Chapter 478: Young Man

Although it was bumpy, the first problem was finally solved.

If national brands want to maintain their development, what they can rely on is definitely not local protectionism, but they need to continue to become stronger.

After the unification of this major issue of right and wrong, the second question is how to retain and attract talent.

Xu Xiaoming is right, even if Yan Qingyu pays for it, if he pays it, he can make Phoenix TV, no, Firebird Satellite TV can't afford it.

Can't afford to lose prestige.

A company that is always in debt can hardly give its employees any hope, because it is not sure when it will go bankrupt.

However, this time, without waiting for Huang Wenfeng's expression, Xu Xiaoming began to find a solution by himself: "This is not without a solution, set up some outstanding employee awards?" Increase the amount of bonuses for outstanding employees. But what about ordinary employees? Although he is not very talented, he is indispensable. A skilled technician is very difficult to train, they ......"

Seeing that Xu Xiaoming was stuck again, Xiao Sheng couldn't help but say something to help: "You can refer to the annual work sequence of Japanese companies." ”

……

After solving several problems in Hong Kong, Huang Wenfeng's team also began to "make trouble".

"Brother Yu, Gasko asked, why do we have to do Chinese TV, why not the same as the five major TV networks? After all, he said, the East is too poor, and even if it develops, the benefits are far from being comparable to that of the West. And, if the company has the financial resources, we may not be able to become a second News Corporation. ”

Gasco is a black man who sits next to Huang Wenfeng and has also interacted with Fang Nan.

Yan Qingyu glared at Huang Wenfeng and said, "Do you still want me to answer this question?" ”

Huang Wenfeng smiled, then turned his head to Gasko and muttered, the black man's expression was very rich and joyful.

At first, he was extremely puzzled, but then the color of incomprehension faded and began to turn into admiration. also gave Yan Qingyu a thumbs up.

It seems that there is still a market for nationalists.

"Boss, you're cool! I also have Indian blood in my bloodline, and maybe one day, I will also pursue my national culture! ”

The black Gasco knew a lot about the "comfort" of the way.

Will blacks have Indian ancestry?

Well, it seems possible.

Yan Qingyu nodded to the black man with some amusement, but didn't say anything to encourage you.

The innate humorous talent of black people is destined to be insulated from some inspirational words.

Maybe he'll even make up your thoughtful and heartfelt words into R&B and sing hip-hop style.

When the time comes, I will be half dead, how embarrassing!

After the blacks. The Singaporean relayed, and he said directly in Chinese: "Yan Sheng, my name is Liang Guang, and I am of Singaporean descent. ”

What this means is that he is now an American.

Yan Qingyu nodded noncommittally and said "Hello".

Liang Guang continued: "Yan Sheng, I know from Ah Feng that you are not a person who likes to be polite, so I have something to say. ”

The tone is a little, amazing.

Yan Qingyu was a little interested. smiled: "Listen up." ”

After Liang Guang said "don't dare", he continued: "Yan Sheng, I think so. In fact, satellite TV does not mean that all sub-TV stations can broadcast simultaneously around the world, and those sub-TV stations also have to pay network integration fees. The wider the coverage. The more fees you pay.

In fact, taking advantage of this, the first question just mentioned is not a problem. Because we can set up another Cantonese-speaking sub-station in Hong Kong and Guangdong.

Our main platform, on the other hand, speaks Chinese.

I won't say much about this, they are all industry insiders. I think you can think of it later.

The second point I want to say is that I hope Yan Sheng will not be completely neutralized as soon as he comes up. ”

Yan Qingyu's face changed slightly when she heard this, but she still smiled: "What do you mean by this?" Our TV network is called China Phoenix TV Network. The core must be neutralized, is it still broadcasting American dramas? ”

Liang Guang did not flinch and said: "Yansheng, I think our satellite TV route should learn from Yansheng's fireflies." Especially in the U.S. viewing coverage area, we try to westernize the program as much as possible. Of course, we can also arrange Chinese people to play important roles in the show, and step by step cultivate the acceptance of Chinese actors by American audiences. Moreover, it can also slowly and little by little transform the program from Westernization to Chineseization, but it should not be the degree that you want to find between China and the West as soon as you come up.

In my opinion, crossing the river by feeling the stones is certainly a great national policy, but it is not suitable for the development of our television station. Because if we can't make a name for ourselves at the beginning of the stage and let the American audience know about our existence, then the future development will be much more difficult than we imagined. ”

Yan Qingyu's face was flat, and his tone was even more flat: "Let's talk about it, the specific means of operation." ”

Although Liang Guang didn't see the change in Yan Qingyu's complexion, he was even more excited in his heart, because this was the best change.

He continued to say: "After I received Ah Feng's invitation, I immediately started to learn about Yan Sheng's industry, and after a little analysis, I resolutely quit my job at Goldman Sachs and came to this completely unfamiliar field. After studying hard for a year, I have a little experience.

If the TV station wants to win the favor of advertisers, it is useless to say that it is broken, only the number of viewers is the truest.

The highest-rated program in the United States is naturally the Super Bowl, and of course, if you want to host the live broadcast of the Super Bowl, we don't have to think about it.

Every year, for this day, the five major TV networks are eager to dig each other's ancestral graves.

Neither in terms of connections nor strength, we have no chance of getting the right to broadcast the Super Bowl.

Second, we are unlikely to make any breakthroughs in news programs in the short term.

The reason is simple, the American audience doesn't believe us, they only believe CBS.

Because since 30 years ago, CBS has become the most authoritative television news organization in the minds of Americans with its high-quality news programs and outstanding performance in the field of journalism.

There is no doubt that CBS is something we are going to strive to learn from and emulate. Because starting in 1955, CBS took the number one spot in the national television ratings, and then held that honor undisputed for 21 years.

Although CBS lost to rival NBC in a short period of time in the early competition of the American television industry due to its failure in the color television system, CBS's president, William Brown, was defeated in a short period of time. Paley invested $60 million in the day he founded the CBS television network. once again regained the position of the leading boss in the TV industry in one fell swoop.

In fact, CBS's status in the United States is similar to that of Phoenix Television and Ming Pao in Hong Kong. It is the news selection platform that citizens are most willing to believe. ”

"There's no hope for the Super Bowl, there's no news programming, so how can we stay out of obscurity in the early days?"

Yan Qingyu clasped her fingers on the table, looked at Liang Guang with a smile and said.

There is no doubt that this person is a talent.

Of course, this person is more ambitious.

He placed his position on the same level as Huang Wenfeng. And not Huang Wenfeng's subordinates.

He was also very confident that he would be able to take his own place under Yan Qingyu's men.

Yan Qingyu is not interested in this kind of person, but she still admires his ability.

There is no fear of ambition, Liu Luanxiong was more ambitious than Liang Guang at the beginning.

Hearing Yan Qingyu's question, Liang Guang was obviously more energetic, his eyes were brighter, and he said in a deep voice: "The Super Bowl actually represents a variety show, and at present, it is difficult for us to achieve results in this regard." Of course. I don't mean to abandon that. We still need to put a lot of effort into entertainment programs, but don't have illusions in the short term.

The same is true for news programs.

So, what programs can we rely on to open up the situation?

I think. Most likely, it is a hit TV series. ”

Hearing Liang Guang's words, the people on the Hong Kong side looked at each other, and all of them were expressionless. Although they didn't speak, they both saw the meaning of each other's hearts from each other's eyes.

!

Isn't this nonsense?

What TV station doesn't think so? But if you can make a good TV series if you think about it, then the United States will not only have a situation where the five major TV networks are "dominant".

"The U.S. is different from Hong Kong. American TV dramas, let me give you the most classic example to illustrate, you will understand.

"Our Days", there must be a lot of people who know, right?

As of today, the TV series has aired 6,358 episodes.

For now, it's far from the end. ”

Liang Guang's words made Xu Xiaoming and others feel a little broken, Hong Kong also has a long-form TV series, but the longest is only about 100 episodes, and it has been ridiculed by some tabloids as an old lady's footcloth, which is stinky and long.

More than 6,000 episodes of TV series, what is the concept?

Ten episodes are broadcast in a day, and they all have to be broadcast for a year and a half.

"This TV series has been broadcast live since it was released on November 8, 1965. Its ratings consistently rank at the top of the Nielsen statistics report.

NBC is known to be the most powerful radio platform in the United States. Even in 1934, after the establishment of the Federal Telecommunications Commission, the United States took the Supreme Court to the Supreme Court, believing that the radio controlled by NBC had a monopoly on the American radio market.

However, when the golden age of radio (1930 to 1950) passed, the United States ushered in the age of television. In this new era of competition, NBC has clearly lost to its old rivals NBC and ABS.

However, it has been able to persist to this day, and has always maintained the name of the five major television networks. It can't be said that it is all due to "Our Days", but there is no doubt that this TV series is indispensable.

To this day, and even looking forward to another twenty years, there is no end in sight to this TV series.

Isn't that something we can learn from? ”

The light in Liang Guang's eyes shot on the faces of the people opposite.

Although they didn't say anything, the faces of Xu Xiaoming and the others were still extremely ugly.

In the field of television, a layman actually knows better than them, and on this occasion, he educates them in front of Yan Qingyu.

It's tolerable, it's unbearable.

Xiao Sheng said in a deep voice: "Please also ask Mr. Liang to see me, what kind of TV series should we make?" Or, Mr. Liang came to our TV production department to produce a TV series like "Our Days" that can be broadcast for decades. ”

Without waiting for Liang Guang to answer, Xiao Sheng continued: "If this kind of TV series that can be met but not sought is easy to shoot, can it still be our turn to shoot?" Young people, it's not a bad thing to be ambitious, but you still have to do it down-to-earth.

You also said that one "Days of Ours" made CBS stand strong for so long. What you can see, can't other TV stations see? ”

Xiao Sheng's merciless rebuke made Liang Guang's face change for a while.

Liang Guang didn't understand whether Xiao Sheng had eaten the bear's heart and leopard's gall or how, daring to speak like this in front of Yan Qingyu.

Even if what he said was not perfect, even if what he said had loopholes, the person who made the accusation would not be able to speak loudly, right?

Liang Guang was about to stand up and refute, but found that there was an extra hand on his shoulder, which pressed him so hard that he couldn't get up.

He was furious in his heart, and turned his head to look, but it was Huang Wenfeng.

However, Huang Wenfeng didn't look at him, but smiled at Xiao Sheng opposite: "Director Xiao, Liang Guang is young and vigorous, and he is not thoughtful, so please take care of Director Xiao." ”

Xiao Sheng waved his hand and said with a smile: "It's okay, in fact, Yan Sheng also said just now, today's meeting is a meeting to speak freely." If it weren't for Mr. Liang's mention just now that it was really unreliable, I wouldn't have taken the liberty of making accusations and blocking the way of speech. ”

After that, he said to Liang Guang seriously: "Mr. Liang, your talent is actually obvious to everyone. However, in the field of TV dramas, it doesn't mean that you can study for a month or two. ”

Liang Guang was angry and ashamed in his heart, but finally nodded.

Yan Qingyu, who was sitting firmly on the top, suddenly spoke: "It's not early today, so let's get here first." I'm going to give you an assignment, satellite TV is a new topic for everyone, especially our staff here in Hong Kong. Therefore, you should try your best to familiarize yourself with every process and detail in the operation of satellite TV.

From today onwards, your eyes should not be limited to Hong Kong, Macao and Taiwan. Even if you can't take care of the United States for a while, you should start preparing in the Asian region, especially in Southeast Asia.

Including communication with the local area, publicity, especially publicity, you have to do it with your heart. By the way, Lao Xu, is there enough talent pool in the internal administration of the TV station? ”

Xu Xiaoming nodded and said: "Don't worry, Yansheng, pay attention to talent introduction and key talent training, it is the personnel regulations formulated by you personally, and no one dares to neglect it." ”

Yan Qingyu said again: "What about professional talents? Especially technical talent? ”

Xu Xiaoming still nodded: "There is no problem, in order to upgrade to satellite TV, we began to reserve talents as early as two years ago." And put them on Japan's NHK TV station for substitute training, before coming to the United States, they have all returned, ready to work. ”

When Yan Qingyu heard this, she smiled and said to Fang Nan beside her: "Did you see it?" This is the reason why Lao Xu was able to make Phoenix TV more and more prosperous, he was scheming and calculating, and he worked hard! (To be continued......)