Chapter 532: Cultural invasion of Korea

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As soon as the thought arose, Zhang Ning shook his head directly.

No way.

Time is too short.

It takes at least half a year for a novel to be written and released.

In the past six months, I'm afraid that the movie of my savage girlfriend has long been gone.

Alas, it would be nice if there was an online literature platform here in South Korea.

Zhang Ning couldn't help but think of getting it himself in China.

I have to say that even if the domestic novel platform is placed abroad, it is extremely top-notch.

However, Zhang Ning also shook his head. It is not possible to have an online platform, even if it is to publish a work on an online novel platform, it is estimated that it will take a lot of time from writing to uploading and then attracting attention. Moreover, novels like My Sassy Girlfriend are not like online articles like domestic ones, he doesn't have any golden fingers, nor does he have any crossing, magic and the like, he is not suitable for online platforms. Even if the novel is updated on such a platform, it may not be able to be liked by anyone.

However, thinking of this, Zhang Ning thought of a faster way to spread.

Korea Telecom.

The solution that Zhang Ning thought of was to find Korea Telecom.

"Hello, is it Mr. Zhang of Penguin?"

In order to talk directly to the top management of Korea Telecom, Zhang Ning directly reported his name.

Under the arrangement of Korea Telecom, Zhang Ning soon met with Chen Jinnan, CEO of Korea Telecom.

"Are you Zhang Ning?"

Chen Jinnan, the CEO of Korea Telecom, studied in China in his early years and speaks popular Chinese.

As soon as Zhang Ning met Chen Jinnan, Chen Jinnan spoke a standard Mandarin sentence with a Yanjing accent.

"Mr. Chen, I almost thought I was back in China again."

"Haha, Mr. Chen laughed, in fact, we are very concerned about your penguin company."

Although the Penguin Company is not listed yet, and it is not too much of a fork. But after all, it is the hegemon of China's instant messaging software, and Korea Telecom also deals with the Internet, so it is natural to have an understanding of Penguin.

"Oh, yes, so we have a lot of opportunities to work together."

KT's business mainly includes Internet broadband, telephone installation, and mobile phone communication services.

"Oh, yes, Mr. Zhang doesn't like to talk about it."

"It's actually a small business, and I hope your company can help me promote a novel."

KT, like China Mobile, also owns a service like Monternet.

In this business, he not only has all kinds of music, but he also has all kinds of software and books.

That's right, the way Zhang Ning thought of was to use his mobile phone to promote the novel My Sassy Girlfriend.

"No problem, we have done this business before, Mr. Zhang, you just need to send your books to me, and we can make your works into e-books immediately." However, in terms of pricing, it may not be as expensive as a physical one. ”

The price of an e-book is not the same as the price of a physical book, and often the price of an e-book is 1/5 of that of a physical book.

"Mr. Chen, don't worry, however, I don't want to put a price on this book, I mean, I want this work to be free."

"Free?"

Chen Jinnan was a little strange, "You want everyone to see your work for free?" ”

"Yes."

"Not only is it free, but I also hope that TongguΓ² will cooperate with your company, so that you can send my electronic works to designated user groups."

As he spoke, Zhang Ning took out a USB flash drive.

"There are mobile phone numbers of these groups on the USB flash drive."

This is the mobile phone number of all Korean movie fans, as well as the mobile phone number of all Korean book lovers.

"I see."

Seeing the information on Zhang Ning's USB flash drive, Chen Jinnan said, "You want to borrow this novel to promote a certain product." ”

"Mr. Chen is wise."

Zhang Ning couldn't help but glance at Chen Jinnan.

This Chen Jinnan seems to have a vision.

That's right, Zhang Ning wanted to send out the novel before.

However, because I thought that whether it was online or offline, it would take a long time to write my savage girlfriend's novel and put it on the shelves for sale. Zhang Ning can't afford to wait, and the movie will be taken off the shelves if he waits for more. However, there is a way to quickly put your work in front of the user, and this way is to use the mobile phone push method.

As long as Korea Telecom sends a novel to these mobile phone users, and the novel is still free, Zhang Ning believes that not everyone will read it. But for free, for it to be directly in front of your eyes, there are also most of the people, they will choose to read.

As soon as they read, then, about the movie My Sassy Girlfriend, he instantly added a terrifying group of potential users.

Zhang Ning talked to Guo Zairong about this idea, and Guo Zairong was so shocked that he almost ran away.

This method of using a mobile phone to send a novel-style promotion of a movie is really genius.

Almost on the spot, Guo Zairong helped Zhang Ning collect a series of mobile phone numbers.

Moreover, he also agreed with Zhang Ning. As long as this plan is successful, he will give Zhang Ning a huge red envelope.

For the red envelope, Zhang Ning didn't care about it at all. He is not short of money now, of course, it does not mean that he is not short of money, but the box office income of a movie, Zhang Ning really can't look at it. Not to mention, this little red envelope. But for the sake of the game, for the sake of conquering South Korea, and for the next strategy, Zhang Ning will make my savage girlfriend popular throughout South Korea even if he tries all means.

"No problem, we took this cooperation, and, in order to express our gratitude to you, this cooperation, we Korea Telecom, will not receive a penny."

"Mr. Chen, you are too polite."

Zhang Ning was surprised that there was such a good thing.

"Hehe, Mr. Zhang, it's nothing. Your idea is very creative, and at the same time, your creativity reminds us. In the future, we can also absorb such ideas and cooperate with many other companies. I'm just sorry, such a cooperation, but I used your ideas. ”

Chen Jinnan looked embarrassed, but Zhang Ning laughed. "What I use is my idea, and there is no patent for the way this world does business. I can only say that Mr. Chen has a unique vision and can see the benefits of this idea at a glance. ”

Zhang Ning had to look at Chen Jinnan again. It can be seen that using novels to promote products can only be regarded as okay. However, it would be nice to be able to immediately think of this idea and expand another business for their telecom company.

For this reason, Zhang Ning suddenly thought of another more huge cooperation, and said, "Mr. Chen, there is something I don't know very well, but I want to ask Mr. Chen for advice." ”

"Oh, what's the matter, Mr. Zhang doesn't just say it."

"I know your telco has a platform where you can sell all kinds of electronic products, like software, music, ringtones, and e-books. However, for e-books, it seems that your e-books are just turning traditional paper works into e-books. ”

"Yes, that's how we generally do it. Nowadays, users generally find it more convenient to read books on their mobile phones, and it is also very cheap. ”

"I know."

It has not yet entered the 3G era, and there are no mobile phones such as touch screens. However, text is such a thing, because it occupies a small amount of traffic, and now, on the screen of mobile phones, a lot of words can also be displayed. Therefore, many friends who like to read novels have quietly used their mobile phones as a reading tool.

"However, Mr. Chen, you may have misunderstood what I meant. What I'm talking about is that ordinary paper books are adapted into e-books, and convenience is convenient, but ordinary paper books don't seem to have much appeal. ”

"What do you mean by this?"

Chen Jinnan didn't understand.

"Let's put it this way, I don't know if Mr. Chen knows that there is one in our country."

"I'm sorry, it's been a few years since I returned to China, and I only know a little bit about the Chinese market. Quite a few things, I don't know. ”

"Mr. Chen is too modest, it is a website that has appeared recently, and it is also a relatively small website, you don't know that it's normal. Of course, this site is relatively small, just because it has just been created. However, this site is very interesting. His website is not a newsletter like a portal, nor is it a forum for discussion. This website is a platform dedicated to web novels. In other words, there are no ordinary physical novels on this website, and the novels in it are all written by some online authors. The novels they write are more imaginative and creative, and they are very popular in China. ”

"Interesting."

Chen Jinnan thought for a while and nodded, "Mr. Zhang, the website you said is very interesting. ”

"yes, it's an interesting site. Moreover, he has now cultivated a lot of book lovers in China. I think your company can move these novels to your telecom platform. In addition, it is also sold in the form of guΓ², which I believe will be more competitive and sell better than traditional paper books. ”

This is what Zhang Ning suddenly thought of just now.

The development direction of online literature in later generations is mobile reading.

At the same time, the development direction of the Internet in the future is also the mobile Internet.

Sooner or later, online novels will go mobile, and because tablets and smartphones have not yet appeared, Zhang Ning didn't want to move the novels to this platform too much. But now, Zhang Ning feels that it is a good idea to move the novel to the mobile platform first. Moreover, Zhang Ning has already had such a layout in Japan before.

This time back in China, Zhang Ning will also negotiate with China Mobile.

As for why he cooperated with Korea Telecom, it was not that Zhang Ning wanted to make money from the Koreans.

In fact, South Korea's population is not large, only about 50 million. Moreover, 50 million is not necessarily all people who will read novels. Undoubtedly, with this population, it is impossible to cultivate much of a market, and it is impossible to make much money. As for why Zhang Ning still wants to promote Chinese online novels to Korea Telecom, it is nothing more than trying to use culture to control South Korea.

Although it seems funny, I think it's impossible to talk about it.

South Koreans may not like Chinese web novels.

But not necessarily.

South Korea has a very similar culture to China, just look at their flags printed with Chinese gossip.

The most important thing is that Zhang Ning knows that in the later generations of Chinese online novels, he has spread his influence to Southeast Asia. In Vietnam, the most clicked online novels are not novels written by their own local people, but online novels from China. This is the same as in the 80s and 90s, when Xiangjiang films swept across Southeast Asia.

If the novel can reach such a point, thinking about it, Zhang Ning is very excited.