The Yan Song of the old Bai family is not a stranger in the eyes of the national audience, and under the glasses is a pair of wise eyes.

And this column is the "Focus Interview" that is broadcast on time every day at 19:38 in the Imperial Court.

Yang Yichen had such a small hope a long time ago, which was not a dream, hoping that his company could one day be fortunate enough to appear on the mainstream program of the Imperial Court No. 1 and conduct a formal promotion interview in the real sense.

This time, the imperial court station attached so much importance to it, and when he proposed a special program that he wanted a focus interview, he didn't wait for himself to add some words to meet the other party's requirements, and the other party gave a positive reply in less than two hours after getting his own plea, and agreed to Yang Yichen's request, the focus interview program will make a comprehensive report on the brother group before and after the listing and the company's development, and also let the media industry be known by more people, so that the domestic business model is as diversified as possible, you always promote real estate, energy, The entertainment industry is now more and more important in the world, and the people also recognize it and can support it.

Lao Bai replied to Yang Yichen, and he knew that the above was really interested in looking for a model, and fortunately, his company became this model.

What an honor it is to be able to make short messages and previews on the news network, and to be able to do special programs in focus interviews, there is no other program in China that has such a large coverage of publicity efforts, and it can perfectly match variety shows.

Variety shows are mostly watched by young people, and those who don't like to watch variety shows. Most people will watch programs such as news broadcasts, which can reach different groups of people. Propaganda to more than sixty percent of the country's audience, you can never ignore those who don't read, don't read newspapers, and don't like to watch variety shows, and some people in remote mountainous areas who can't see TV.

The old god here in the imperial court is here. arrived in Europe unhurriedly, went directly to Yang Yichen's next stop Milan to wait for him, found a hotel to stay, began to prepare some questions and keywords for the day's interview in advance, and asked questions with the feature film currently filming post-production, which can be regarded as a timely situation, they actually know very well that with Yang Yichen's character, since they agreed to this interview. It is estimated that all other media have no drama, and no one wants to interview him.

Similarly, Yang Yichen also attaches great importance to it, so he specially asked people to get a more formal suit, and also specially asked some questions to let the company form some more regular answers. There will be no mistakes, this show doesn't need him to joke and joke, just answer the questions seriously, and the interview is actually not long. A total of thirteen or fourteen minutes of program, in which the promotional video and interviews are half to half, and then there are interviews with Song Meiru and others. Actually, don't look at the big formation, when it comes to interviewing Yang Yichen. At most, five minutes of footage will appear on TV, and most of them will be cut.

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This time to Europe. There is also the meaning of promoting the movie, "Twilight" began to make full efforts, which has a certain relationship with the box office saturation of "Pirates of the Caribbean 2", and also has a lot to do with the spread of its own word-of-mouth, through the official disclosure of the North American branch, the follow-up part of this series of movies, there will be scenes filmed in Europe, after all, the origin of the vampire-ghost is still in Europe, and there are still a lot of plots and scenes over there.

With this layer of news, there will be a natural closeness on the European side, feeling that this film is not far from us, and even to a certain extent, it can be said that it is a film on our side, and it seems that there is no cultural geographical distance.

There are concerts, luxury endorsements, MVs for European female artists to shoot, and a number of Chinese media flocking to the city, and finally the hot box office in North America, all of which can't help but make this film not popular on the European continent.

In Switzerland, Yang Yichen stopped for three days, a concert, two MV shooting, a movie promotion, a commercial with Patek Philippe, a set of promotional photos, and a high-profile attendance at the signing ceremony prepared by Patek Philippe.

The concert was full, the scene was as hot as ever, the appearance of classic songs was naturally a chorus of the whole audience, but even the singing of some Chinese songs has also received a good live response here, and even a considerable number of people, although they can't sing words and can't sing Chinese, but they can hum the tune along with it, which also makes Yang Yichen and many Chinese audiences very emotional, the speed of cultural transmission, even depends on entertainment, if this is placed in the past, no one will believe it, will feel fantastic, Does the propaganda of the dignified state rely on such a small way as yours?

Now, I have to admit that it has a role, and if it is a collective model, it will be even greater, and this focus interview has opened the door to Yang Yichen, which has a bit of the meaning of supporting the media industry.

Support is accompanied by rectification and standardization.

And these are not what Yang Yichen is afraid of, his company has always been very standardized, whether it is investing in film and television or variety shows, whether it is signing artists or releasing records, everything is done in accordance with the regulations, never violated the regulations, never violated the law-law, on the contrary, he hopes that rectification and standardization will come as soon as possible, but he also knows that old diseases are difficult to treat and difficult to return, and they cannot be changed overnight.

The brother group is both the target of support and the first to face scrutiny. The more you get, the more you pay, whether it is a good student of primary school students, or Yang Yichen's support, the moment you get the certificate, you need to be an example for others, and what you can do is what others can't do.

The itinerary is non-stop, from Switzerland to Milan, Italy, just checked into the hotel, Yang Yichen let people inform him that he can now be interviewed, when he was in Switzerland, as Bai Yansong concluded, Yang Yichen really did not accept any interviews, leaving this exclusive to the imperial court.

Imperial Court Station is no longer a dominant situation, and it also needs to use ratings to show its existence, and it also needs to use better programs to let more audiences pay attention to it, Yang Yichen's exclusivity has its unique attraction and market, don't look at Bai Yansong didn't hear what the leader said, he himself didn't say anything to Yang Yichen, everyone understands it, you give me face, I naturally have to repay the favor.

From concerts, to commercials, to music videos, to publicity......

Artists are doing the same repetitive things a lot of the time, even if it is the same, you also need to find your own fun in these repetitive work, otherwise you will one day be excited, think about how long can a singer's career last if he is slow or even not hot at the concert scene? Is it just to rely on some activities, being some judges in the future, and going to some commercial performances to maintain yourself?

At this time, Yang Yichen discovered the benefits of insisting on training with Crow Meiren and others for many years to improve his actual combat effectiveness and physical training.

Training is repeated, such as running, such as punching, such as making some equipment, it needs to be repeated repeatedly, and then repeated repeatedly every day, such boring can be played by Yang Yichen out of interest, not to mention the acting life he loves, and he is even more enjoyable.

When others get off the plane, they will feel sleepy, and they want to take a shower and sleep to relieve stress and fatigue, but it is completely different when they get to him, taking a plane is like finding an Internet café to play games for a while, and taking a car to send a short message with a mobile phone, a man who is accompanied by many women, the more they are not always together, the more they have endless words.

Energetic, he doesn't feel bored when others are bored, and of course he doesn't feel sleepy when he arrives at the hotel, and he has been yearning for Comrade Lao Bai for a long time, but he didn't expect that the first meeting in the real sense was that he came to interview himself as a host.

In view of the fact that Yang Yichen lives in the top business suite under the presidential suite, the interview also chose the living room of this suite. did not live in the presidential suite, Yang Yichen is only because he knows how to enjoy the principle of not being high-profile, and the so-called total suite, in fact, is not as comfortable as such a high-end business suite, the editing here is spacious is what he likes, such a big and expensive splendor, he doesn't like it very much, he would rather a small ornament worth millions than smash the money in a place where everyone can see it.

On the first day of the first meeting, Yang Yichen was very enthusiastic, while the staff was setting up the machine to debug the lights, Yang Yichen and Bai Yansong sat on the sofa, chatting very casually, admiring and convinced of this, Yang Yichen was very sharp, watching him do a show on TV, his voice was not only good, his words were clear, and he would never be soft when he should be tough, and he had a state that Yang Yichen thought he should be a media reporter.

"Brother Bai, let's be casual, I know that the show has hard rules, but the show also needs to change slowly, always with a poker face, and do the show in a very serious tone, and after watching it for a long time, you will lack the motivation to continue watching."

"Yes, but the programs of the imperial court station are the imperial court stations, and the slightest change is not allowed, and any mistakes cannot be accepted, so we are trembling every time, and reform needs to pay a price, maybe there will be similar news commentary programs in the future, so that we can have more freedom in front of the camera."

Lao Bai is not a person who follows the rules, after hearing Yang Yichen's remarks, his eyes radiated a fine light, obviously, the lock of his talking box was opened by Yang Yichen, and within a few minutes of chatting, his talking box was opened, of course, he couldn't be open-mouthed, but he felt that the young man in front of him was a very good temper to talk to.

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