Xu Zheng's current problems and what he pays attention to all prove that he is becoming more and more interested in this movie.

"It's an internet symbol that's gradually sweeping social networks, and within next year, it's going to be popular on major forums, and a lot of people are going to start using it." Chen Xi said: "This word originally meant bright, but now after the addition of some netizens, it has finally become a word that expresses depression, sadness, helplessness, embarrassment and so on!" ”

"Wouldn't such a thing be unacceptable to everyone? When used in movies, will it make everyone feel that they are not focused enough, and their favorability of this movie will also decline? Xu Zheng voiced such concerns.

Chen Xi shook his head: "After all, this is a comedy, not a pure feature film that sells sadness, so it's still very good if you add some fresh elements, which will also help to increase the attention of the younger generation. ”

"In addition, we may specifically hype the word 'embarrassment', so that this word can be deeply rooted in the hearts of the people, and when the time comes, our "People in Embarrassment" will also be known to everyone as soon as possible."

Xu Zheng then continued: "So, do you plan to finish filming this movie within November and start releasing it in the Lunar New Year file at the end of December?" IMHO, this is the fastest and most rushed film shoot I've ever heard......"

Xu Zheng's use of the word hasty has actually indicated his thoughts, indeed, this "People in Embarrassment" actually has to complete the entire process from filming to release to hype within two months, which feels too unbelievable anyway...... Even some other directors who win with speed may not dare to guarantee this.

Such a speed of film shooting and release. If you really want to find it in the history of Chinese films, it may go back to the golden age of Xiangjiang films, and at that time, there would indeed be such a wind-like movie release speed...... Many directors may even shoot while writing the script, and where they shoot is nothing.

But now. It wasn't that time or that place...... Chen regrets this......

Chen Xi pondered for a moment and then said with a smile: "There is no problem with this, my previous "Border Storm", in fact, the official filming time was very small, but the result was ...... Well, I can't say how great that movie is, after all, it's a suspicion of self-selling. But the audience response to that movie was still very good...... The current "People in Embarrassment" is a comedy, and the scene is not too complicated, so there is no problem in filming it within a month...... As for the issue of release and publicity......"

Chen Xi paused slightly and then said: "This is something we need to worry about, and we will be responsible for completely dealing with these problems now, so don't worry!" ”

After Xu Zheng heard this. glanced at Chen Xi and saw the confidence flashing in his eyes.

This confidence is genuine.

In fact, Chen Xi is indeed sure, although this speed is very fast, basically all the operation and release must start now, and even in the process of filming, they have to cut out the trailer and the like, but he is still confident that he can finish all the filming.

"Okay, Director Chen, I hope you didn't choose the wrong actor."

After talking about that. Xu Zheng had already made his final decision, and he stretched out his right hand towards Chen Xi.

Chen Xi clasped his right hand tightly and said, "Thank you!" I also hope you didn't choose the wrong director! ”

"Haha!" The two looked at each other and smiled. The hand is also tightened......

When all the things on Xu Zheng's side were decided on October 25th, many problems on this side were temporarily over, and at this time, the people sent out by Chen Xi all over the country had already reported the news that their affairs had ended, and Chen Xi mainly asked them to choose the venue in the past.

The specific filming location of "People in Embarrassment". Even Chen Xi didn't know, at least he only knew a rough idea. It's impossible to know every detail.

However, in terms of the general scene, it is still necessary to choose a good location and set the shooting location. Then, according to Chen Xi's current shooting plan, there are various shooting preparations to delineate the shooting time...... In short, he has to plan all this qiē.

By the 27th, feedback came from everywhere, and the next shooting was no problem......

In terms of shooting scenes, in fact, the careful analysis of "People in Embarrassment" is relatively simple.

A field with a road, a railroad track, if there is a preferably abandoned green train used for filming, a village, then a ferry terminal, a hostel...... In this way, most of the important scenes can be filmed, although this scene is much more complicated than "Raid", but it is similar to "Border Storm", anyway, Chen regrets that they are very experienced.

The locations where they filmed were mainly in North Central Province and South Central Province, which is also where the story of the movie takes place......

So, Chen Xi and they have already prepared most of the things.

As for props and the like, those are the least problematic, after all, "People in Embarrassment" is a very down-to-earth modern drama, and many things in it, even if some people in the crew have it themselves, there is no need to look for it at all, so after "People in Embarrassment" solves the problem of actors, basically other problems will be solved.

…… Soon, Chen Xi found Long Songyun from the company.

Long Songyun: They actually still have something to do recently, and their main thing recently is to pay attention to the dynamics on the Internet, and then according to these things, promote some things that Chen Xi needs them to promote.

After the filming of "People in Embarrassment" was basically prepared, Chen Xi called Long Songyun over, and then said: "Old Long, the thing I have given you recently is to stir up the word 'embarrassment' as quickly as possible!" And then after this word became popular, we embedded our movie concept of "People in Embarrassment" in it, and then our trailer will be released! Chen Xi is speaking faster now, just like his plan for this "People in Embarrassment", very quickly.

"So fast?" Long Songyun was also thinking about this matter slightly.

Now, before the real rise of meager things, it is really unrealistic to want a word to become popular all over the Internet in a day or two.

So the current Long Songyun even felt a little embarrassed.

Chen Xi nodded and said: "Yes, the main thing is that our time is really running out, if we don't do it, our publicity will have no strength at all, and we will have to face the schedule problem at that time, don't end up with any good schedules, and if there is no film schedule, it will be over!" ”

Since the beginning of "Border Storm", Long Songyun's propaganda department has gradually matured, especially in the area of online publicity, so although every month, the expenses of this propaganda department and the expenditure of employee salaries are a huge amount of money, but for Chen Xi, this qiē is still worth it.

Now to complete this kind of "embarrassment" propaganda and hype, it can be carried out by the company itself, and this also carries a bit of confidentiality......

Otherwise, if this matter is handed over to other companies to do, then other companies will be able to see through the strategic intentions of Deep Space Film and Television at a glance, and then they will use the word embarrassment hyped by Deep Space Film and Television to promote their company's products...... In that case, it would be more wrong.

Therefore, now Chen Xi has his own developed propaganda department, which at least has great advantages in similar aspects, and also has some things that did not exist before.

"After the hype of this word, try to get them to associate this word with our "People in Embarrassment" to form a concept! In addition, I also told everyone about the movie "People in Embarrassment", so that everyone can know such a film and let more people watch it. ”

This is already a normal movie promotion strategy.

It's just that the publicity of many movies basically starts a year or even a year and a half to two years in advance, and then focuses on publicity before the release. And "People in Embarrassment" has been in a state of publicity from the start of filming to the end of filming......

If it is other movies, it is basically impossible to do this, after all, other movies have a long cycle between shooting and release, so if they keep promoting non-stop, even if the film company has enough money, it is easy to attract the audience's unhappiness due to fatigue bombing, and even rebel and even want to boycott their films.

But "People in Embarrassment" is only more than two months in between, and it doesn't feel like fatigue bombing.

Therefore, it is necessary to start direct propaganda from now on.

Now, after hearing Chen Xi's request, Long Songyun also patiently wrote it all down, and then they started working directly.

In the new era of the Internet, there may have been elements that could not be known at all, but now they are spreading at the fastest speed, and some things may have been paid attention to by countless people, but in this era, they have only become the dust of people's keyboards......

In short, society is undergoing drastic changes.

Therefore, as long as some elements can be accepted by young people, and even enter their hearts, they can get the response as quickly as possible, and then they also begin to spread rapidly.

These are the things that the current Deep Space Film and Television use, and Chen Xi has specially approved enough funds for them to operate this matter.

Suddenly,As if it was mushrooms after a rain,A lot of things about the word "囧" have popped up,The scope of application of this word is getting wider and wider,Along with this matter,It is several local input methods to add the word "囧" to the font. (To be continued) R640