Maybe it's pure racing popcorn that drains enthusiasm too easily, or maybe it's Jessica? Alba's scandal discouraged follow-up audiences, and after the start of the new week, the box office of "Fast and Furious" fell sharply, and the single-day box office on Monday fell directly to $3.65 million, a drop of 60%.

"The Fellowship of the Ring" is not much better, after three consecutive weeks of hot screenings, the box office trend will inevitably begin to weaken, which is also a normal market law.

Compared with $11.62 million on Sunday, Monday's box office fell by 55 percent, closing $5.23 million in a single day.

This week, at the forefront of the market are "Fast and Furious" and "The Fellowship of the Ring", the former due to many reasons, the latter because of the release time, the box office trend is declining, but "The Fellowship of the Ring" has always firmly suppressed "Fast and Furious", and the gap is quite obvious.

The remaining three working days for "The Fellowship of the Ring" were reported for $5.1 million, $4.89 million and $4.62 million, respectively, while for "Fast and Furious" were $3.42 million, $3.21 million and $3.01 million.

As big as the box office gap, there is also the audience's word-of-mouth.

The former's cinema audience praise rate is maintained at about 90%, and the overall score is maintained at A+, with an average score of 89 points from 66 media outlets.

The latter's praise rate is only 75 percent, and the overall rating is A-, with an average score of 65 points from 45 media outlets.

In the following weekend, another film released by Warner Bros. "Operation Swordfish" landed in the North American market on a large scale, this film produced by Australia's Weixiu Film Company, can only be said to be Warner's godson, and "The Fellowship of the Ring" such a son is not comparable at all, Warner Bros. invested relatively limited resources in it, the most typical is the number of theaters. There are only more than 2,600.

In this case, even if "The Fellowship of the Ring" reaches its fourth weekend, it is still not something that "Operation Swordfish" can shake.

"There is no suspense."

In the post-production room of the Lord of the Rings, Richard of Weta Studios? The excitement on Taylor's face couldn't be suppressed, and his eyebrows almost flew into his hair, he said to Duke, who had just finished an edit of "The Two Towers." "Although 'The Fellowship of the Ring' fell by more than 50 percent last weekend, the box office of $20.19 million is enough to beat the $18.14 million of "Operation Swordfish" and the $17.25 million of "Fast and Furious"!"

Wallace who just joined the crew? Li made up a sentence, "So we won the fourth weekly box office top?" ”

"That's right!"

If it weren't for sitting at the rest table with Duke and the others, Richard? Taylor must have jumped up and yelled, his voice was very loud, and the excitement in it was not disguised, "We won four consecutive championships!" This is the fourth consecutive championship in the summer file! ”

He clenched one fist tightly, and it took all his strength to hold back the excitement and excitement in his heart. I didn't wave it out.

Weta Studios is famous!

In recent weeks, Weta Studios has been frequently mentioned by the media along with Duke and The Fellowship of the Ring, and countless industry insiders have also inquired about the specific situation.

Richard? There's no reason for Taylor not to be excited, and although Weta Studios can't enjoy any revenue sharing, the sign has really hit, and the number of people asking about business lately is countless!

He turned his head to look at Duke, his eyes burning. This qiē was brought by the other party!

"Hey, Richard. Don't look at me like that. Duke put down his coffee cup, pointed to the location of the door, and deliberately joked, "You seem to be excited, if you can't hold back, you can go out and yell a few times." ”

Including Richard? Everyone including Taylor laughed.

"Richard. You should get used to this. ”

Mary, the head of the computer special effects team? "Don't forget, The Fellowship of the Ring is just the beginning, think of the epic scenes we're rendering, the last two installments are going to drive all fans crazy." ”

"I don't want to get used to this." Richard? Taylor said seriously. "I just want success to hit me harder."

The crowd burst into hearty laughter.

Anna? Prinz picked up the coffee pot, refilled the coffee for a few people, sat down, and said, "As long as you work with us, you'll get used to it." ”

Richard? Taylor's eyes turned to Duke again, and working with him, success would surely become a habit.

He remembers very clearly that "The Fellowship of the Ring" has been released for less than a month, but the North American box office has reached $330.6 million! What a horrific box office figure?

And he just watched last weekend's overseas statistics, "The Fellowship of the Ring" landed in Asia, Latin America and Australia last weekend, including Europe and other regions that have been released, and got $221 million overseas in three days.

If memory serves, the global box office of "The Fellowship of the Ring" is infinitely close to $700 million!

What number will the global box office of this film end up at? Even if the film's popularity in North America has passed, $1 billion is the most conservative estimate!

The sound of the door being pushed open interrupted Richard? Taylor's thoughts, Tina? Fei walked over with a copy of the paper and sat down next to Duke.

Richard? Taylor's heart moved, and he asked, "Tina, is it the surrounding statistics?" ”

Tina? Fei glanced at Duke, saw that he nodded slightly, and said, "Yes, the number of peripheral sales last weekend has been roughly counted. ”

"How much?"

Despite not being divided, Richard? Taylor is very concerned, the prototype of many peripheral products is derived from the design of Weta Studio, when Weta Studio signed the contract, there was no qualification to call for revenue sharing, but the success of "The Fellowship of the Ring", especially if the peripheral sales were big, will undoubtedly increase their confidence to share in other projects in the future!

"North America sold about $22.5 million of merchandise last weekend, and overseas sales were about $26 million."

Tina? Seeing that Duke had no objection, Fei continued, "The Lord of the Rings Studios has negotiated various image licenses for the film with 36 manufacturers, with a total of $136 million in licensing revenue."

Wallace? Li's eyes widened, and he asked unconsciously, "Can you know how much the total sales are around?" ”

Anna? Prinz, who is currently in charge of his immediate responsibility, replied unconcernedly, "The cumulative sales of global peripherals are about $220 million, and the total licensing revenue is more than $150 million." ”

Compared to Wallace in shock? Lee, Anna? Prinz was calm, as if such merchandise sales results were taken for granted.

Richard? Taylor sighed in his heart, saying that movies are a high-risk industry, but in Duke? In Rosenberg's hands, high profits are simply at your fingertips.

Of course, as a participant in the whole project, he also knows how hard and hard the director has led his team in the past few years.

Looking at his watch, Duke stood up and clapped his palm, "Alright, everyone." It's time to take a break, get to work! ”

Instead of following the crew to the globe to make announcements, Duke returned to Los Angeles, not to give himself a vacation, but for the post-production of "The Two Towers."

Los Angeles was still bustling after dark, and it wasn't until he was busy with the special effects of the tree beard that Duke announced that he would leave work, and when he drove towards Malibu, he passed by a hotel with a red carpet in front of the hotel, and there were crowds of people on both sides of the red carpet, and the dense flashing lights were constantly on, as if there was an event going on.

His car sped by, but an oncoming car turned in front of the hotel and stopped at the end of the red carpet. Ovitz got out of the car and walked into the hotel.

This is Universal's celebration of "Fast and Furious", and although the box office of the film is declining rapidly, anyone can see that the North American box office will inevitably exceed 100 million, which is already a victory worth celebrating compared to the production cost of $38 million.

Michael? Ovitz swept away the decadence brought by "Pearl Harbor", and from the moment he walked into the ballroom, he was the focus of compliments, as if the years that dominated CAA were once again repeated.

In this business-like circle, counting and making a profit are the most powerful persuasive tools. Ron, whom Ovitz doesn't deal with much? Meyer went over and exchanged a few polite words with him.

The two of them exchanged simple pleasantries, Michael? Ovitz asked directly, "Ron, when will the new project I submit be approved?" ”

Hearing that bold words, Ron? Meyer thought for a moment and said, "I'll give you news next month." ”

Michael? Ovitz beckoned to the side, and a director who looked no more than thirty years old and a young and beautiful woman walked up.

No introduction, Ron? Meyer knows them all, and the director is Stephen? Somos, the success of "The Mummy Returns" with Universal Pictures, and the woman is Kate, the heroine of "Pearl Harbor"? Beckinsale is also somewhat famous now.

A few people to be polite, Michael? Ovitz seemed to be adding weight to his next packing project, deliberately saying, "Ron, this is the director and actress I have for my new project!" And I've basically got Hugh done? Jackman, he's promised me to play Van Helsing. ”

A director who is good at magic, a beautiful vase heroine, a leading actor with strong box office appeal, and a number of famous characters such as Count Dracula, plus Universal Pictures has enough budget......

Ron? Meyer has to admit that the project is full of appeal.

Wait for Stephen? Sommos and Kate? After Beckinsale left, Michael? Ovitz said proudly, "I am very confident in this project, it has the strength to compete with Duke? Rosenberg's magical masterpiece collides head-on! ”

When planning this project, he always had an idea in his heart that maybe he could use "Van Helsing" to shake "The Return of the King", and if the final chapter of the series received a mediocre market response, then Duke? Rosenberg is bound to be the joke of the whole world.

However, this is just an idea, and he will not make a decision rashly. (To be continued......)