Chapter Ninety-Four: Twenty Million

The advertising naming fee of "If You Are Honest, Do Not Disturb" has been noisy, as if you can make countless money from a broadcast.

But this is not the case, after deducting various costs, and then offsetting the moisture in the advertising price, what Suhuai TV can really get from "If You Are Honest, Do Not Disturb" is mainly popularity.

Variety shows are strong, this is not about fun.

Since "If You Are Honest, Do Not Disturb", Suhuai TV has become an important part of the national map, and they have risen outside Zhongnan Satellite TV and attracted the attention of many people.

The price of 40 million is indeed a sky-high asking price.

…… Chen Xi outside has begun to be absent-minded.

What he was thinking about was no longer the matter of "Do Not Disturb".

"Border Storm" is now a treasure for him, afraid of melting in his mouth, and afraid of losing it in his hand.

When the real movie is about to be released, the panic in my heart is increasing.

First of all, there is the issue of file fixing.

This film will be released as much as possible, anyway, before August this year, it will definitely be ......

His popularity is also concentrated during this period of time, and if he is left alone, he may disappear instead.

In addition, he doesn't have much time, movies and the like, he has a lot of money in his head, but it takes time and cost to realize, time and cost, first of all, time, he wants to grab time.

The summer of 2007 will be a year of fierce battles between domestic and imported films.

This year, Chinese films have not gone too far on the road of chick genres, and have not relied on so-called youth films to compete with Hollywood blockbusters.

But in this year's summer file, domestic films are close to losing their voices.

"Harry Potter 2", "Pirates of the Caribbean 3", "Transformers", and "Spider-Man 3" will carve up the entire market.

In the past few years, although the mainland's film box office capacity is growing rapidly, it is only 3 billion a year, and those domestic blockbusters and imported blockbusters can basically share at least 70% of the box office, and the rest can let other movies eat some leftovers.

"Border Storm" belongs to small and medium-cost films, domestic small- and medium-cost films, and last year's "Crazy Stone" made everyone see hope, but the light of the moment was lost in an instant. This year, so far, there are more than 50 domestic films that have met with the audience in theaters, but unfortunately, almost all low-cost domestic films have come and gone in theaters, and after being released unconsciously, they have been offline in obscurity......

This is quite a grim situation.

Of course, compared with those movies, Chen Xi of "Border Storm" is now a bit popular, Sun Honglei is also a star with a name and surname, Ni Dahong, Yang Kun, and Wang Luodan also have their own audiences......

But these advantages are also in the low-cost domestic films, which can be short and tall, and meet blockbusters, regardless of Hollywood, regardless of domestic ...... It's like a dinghy in front of a giant ship, which can be shredded directly.

However, if "Border Storm" is released in August and September......

It's a movie winter, even if you come out on top, it won't be able to bring the box office at all, so it's better to get a share of the cake when Hollywood blockbusters pull the market market very high......

This matter is a headache for Chen Xi.

Secondly, there is the issue of publicity.

The issue of publicity, this can be carefully scrutinized, but the issue of distribution is already imminent......

His "Deep Space Film and Television", although he has the ability to produce and distribute in his full name, in fact, they only have the ability to produce and distribute now, at most they have a little propaganda ability, as for the distribution ability......

Strictly speaking, it is a problem for the current "Border" to enter the cinema.

Every year, China produces so many films, less than half of them can really be released, and the rest take the DVD route, or become purely underground films, and they have already overturned without making a wave. Of course, with Sun Honglei, Yang Kun, Ni Dahong and others, it should be no problem to go to theaters with a little more money......

But publicity and distribution ......

How can you be sure that the cinema will give you enough films?

If there is not enough film scheduling...... The consequences are unimaginable.

Take seven years later, for example, even if it is a win-win bomb at the box office and word-of-mouth like "Outwitting Tiger Mountain", if you can only shoot one or two films a day, how many people will say that he is good? How is it possible to form a word-of-mouth effect? How can you get that kind of box office?

This is a big problem......

Chen Xi thought about it carefully, in this regard, there is no way to go except for cooperating with a professional publicity and distribution company.

In this regard, he has three main choices: Huayi, Bona, and Chengtian.

Three companies, each with its own advantages and disadvantages......

There is also publicity, Chen Xi's public relations and propaganda department has been established, and they have made some achievements in hyping "Border Storm" and Chen Xi, but they have not been tempered by blood and fire at all, and there is a blank in the movie propaganda like the regular army's combat, so publicity, Chen Xi They can only provide concepts, but they can't do it.

In terms of publicity, it has to be posted under the banner of other companies, with the help of various publicity measures that they have matured......

Multitude!

But only a little bit.

These questions are so many and critical that it feels impossible to dodge, but you also have to come little by little, he comes from many sides, and I only go all the way.

Along the way, Chen Xi is ahead of this era and can stand at the top of the pyramid.

If Chen Xi had not estimated these difficulties before, and there was no solution at all, of course it was impossible.

The clock is ticking......

After an hour, the general negotiation between Suhuai TV and "Deep Space Film and Television" has been reached!

The publicity expenses of "Border Storm" and the like, Chen Xi still pointed to it.

The final figure was finally similar to what Chen Xi expected.

Two million eight hundred and eighty thousand!

The copyright transaction of "Do Not Disturb" was completed.

This figure means that Deep Space Film and Television has received a large amount of capital injection, and various departments may also be established, and the publicity and distribution of "Border Storm" has a hard backstage.

"Finally rich again!"

Chen Xi's heart was steady.

With this money, at least, if the movie wants to enter the theaters, that is not a problem, and if it wants to be released, it is not a problem.

It's just the effect and the final box office that's in question.

"How? After so much hard work, it doesn't feel good to sell it like this, right? ”

Chen Xi's face was still gloomy in the thousands of threads of "Border Storm", and Ou Yangzhi would be mistaken and patted his chest with Wen Jiàn.

"Sort of." Chen Xi didn't say anything, and then said: "But no matter what, we finally have money......

“…… You have to hold on! ”

Ou Yangzhi said quietly.

PS: I'm sorry, I watched the running man go last night,...... Alas, I confess that in the future, I must put the code word first.

Anyway, I want to complain, why is Huang Xiaoming so high-profile?