Chapter 533: Conservative Distribution

For three consecutive test screenings, thousands of fans and hundreds of media reporters and theater viewing experts saw "Batman: Time to War" in advance, perhaps it has never been a superhero movie of this style in the past, although the overall evaluation of the film is not bad, but it has also generated some controversy. Pen & Fun & Pavilion www.biquge.info

First of all, the media, this style of film, undoubtedly more than the appetite of the media for those who claim to be high-end moviegoers, coupled with Warner Bros. public relations, in late April, the mainstream media in the United States and even the Western world can be seen everywhere in the praise of "Batman: Time to War" after the test screening.

"Good script, good performance, good director, this is a surprisingly powerful production, and it must be worth the ticket price."

- The Hollywood Reporter.

"Jean Duke? Rosenberg came to direct this "Batman: Time to War", which is indeed a wise choice, the characters are stoic, the scenes are intense, and the content is rich enough to make people scream. ”

- "The Premiere".

"Duke? Rosenberg's Batman maintains the usual quality of his own work, and the secret to the film's success is to keep it real. ”

- "Rolling Stone".

In addition to professional magazines, audition reporters from major newspapers and online media in North America also praised "Batman: Time to War".

"A bold and outstanding superhero movie, the best of the Batman films, Duke? Rosenberg used that kind of rough, bold, dark realism style, outlining the operatic spirit he expected, and the film elevated superhero movies to unprecedented heights, and the rich dark realism style was also terrifying and shocking! ”

-- Los Angeles Times.

"Director Duke? Rosenberg's imaginative filling and interpretation of the billionaire's heir Bruce? How Wayne embarked on the road of Batman, the savior of darkness, "Batman: Time to Go to War" also changed the exaggerated and mentally retarded caricature style of "Batman and Robin", and adopted a more rigorous realism approach, such as the lack of skill in Batman's first appearance, the lack of skill when he was a novice on the road, and the old-fashioned, primitive, and wild nature of the original chariot and suit. In addition, Duke successfully integrated the usual style of exploding when it explodes and the car when it sheaths, making the film extremely enjoyable! ”

-- Yahoo Entertainment.

The controversy is mainly generated among ordinary movie fans, although the audience response of "Batman: Time to War" has been generally good. But it's not that there aren't other voices.

Quite a few people wrote this in the feedback survey.

"I was very surprised when I saw 'Batman: Time to War' because Duke's style shift is a bit big, and it's definitely not a typical Rosenberg-style film. The oppressive and dark atmosphere in the film is a little uncomfortable. ”

"Bruce in the first half of the film? The scene of Wayne's inner transformation is too long and boring, reality and memory are intertwined, flashbacks and interludes, jumping around and cutting are dazzling to watch, and compared to Duke's previous films. I think "Batman: Time to War" is more detailed and serious, and not enough entertaining. ”

Obviously, this film, which is a big change from Duke's previous films, has aroused different opinions among his fans.

The views of fans are directly fed back to the hands of the theater line, which is an important basis for them to formulate relevant film schedules.

"It's not your typical Duke movie."

In the president's office of AMG's cinema headquarters, their chief film expert Grozman told Lynch, who is in charge of the cinema business, "And compared to the test screenings of his past films, the controversy of these three test screenings is a little louder." ”

Lynch frowned slightly and asked, "What about the statistics?" ”

Grozman pushed a document over. said directly, "Nine hundred and seventy-nine viewers participated in the questionnaire feedback, 327 people scored A+, 449 people scored A, the overall score of the audience for the test screening was A, and the comprehensive market index given by our nine film experts was also A." ”

"Compared to the Lord of the Rings trilogy...... Lynch's brow furrowed, "the data is a little worse." ”

"Frankly, my personal feelings." Grozman added, "Compared to past Duke films, 'Batman: Time to War' is slightly less entertaining. ”

Fingers lightly clasped the desk. Lynch made the decision, "We're going to take a conservative screening strategy......"

After all, this is a reboot of a failed series, and no one can guarantee that it will be a big success in the market, and a conservative distribution strategy is undoubtedly in the best interests of the theater side.

So. When Duke saw that "Batman: Time to War" only had 3,925 theaters in the first week, he didn't feel strange, and the number of theaters in North America can be relatively high, and his past glory and appeal in the field of commercial films have also played a big role.

Regardless, "Batman: Time to War" is not a sequel to "The Two Towers" and "The Return of the King". The caution of the cinema chain is normal.

He does know what the repercussions and impact of the trilogy will be, but the problem is that others see more of Batman's dismal finish in the nineties.

The opening of any series of movies is always the most difficult, and telling the origin of superheroes is often the most unflattering, and Duke didn't expect "Batman: Time to Go to War" to be a big hit, which is obviously impossible.

The film market has its own laws.

Hollywood has developed to the present, and if you don't count sequel movies, only one movie, "Spider-Man 1", can achieve a box office of more than $100 million in the first weekend at the beginning.

Not to mention the theater side, even Warner Bros. has adopted a relatively conservative distribution strategy, "Batman: Time to War" was first released in North America, Warner Brothers will adjust its overseas distribution strategy in a timely manner depending on the film's market response in North America, and if "Batman: Time to War" can be sold in North America, the overseas box office will basically not be a problem.

In addition to vulgar comedies, romantic comedies and some genre films, such as science fiction films, war movies and action movies, as long as the North American response is good, it basically means that it is a big hit overseas.

In this day and age, even if many people don't want to admit it, it can't change the fact that Hollywood has become the center of world cinema.

The movies that conquered North America can be rampant almost all over the world.

With only ten days left until the North American release of "Batman: Time to War", Duke is adding the opening and closing credits, and at the same time adding Hans? Zimmer's improved version of the soundtrack was properly tweaked to lead Liam? Neeson, Annie? Hathaway, Gary? Oldman and Christian? Bell and other key cast members frequently appear in some public places, and constantly participate in various promotional activities across the United States, trying to increase their exposure and the film's exposure.

Due to the existence of Duke as a director, the crew is generally relatively harmonious, and there are no too prominent contradictions, even if several actors are dissatisfied with each other, they will not show it in front of him and in public.

For a Hollywood-style crew, that's enough, at least what the public sees is a harmonious and loving crew.

Even if many people know that such a crew cannot exist anywhere in the world, everyone is willing to believe in beautiful imagination.

The crew directed by Duke has basically never had serious contradictions, and his growing fame as a director can be said to have played a huge role.

With his character, as long as it doesn't affect his work, he basically turns a blind eye to the open and secret battles of those stars, and the actors he works with are not stupid, no one will get into the water to provoke him, a director and producer.

The people who have seriously provoked him have basically not ended well.

"Have you heard of it?"

See Duke go to the bathroom, Annie? Hathaway mysteriously to Christian? Bell said, "Hear about Roger? Albert could neither walk nor speak now, which was the result of offending Duke. ”

This is the bar of the Hilton Chicago where the crew stayed, and many people choose to come here for a drink after busy daytime work, and the crew will stay here for a while, as a location for filming Gotham City, Chicago will be the premiere location of "Batman: Time to War".

"Strictly speaking, it has nothing to do with Duke."

As someone who has known Duke for a long time, Liam? Neeson obviously knew better, and he knew that Duke didn't care about what people said, "Roger? Albert saw Duke win the award when he was broadcasting the Oscars live, and his old illness suddenly became what it is now. ”

"Those film critics, none of them are good!" Christian? Bell has apparently suffered from film critics, "What else would they do besides collecting money for comments and picking insults?" ”

"And narrow-minded...... "Gary?" Oldman took over, "I think I'm the god of the film industry." ”

The people sitting at this table showed disdain at the same time, as Hollywood insiders, of course, they all know very well what professional film critics are.

A group of people who want to be vampires and pretend to be the gods of the film industry are really disgusting.

Walking out of the bathroom, Duke returned to the bar, he didn't sit down, looked at the time, and reminded, "It's not early, go back and rest early, you still have to be on the show tomorrow morning." ”

The others stood up consciously, chatting about the gossip in Hollywood circles as they walked out of the bar.

"Duke ......"

Annie? Hathaway deliberately walked beside Duke and whispered, "Raffe's foundation has an event next month, can you be invited to participate?" ”

Duke thought for a moment and said, "I can't decide on the itinerary right now, so I'll talk about it later." ”

He didn't want to talk to Anne? Hathaway has so much to do with this that the two sides are just a simple working relationship after all.

The group walked into the hotel lobby and was about to enter the stairwell, when suddenly a few people in suits stopped Duke and Annie? In front of Hathaway, their expressions and demeanor were faintly like those of public officials. (To be continued.) )