Chapter 237: The Strategic Significance of the Raid

"The Raid" is coming soon!

On the Chinese side, everyone is paying attention to it.

This film won a Toronto Film Festival award in North America before, which also caused a lot of discussion in China at the time, and many people felt that Chen Xi was indeed quite reliable because of this matter, not only was he able to show an almost "nest horizontal" energy at the box office in the Chinese domestic market, but his film also won an award in the foreign film market, or an award that Chinese films had not won before.

In the 90s and early 20th century, Chinese films had quite good performances in the North American market, especially the directors represented by Zhang Yimou, who was one of the fifth-generation directors at that time, and used movies such as "Hero" to almost stage a plot of "Havoc in the Heavenly Palace" in the North American market, Zhang Yimou, Zhou Xuanchi and others have proved themselves with the box office in the North American market......

Only-Excellent-Excellent-Small-Say-More-New-Most-Fast-www.uuxs.cc-But after Li Lianjie's "Huo Yuanjia", Chinese films fell into an opportunity in North America, and basically didn't hear any news that Chinese films were good at the box office in North America, and many Chinese films were on the side of the North American market, although they were barely released, but the box office was tens of thousands of dollars, and at most hundreds of thousands of dollars ended dismally.

Today's Chinese filmmakers, as well as Chinese fans, actually have their own confusion about this matter itself......

Everyone thinks they don't know what the future of Chinese films is......

I don't know where the future of Chinese films in the North American market should start, and I don't know where they will go.

But under such circumstances, a lot of news about Chen Xi's "Raid" suddenly appeared in front of Chinese fans, allowing everyone to see that there is now a Chinese film that has quietly won such a great award.

There are a lot of people who are paying attention to this now.

And the award for "The Raid" is now a real thing, and then everyone's attention has unconsciously shifted to the box office situation of "The Raid" in North America.

The official release date of "The Raid" in North America is March 9, and the day of the release in North America is February 12. Basically a month in advance.

Now everyone has begun to pay attention to the fact that "The Raid" is about to start screening in North America...... After all, the movie has an award-winning halo, and now Chen Xi is still a Chinese director who has repeatedly won high box office at the domestic box office, especially his "Thirty-three Days of Broken Love" also created a miracle of 200 million yuan at the domestic film box office! It is conceivable how much everyone will expect from Chen Xi now.

Just in the midst of everyone's attention, the screening of "Raid" is about to begin!

There are a lot of places that are paying attention to raids right now.

Of course, Chen Xi is very concerned, especially Chen Xi, who has a kind of concern about the future of the movie "Raid", and even he has become a little bit of a sufferer.

After all, he has placed too much hope on "The Raid", and this movie also plays a particularly important role in Chen Xi's next strategic planning.

The first is the cost of "The Raid", which has so far been nearly $6 million in all the investments that have been invested in the film. Of course, this number must be a small investment in small investments among North American films, but for all the films that Chen Xi invested in before, this number is already quite terrifying, and the pressure to recover the cost is also very great, and now the review of "Raid" in China is relieved, but the result of the domestic relaxation is that Chen Xi needs them to make a big deletion and modification of "Raid", and in many places this film needs to be redone, originally because Chen Xi's movie was copied according to the original movie. There is not a lot of material for filming, and if you have to do it all over again, the essence of the movie will basically have to be deleted.

Therefore, Chen Xi still decided not to let this movie be released in China. It's okay to release some DVDs and the like in China, otherwise it will easily damage the high-quality film directors that Chen Xi has built up with great difficulty...... Based on this consideration, if "The Raid" wants to recoup its costs, it can only work hard in foreign markets. But to recoup the investment of 6 million US dollars in foreign markets...... It's pretty scary......

Secondly, "Raid" is Chen Xi's strategic planning and is his first step abroad. Chen Xi needs to use this film to start making a name for himself abroad, so that foreign audiences can know him, and then he will put some of his commercial blockbusters on it......

These things are very much Cheng DΓΉ still pinned his hopes on the box office table of "Raid" in North America, because the cost recovery of "Raid" is hoped to be on a global scale, mainly in North America, East Asia, Southeast Asia, and Europe, which is also a relatively influential place for Chinese films.

However, the importance of "Raid" in these places, as well as the psychological expectations of fans, are particularly closely related to the North American market, after all, "Raid" was not directly released in the Xiangjiang Film Market, so even Southeast Asia and East Asia need to watch the performance of this film in the North American market.

Under such circumstances, "The Raid" is quite important if it is at the North American box office......

Of course, although the total investment of "Raid" has now reached the point of approaching 6 million yuan, if you count the various other events that may occur next, it will even directly reach 7 million US dollars, but for Chen Xi, of course, these money is not unaffordable, but if "Raid" does not complete the strategic goal set by Chen Xi, then the loss caused by such a possibility is much higher than the investment of this movie!

Now Chen Xi only knows similar thoughts, after all, he can't say that "Raid" is the beginning of his own series of movie grand strategies, in that case, although he already has some previous movies as a foundation, it is estimated that not too many people will really choose to believe in their own words, and even everyone will think that Chen Xi is just a fool's dream......

But there are also fans who talk about "The Raid" from a similar point of view.

"The Raid" is Chen Xi's first film work to enter the international market, and it has also received quite good reviews at the Toronto Film Festival, and finally even won the first award for a Chinese film at the Toronto Film Festival. Moreover, judging from the awards the film has received and the evaluation of the film so far, Chen Xi is using the so-called 'action film fundamentalism' to eliminate the phenomenon of cultural discounts as much as possible...... It's just that after the fiasco of Zhang Yimou's "Golden Armor", "Three Guns", "Wuji" and other films, the credibility of Chinese films in North America has been dealt a rather terrifying blow, and now Chen Xi is sure that it is really possible for him to let "Raid" get the box office he is seeking in the North American market? ”

This point of view has been agreed by many people, many people are saying that such a point of view is relatively objective, in fact, for Chen Xi, he also thinks that this is a good statement, although in the general direction and some of his ideas are not too consistent, but strictly speaking, this is more than enough for ordinary people's analysis.

"I'm really worried about Chen Xi! Now many people are waiting for him to make a fool of himself, waiting for his movies to hit the streets in the North American market, especially people like Zhuang Guofei and them, it is estimated that they can't stab a villain and curse Chen Xi Any of the next movies will hit the streets! Chen Xi is really under pressure now, but I don't know if his "Raid" can be as successful as the title of the movie in the North American market? ”

Chen Xi's fans are now secretly cheering for Chen Xi, and they all hope that Chen Xi can also use "Raid" in North America to get a pretty good box office, but at the same time, there are indeed many people who hope that Chen Xi's movies will hit the street at the box office, one after another.

At least when Zhuang Guofei faced reporters, what he said was: "Winning the award does not mean that you can really perform well in the film market, some people do not have any fame, nor do they have any foundation, and if you want to rely on a movie to make a name for yourself in the cruel North American market, there is obviously no possibility!" ”

Zhuang Guofei's words obviously carry a kind of pertinence to Chen Xi, of course, everyone is not unaware of some discord between the two of them.

I just don't know if Chen Xi confirmed Zhuang Guofei's words in the end, or Chen Xi slapped his face with the real results of his movie box office? Anyway, now everyone is looking forward to what the final result will be......

Now even neutral fans are looking forward to the performance of "The Raid" in the North American market, hoping that Chen Xi, a Chinese director who has always created box office miracles, can also open a gap in the North American box office.

In the North American market, in fact, the release of "The Raid" has gone through a lot of investment in publicity costs, and the time for this movie to win the award has not passed long, and the days when many people praise "The Raid" have not been long in coming, plus the impact of the trailer...... In short, there are many people who are looking forward to this movie now, and they are especially looking forward to seeing what the movie "The Raid" is really like......

But at the same time, there are also people in the North American market who specialize in singing about "The Raid", which is obviously done by Johnson's gang, especially Johnson, because the previous things have been lingering now, and the thing he is most looking forward to is that "The Raid" can make a splash in the North American market, and then Chen Xi will go back to China with a disgraced face, and then he will suffer infinitely because he did not sell the film rights to himself...... (To be continued......) R1292