Chapter 146: Soft Power
When Ferruccio got the blueprints of the goblin, he immediately began to prepare for the prototype of the car.
Lin Qiangsheng stayed at Lamborghini headquarters for a week, and Ferruccio invited him to his home for a proper meal, and then stayed in the factory.
The two communicated with each other and decided that the Goblin would use a V12-cylinder engine with double overhead camshafts and single-point injection.
The supercar will still feature a rear-wheel drive mid-mounted power layout, resulting in a perfect load ratio for the bodywork, and a five-speed manual transmission from Italian transmission manufacturer Graciano.
In order to reduce the weight of the vehicle, only the most basic equipment is installed in the car. It comes standard with four adjustable steering wheels, power windows, stereo and power steering systems, as well as optional power seats, CD sound system, rear spoiler and luggage compartment package.
In addition to this, this Lamborghini can also install a noble Breguet watch on the center console, but at a comparable price. In addition, such as air conditioning and ABS, can be sold as an option in the future.
If the car is launched, it will have a pre-sale price of more than $200,000! If you add a full set of options, it's almost $300,000!
Money is added little by little, and you have to add money to enjoy a more luxurious and high-end configuration! Every inch of the Lamborghini supercar is piled up with money.
100 Lamborghini Goblins can be sold for $20 million, and 500 cars can be sold for $100 million! Control the R&D cost within 30 million US dollars, and the rest is earned!
Lin Johnson positioned the Lamborghini Monster on the same level as the Ferrari Testarossa (Testarossa), and regarded the Ferrari Testarossa as a direct competitor, and his goal was to sell at least 5,000 vehicles!?
Lin Qiangsheng has not named the car, and now it only has a code name "80". The car has Lamborghini's soul-like signature classic design "Scissor Door". At the same time, the appearance is dynamic and smooth, the front shape of the car is simple and elegant, and the smooth design makes any unnecessary modification ruin the beauty of the vehicle.
The design of the 4 round lights at the rear of the car with the iconic body shape makes people recognize this "wild bull" with strong attack power at a glance.
The Ghost Supercar uses the same suspension structure as the front and rear double wishbones, and the same double elastic strut design, which makes its handling more flexible.
These days. Lin visited Lamborghini's headquarters and met real automotive engineers who were so skilled that they were convinced that they could build the best supercars in the world!
Seeing Lamborghini's engineering and technical personnel, and comparing them with China, Lin Qiangsheng found that it was really difficult to find car tuners with such excellent skills in China, and he had no clue where to find them, but there were at least 30 Lamborghini here!
This includes the famous Giotto Besarini, who used to be Ferrari's top engineer in the past! He designed Lamborghini's legendary engine, the V12.
Maybe people don't think the V12 engine is a big deal. Isn't it a V-shaped 12 cylinders, if it is really built, the Chinese can also build it, we can even build a V8 engine, what is so great about V12!
As early as 1978 and 1979, the Japanese child dream was actively preparing for the Le Mans race for Toyota, and had already begun to produce racing cars and intended to enter the supercar market.
The Kids' Dream Zero supercar looks cooler than the Lamborghini Contash, but unfortunately its engine is a Datsun inline 6-cylinder engine with only 150 horsepower. Although the displacement is as high as 2753cc, the power has not been improved. It's not up to par at all, and it's still a big step away from a supercar. Because the Japanese don't have fast engine technology, the Biquge www.biquge.info 'Children's Dream 0' of the Japanese supercar dream is so broken!
Even in later generations, automobile companies with leading technical level in high-speed engines are also very rare, and the high-speed engines used in famous supercars are also the products of so many companies. The famous Bugatti Veyron used Volkswagen, and the Lamborghini Gallardo was an Audi engine. There are also some supercars that use Mercedes-Benz engines.
Lin Johnson bought Lamborghini and it was too good value for money! The patented technology of this V12 engine went directly into the hands of Lin Qiangsheng, and I believe that it will not be inferior to the German technology after continuing to research! Moreover, the Kontash LP400S, which Lamborghini is still on sale, is still in production and is still generating profits for the company.
Lin Qiangsheng often drives a red contash around the town. This annoying behavior that has made the townspeople ruckus has earned him the title of 'Oriental Bad Boy'! "Lamborghini really fell, this company actually chose an oriental Chinese as his boss, I bet Lamborghini must be hungry!" Lamborghini should remember that the Chinese will not bring any good luck, and Lamborghini will continue to fall! "The local tabloids can find the big news, but Lin Johnson bought the Lamborghini and it was rumored all over the town. There are bitter articles bombarding him and Lamborghini in the tabloids almost every day, and the Italians in the town are also extremely bored, and they catch Lin Qiangsheng changing the law every day to bury him, and some people write letters to the newspaper, and the tabloids actually publish them casually, and they are all scolding Lin Qiangsheng's articles, and Lin Qiangsheng doesn't care about it for a long time, anyway, he doesn't understand Italian.
In terms of Lamborghini operations, Lin will continue to support improvements to Contashes. Lamborghini engineers tried to add turbocharging to the car, but Lin Qiangsheng knew that this was a wasted effort, and now there is no way to solve the problem of engine cooling, not only Lamborghini has no way, but no supercar company in the world has a way to add turbocharging to a fast engine. He directly modified the Kontash improvement plan into another solvable way, increasing the displacement!
Lin Johnson treated Contash with a sense of respect, and Lamborghini should be grateful to Contash for supporting the entire factory in the most difficult years.
People who buy the Contash series of supercars are often reluctant to use them, they are only for admiration and collection, so that it is difficult to see their graceful swaying shadows on the road, and they come to the world in pursuit of speed, and most of the years have to be silent in the exhibition hall, perhaps this is the fate of most supercars.
Furthermore. As Lamborghini's former military project LM002 off-road vehicle, it also lies quietly in the corner of the warehouse. Lamborghini also had 3 of these SUVs, all of which were dusty in the warehouse.
Lin Qiangsheng thought about it seriously for a while, and finally decided to continue to let Lamborghini develop this off-road vehicle, which can be called the predecessor of the American "Humvee" military off-road vehicle and the predecessor of the sports utility vehicle (SUV). Historically, more than 300 units of this off-road vehicle have been sold. The price is surprisingly expensive, reaching more than $300,000, and it is worth the R&D expenses. Most of the people who bought it were Middle Eastern tyrants, and they drove it in the desert.
This time, Lin Qiangsheng plans to work hard to make this car sell better!
Lin Qiangsheng happily received many technical patents for this car, and fortunately, Lin Qiangsheng obtained a Lamborghini! At the domestic auto show in later generations, almost every finale was almost a few Lamborghini bought by billionaires who bid tens of millions. Over time, the capital is numb!
In China, Ferrari is not as ostentatious as Lamborghini, which makes people always feel that Ferrari is almost as interesting as Lamborghini.
In fact, in Europe, the two supercar companies are in rivalry. Ferrari aims to beat Lamborghini, and Lamborghini has pursued Ferrari as its development strategy. And both of these supercar companies are Italian brands, which is a very wonderful thing indeed.
Don't look at the Italians who love art and are impulsive, almost all the wars about it Italy are the first to rush forward, and then the first to be done. But when it comes to the industrial side of it, there are really a lot of things that are extremely superb. The country is able to produce everything from Beretta pistols to A129 helicopter gunships, Horizon destroyers. The industrial system is complete.
Italy is home to the world's most advanced supercars and many luxury brands, and their exquisite craftsmanship is deeply rooted in people's hearts! Lots of excellent brands. Such as Lamborghini, Ferrari, Maserati, as well as catchy Italian leather shoes, sofas, Gucci, Prada, Versace, these excellent products are the overall impression of the country in people's minds. Good products also represent the high standard of living of the people of this country, and it is difficult to imagine an inferior Italian product, which does not belong to Italy.
It's also a huge amount of soft power. Italy's brand building, industrial construction is very successful!
Lin Johnson saw the excellent technology of Lamborghini engineers, and at the same time felt a sense of urgency. The domestic technology level and process design are like a desert, and there is no trace of vitality. However, he also knows that this kind of soft power cannot be improved for a while, and he can find a way to buy back high-end equipment and precision machine tools. But it can't bring back the ideological and artistic cells!
This is the industrial technology and cultural atmosphere and inheritance formed by people for hundreds of years, and the Chinese people who have not undergone this aspect cannot learn. In a word, apprentices can manufacture in batches, but masters don't have one!
After fully seeing the strength of Italy, Lin Qiangsheng established a craft company in Turin with the help of Stephanie, called Italian DBR Craft Company. Specializes in recruiting talented young people to work in craft design. Any aspect of process design can be done, from a button, a stool, a bag, to machine tools and industrial products.
At the same time, Lin Qiangsheng also prepared a huge amount of funds to enrich his patent construction. Lin Qiangsheng divided the process company into a process division and a patent division, specializing in industrial soft power construction such as process design and patent trading.
At the same time, he will also build DBR craft companies in Europe, America, Japan and South Korea, and establish offices in Hong Kong, Singapore, Malaysia and Thailand. This company is designing and imitating, investing in R&D and patent acquisition in developed countries, and monopolizing and curbing in developing countries.
The construction of product soft power must be put on the agenda as soon as possible, otherwise when you look back after a long day of research, people have established patent barriers, and your efforts will become the laughing stock of others!
In terms of technology, take the car as an example, we should try our best to form a family-oriented product design, so that people can know which car company's product at a glance. This is the soft power construction of products, and Lin Johnson regards this as the top priority!
Why do domestic products have no style, it is easy to drown in the huge number of commodities, in the second decade of the 21st century, when it comes to famous brands, people's minds are still those brands 20 years ago. Especially for some foreign brands, even if they have not advertised it for a long time, people still think of good products and their things.
Patents are used to design a family product style, or a popular product, or to develop advanced technology.
Patents are not only commodities, but also defensive weapons and offensive weapons, and at the same time can bring a large number of patent fees, but also can be a good protection of the rights and interests of products.
Lin Qiangsheng knows that if you want to do industry, especially technical products, you must carry out patent layout as soon as possible and have your own patent reserves.
He will cooperate with patent law firms in various countries through the patent division of the company, and select patent inventors to acquire or invest in their patents, so that the technology patents can be jointly owned by both parties in the future development. In this way, even if there is a break in the future, you can obtain the underlying patented technology through guò patent trading. It's like venture capital, but it's much more accurate than venture capital! (To be continued......)