and said with a smile.
"you, you talk about Director Zhu, I'm in a hurry with you. I'm not an ordinary old white worker, I bought two pieces at the winery today, no, I'm going to your house, and I'll take one to bribe the old man first. Zhu Daidong smiled and moved the wine to the bucket on the side, and then stepped in. The outer packaging of this box of high-quality Lao Baigan is exactly the same as that of ordinary Lao Baigan, and I don't know if the winery wanted to save costs or didn't want to work more on these small details, and it is no wonder that Hou Yong would think that it was an ordinary Lao Baigan.
"Not an ordinary old white worker? Is it a boutique old white worker? Hou Yong started the side three wheels and rushed out with a whoosh.
"I've found out that there's not a single thing in the township that you don't know." Zhu Daidong said with a smile, this boutique Lao Baigan has been extinct in the market for many years, but he didn't expect Hou Yong to guess it at once.
"When the boutique Lao Bai Gan was listed, I had just joined the work for a few years, and I had drunk this wine, and the taste was not to be said, but it was too expensive, and one bottle could be exchanged for three bottles of ordinary Lao Bai Gan. If it were me, I'd rather buy three boxes of Lao Baigan than buy any high-quality Lao Baigan. Hou Yong said loudly, after Bian Sanlun went out of the village street, it quickly became bumpy, and the sound of the engine was also very loud, if you want to communicate in the car, you have to turn on your voice.
Hou Yong's psychology represents the vast majority of people, especially in the countryside, they have to live a careful life, ordinary old white dry and boutique old white dry are almost the same there, although the taste of fine old white dry is better, but this taste is not enough to make them pay twice as much.
This is the problem of market positioning, the wine produced by Shuling Distillery is mainly sold in various towns and villages in the county, and it is rarely available in the county. In the face of the rural market, this kind of wine that is three times more expensive will be considered to be not going to live, and only those who have a lot of spare money or really good wine will drink high-quality old white dry.
Houjiatang Village is more than five miles away from the township, and it takes 20 minutes to get there, and after getting off the car, Hou Yong grabbed the wine in his hand. When you get home, there is no reason to let the guests do it again.
Hou Yong's hometown is a two-story building with three rooms, one of which is actually two small rooms in the front and back, and the three rooms should have six rooms, but in the countryside, there must be a hall. Therefore, only two large rooms were actually used in the three major rooms, and one large room in the middle, including the upper floor, became a hall. On the wall facing the gate, there are various shrines and ancestral tablets. During festivals or ceremonies, all the ceremonies must be completed in the hall.
The first floor is a red brick structure, but the upper floor is adobe. The so-called adobe bricks are made of mud from the field, straw is added to it, and it does not need to be baked, and it can be used after drying for about half a month. This is a common method in rural areas to save building materials, as long as the roof does not leak, it can be used for decades.
Hou Yong's father, Hou Lihua, Zhu Daidong had also met a few times before, with thin cheeks, deep eyes, and a dry tobacco in his hand at any time. Usually he doesn't talk much, but as long as he speaks, he must have a purpose, and he has a lot of prestige in the village party secretary of the township.
After Hou Yong walked into the house, a man who looked a little similar to him walked out and took the wine in his hand. Hou Yong led Zhu Daidong into the big room on the left, "Dad, you know this, the director of the enterprise office who just took office today, and he brought the box of wine just now." ”
"I have received a call from the township in the afternoon, Director Zhu, you can come as soon as you come, why be so polite?" A smile appeared on Hou Lihua's thin face.
"Secretary Hou, don't be so polite, Director Hou and I are the best friends, I didn't bring anything the first time I came, I heard that you like to drink two sips, so I brought a box of wine." Zhu Daidong said with a smile.
"You are a leading cadre in the township, I will never shirk the things you sent, the meals are ready, Houzi, wash your hands and eat." Hou Lihua also received a message from Hou Yong in the afternoon, saying that he would bring a friend back for dinner in the evening, and he had already prepared the meal at home. It's just that I didn't expect that this friend was the newly elected director of the enterprise office in the township.