Chapter 134 Toy Development

There is no need to think about sales for the time being, the important thing is to get the toy manufacturers first, and the peripheral toys of "Transformers" are still only handed over to the factory OEM, so the planning of toy varieties and types still has to be done by themselves.

There is no toy factory in Qingxi, and the domestic toy manufacturers, large and small, regular and unofficial, are concentrated in the demon capital, since you have to go to the demon capital to find cooperation, this matter is raised, and everyone looks at Zhang Qiuxi.

"I know you mean to let me go, but I'm not good at business negotiations." Zhang Qiuxi shook his head, and Hongdou said: "Xiaoyue is busy with campus broadcasting every day, Qingqing wants to draw comics, and I can't go away with Shangguan for so many things in the magazine, who else can go if you don't go?" ”

"Where are you not good at business negotiations? The little devil is so good that you have been pitted, as long as you come up with this level, there is no problem at all. Ye Qingqing also felt that Zhang Qiuxi was definitely the most suitable candidate.

There are only a few people in the magazine club, and the only one who has more time is Zhang Qiuxi, from this point of view, this task really belongs to her, but she spread her hands and said: "The nature of the two is different, I can pit Kawasaki Bookstore because it is expected that they need the copyright of Shangguan Kasuga Story, and they have an advantage from the beginning, and I can't pit anyone else." ”

"It's better to wait for the animation to be broadcast, maybe the toy manufacturers will rush to us after seeing the huge market, and then the negotiation will be easy."

"Please, what we need is OEM, they can do as much as they want, and people don't care about the size of the market. Even if they can't sell any of them, as long as the money is given to them to help with production. ”

Zhang Qiuxi said: "Another reason why I can't go is that people have to do the development of toys, if you wait until the animation starts to do these things, then when will it be delayed to be listed, and you are not in a hurry to make money back?" ”

More than 30 million yuan was withdrawn in advance, and the magazine was almost hollowed out, and the second part of the investment had to be paid for the ease of recovery. Although there is no problem with the normal operation of the magazine, it is also tight, and the pressure is not small at all, and the sooner such a large investment can be recovered, the better.

"That's just as well." Hongdou nodded, she barely understands some anime now, but she still doesn't know anything about peripheral development, and she still can't do it without Zhang Qiuxi, so she said helplessly: "But I can't leave, not to mention the layout of the magazine, printing, contact with booksellers around the country, etc., I have always been responsible for things, and it takes time to hand over." ”

Red beans are only available on weekends, but on weekends, the toy manufacturer's responsibility is like a rest, Shangguan Jin said: "Then I'll go, let Xiaoqiu take care of the affairs of the magazine, anyway, there is nothing to do at present, the most important thing is to review." ”

Usually, Zhang Qiuxi occasionally acts as a review editor, but there is no problem with this work, although there are a lot of manuscripts submitted every month, most of them can be thrown away at a glance, which is not a burden. The others can be dealt with when Shangguan Jin comes back, and it won't take a few days anyway.

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"Didn't you say you wanted to engage in toy development, why I don't think you have anything to do all day long." On the first day of Shangguan Jin's mission to the demon capital, Zhang Qiuxi didn't do anything except for a leisurely review, and Ye Qingqing said suspiciously: "This won't be an excuse for you to be lazy, right?" Be careful when Shangguan comes back to settle accounts with you. ”

"Why isn't reviewing a manuscript the right thing to do?" Zhang Qiuxi asked rhetorically, and then said: "The main thing is that the more you interrogate, the more you feel like you can't cry or laugh, why are there so many light novels with aliens at the same table?" Looking at the sci-fi contributions, there are a lot of them that can be used to directly move my matrix settings. ”

Similar manuscripts can be thrown away at a glance, and serialization in magazines can never be compared with online novels, as long as a genre is still hot, there is no problem. Maybe there will be some excellent works in these manuscripts that will be ignored because of this, but it is not a big problem, editors are also people, and it is normal for them to be blind, and the author can go to other places to find opportunities if they can't pass it.

Hongdou said: "Following the trend is a very common problem, and martial arts novels are even more so, and many small magazines live quite nourishingly by publishing works that follow the trend." ”

"That's completely understandable." Zhang Qiuxi nodded, Ye Qingqing couldn't help but say again: "Don't be foolish, Shangguan and the toy manufacturer have negotiated a cooperation intention, and further need your toy development plan, can you have a sense of urgency?" ”

Zhang Qiuxi also doesn't know anything about the toy market, her so-called development is to move the original Hasbro set over, it is more appropriate to say that it is planning, after all, she has not played much with Transformers toys, and how to make zuò is still handed over to the professionals of the toy manufacturer.

Although there are many domestic toy manufacturers and their products can be spread all over the world, there are very few real R&D capabilities, most of which can only be regarded as small workshops, and there are many copycat products that take the risk of infringement. Speaking of copycats, Zhang Qiuxi remembered that it was very necessary to apply for a patent for Transformers' toys, otherwise toy manufacturers all over the world would come to get a piece of the pie, and even if the patent was robbed, they would not be able to produce it, so who would be reasonable.

"Do you know how to apply for a patent?" Zhang Qiuxi asked after saying the original thing, as long as the novel is written, the copyright is her own, and she does not need to apply for it, and she has never been in contact with this aspect of things.

"I don't know much about it, but at least I know that I can't apply if I don't even have a toy yet." Hongdou said: "You can leave this matter to me, you better use your brain to think about how to develop toys." ”

Toys are played by children, Zhang Qiuxi also played with toys such as Transformers when he was a child, but because of family conditions, he played the most ordinary kind. When she grew up, she almost forgot about these things, and if it wasn't for the live-action movie being released and she learned about it, she wouldn't know so much.

Transformers toys are divided into several levels, and the most common version is very small in addition to the simple transformation and the transformation can be completed in two or three clicks, mainly for ordinary families and relatively young children. This grade is cheap, a few dollars a piece, and the sales volume is the most.

Then there is the enhanced level, the most important level in the Transformers series of toys, which not only has a unified ratio but also restores the gap between models in reality. It is also difficult to deform, and many parts can be deformed, so it can also be posed more and more fun.

The higher the grade, the finer the production and the more expensive the price, and some even have sound and light effects. These are all money-making projects, none of them are missing, Zhang Qiuxi copied them one by one and examined them again, only to find that the whole article is full of requirements and descriptions, as for what it looks like and which details can be deformed, this is not written at all.

No matter how detailed she wants to write, she can't write it, after all, she hasn't played much before, and now she can only read the memory and can't create a zào memory out of thin air, so the specific design has to be handed over to the toy manufacturer. As for reference, cartoons are the best samples, so let the toy manufacturers study them.

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"I said, why do you have to find a large-scale manufacturer, how can you do it with a small workshop like this." Zhang Qiuxi has more requirements, and it is impossible for small manufacturers who can only make zuò according to the mold to meet the requirements, and Hongdou is very satisfied with this.

Ye Qingqing looked at it and said: "Different levels are for different age groups, and the prices are not equal, so everything that should be taken into account is taken into account." But I don't think there's a need to rush, we can slowly put into the market separately. ”

"The issue of sales is still postponed, and now the question is what is the situation on Shangguan's side?" Shangguan Jin has been there for two days, and he checked a lot of information on the Internet before leaving, and now he should have been in contact with the manufacturer.

Hongdou said: "She called me, saying that she had briefly contacted several reliable companies, and the other party was not resistant to OEM for others, but whether she could cooperate or not had to meet and discuss in detail." ”

Ye Qingqing then said: "I think we should give her a call, if we talk about it in detail, what kind of toys do we want to make, and the price has to be put on the table, Shangguan doesn't know that Ah Qiu has so many requirements." ”

Domestic toy manufacturers will also make zuò toys themselves, but they do not have toy brands, and the profits brought by self-made toys are not necessarily as much as OEM. The Great Celestial Empire is known as the world's factory, and the same is true in terms of toys, many toy manufacturers also do OEM for foreign companies, so those manufacturers will not resist, as long as the conditions are suitable, cooperation should not be a problem, and who is not the OEM.

Shangguan Jin reached a preliminary intention with the manufacturer, and Zhang Qiuxi also passed the information to them, along with the original painting of "Transformers", giving the toy manufacturer an intuitive concept, specifically being able to bargain on the price after the production of zuò, and when Shangguan Jin came back with the contract, she had been in the demon capital for more than a week.

"It's only been more than a week, and the demon capital is also a developed city, and it doesn't take so long for you to go to a place where birds don't." When Shangguan Jin came back to complain, Zhang Qiuxi said like this: "If I go to replace me, I have to talk about four or five chapters, so what should I do?" ”

Zhang Qiuxi smiled and followed Guan Jin and their nonsense, and the mood was very wonderful, because at the same time that the toy manufacturer had done it, Liaoyi also came back with news that the dubbing of "Transformers" had been completed, so everything was ready, and it was only necessary for the official broadcast of the east wind.

What will happen to Zhang Qiuxi's version of "Transformers", she herself is full of confidence, and Hongdou is full of expectations.

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