Chapter 870: Three Problems with the Operating System
"Uh......"
Xia Zuo was speechless.
If you think about it, it seems like yes.
This sliding style with a keyboard does look a little unmainstream.
It doesn't look like a mobile phone, but it doesn't look like a computer.
Although it is known as a smartphone, it has only ended up being applauded.
"Okay, no one else has any other ideas besides Xia Zuo."
Zhang Ning didn't continue to embarrass Xia Zuo, and set his sights on the other two.
That is, Berg and Archie.
"Mr. Zhang, I think your idea of entering the general-purpose PC operating system is very wise. I had this idea before that. It's just that Apple had its own operating system at that time, and Jobs was always reluctant to make a general-purpose system, so my idea has never been made. ”
Berg did not back down because Zhang Ning rejected Berg just now, or he felt that his idea was better, and he was more confident in his idea. At least, he believes that his own ideas are the same as Zhang Ning's, and the same projects that the company will carry out in the future, which will have a lot of opportunities for him to play in the future.
"Oh yes, tell me your idea for a general-purpose PC operating system."
"The general-purpose PC operating system is suitable for all computer devices, which inherently has a larger market share than a closed operating system. In particular, with the development of the global Internet, computers are becoming more and more popular, and the market for general-purpose PC operating systems is also increasing. ”
"It's a good vision, but I want to ask how we can beat Microsoft if we're going to get into general-purpose operating systems. In other words, let alone beating so fast, this is a very deep question, and I don't know if we can beat Microsoft and how we should enter the market. Or, within this market, a little bit of our share. ”
Mr. Zhang considered that in order to enter this market, Microsoft's Windows is indeed a force to be reckoned with. But, in my opinion, Microsoft is not invincible. First of all, we can use the free road to attract users, and I think many people in the world are still very tempted to be free. ”
"And then?"
Gratis?
Barely operating system?
Zhang Ning didn't know whether he could say anything, but he didn't interrupt Berg's speech, "Please continue." ”
"Second, when we launched our own operating system, we had to break the Microsoft Windows system. I think we can start with the desktop system. In other words, we can first think about how to make a desktop system that is more acceptable to others. ”
"Yes, yes, that's not bad."
Even Zhang Ning secretly praised this point, in fact, he had ideas.
Undoubtedly, starting with the desktop system makes it easier to give people direction.
If the desktop system can be operated obviously, so that users can get used to it, and let users get used to it, then defeating Microsoft is half the battle.
"This is a rendering of the desktop system I designed, can you take a look?"
It seemed that seeing that Zhang Ning recognized his idea, Berg was overjoyed and took out a desktop rendering.
"This is the desktop rendering I made before, this is the icon of the entire desktop, and the corresponding operations. This includes running the software, installing the software...... As well as the display effect of the desktop, etc., these operations are very simple. ”
Berg kept introducing and explaining to Zhang Ning.
Ten minutes later, Zhang Ning interrupted Berg's introduction to the operation.
"That's all for the whole operation, I have one more question, what about the compatibility of the operating system? You know, our operating system is not just for people to learn how to operate, we have a lot of things to consider. For example, compatibility with major software and hardware vendors. What if our system comes out at that time, and their manufacturer's software and hardware don't support us, what will we do? ”
"This ......"
Berg was also embarrassed all of a sudden.
He only thought of half of it, and the back half, and there was no answer.
In fact, it's not just him, I'm afraid, such a problem that even Jobs can't explain.
Not only Jobs, but even Bill, he probably didn't know how to explain it.
With Microsoft's strong monopoly power now, some of the other nascent operating systems have little to offer.
Fortunately, in a hurry, Berg came up with an answer that he could barely handle.
"Mr. Zhang, on this compatibility issue, I think we can cooperate with major software and hardware manufacturers around the world. Let them develop the corresponding drivers for our operating system, and it's OK to do so. ”
It's just that, obviously, this answer can't even be convincing to Berg himself.
Not to mention, for Zhang Ning.
"Mr. Berg, you have three questions about your thoughts."
Ruthlessly, although it was said directly.
"The first question, the free operating system. Maybe the idea does work, or maybe it can attract some users. However, I would like to ask how we can make a profit now that the operating system is free. Don't tell me, you can advertise on the operation, let alone tell me, bundle some corresponding adware, which is not beneficial for our operating system. And I don't think free is the key to attracting users. As long as the operating system is easy to use, even if it is charged, users will naturally buy it, right?
Just like Windows, although he has a monopoly, although many people are reluctant and feel that there is no way not to buy Windows. In this case, why don't you choose the Linux operating system, the outside world has been promoting Linux as better, safer and more efficient than Windows. This has proved that Windows is not actually as the outside world says, he is not worse than Linux, he is even better than Linux I don't know how many times the operating system, it's just that many people have been reluctant to believe it. ”
"Of course, you will say that this is the result of Microsoft's Windows monopoly, because the monopoly makes everyone accustomed to using Windows, and using and mastering an operating system is a very difficult and complicated thing, and the cost of replacing an operating system is too great, which also causes Linux to not have much market position. So, that's what I said, your second question. Your desktop solution is a good idea, but it also seems relatively easy to use. However, this is only for a technical expert like you, if you are an ordinary person, he may not think that your operating system is simple. In my opinion, a desktop system includes the operation of the entire system, not only to make it easy for us computer practitioners, but also to make those computers low-handed, those computer novices, and even those friends who have never been in contact with a computer, have the feeling that they can operate this computer. This involves computer logic......"
Computers attach great importance to logic, first of all, in terms of programming, if there is no logic, then a software will not succeed, if there is no logic, even if the software is successful, the whole software will be swollen and huge. As for the entire operating system, Zhang Ning believes that logic is more needed. This is very important not only in terms of the programmer and the corresponding functions, but especially in terms of human-machine interaction with the user. If this logic is not applied to the operating system, then the operating system is a failure.
It can be said that the success of Windows, in addition to his monopoly, is also because of his logic.
Microsoft has successfully applied the operating logic of Windows to human-computer interaction.
So, when people are working on Windows, you learn to double-click with the mouse and click with the mouse, then, next, you learn how to open the software, how to install the software. At the same time, you also learned to create text folders, create text frames, and even, if you have installed antivirus software, at this time, you also learn to kill viruses.
This is the logic of the Windows operating system.
Of course, there are many, many places in the logic of Windows as a whole, and here is just one of the simplest. However, Windows is also relying on this kind of operation logic that can be understood at a glance, learned as soon as it is learned, and promoted class bypass after a while, and completely captured users.
Moreover, the logic of this operating system also deepens the monopoly of users.
If they hadn't mastered Windows so quickly, they would have become Microsoft users.
If they hadn't learned Windows so quickly, they probably wouldn't even be able to use a computer.
Operating system logic, this is a very advanced discipline, for this, in fact, there are some powerful software vendors, they are also aware. Even, the major operating system manufacturers with Linux as the kernel have such ideas. They also wanted to come up with a very logical operating system that was more than just a simple operation. It's just that these manufacturers may not be innovative enough, or they may not have enough ideas, or their technology is limited, and they can't think of a more logical way to operate. Finally, perhaps many users can see it. More and more Linux system desktops and general operations are the same as Windows.
I have to say, this is really a cup.
While scolding windows, I went to copy them again.
This, of course, brings us to a third issue.
"As for the logic of the operating system, we will have a chance to discuss it later, but let's talk about the third question. The third question, about the compatibility of the operating system, do I have to say anything more? ”
It seems feasible to cooperate with global hardware and software manufacturers to develop the right drivers. However, there are tens of millions of pieces of software in the world, and it is impossible to let these people develop a driver for each piece of software. Or, build a separate version for your operating system. Of course, if your operating system is Windows, that's fine, and the first thing they develop will be the Windows version. As for the other OS versions, sorry, they don't have the time, and, they say, it's not necessary.
"Uh, no need to say it, no more talk."
Berg was speechless.
He stayed at Apple, how could he not know that the compatibility problem was a big problem.
Not to mention other operating systems, even Apple, a lot of software does not support Apple.
On the one hand, this is due to the closed nature of Apple's operating system, which is not supported by many software. But on the other hand, it's also because you've been closed for too long, and people don't have the idea to be compatible with you anymore. And, as time goes by, people will become less and less thoughtless. As is said in the industry, do you know how many programmers, how many people in the computer industry, who have never even played Apple's operating system?
In such a situation, how do you tell them to develop the hardware and software that correspond to Apple's system?