Chapter 45 China Resources Vanguard

> sorted out the plan, Zhang Ning sent an email to the headquarters of China Resources Vanguard Supermarket.

Then, go downstairs with Chen Qingqing.

At this time, Chen Qingqing seemed to have a crash in his head, and he listened to Zhang Ning.

It wasn't until Chen Qingqing had breakfast that he seemed to understand.

"Xiao Ning, I found that I seem to have become a puppet in the past two days?"

"Puppeteer, how come?"

"Why not, you see, you've only been here for two days, and I've become like I don't have any ideas in my head."

Chen Qingqing is a very assertive person, and he also has his own views on various things. However, in the past two days, Zhang Ning's appearance has completely changed her view of the whole world. Now that Chen Qingqing has become, he only feels like he is a primary school student, and he seems particularly ignorant. However, with a clear eye, he is also a graduate of a prestigious university. And Zhang Ning has just finished the college entrance examination.

"Sister Qing, it's nothing. As the so-called threesome must have my teacher, although I am younger than you. But sometimes you know a little bit more about other things than you do, and it's normal, don't you think? ā€

"That's right, too."

Listening to Zhang Ningyi's explanation, Chen Qingqing seemed to understand again.

However, even if he understood it, Chen Qingqing still felt that something was wrong.

Vanguard supermarket headquarters.

CR Vanguard Supermarket is a large-scale Lianzuo supermarket founded in Xiangjiang, and after several years of development, CR Vanguard has become the largest supermarket chain in Xiangjiang. In recent years, CR Vanguard has set its sights on the mainland. They believe that since the development of reform and opening up, the economy of the hinterland has developed rapidly. Now is the best time to enter the mainland market.

However, after all, China Resources Vanguard is just a supermarket chain founded by Xiangjiang. Their strength is much worse than that of some international old supermarket chains, which is also due to the fact that since China Resources Vanguard entered the mainland, it has been suppressed by supergiants such as Carrefour and Wal-Mart, and has not been able to develop much.

"General manager, this is the email in the mailbox in the last few days."

The assistant printed out the emails of the last few days and handed them to Han Xue, the general manager of China Resources Vanguard.

"Okay, I see, you put it down first."

The assistant put away the sorted city mail, and after finishing things, Han Xue picked up the information on the table and read it.

As the general manager of China Resources Vanguard China, Han Xue has exhausted many methods since she was sent to the mainland by the head office of Xiangjiang. However, due to total reasons, their market share in the mainland has not developed much. Although the headquarters did not make it clear about Han Xue's two-year appearance in the mainland, as a strong woman in the business world, Han Xue still felt pressure.

In the end, Han Xue adopted a bold approach.

This method is to open a storefront store first, regardless of whether to compete with these giant companies or not.

That's right.

Han Xue believes that in fact, the large supermarkets seem to be operating very well. However, because the mainland market has just opened. Coupled with the continuous investment and the laying of supplies, the profits of large supermarkets are very limited. However, with the current strength of China's economic development. Han Xue has already seen that in the future, large supermarkets will explode in the mainland. In other words, now is the time to grab the market. Even if it's not profitable now, you have to open some storefronts.

However, the plan of the store was established, but it was difficult for Han Xue and the company to set up the store.

It's not that they don't have this experience, but the main reason is that some of the stores that have opened in the mainland in the past two years are too cheap. Although I have also considered not making money first, I will grab the market first. But after all, China Resources Vanguard has limited funds, and they run the kind of super-large supermarket. The opening of each store requires a very large amount of money, which is a large number of stores. If you don't choose the right store location, it will be difficult to operate in the future.

What's more, if you open the door in order to grab the market and finally the funds can't keep up, it will be even more troublesome.

Therefore, after thinking about it for a long time, Han Xue asked CR Vanguard to release the idea of CR Vanguard to the world on the plan to open several stores in the mainland. He wants to gather all the business people in the world and give them a reference for Vanguard. Of course, this is just a reference, because Han Xue will not think that there will be any good ideas for such a global solicitation of proposals.

After all, with such a talent, it is impossible for him to give you ideas, he has already served other businesses.

And for those who don't have this talent, I'm afraid that no matter how much they write, it's useless.

Picking up the information, Han Xue checked them one by one.

Sure enough, the first dozen or so plans are all too ordinary. Without looking, Han Xue knew that it was some small businessmen who came up with it. They don't know the operating philosophy of a hypermarket, so they think they can just open a store on the street. Some even built yƬ Vanguard to go to the countryside, thinking that if they occupied the countryside first, they would be able to occupy the city in the future.

Of course, this is the rhythm of looking for death, let alone adopting their scheme, and it doesn't even have the meaning of reference.

"Alas, it's been half a month since it was released, and it's all these rotten street plans."

Do you want to see it?

After watching it for an hour, Han Xue was a little crazy.

"Forget it, there is one last one, after reading the last document, then never read it again."

At the same time, not only did not look at it, but Hanfa also decided not to send such a global solicitation plan in the future. You know, half a month ago, after China Resources Vanguard issued such an announcement. Some managers in their industry have ridiculed their Vanguard. thinks that China Resources Vanguard even needs others to build the plan to open a noodle store, and think about it, this China Resources Vanguard is not far from death.

"Hey, this one."

The last letter Han Xue originally just wanted to glance at, but she just looked at it for a while, and this plan had already attracted her.

The implementation of "self-service" and centralized "one-time payment" sales methods to meet the needs of consumers for one-time purchase of basic daily necessities, and the general use of the division of labor mechanism of large industry, the implementation of the retail process and process of specialization and modernization of the transformation of the retail business process, the general implementation of the chain mode of retail business format of the retail format.

This is the definition of a large supermarket chain in the proposal. Among them, the theoretical analysis of "one-time payment" made Han Xue's eyes shine. Because, there is no mention of this theory in the current supermarket chains. In the popular definition of supermarket, supermarkets are defined as self-service. Because this first breaks the original model of users buying goods, the self-service style is undoubtedly much better than the traditional shopping in the store to ask for purchases.

But now, a lump sum payment has been added to the theoretical system.

And, in order to elaborate on the importance of this one-time payment, the scheme also provides an example.

In this one example, he said: When a user goes to the store to buy something, if he buys once and pays once, he pays ten times for ten items, which will instantly create a huge pressure on the user. Even if the goods he buys are a dollar a piece. But when he feels that he has bought too many times, he will stop buying. However, in the supermarket, the one-time payment is a one-time payment for all the goods. Even if the price of a one-time payment is more than 1000, users will not feel much.

In other words, users are much more sensitive to the "times" than to the amount of "money paid".

Therefore, in this plan, he believes that the final profit of the supermarket chain in the future is not simply self-service, but a one-time payment. How to let users buy more items in the same self-service and settle for the last time is a science. In this, he can also be related to the placement of goods...... Wait a minute.

"Oh my God, this literally upends the definition of a supermarket."

Han Xue was ecstatic.

Under the guidance of such a theory, Han Xue has come up with several plans to increase the profitability of supermarkets.

This is simply a genius theory.

"Who is this man?"

Han Xue almost subconsciously, she wanted to catch such a genius.

Until, when he realized that this was an email from the market, Han Xue couldn't believe it again.

"Isn't it, it's just an email from an ordinary user to the company?"

However, soon Han Xue immediately figured it out again.

Perhaps, this person must be a wizard in other business circles, not necessarily a supermarket. Maybe he just saw his company's announcement and felt interested, so he wrote a plan and sent it over. But, anyway. For Han Xue, she was already very excited. With such a plan in hand, China Resources Vanguard can't fight Carrefour or Wal-Mart.

Unfortunately, this plan doesn't write too much. There are some important points that he just takes with his pen and goes over. For example, he didn't understand something. Why didn't this friend build a store in the center of the city, and it is also the one with the largest foot traffic? On the contrary, he also built a store in some areas with more potential and more development in the future...... Although she also thinks that there is some truth to this, it is inevitably a bit contrary to the concept of economics.

Of course, it is also possible that the friend did not want to write too much...... However, Han Xue knew that she had met a genius, and if such a plan was announced now, it would definitely shake the entire industry. Even, if this plan is given to an international supermarket such as Wal-Mart, I am afraid that he will have to catch all his peers.

Such a genius must be acquainted, whether it is for himself or for China Resources Vanguard.

For this reason, Han Xue immediately logged in to the company's mailbox and personally replied to an email to that friend. And, in order to ask that friend more carefully, he also asked if that friend could leave a phone number or other contact information. If she had time, she would like to visit in person......

The latest chapter was first published by Genesis and reprinted by White Worry Pavilion!