Chapter 215: Ming Pao
It's just a legend of the past.
However, the ancient legends are only a relatively niche newspaper, although the innovation of mortal immortal cultivation has shocked many martial arts lovers, but it has only affected a part. However, a peculiar work like a mortal cultivator, his appearance, is destined to become a legend.
Xiangjiang, Ming Pao.
Xiangjiang Ming Pao is a newspaper founded by Jin Yong, and it is also one of the three major newspapers in Xiangjiang.
Of course, now Jin Yong is no longer in charge of Ming Pao, but has handed over the management of Ming Pao to another person named Pan Yuesheng.
At this time, Pan Yuesheng, CEO of Ming Pao, was constantly thinking about one thing.
After Jin Yong relied on a series of means such as serializing martial arts novels in Ming Pao, Ming Pao became one of the three major newspapers in Xiangjiang.
It's just that in recent decades, with Jin Yong's pen closure and the decline of martial arts, martial arts novels are no longer serialized in Ming Pao.
Originally, there was nothing wrong with not serializing martial arts. Ming Pao is already on the right track, and it doesn't need to rely on martial arts works to attract people again.
However, with the increase of newspaper competition in the industry, as one of the three major newspapers in Xiangjiang, the pressure is increasing day by day.
At the same time, with Jin Yong's absence in Ming Pao, Ming Pao's trademark has gradually declined.
Pan Yuesheng really wants to change this situation, and for this reason, he has made many efforts, such as layout innovation, etc., but they have little benefit.
Until, Pan Yuesheng unintentionally saw a novel about the legend of mortal cultivation of immortals, a shocking and bold plan, appeared.
He is ready to restart the plan of serializing martial arts novels on the page of Ming Pao, which has stopped serializing martial arts novels for more than ten years.
And this novel, the choice is the legend of mortal cultivation of immortals.
It's just that he doesn't dare to decide.
Although Ming Pao made a fortune by serializing martial arts novels, decades have passed, whether the people are willing to accept it.
If you don't accept it, I'm afraid that such a change will double the pressure on Ming Pao.
After thinking about it for a long time, Pan Yuesheng couldn't make up his mind.
It wasn't until later that Pan Yuesheng found his teacher with some apprehension, that is, Jin Yong, the founder of Ming Pao.
"Hey, Yuesheng, why did you come to me?"
Jin Yong was very satisfied with Pan Yuesheng, otherwise, he would not have left Ming Pao to Pan Yuesheng to manage.
At this time, he was very happy to see Pan Yuesheng come to see him, and pulled Pan Yuesheng to admire his most advanced violets.
"The teacher seems to be in a good mood, these violet trees are very delicate."
"Hehe, when people are old, they can only find something interesting to do and make themselves happy. By the way, how is the company doing? ”
Jin Yong, who is in his seventies, has rarely managed Ming Pao's business, and with the decentralization of power to Pan Yuesheng, Jin Yong has even less management of Ming Pao's affairs. Of course, the reason why it doesn't matter is because in recent years, although Ming Pao has been under great pressure from competition, it has maintained a healthy development.
"Teacher, I was just about to tell you about the company."
"Oh, what's going on with the company?"
Ming Pao is Jin Yong's child, although he doesn't care, he cares the same.
"Not really."
Pan Yuesheng shook his head, "It's just that there has been a lot of pressure on newspaper competition recently, and Ta Kung Pao has made a lot of moves at this time, plus Ta Kung Pao has put down its shelves and started to pay attention to mainland news, but it has made Ta Kung Pao's recent performance often outstanding." ”
"Ta Kung Pao was born decades earlier than our Ming Pao, and with a lot of capital investment, its strength is still good. However, I didn't expect Ta Kung Pao to start paying attention to mainland news. It seems that the mainland is indeed developing with each passing day. We should also keep up with the pace. ”
"Yes, the teacher is right, we have also started to pay attention to the mainland news business in the near future. However, I always feel that under such competitive pressure, our Ming Pao has gradually lost its influence. Of course, I also know that the same is true of Ta Kung Pao. ”
"Yuesheng, your worries are not unreasonable. However, there were only a dozen newspapers in Hong Kong at that time. Now there are hundreds of newspapers in Xiangjiang, and no matter how you say it, the influence of our Ming Pao will slowly decline. This is the general trend of the whole industry, and you don't need to be discouraged. ”
Jin Yong comforted Pan Yuesheng a few words, and said, "It's already very good that you can have the consciousness of being prepared for danger in times of peace." I have no opinion on you since you presided over the work of Ming Pao, so you can do it boldly. ”
"Thank you, teacher."
Pan Yuesheng was a little moved.
More than 20 years ago, Pan Yuesheng was just a small editor of Ming Pao. It was Jin Yong who taught him a lot of things step by step. And, until now, he has also handed over the promise of the Ming Bao to himself. Therefore, since Pan Yuesheng took over as CEO of Ming Pao, he has always worked hard and then worked hard, not wanting to lose Jin Yong's face. Unexpectedly, after he took over Ming Pao, he didn't make any decent grades, but the teacher never blamed him, but comforted him.
"However, teacher, there is one more thing that is difficult for me to decide, and I still ask the teacher for advice."
"Oh, what's the matter?"
"I recently discovered a very peculiar novel, and I wanted to put it in our Ming Pao newspaper for serialization."
"You're saying you want to restart the Ming Pao serialized novel project?"
Hearing this plan, even Jin Yong couldn't help but be shocked.
The idea is so amazing. He is also a little unsure of what kind of changes will occur when the newspaper serialized novel business is restarted. Is it to bring Ming Pao to Xiangjiang No. 1 again, or ...... Let Ming Pao fall from the name of one of the three major newspapers in Xiangjiang.
"Yes, it's just that I can't make up my mind."
"Oh......"
Jin Yong was silent and seemed to be thinking about it.
After a while, Jin Yong looked at Pan Yuesheng and asked, "I know what you're worried about." ”
"Yuesheng, let me ask you, if Ming Pao is your newspaper, will you not be able to make up your mind?"
"My newspaper?"
Pan Yuesheng shook his head, "Teacher, I haven't thought about this question. ”
"Then you can think about it now."
"I ......"
Pan Yuesheng lowered his head, thought about it seriously, and after a long time, he said, "Teacher, if Ming Pao is mine, I think I may have already decided." ”
"Okay, just do what you decide."
Jin Yong patted Pan Yuesheng's shoulder and said affirmatively.
"But, teacher, you founded Ming Pao, and I'm just responsible for helping you manage Ming Pao."
"Hehe, Yuesheng, do you remember what I said when I handed over Ming Pao to you?"
Smiling, Jin Yong walked a few steps around the violets he had planted, "I said back then, Ming Bao will be handed over to you." This is handed over to you, not for you to manage Ming Pao. Instead, let you treat Ming Pao as if it were your own industry and manage it with your heart. In recent years, I've seen. You don't want to disappoint me, and you've been working hard all the time. However, do you know that you have always had the idea of "managing Ming Pao for me" in this kind of effort, so you hesitate to make many decisions. Although, you didn't make any mistakes, Ming Pao has been developing very well. But, Yuesheng, I want to tell you. Your genius in business is outstanding, and you're far from bringing your genius to good use. Start doing what you want from today. Ming Pao, since I handed him over to you, then I will no longer interfere in anything......"
Turning over his words seriously, Pan Yuesheng burst into tears.
"Teacher, I know how to do it."
"That's good, you can do it boldly, and the teacher will support you behind it."
Although Jin Yong is also a little worried about the plan to restart Ming Pao's serialized novels, he prefers to trust his disciples.
Perhaps, this plan will make Ming Pao leap forward again?
"Thank you, teacher."
"Don't thank me."
Jin Yong smiled and waved his hand at Pan Yuesheng, "You go back first." ”
"By the way, which novel did you fall in love with recently that actually gave you a plan to restart the newspaper serialized novel."
In the past few years, Ming Pao has always had plans to restart the newspaper serialization of martial arts novels.
It's just that because martial arts novels are declining more and more, and I don't know what kind of situation I will face if I serialize it again.
As a result, such a plan has not been implemented.
Unexpectedly, today, his disciple Pan Yuesheng actually mentioned the restart.
Jin Yong thought to himself, it was definitely Pan Yuesheng who found a genius-level work, otherwise, he would not have made this decision.
"I don't know if the teacher has read it, this is a martial arts work written by a mainland author."
"Mainland?"
"Yes, this novel was serialized on the ancient legendary martial arts edition, and the response was great, and it was also very innovative. I think that as long as this work is serialized in our newspaper, it will definitely be able to shock the whole Xiangjiang just like the teacher serialized the Condor trilogy in Ming Pao back then. ”
"Ancient legends, martial arts version?"
The more Jin Yong listened, the more familiar he became, as if Ni Kuang had mentioned this magazine to himself a few days ago.
Seeing that Jin Yong had no image, Pan Yuesheng also turned a legendary martial arts magazine to the final finale of the serialized work, pointing to the big characters of the Legend of Mortal Cultivation of Immortals, and said with some excitement, "Teacher, the name of this work is The Legend of Mortal Cultivation of Immortals, if the teacher is free, you can also take a look." ”