Not only in the theater, but also in Youtu because of the change in Wang Ning's identity, the way of cooperation has also been very different.

Youtu Group has always been very enthusiastic about Wang Ning, which is a normal thing, and he and Wang Ning are collaborators. How much money can be made in the future depends on whether Wang Ning can come up with good works.

Now it's not who can make money is the God of Wealth, facing the God of Wealth, what is the point of enthusiasm, even if you put down your dignity, it is not something that cannot be considered.

Youtu's attitude towards Wang Ning is like this, it is almost responsive, and there is no too much intervention in the production process, and they all agree with what Wang Ning does.

As for the finished product later, Wang Ning's status in the heart of Youtu Group has improved again. has reached the point where cooperation is necessary, and from Tang Feng's point of view, the big movie "Fairy Fury" can not only impact the domestic film record of "The Return of the Great Sage", but even the ranking record of animation films in the world.

What does the record represent? It represents honor and benefits.

As long as it can hit the global animation movie rankings, the box office of the "Fairy Fury" movie will definitely be more than 4 billion.

What is the concept of four billion? In addition to production, distribution and sharing, Youtu Group has earned at least more than 300 million.

A movie earns 300 million, which is why the film market continues to be hot. In addition to more insider interest exchange and money laundering, the most important thing is that movies can make money, and they can make a lot of money.

can make money, this is the reason why the film market is booming. If the film can't make money, or even lose money, the film market won't want to develop.

Only after the rise of domestic films. The box office of the popular movie is basically more than 500 million. So to speak. If the box office of a movie does not reach 500 million. It's not a big hit movie at all, it's just a slightly famous little fire movie at best.

And this was only two years ago in the film market, after 2014, the film market continued to develop, 500 million, 1 billion, 1.5 billion, 2 billion. Up to now, the four billion mermaids, the data that originally seemed impossible have been refreshed one by one.

To this day, to measure whether a movie is a big hit or not, one billion has become the standard. Only a box office of more than one billion can be considered a popular movie, and a director can be regarded as a big director.

To convert to a movie box office of more than a billion, how much can a movie earn?

As celebrities become more and more valuable, the cost of film production has also increased a lot, and the cost of basic film production starts at 100 million. Use a few more stars and use more special effects. Two or three hundred million can't be stopped.

Even so, the production cost of more than 300 million is an absolute blockbuster.

Even if it is 300 million, if the box office can exceed 1 billion, the profit will be at least above 300 million, and in the end, the company may earn more than 200 million.

A movie is more than 200 million, not to mention a record-breaking movie, and it will only earn more, not less.

Why are so many local tyrants willing to enter the film industry, it's not that this speed of making money makes them jealous. The shooting cycle of a movie is only a few months, and the longest is only eight months from post-production to release.

Eight months to earn hundreds of millions, no local tyrant will refuse.

With the entry of so many local tyrants, there is now a boom in the film market. Even so, there is still no domestic movie that can exceed four billion at the box office, let alone an anime movie.

It can be said that as long as the box office of the "Fairy Fury" movie exceeds 4 billion, even if the global box office is added, it is enough to make the "Fairy Fury" movie famous in the history of world cinema, and it will be praised as a god in China. It is the object of worship that the latecomers need to worship.

How much good it would be for a company to have a record-breaking movie, Youtu Group knows quite well. If you want to cooperate with any entertainment company in the future, the other party will never refuse, and the same is true for movie theaters, when the time comes, it will be the movie theaters that will cooperate with them with generous conditions. Not to mention the political receipt, the entry of domestic animation into the global ranking does not mean that the influence of Chinese culture on the global market has improved. In this way, the leader in charge will gain many benefits.

The leader has benefits, the bosses above are satisfied, and the production company will also benefit. Although it won't be said explicitly, it means that the yellow vest has been obtained, and whoever wants to find trouble in the future will have to weigh it.

Of course, these benefits all belong to Wang Ning, the producer, and he will be worshiped by the entire animation industry. However, as a collaborator, the Youtu Group will also reap the corresponding benefits.

A movie can not only gain income, but also gain higher fame and status, how could Youtu Group offend Wang Ning. They also wish to get in touch with Wang Ning and get more opportunities for cooperation.

So before, they showed a lot of respect for Wang Ning. As for the faint rumors, Youtu's attitude towards Wang Ning became more respectful.

"The big movie "Fairy Fury" is our hard work for more than a year, and we can't have shortcomings because of publicity. I think that our propaganda needs to be deepened, and there may be a bit of a shortage of manpower on the Youtu side at that time. If Mr. Wang Ning has the right people on his side, they can just work together, and it can be regarded as a little sprint before the movie is released! Tang Feng, president of Youtu Group, said with a smile.

Wang Ning didn't answer directly, he understood the meaning of Tang Feng's words, and the other party simply wanted to give him a favor. Get involved in the promotion of the human touch.

Each company has its own publicity channels, and those channels are the most important parts of the company. Especially entertainment companies, if they want to see their strength, in addition to the number of stars, the most important thing is to look at their publicity channels and public relations capabilities.

Needless to say, in addition to the Internet, there is also the real world, advertising space, and how many transportation leaflets have, which directly shows their strength.

As for the simplicity of public relations ability, after some scandals are exposed, whether they can find out and directly publicize them represents the hard power of entertainment companies.

Only powerful entertainment companies, the media will give them face, if the strength is average, the media is not willing to deal with them at all.

There are not many publicity channels for Youtu Group, but Wang Ning's personal studio has no publicity channels, and Tang Feng's meaning is that he wants to help Wang Ning cultivate some publicity talents and improve the strength of Wang Ning's studio.

Of course, this represents the favor that Tang Feng wants to give to Wang Ning, although it is not too big, but it is also an authentic favor.

It is not easy to train a qualified propaganda worker, he needs to find out the hearts of netizens and citizens, and follow their hearts to be able to publicize. It's not a few years ago that intensive publicity always attracted a part of the public to the cinema.

There are more and more movies, the competition is becoming more and more fierce, and if the publicity method is not done well, it is easy to arouse the disgust of the other party, and the gains will outweigh the losses when the time comes. I have to say that in terms of publicity, it is indeed the shortcoming of Wang Ning's personal studio. (To be continued.) )